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7 Musts To Unlocking Your Bliss And Living Your Dream Life

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Unlocking Your Bliss And Living Your Dream Life

Our whole lives we follow a pattern and live in autopilot. Many of us miss out on ever finding our true purpose, but it’s never too late to change this paradigm. When you acknowledge your most common mistakes, you will understand if you are truly living in a state of bliss.

A lot of us are not. In my life I feel that I am in a state of bliss maybe 50% of the time, but the other 50% I am not. This is not a bad start, but I still have a long way to go. The moment in which you can unlock your bliss is the moment you will finally begin to feel alive.

I have personally spent years studying successful people because I am still trying to find my true bliss and live it more each day. Through my studies of successful people I have begun to see patterns (I would be stupid if I didn’t).

These patterns clearly show me in almost every case that successful people do what they do not because of money, but because they are chasing their bliss and get lost in the positive feelings they get from it. The positive feelings of bliss became like an addictive drug that they just have to have.

Below are my seven musts to unlocking your bliss that will allow you to live the life you have always dreamed of.

 

1. Know what bliss is

Bliss is ultimately about reaching a state of perfect happiness. This state of bliss is derived from two simple questions. What are you here to do and what is your greatest passion in life? When you attempt to follow your bliss you simply need to listen to your heart and follow what is true to you.

To be even more precise, bliss is the thing you can’t not do every week. Bliss forms part of a journey which reflects your true self in every sense. Bliss is that thing that makes you feel alive, and that gives you goosebump moments.

Bliss is not the following:

– Something you wish for
– Getting addicted to pleasure
– Indulging in escapism
– Listening to sensory pleasures only
– Being selfish
– Something that other people determine for you

Bliss is about following the thing that is creating your greatest and most serene state. Generally, when you are experiencing bliss, you become open to the possibilities of the present.

 

2. Proactively discover your bliss

The million-dollar question when it comes to finding your bliss is what are you passionate about? Think through the activities you engage in regularly and then think about which ones make you feel like hours are passing so quickly that they become minutes.

For me, when I start writing blog posts I can easily go for six to eight hours without even realising it. Blogging is something that I feel I never have enough time for because when I engage in it, days can feel like months.

I never really reflected on this until recently and I realised that one of the states that creates bliss for me is blogging. If someone told me this, I would never have believed them until I began to reflect on past experiences.

When you look at past experiences, you can begin to see which ones make you become totally absorbed. To do this exercise properly it’s best to write down these experiences or represent them to yourself through a series of photos.

“Past experiences where you become lost in the moment represent the clues to unlocking your bliss” – Tim Denning

Think about what made you different as a child. Reflect on moments when you didn’t fit in at school or work. These moments for me were when I was in creative states. When I would create music or indulge in writing for my English teacher people thought I was weird.

Your bliss is often found very close to your moments of creative thinking. One of the best parts about bliss is that you may not know what it is right now. Don’t do what average people do and stick your head in the sand.

The goal to finding your bliss is to stop standing still and start moving towards something. Rise up, embrace the fact you have no idea what your bliss is, go back to that childlike state, and discover it.

Strangely enough, those who have discovered their bliss report that one of the best parts to finding bliss is the exploration and the journey you get to experience. If you just start looking for your bliss, you will be on the road to getting your bliss even if you don’t realise it.

 

3. Write a journal or blog

One disadvantage that a lot of us suffer is that we think we know ourselves when the truth is, we really don’t. The easiest way to get to know yourself is through journaling or blogging. By writing to yourself on a regular basis, you will begin to unlock the keys to bliss.

See, when you write your thoughts down in words, you start the process of truly understanding your dreams, hopes, gifts, weaknesses, lessons you have learnt and hidden talents you may have.
Your bliss is really made up of all these things, and each one holds another piece of the puzzle.

Until you bring each of these to the surface, you won’t understand yourself to the extent that you need to, to be able to find your bliss and unlock it.

