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7 Winning Tips To Enable Conversion Over Instagram

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Today social media is a prime mode to reach out to a large base of audience. Instagram is currently one of the most effective social media platforms for getting desired business results.

If you want to sell products via Instagram, you have to enhance interaction with your audience. This article highlights the techniques to convert audience with the help of Instagram.

Here are 7 tips to use Instagram effectively:

1. Describe products clearly and effectively

You should make sure that the product descriptions attract attention of your audience with the aim to convert them. Since, Instagram is meant to connect socially with your audience; you can add a personal touch to it. You can add emoticons to describe the products with clarity. This approach is effective in reaching out to a wider base of audience informally.

“The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.” – Peter Drucker

2. Create an appropriate image

Besides offering interesting product descriptions, you have to make sure that the product images appear as appealing as possible. You can use Instagram filters or apps to make the images sellable. Sometimes a plain image without any effect can be more appealing to clients. If you want, you can present the product image in many forms. Some tools help in designing an image in such a way that it consists of several pictures of the product. For instance, if you own a fashion business, you can show a dress from many angles.

 

3. Increase contact with influencers

For increasing traffic to your site you can connect with influencers. Influencers are experts in a particular industry who can fetch many followers to your posts. As the name suggests, an influencer can have an impact on the buying decisions of your audience. He or she can increase the engagement on a post simply by tagging it. A recent survey has proved that influencers can increase audience engagement to 60%.

 

4. Hire an automated service provider

You can also hire a company which offers efficient service to increase your connection with your audience. The experts in the company make sure that your brand receives optimum amount of likes. You have to opt for their automated service to get likes and followers.

 

5. Use hashtags to increase visibility

Hashtags can fetch you the desired traffic you want from Instagram. You can take a look at the hashtags offered by the platform. Then, you can select the hash tags that you think can cater to your target audience.

You may also come up with hashtags for your brand. You can observe the activities in your account to understand what percentage of visitors use the hashtag. Hashtags attract high rates of likes and followers to posts on Instagram.

 

6. Offer easy purchasing options

In the event that you want your audience to make purchases via Instagram, you can use tools that offer your audience buying options. Instead of adding the website URL, you can add the link to this tool. The link can connect the potential buyer to a page from where they can make their purchases. When you analyze the sales reports of your company, you can realize which products have the maximum demand. By promoting those products on Instagram, you can ensure higher sales of the items.

 

7. Like and comment on photos of followers

If your followers post photos with a product of your brand, you can like them and also comment on them. This attitude shows that you are ready to acknowledge their actions.

“Leadership is not about a title or a designation. It’s about impact, influence and inspiration. Impact involves getting results, influence is about spreading the passion you have for your work, and you have to inspire team-mates and customers.” – Robin S. Sharma

We can conclude that high instance of audience interaction can increase the sales of your products. By using Instagram you can effectively amplify the conversion rate in your business.

How do you enable conversation over Instagram? Please leave your thoughts in the comment section below!
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4 Comments

4 Comments

  1. John

    Jul 5, 2016 at 12:18 am

    Great article!

  2. Tim Denning

    May 7, 2016 at 7:04 am

    Instagram is an amazing platform. I think the key is to only post the very best photos and take your time with writing the words that will accompany your photo. Thats it!

  3. t20 world cup live score

    Mar 13, 2016 at 7:19 pm

    Hi to every one, the contents present at this web page are really amazing for people knowledge, well,
    keep up the nice work fellows.

  4. Addicted 2 The Grind

    Mar 13, 2016 at 2:34 pm

    Great Tips.

    If you want to sell products on instagram effectively I think you should put a lot of energy in the images you put out. Making your product as appealing as possible in different setting as creative as possible. People appreciate a great picture and will like your picture which might not convert into a sale but it will convert into more brand awareness and brand awareness could turn into a sale.

    Think outside the box.

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Success Advice

8 Ways to L.E.V.E.R.A.G.E Your Story and Make Your Book Your New Business Card

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how to write a book
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“I should write a book,” is something that every single person says to themselves at one point or another. Then, on the occasion that a family member, friend or mentee echo’s the statement, we decide to commit and dive into the process of translating our powerful story into the pages of a book. But here’s the thing, although “Just write” is a widely shared piece of advice for those bold enough to take action to go from idea to finished book, that advice will leave your book collecting dust on virtual shelves and not generating the revenue you envision for your message. (more…)

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How to Turn Your Hobby Into a Legitimate Business

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turning your hobby into a business
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Hobbies generally aren’t about making money and becoming successful, like businesses are. Hobbies make you happy at the end of a long week or day of working at a job you might not love in a place that might be just a little bit too far away from home for your liking. Your hobbies are what show off your interests and love, and your passion above all else. (more…)

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3 Ways to Know if You’re Working Hard to Fail or Succeed

