Connect with us

Success Advice

7 Winning Tips To Enable Conversion Over Instagram

Avatar

Published

on

Today social media is a prime mode to reach out to a large base of audience. Instagram is currently one of the most effective social media platforms for getting desired business results.

If you want to sell products via Instagram, you have to enhance interaction with your audience. This article highlights the techniques to convert audience with the help of Instagram.

Here are 7 tips to use Instagram effectively:

1. Describe products clearly and effectively

You should make sure that the product descriptions attract attention of your audience with the aim to convert them. Since, Instagram is meant to connect socially with your audience; you can add a personal touch to it. You can add emoticons to describe the products with clarity. This approach is effective in reaching out to a wider base of audience informally.

“The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.” – Peter Drucker

2. Create an appropriate image

Besides offering interesting product descriptions, you have to make sure that the product images appear as appealing as possible. You can use Instagram filters or apps to make the images sellable. Sometimes a plain image without any effect can be more appealing to clients. If you want, you can present the product image in many forms. Some tools help in designing an image in such a way that it consists of several pictures of the product. For instance, if you own a fashion business, you can show a dress from many angles.

 

3. Increase contact with influencers

For increasing traffic to your site you can connect with influencers. Influencers are experts in a particular industry who can fetch many followers to your posts. As the name suggests, an influencer can have an impact on the buying decisions of your audience. He or she can increase the engagement on a post simply by tagging it. A recent survey has proved that influencers can increase audience engagement to 60%.

 

4. Hire an automated service provider

You can also hire a company which offers efficient service to increase your connection with your audience. The experts in the company make sure that your brand receives optimum amount of likes. You have to opt for their automated service to get likes and followers.

 

5. Use hashtags to increase visibility

Hashtags can fetch you the desired traffic you want from Instagram. You can take a look at the hashtags offered by the platform. Then, you can select the hash tags that you think can cater to your target audience.

You may also come up with hashtags for your brand. You can observe the activities in your account to understand what percentage of visitors use the hashtag. Hashtags attract high rates of likes and followers to posts on Instagram.

 

6. Offer easy purchasing options

In the event that you want your audience to make purchases via Instagram, you can use tools that offer your audience buying options. Instead of adding the website URL, you can add the link to this tool. The link can connect the potential buyer to a page from where they can make their purchases. When you analyze the sales reports of your company, you can realize which products have the maximum demand. By promoting those products on Instagram, you can ensure higher sales of the items.

 

7. Like and comment on photos of followers

If your followers post photos with a product of your brand, you can like them and also comment on them. This attitude shows that you are ready to acknowledge their actions.

“Leadership is not about a title or a designation. It’s about impact, influence and inspiration. Impact involves getting results, influence is about spreading the passion you have for your work, and you have to inspire team-mates and customers.” – Robin S. Sharma

We can conclude that high instance of audience interaction can increase the sales of your products. By using Instagram you can effectively amplify the conversion rate in your business.

How do you enable conversation over Instagram? Please leave your thoughts in the comment section below!

Success Advice

How Your Friends Determine Whether You Succeed or Not

Avatar

Published

on

Image Credit: Unsplash

Can anyone do without having friends? We all have our friends, we share ideas with them, talk together, have fun, and fight. Yes, that’s the baseline of friendship. But, do you know that aside from you, your friends can determine whether you achieve success or not?

There are two things in friendship which are the ability to ”love” and the ability to “influence”. This means you are loved and you are influenced. How do your friends affect your success in life? How are they one of the biggest deciding factors of your success? Let’s find out.

What type of friends do you keep? 

First, what type of friends do you keep? Who do you call your best friend? There are two different kinds of friends, good friends, and bad ones. A lot of people have lost their pathway to success and some have also found their road to success all because of the friends they keep, the people they mingle with. 

Who is your best friend? Answer carefully. Having a best friend means you find each other compatible and understanding. Analyze who your best friend is. If your best friend has not motivated you to do something positive, if who you call your bestie has never given you positive advice, lastly if your best friend has never informed and advised you on your shortcomings, then you don’t have a best friend.

This quote tells us “birds of the same feather flock together”. Countless people have changed from their good nature into a bad one all because of friends. One thing to note is, “negative people move with negative aura”. If your best friend is filled with negativity inside-out then you will surely be affected by his/her negative aura.

They influence your success with positivity or negativity 

The friends you keep can either influence you with positivity or negativity because your friends have the power to change your kind of person completely. 

This is how your friends influence you:

  1. They influence you indirectly with what they do
  2. They influence you directly by teaching and giving you advice 

Yes, that is how they influence you. For instance, you watch a movie and you like the way the actor walks. The question is if you truly like the way the actor walks, won’t you try to imitate the actor? Of course, you will.