 

4. Make bliss a must

Bliss needs to become a must if you are to unlock its true power. You have to stop settling for second best and spending massive amounts of your time on things that you don’t love to do. It could be said that unlocking bliss is really just the art of doing more of what you love and less of what you hate.

See, people don’t often know their purpose in life either, and what I have learnt is that your purpose is very closely aligned with your bliss. In fact, they are close to the same thing but not exactly. The straightforward way to unlock your bliss is to make it a must by scheduling it in your calendar every day.

I do this in a way we are all used to; I schedule time in my calendar at least once a week, to do something that I absolutely love. Right now, this is writing, making videos, and public speaking. Each of these tasks put me in a state of bliss and aligns to my purpose of inspiring the world and using entrepreneurship to solve the world’s problems.

 

5. Forget what others think of you

When you walk down the street and see people drinking coffee, smoking cigarettes, consuming alcohol, and eating junk food, it’s because they are so overwhelmed by fear that they are trying desperately to suppress it.

A large part of people’s fear is due to them worrying about what other people will think of them. Read this sentence very carefully; YOU WILL NEVER UNLOCK YOUR BLISS UNLESS YOU PUT ASIDE WHAT OTHER PEOPLE THINK OF YOU!!!

Successful people know that learning to ignore other people’s opinion of you is how you achieve the impossible. You need to come to terms with the fact that you will never truly know what each person you meet thinks of you, so there is no point in caring about their opinion of you.

Your friends and family often will subconsciously collude with you to create a story that blocks you from unlocking your bliss. You need to face this problem head on and not let it continue. Outside of other people’s opinions of you, your own greatest inhibitor is you. You are limiting yourself and the difference you can create in the world.

 

6. Get used to being uncomfortable

Unlocking your bliss involves a large component of getting used to being uncomfortable. Your parents will often tell you to do the opposite, but that’s only because they want you to be safe and secure. If you settle for always being safe and secure in life, you will never find your bliss or get to experience what it’s like.

There is a part of you that you never knew existed, and the only way to see that side of you is to stretch yourself to the point of it being uncomfortable. The whole journey of bliss is one of the triggers to you discovering your personal quest to bliss in the first place.

If you are not sure what unlocking your bliss is like then the best way I can explain it is, it’s like being hit in the head by a soccer ball over and over until you learn to move slightly to one side. By moving to one side a new perspective is created, and a fresh route appears in your mind.

This process may seem a bit like insanity but when you trust bliss, things that you can’t see start to come together, rearrange themselves, and support the fact that you had faith even when there was no reason to do so.

In fact, you could say that you should keep following your bliss until you get lucky. This perceived luck though is really just hard work that you have put in to get the successful result you want – bliss.

Being uncomfortable for me is getting up each week and attempting to deliver a speech, fumbling my words, getting a rush of adrenaline, and then doing it all over again the next week even though I feel like I failed.

It’s all too easy to be okay with being comfortable each day but what I have found is that if you are not uncomfortable at least every once in a while, you will get bored, each junk food, watch endless amounts of TV shows, and end up dying from an unfulfilled life.

Find Your Bliss Quote - Tim Denning
 

7. Put yourself out there

Being uncomfortable will certainly help you unlock your bliss, but you also need to go to the next level and put yourself out there. By out there, I mean in front of the eyes of everyone else. Assuming money and time were something that you never had to think about, how would you express yourself and how could that serve others?

Part of unlocking your bliss is being able to share what created your bliss with the world. This is because bliss on its own is one thing, but bliss that is created and then shared with other people is an entirely different thing.

As you put yourself out there, don’t try and anticipate what you might find otherwise you will block the path to unlocking your bliss. If there is someone you never speak to, then go and speak to them. If there is a story that you have never told, then go and post it on social media.

Do all of these tasks with unlimited amounts of vulnerability, a fearless sense of consciousness, and all the passion you can unleash. If you put yourself out there, coupled with the previous points, I promise you, you will eventually unlock your bliss and live your dream life.

Have you unlocked your own bliss? If not, why haven’t you? Let me know your answer below or on my Twitter and Facebook pages.

