A few weeks ago I launched my startup. It took exactly 12 months from the initial idea until the moment I saw my app in the...
What’s the one thing that every business wants? Is it money, fame, or endless resources? The answer is quite simple—customers. Having customers is the sure-shot way...
‘Learn from the mistakes of others, you cannot live long enough to make them all.’ These famous words from Eleanor Roosevelt stand more accurate than ever...
There are many female entrepreneurs in today’s world revolutionizing the tech industry and owning their own unique craft. Before, technology and business was seen as a...
While starting your own business is an exhilarating experience, many start-up founders struggle with successful marketing more than any other area of business. So if you’re...
When I set out to start my own business three years ago, I never imagined bright lights and private jets to New York or Shanghai for...
Studying in college is hard for everyone, but ESL learners arguably suffer the most. Moving to a foreign country, learning a new language, and keeping pace...
Probably one of the greatest changes for the last year is the shifting to distant learning and working. There are many advantages to the issue, like,...
Getting your own business is a very responsible yet liberating undertaking. By starting a business while still in college, you can be sure to have an...
We all want to manifest success in our lives. It fuels our desires to attain something. People perceive success differently as we have different desires. Some...
When I was a second lieutenant in the United States Marine Corps at 22 years old, one of my captains at The Basic School was a...
One of the most notable parts of startup culture from the outside looking in is trends. You know the stereotype of the startup CEO — he’s...
As a startup, your priority is to attract, engage, and turn potential clients into lucrative, long-term consumers. And the optimal way to make this possible is...
Brand reputation drives the success of businesses, irrespective of what industry you are in. Currently, there are approximately 543,000 startups every month. 70% of these do not survive...
To step up an effective social media marketing strategy, you have to consider the various opportunities on how you can connect with your target market on...
Competition in business is natural. There is always another business that offers products similar to what you have, and you can’t avoid it. The wisest step...
Some time back, in my infographic on 51 Business Mistakes that most Entrepreneurs Make, I had outlined that one of the biggest mistakes is that you...
So you’ve got an idea. You know it will work. And, it means the world to you. You are an entrepreneur and you think you can...
Today’s ideas are tomorrow’s winning businesses. Ideas executed brilliantly and with proper investment bring your business success. That is how the world of business got the...
Your brand is more than just the colors on your website. And for startups, it’s important to create a strong and memorable brand from the beginning...
Starting your own company may sound like a dream come true in your mind, on social media, and to all the people looking on in envy...
The best side hustle you can start in 15 minutes is blogging. It can be writing, making videos or speaking about topics you love through a...
A great way to screw up your company is to get into the habit of blaming your suppliers, the market, your staff or your product for...
You’ve probably heard people use the term “unicorn” in a business context. This means a privately held start-up whose value has grown to at least one...
I spend a lot of my time talking to business owners. They focus on their product, their marketing channels and trying to make more profit. I met...
Reading is both relaxation and training for the mind. Who reads, dives into another world. Learning, entertaining and breaking out of everyday life for a short...
Sales leads are the lifeblood of any business. Without leads, your business doesn’t make money. That’s why many businesses treat leads like the most valuable resource in...
The digital marketing landscape is in constant flux. New social platforms are born daily, while others fizzle out, and search engine algorithms are updated hundreds of...
No one likes to fail. It’s a fact that every startup, however, is flirting with failure. No matter how badly you want to succeed, there’s still...
The mechanics of Facebook Advertising are forever changing. As the platform grows and expands, new algorithms are created. These algorithms affect which kind of content you...