Just the way you imitate the actor is the same way your friends can influence you with their character. However, the funny part is, they don’t have to teach you to do things like them. You just find yourself imitating and copying them gradually.

An important question to ask is, are you imitating a good friend or a bad one? If you imitate a good friend then you will be good, but if you imitate a bad person, you will surely become a bad person.

Everyone wants to succeed, a good friend will always teach, enlighten, and motivate you for success. A bad friend will only motivate you to do evil things (smoking, drinking, fight, envy,).

And you should know that things like that are a great enemy of success and even of God. So, if you have these bad elements in your life, how will you achieve success? There is no way!

And also, they can teach and advise you directly. But, what do your friends teach you? When you ask them for advice do they inspire you positively or teach you the bad stuff.? A lot of people have regretted lifelong decisions just by listening to the advice of friends. 

The company you keep has the power to influence and change you. Never forget that a positive influence will teach, motivate, and brush you up for success. While a negative influence will inspire you to become a bad person, change your good nature, and leave you with regrets in the end.

Continue Reading

Success Advice

The 3 Step Process to Building a Profitable Pitch

Avatar

Published

on

Image Credit: Unsplash

As a communication coach, one of the top questions entrepreneurs ask me is how to deliver a winning pitch to potential investors. They want to know if there’s a magic formula to get an investor to say yes and buy into their dream and their business. (more…)

Continue Reading

Success Advice

The 4 Pillars of Wealth and Abundance

Avatar

Published

on

Image Credit: Unsplash

Have you ever wondered what the formula for a wealthy and abundant life is? Many people have. Lots has been written about the subject of wealth creation and living an abundant life. It was a breaking point in my journey and pursuit of success when I found out that there is a clear path to achieve success in life. Thanks to those who have shared their journey, we can clearly see and follow the principles of prosperity. (more…)

Continue Reading

Success Advice

Here Are 4 Reasons Why You Should Have a Podcast, Youtube Channel or Online Show

Avatar

Published

on

why you should have a podcast
Image Credit: Unsplash

Confidence comes from a place of strong understanding of self. After close to three years on radio, I’ve grown from a shy introvert to a shy introvert with an extrovert persona. When the mic is turned on, I can channel a version of myself that some say is attractive, strong, and of course, confident but it wasn’t always this way.

What I want to share with you is what I discovered on this journey into broadcast that you can apply to your life, your ventures, and your personal development. This doesn’t require any fancy gear. It does require a leap of faith on your part because once you go down the road of media; it can change your life.

1. Perceived Expertise

When you go to a doctor, you expect their knowledge will guide them to a solution to your problems. When you have a show, you become your listeners’ doctor. For all the multiple thousands, maybe millions, of YouTube channels, podcasts, and user-created content in the world, each person that gets behind a mic takes a position on their passion, their opinions, and their themes.

They challenge the status quo for the benefit of their listeners in hopes to entertain and educate. With consistency on your side, those fans place you on a platform and give you permission to influence them.

2. Global Acknowledgement

One of the benefits to increasing confidence is when you receive thank you notes from people you may never meet. The feeling of enriching someone’s life from halfway around the globe, provides validation you’re enhancing someone else’s life with your wisdom and your wit.

The very first time I was told I was making a difference in someone’s life in a country other than my own, I felt like I caused massive impact that transcends my circle of influence. When you experience just how much you can cause impact and it comes back to you, it’ll change your worldview.

“Be grateful for what you have and stop complaining – it bores everybody else, does you no good, and doesn’t solve any problems.” – Zig Ziglar

3. Backed By Numbers

One of the most exciting ways to measure success is to quantify your growth. It’s not enough to just broadcast. Having subscribers and downloads helps to know, numerically, how well you’re doing. Word of caution. This can be a way to set yourself up for distress because of number envy but if you understand what the numbers mean; you can control the narrative of the numbers.

The major number that makes most people smile is 10,000. I’d advise it to be 1. Here’s why. As you grow in your industry, so does your reach. If you learned that the one person that subscribed totally changed for the better because of you, wouldn’t that be worth the effort?

4. Effective Communication

While it’s not talked about much, having a show is documentation. You create a dynamic account of your life, your industry, and the pulse on what’s important simply by having a show. When you find a channel to improve your communication skills, you demand attention and people will listen to you. You become more trusted as a leader and people will follow you once they believe you can lead them to their wants and needs.

“To effectively communicate, we must realize that we are all different in the way we perceive the world and use this understanding as a guide to our communication with others.” – Tony Robbins

These insights have helped many people become leaders and, ultimately, move others to their best selves. It’s worked for me and I hope it works for you. At the end of the day, it’s all about showing up and showing out.

Have you ever thought about having a radio show? If so, what would you talk about? Let us below!

Continue Reading

Trending