Tim is best known as a long-time contributor on Addicted2Success. Tim's content has been shared millions of times and he has written multiple viral posts all around personal development and entrepreneurship.You can connect with Tim through his website www.timdenning.net

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5 Comments

5 Comments

  1. Adam

    Oct 21, 2016 at 3:10 am

    Absolute spot on for me. I just started a blog on Sunday and happened to read your post from twitter. Thanks for the words because they were so perfect for where I’m at. Blessings

  2. Thea Dunlap

    Mar 22, 2016 at 2:14 am

    Great article. There are some points here that really touched me. Very inspiring and motivating. I look forward on your post Tim. Post like these are really a big help for my both mentally and spiritually. Keep it up 🙂

    • Tim Denning

      Mar 29, 2016 at 3:28 am

      Not a problem Thea and thanks for reading.

  3. Toño

    Mar 19, 2016 at 5:06 am

    There are so many points you have touched through this article, Tim that I feel positively overwhelmed right now. My current book is ‘The Flow’ by M. Csikszentmihalyi and it’s align perfectly with the meaning of bliss, and, of course, finding your purpose. That theme is all over my head for such a great amount of time and I feel like I need to look at that at different angle so to speak.

    I would love to share a little story that ‘happened’ yesterday. I was at my gym, got my keys for the changing room. Usually my locker is number ten-something, like 15, 17 etc and for the past weeks it was 15. I looked up at my keys and it was 13. Ok, some change I thought. Got the changing room, again, looked at my keys – 13. Got myself ready, clothes changed, time to go. For some reason, I could not lock my locker, the key was stuck and I thought it just broken. Decided to tell the admistrator about it and had a brief look at my keys and, suddenly, what a surprise… the number was 3! Three! I face-palmed myself so hard and laughed. It’s not my usual thing and I am very careful and pay big attention to small details like this. But I was so certain I’ll have the partuclar locker number I missed the ACTUAL number three times in a row.

    For the last few days I think of this concept: life is not happening to us, it’s responding to our thoughts, words and actions. We restrict ourselves in limited tunnel which we live by that often we miss or do not allow opportinites come to our lives. Our daily routines and habbits drives us down the river and few of us have courage to change things. What I believed happened with me – I was so certain in the number of key that my own eyes betrayed me and mind was having a big fun creating a reallity I was so certain about.

    My little experience that I think may fit to the theme of the article. Thank you again, Tim, for amazing read and inspiration for me this morning, always a pleasure 🙂

    Stay well and have a wonderful weekend!

    • Tim Denning

      Mar 20, 2016 at 9:51 pm

      Toño I actually haven’t read the book “The Flow” but have just gone to Amazon to order it,

      The locker key story has happened to me lots. Its because we are not living in the present moment and so we really don’t know what is happening to us each day.

      Thanks as always Toño

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Success Advice

Here Are 4 Reasons Why You Should Have a Podcast, Youtube Channel or Online Show

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Confidence comes from a place of strong understanding of self. After close to three years on radio, I’ve grown from a shy introvert to a shy introvert with an extrovert persona. When the mic is turned on, I can channel a version of myself that some say is attractive, strong, and of course, confident but it wasn’t always this way.

What I want to share with you is what I discovered on this journey into broadcast that you can apply to your life, your ventures, and your personal development. This doesn’t require any fancy gear. It does require a leap of faith on your part because once you go down the road of media; it can change your life.

1. Perceived Expertise

When you go to a doctor, you expect their knowledge will guide them to a solution to your problems. When you have a show, you become your listeners’ doctor. For all the multiple thousands, maybe millions, of YouTube channels, podcasts, and user-created content in the world, each person that gets behind a mic takes a position on their passion, their opinions, and their themes.

They challenge the status quo for the benefit of their listeners in hopes to entertain and educate. With consistency on your side, those fans place you on a platform and give you permission to influence them.

2. Global Acknowledgement

One of the benefits to increasing confidence is when you receive thank you notes from people you may never meet. The feeling of enriching someone’s life from halfway around the globe, provides validation you’re enhancing someone else’s life with your wisdom and your wit.