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are you working to fail or succeed
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We know how important hard work is to achieve success, but we also know the road to success is filled with obstacles and failures. Many people have great ideas and don’t put the work in to make them succeed and go to the next level. We also see many people work hard on a terrible idea and succeed due to sheer hard work and determination. Then there is that third group, no matter how hard you work, you just may have a bad idea, bad product or missed your window and all the hard work in the world won’t get you to where you need to be. So how do you know when you’re working hard to fail or succeed? (more…)

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6 Steps to Changing Your Scarcity Mindset

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scarcity mindset

Having a scarcity mindset means fearing you’ll lose your source of income, shying away from taking risks, and believing there’s a set amount of success in the world. Its counterpart, an abundance mindset, believes that there’s opportunity for growth, risks are worth taking, and when we win, we all win together. To succeed in business, you need to adopt an abundance mindset. But how do you change your perspective?

Here are 6 ways you can change your perspective immediately:

1. Decide You Want to Change

The first step in changing your scarcity mindset is to acknowledge who you are and decide that you want to change. I compare it to the time twenty years ago when I decided to quit smoking. 

Smoking is clearly stupid, but back then it was widely accepted. Still, that’s not an excuse. The first thing I did was admit that I was addicted. The second step was making the commitment to quit. I had to decide that I didn’t want anything to have control over me anymore.

Those who want to change their scarcity mindset have to do the same thing. You may have to break your goals down into doable chunks, but you also have to keep your oars in the water. You have to keep rowing, put your back into it, and look for better opportunities. 

One of the hardest challenges will be changing how you view the ideas of others. You can’t think of those ideas as a threat, or the people as a threat. Don’t worry so much about personal success as you do about the success of the group. Remember the adage: there are three ways to do things—my way, your way, and a better way.

This notion of abundance goes beyond wealth. That’s part of it, of course, but embracing the idea of abundance means you want to experience more. You want to help more people. You want to have a greater impact on your family and your community. You have to acknowledge that you’re tired of worrying about your car breaking down and reassure yourself that if it does break down, you’ll find a way to fix it or get a new one. If you decide to buy a new car, donate your old one to the humane society so they can help animals. That’s abundance.

“Your life does not get better by chance, it gets better by change.” – Jim Rohn

2. Stay on Your Path

If you’re an entrepreneur starting a business, you probably already have an abundance mindset. That’s excellent. But you still need to keep working on your idea, regardless of the failures or setbacks you encounter. Just because you’re optimistic about your future doesn’t mean you don’t have to work hard and swim against the tide from time to time.

3. Talk about the Obstacles You’ll Face

Having an abundance mindset doesn’t mean you blithely glide over every hurdle. You won’t. Instead, you have to anticipate potential problems and start plotting how you’ll get past them. If you’re confident and optimistic, the answers come more quickly and in greater numbers, thus improving your chances of success. You can’t assume your business idea is going to be a mega-hit right from the start, and that you’ll make tons of money. That might happen, but chances are you’ll have to work long and hard hours first.

4. Develop Good Habits

It’s vital that you set strong goals and adopt the habits that will help you reach those goals. Networking is key to learning and to building contacts and community. It’s not just about the help you can receive, but the help you can give. Find ways to appreciate the uniqueness of others, whether you’re working with them or having a cocktail at the local pub.

“I have learned that champions aren’t just born; champions can be made when they embrace and commit to life-changing positive habits.” – Lewis Howes

5. Address One Problem at a Time

Starting a new business is often daunting. You may have a dream of what you want to accomplish, but the task in front of you seems overwhelming. Where do you start?

I like the approach Desmond Tutu once advocated. He said “There is only one way to eat an elephant, [and that’s] one bite at a time.” What this means is that the bigger the endeavor, the more crucial it is that you break up the challenge into smaller pieces. The problems seem less intimidating and more doable when you look at them in smaller, discrete portions.

It’s not unusual for people to freeze up or get discouraged when faced with a big, hairy task, so in addition to the wisdom of Desmond Tutu, it also helps to keep in mind this observation by Mark Twain: “The secret to getting ahead is getting started.” It’s much easier to make progress in your big goal when you chip away at the challenges.

6. Don’t Kick the Can

It may be tempting to put off work on a particularly gnarly problem or to delay a decision on something until you have more information, but be forewarned: you can only kick the can down the road so many times before it becomes the size of a fifty-gallon drum. When that happens, procrastination is no longer an option.

Instead, just make a decision. Whether it’s the right decision or the wrong one, at least you did something. If it turns out to be the wrong decision, at least now you know what not to do, and you’re halfway there. You’ll learn and you’ll be able to adjust. You miss those opportunities when you put off making a move.

Once you have an abundance mindset, the possibilities open to you will seem endless. 

How have you developed an abundance mindset in life? Share your thoughts and ideas below!

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