The very first time I was told I was making a difference in someone’s life in a country other than my own, I felt like I caused massive impact that transcends my circle of influence. When you experience just how much you can cause impact and it comes back to you, it’ll change your worldview.

“Be grateful for what you have and stop complaining – it bores everybody else, does you no good, and doesn’t solve any problems.” – Zig Ziglar

3. Backed By Numbers

One of the most exciting ways to measure success is to quantify your growth. It’s not enough to just broadcast. Having subscribers and downloads helps to know, numerically, how well you’re doing. Word of caution. This can be a way to set yourself up for distress because of number envy but if you understand what the numbers mean; you can control the narrative of the numbers.

The major number that makes most people smile is 10,000. I’d advise it to be 1. Here’s why. As you grow in your industry, so does your reach. If you learned that the one person that subscribed totally changed for the better because of you, wouldn’t that be worth the effort?

4. Effective Communication

While it’s not talked about much, having a show is documentation. You create a dynamic account of your life, your industry, and the pulse on what’s important simply by having a show. When you find a channel to improve your communication skills, you demand attention and people will listen to you. You become more trusted as a leader and people will follow you once they believe you can lead them to their wants and needs.

“To effectively communicate, we must realize that we are all different in the way we perceive the world and use this understanding as a guide to our communication with others.” – Tony Robbins

These insights have helped many people become leaders and, ultimately, move others to their best selves. It’s worked for me and I hope it works for you. At the end of the day, it’s all about showing up and showing out.

Have you ever thought about having a radio show? If so, what would you talk about? Let us below!

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Success Advice

5 Essential Skills to Drive Success in Every Niche

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There are many people who don’t have the courage to launch a business in a niche as they think they don’t have the right skills and experience to obtain success. While there are specific skills which determine the success in every niche, there are also some general skills which ensure success in any business you would try.

Below are 5 essential skills you need to drive success in every aspect of your life:

1. Ambition

When you launch a new business, you need to be prepared for difficult moments such as fighting the competition and winning your target audience. Moreover, if you follow some successful entrepreneurs, you should keep in mind that they also faced difficulties and continue to experience them. So, how does a successful entrepreneur get over all the difficulties?

The essential skill you need to possess is called ambition. Set small and clear milestones in your development plan and use your ambition to go over each difficulty and finalize what you had in your mind. It doesn’t matter how hard the path is going to be. Visualize your target and put in all the efforts to achieve it. Staying organized and scheduling each step to get things done are some of the techniques you can use to achieve success.

2. Listen to those around you

While listening to your instincts is necessary if you want to be a successful entrepreneur, this is not enough. As your business develops, you will have an entire team to manage and lead to success. Therefore, you cannot be a successful leader and have success in every niche unless you learn how to listen to the people around you.

You should listen to your employees and discover what they are expecting from you. This is the way to follow if you want to keep your team motivated and help them give the best of themselves.

On the other hand, you will need to listen to your customers to improve your products and services and provide excellent customer support. By listening carefully to the voice of your customers, you will be able to stand out of the competition and ensure their loyalty towards your brand.

“We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of the customer experience a little bit better.” – Jeff Bezos

3. Courage

When you decided to become an entrepreneur and build your own business, it means you are a courageous person. Courage will help you harness the power of creativity. Don’t be afraid to take risks if you feel a specific action will bring more success to your business.

Apart from doing intensive research on your ideas and developing the exact steps you are going to follow, you will need the courage to implement them. Not all the ideas will turn out to be successful.

Regardless, you will have something to learn from each success or mistake and this will help you move your business even further. When you have the courage to follow a path which is not very familiar to you, this is going to be the moment when you will widen your horizons and exceed your limits to achieve success.

4. Creativity and imagination

If you already implemented your idea and you see that it works, you most probably think that you don’t need to change anything to achieve more success. You need to keep in mind that customers’ preferences change and your competition is waiting for your mistakes to “steal” your clients.

Therefore, you need to use your creativity and imagination to improve your products and services to meet your customers’ expectations. What is more, creativity can also mean that you are open to talk to new people and use their experience to improve something in your business.

“Get closer than ever to your customers. So close that you tell them what they need well before they realize it themselves.” – Steve Jobs

5. Continuous learning

If you want to drive success in every niche you will need to show a willingness to learn. You need to stay updated with what happens in your niche and what your customers expect from you.

Education is not only something for school. It is a lifelong process, and you should be open to seek knowledge and improve your skills with every opportunity. An efficient trick is to stay close to people who are already successful in your industry, ask their opinions on various subjects and learn from their experience.

The above five essential skills will help you build a successful business in every niche. A true leader is ambitious, knows to listen to the people around him, and is always open to learning from others.

No matter the size of your business, you will need to be creative and use your imagination to improve your products and services. These skills will help any leader develop new skills, stand out of the crowd, and strengthen his position on the market.

What skill do you think is most important to be successful in life? Let us know below!

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Success Advice

5 Key Investment Principles from Warren Buffett

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Warren Buffett is a mentor for a lot of traders. Why shouldn’t he be? After all, his investing principles have earned him the title of the world’s greatest investor. His way of working is a little contradictory to many others in the arena of online trading. He doesn’t invest the way it’s depicted in the popular media. He is the kind of investor who likes buying and holding.

Buffett has taught us that once you buy a stock, hold it no matter what. Forget that there is a recession in the economy or it is at its boom. Whether it’s good times or bad, you’re supposed to hold onto the stock.

Buffett doesn’t just buy stocks for the sake of holding them. He buys them for a specific reason. When those reasons no longer exist, he sells the stocks. He not only looks for good prices but sound management and a competitive advantage. He shared his opinion that companies such as IBM, Sears, and GM are great but they cannot stay competitive for long. Therefore, these companies shouldn’t be a part of your portfolio.

Why not learn from the pro himself and invest the right way? Here are 5 key principles to begin with:

1. Invest In What You Know

Before investing in a stock, it is very important to understand what a company does and how it makes its money. Ever wondered why Buffett has always avoided investing in tech stocks? It’s because he does not completely understand their business model. He sticks to what he knows.

This also explains why he prefers investing in Berkshire’s stocks. It represents a diverse mix of stocks such as utilities, banking, and insurance and consumer products. All of these are businesses that Buffett understands very well. No wonder he has invested a significant amount of money here.

“Beware the investment activity that produces applause; the great moves are usually greeted by yawns.”  – Warren Buffett

2. Before Buying a Stock, List the Criteria

It makes sense to buy stocks on the basis of criteria, right? After all, you’re ensuring that you don’t end up investing in something unfavorable. You could be searching for stocks in a certain industry with a set price to earnings ratio.

Buffett never makes the price of the stock the sole criteria of his buying decision. Sometimes, great companies end up taking a price dip because of the market situation. However, holding onto these stocks could still turn out to be favorable.

3. Be Aggressive During Tough Times

Generally, it’s not recommended to time the market. But if you’re a long-term investor, you’ll be fine no matter when you buy. This means that even during the tough economic times, you shouldn’t settle down. Keep on looking for opportunities. This is what Warren Buffett does because he knows that things will eventually turn around.

Buffett is known for capitalizing on opportunities during and after the great recession. Bank of America investment is one of the best examples of this. In his latest annual letter, Buffett said that “dark clouds will fill the sky almost after every decade. But it certainly will rain gold.” So don’t despair, keep on investing.

4. Don’t Worry About the Day to Day Market Movements

Along with other tips, Buffett also said that you must only buy a stock if you are comfortable holding on to it in case the stock market shuts down for a decade. Since you are holding onto the stocks for 10 or more years, there is no point in losing sleep over the minor swings.

Ignore the headlines about the trade wars, the government shutdown, and other chaotic news. Instead, you focus on learning the potential growth of your company over the course of time. The fact is, stock prices keep on changing, but it’s not significant if the company’s business still has a bright future.

“Only buy something that you’d be perfectly happy to hold if the market shut down for 10 years.” – Warren Buffett

5. Buy Buffett’s Stocks

Buffett keeps everything simple when it comes to investing. If you don’t want to do the guesswork and research to figure out which stocks to buy, simply invest in the stocks Buffett already owns. But, make sure you understand the business. Buffett discloses his holdings publically each quarter. He has capital in companies such as Wells Fargo, Apple, and Bank of America. To keep things simple, you can buy the shares of Berkshire Hathaway itself.

Warren Buffett hasn’t been successful all by himself. He has a team of investors who help him do legal work and give him investment tips. He’s also a part of an advisor network because he understands that an investor needs all the help he can get. It’s amazing that a billionaire like him still listens to others.

Now that you know how to invest like Buffett, it’s time you prepare your investment strategy. These principles are not hard and fast criteria, they are simply a discipline strategy all investors should stick to. Along with these, you can use math, technical analysis, fundamental analysis, and even stock charts to make a decision. You may not end up a billionaire, but you will avoid losses and make more profits than your fellows.

Which one of the 5 key investment principles from above resonated with you most? Let us know below!

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Success Advice

How to Build a Website That Outranks the Competition

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Create a concrete presence within the niche you compete by employing an effective content strategy. Your strategy should:

  • Establish expertise, authority and trust through the content you produce on and off site.
  • Focus on the client. All of the content you produce should have the client in mind in order to maximize the value you’re offering.
  • Implement an editorial calendar for the content your company will produce

Enhance your websites SEO with long-form evergreen content

Long-form content is in-depth pieces of content in which the length is arguably an average of 1200 words or more. When visitors read long-form content it increases the time they spend on your website. Google pays close attention to dwell time because it is a direct indication of how useful a website is to a user.

When we refer to evergreen content we refer to articles that provide value to readers for an indefinite amount of time. These types of articles contain fully developed ideas, in depth analysis or teach a specific skill. They come in a variety of forms but most notably are checklists, how-to guides, interviews, infographics or case studies. If written and optimized correctly, an evergreen post to a company blog will generate positive signals to search engines and contribute to a website’s performance.

Web pages with data-driven, resourceful content can encourage visitors to return to the site. When visitors find value in your content, they’ll share your pages and even feature your content on their own websites.

Returning visitors, longer and dwell time are signs of authority, expertise, and trust which are very important ranking signals that will push your site upwards in the search results. Evergreen content contributes to all of the criteria above.

By producing content that stays current for the foreseeable future, you are investing in the growth of your company. Websites with evergreen content attribute a large percentage of their organic traffic to older blog posts that continue to provide value to readers for an indefinite period. The average return on an evergreen post is 30% on traffic approximately three or four months after the post is published.

“Good content is not storytelling. It’s telling your story well.” – Ann Handley

Here are 11 effective ways to structure evergreen content:

1. Lists & Checklists

Creating a top numbered list is an easy way for people to digest content. The titles are instant hooks if the topic is relatable to the reader because a person immediately understands what they’re getting before reading the article such as “Top 10 Ways To Lose 10 Pounds In 30 Days.”

Including numbers in your titles tend to catch a reader’s eye. It also opens the door to optimize articles to show up in position zero. Google has favoured numbered lists in their featured snippets (position zero) in an effort to make searching for answers easier and more efficient.

Give your list a captivating title to amp up the excitement and get a higher click-through rate such as “Top 5 Reasons Companies Succeed At Marketing.”

2. Best of Lists & Product Reviews

“Best of lists” is a timeless form of evergreen content because it can be updated to remain current. For example, the list “Best SEO Tools and Software” can be updated annually and the post maintains the traffic that has been built up from returning visitors by keeping the same URL intact.

3. Ultimate Guides & “How To” Guides

Ultimate guides serve as evergreen content because they are comprehensive, instructional manuals that teach the reader something actionable. Whether your guide is geared towards beginners or readers with advanced knowledge of a topic, the manual should provide a reader with something they can walk away with and apply immediately.

An ultimate guide should provide step by step, detail oriented advice or instruction on a specific topic. “How To” guides are one of the most popular types of evergreen content because they teach people a skill or give them a way to solve a problem.

4. Expert Opinions or Round Up Articles

Grouping a number of experts together that express similar ideas on a topic can make for a powerfully convincing argument. Using quotes and facts from different sources doesn’t leave much room for rebuttal when you are proving a theory.

5. Statistics & Infographics

Collect a number of statistics that will shock and awe your audience and title it “10 high octane statistics about evergreen content.” Statistics can be listed in point form, but combining your stats into an infographic is an enjoyable way to get readers to digest a piece of content that is primarily facts and figures.

Creating content in this format encourages a large number of shares that can equate to backlinks. Facts, figures, and percentages are always what writers look for to include in their content so attribution will amount to more websites linking to your page.

“What you do after you create your content is what truly counts.” – Gary Vaynerchuk

6. Historical Articles

Writing about the history of a specific person, place or event can be a large-scale effort that readers find interesting. Create a timeline of events and take your reader on a journey of any major developments in chronological order. Historical articles have a particular fan base that enjoys reading about real historical events.

7. Q & A Interviews

Developing an in-depth interview on a person of interest is another option for creating long-form content. Quotes or dialogue can be used to progress through the material covered in a single article. Incorporating video is also a great way to promote user engagement. Include the transcript so search engines can read the entire dialogue for SEO purposes.

When a person is an expert in a specific niche, the interview becomes evergreen since there’s no need to update the content when it is all related to the expert opinion of one person of interest at the time of the interview. Whether their opinion changes over time or not, the interview itself is a standalone event.

8. Frequently Asked Questions

Sometimes quick-fire questions and answers are a great way to bring up the understanding of any given topic. Structure the content with each question being a progressive stepping-stone from the last.

Frequently asked questions can get a lot of interest if the questions are phrased in an easy to read manner considering there will be a lot of consecutive questions. Make the article more engaging by researching forums and come up with the most common objections and concerns people have regarding a specific topic.

9. Case Studies

Case studies demonstrate your expertise and build authority. This type of content provides readers with first-hand experiences, a story, and hands-on data. Case studies can prove a theory or illustrate how you found a solution to a problem. The best part of case studies is you have first hand data with all the evidence to back it up.

10. Optimize your content and drive up your click-through rates

Long-form, evergreen content will rise to the top of the search results for multiple keywords if it is optimized correctly. Load your article with LSI keywords throughout to enhance the key phrases for which you want people to find on your website.

You can also structure your article to be more likely to show up for position zero by incorporating the tags and list formats. Ask questions most likely to be asked by your potential viewers and tag them as titles.

Tag the answers as titles as well or use a list format if its more suitable and easier to read for the user. There is no guarantee Google will select your snippet for position zero but employing the criteria to be eligible for the featured snippet will at least make your page a candidate for selection.

11. Maximize your audience through high authority websites

Producing evergreen articles is not limited to posting on your website. Market your ideas to well-known blogs that publish related content. There are high authority sites that have a large readership to which you gain access to if they agree to publish your article. The referral traffic you receive from these sites is made up of excellent candidates for your business.

Being published on an authority site gives your company credibility and in most cases a backlink. Guest posting builds the authority of your website allowing you to push your way to the top of the search results. The accumulation of quality backlinks from reputable sites will boost your search visibility to another level and drive more prospects to your website.

Long-form, evergreen content is a strategy that is working across the board to increase traffic and conversions. Implement this marketing strategy to influence key metrics on your website that result in positive ranking signals for the search engines.

The expertise you demonstrate through on site and off site content will give readers the confidence to invest in your services. The investment in creating quality, lead-generating content contributes to the long term growth of traffic and new clients.

Have you thought about building a website to sell products or a blog? What’s the best advice you can give to someone who wants to build a competitive website? Let us know your thoughts below!

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