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6 Strategies To Build A Powerful Network Around You

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Without trying to brag, one thing I have been told I do really well is network and connect with influential people. So, I thought I would share my thoughts around some things I have learnt along the way so you can improve your own skills and learn something new.

Building a strong network has many different benefits but most of all, it will determine whether you are successful or not. There is no way you can become an entrepreneur and be involved in a successful business venture without a team of people or advisors around you.

“Your network equals your net worth”

Being an entrepreneur comes down to the ability to be able to sell goods or services, and to be able to sell something you need customers. Your first customers (and probably your highest revenue clients) will most likely come from your close network.

These valuable customers will help you then create a revenue stream that will fund your vision and allow you to share yourself with the world. Networking is often over-thought, and way too many people try too hard. Networking is just the process of having conversations with other people. That’s it!!!

Don’t get hang up on trying to impress people, but at the same time, make sure you demonstrate your value without sounding like a wanker.

If you follow my top six strategies below for building a powerful network, then you will be able to connect with people, build a business or hang around great people with ease.

 

1. Look for two-way value exchange

This is my number one tip, and it’s missed by so many people that I meet on a daily basis. If you want to bring someone into your network, then you need to look for a two-way exchange of value. This means it can’t just be about you getting something; you need to find some value that you can deliver as well.

In a two-way exchange of value, ideally, you would show your value first by looking for something that could help the person you are trying to connect with. It takes a bit of digging but if you ask open-ended questions, and shut up and listen for the answer, you will easily discover how you can help them.

Every day I get emails from people wanting to meet up for an hour to ask me about something. While I think of myself as a friendly guy, if I said yes to every request I would have no hours left in the day. What these cold outreaches are missing is a compelling story (not long winded) of how we can help each other and create mutual value.

When you ask yourself the question “how can I help” every time you reach out, your results will increase substantially. Some people tell me that they don’t think they have much value. This limiting belief is rubbish, and everyone has something to offer, and skills they can bring to the table.

Remember what you love, how you earn a living, and the things you are good at and there will definitely be value you can offer inside of you somewhere.

 

2. Nail your 30-second elevator pitch

This can take time to perfect, but you will be doing it heaps so you’ll get used to it. To build a powerful network you need to be able to quickly and succinctly communicate what you do, why you do it, and the types of people you like to connect with.

Many people I meet fail to do this, and it takes them thirty minutes or more to explain themselves. What a 30-second elevator pitch does is provide a sample of who you are and then if done right, it should allow the person you’re talking with the option of opting in to hear more if they choose to.

The problem I see with most introductions is that there is no opt in, and you are forced to listen even when you can’t provide value or are not interested in knowing more. You have to learn that not everyone will love what you do, and that’s fine.

The great thing about a 30-second elevator pitch is that it removes all the people who are not relevant to your mission and only leaves the raving fans.

An example of my 30-second elevator pitch:

“I am involved with one of the top motivational / entrepreneur sites on the internet called Addicted2Success. The team love what we do, and it’s why I get out of bed in the morning. Day to day I work in finance helping overseas tech companies enter Australia and support their growth. I am obsessed with personal development and entrepreneurship, and I believe both skills can change the world for good.”

 

3. Be highly trusted

Powerful networks are not easy to build, but one of the quickest ways to accelerate the growth of a network is by being highly trusted. This means that you need to become known as the guy that can be trusted with confidential information.

In my network, I have a few high profile people who tell me things that are very confidential. I never share these secrets with anyone. On rare occasions, I might know someone who could add value to the secret, and so I ask the originator if I can share it.

The simple act of asking permission will help build you as someone who can be trusted. There are too many people out there who will just share information that is confidential without thinking twice. By not engaging in this bad habit it’s easy to build trust within your network and to quickly grow it.

 

4. Don’t say yes to everyone

Every social interaction you have in your personal and business life will have an opportunity to bring someone new into your network. If you say yes to bringing new people in constantly then you run the risk of over-committing yourself and not hitting the other points I mentioned earlier like being highly trusted.

Many people have broad networks, but they are so broad that there is no depth, which means the chance of two-way value creation, is very low. When you meet someone new, if you are not instantly into what they have to say then your default decision to stay in touch should be no.

It’s funny, this exact situation happened to me recently, and then I tried another two interactions with this same person and realised I was actually wrong. The person I was talking with hit all my criteria; it was just a case of them having a very strong Italian accent, and me not reading up about them in Google in depth enough.

While this is not the norm, it’s always worth being open-minded and reversing your decision to bring someone into your network when logic warrants it. A nice way to not say yes to everyone but still make other people feel good is to connect with them on social media instead.

By connecting on social media, you have created distance yet left the door open in case anything changes in both of your situations. So to recap, be careful who you let into your network and don’t say yes to everyone, there is no need and you don’t have the time to be keeping up appearances.

 

5. Stay in touch every three months

Once you have established a solid network you are going to have many different layers. The layer you should concentrate on though is the people you want to be closest to you. This layer of close people will only remain close though if you keep in contact with them.

With that said, I aim to catch up with my inner network contacts every three months. It’s amazing what you can miss and how many projects are occurring where you can add value. Keep in mind that if you have a few highly successful people in your network, regular meetings every week could really use up their time and put them off being connected with you.

The best way to avoid this issue is always to be respectful of people’s time. Tell your inner network how much you appreciate their time and always remind them of the value you can bring as a bonus for them knowing you.

“The value you bring to your inner network should almost be tattooed on your face. Inside your inner network, you should aim to be top of mind for your most valuable three skills”

 

6. Do lots of meaningful introductions

Part of creating a powerful network involves actually doing introductions to other people. I don’t see a lot of people do this, but your ability to be proactive and make valuable introductions is crucial to your networks success.

Where I see this one go wrong though is where people don’t ask permission before introducing. I have also seen people make poor introductions because they are not good matchmakers. This takes practice, but the key is to ask for permission before doing an intro and to ensure there is value for both people.

The other tip on this is to make sure that if you are introducing someone high profile, you always tell them about the possible intro beforehand to ensure it’s someone that is of interest to them.

Tim Ferris explains in one of his podcasts that the reason why he gave up being involved in startups is that too many people just blindly introduced people by email where there was no synergy and no consent. So remember guys; think before you intro someone!

The final thing to remember when doing intros is to make sure you do them quickly. If you are at an event, and both people are present, then do the intro right away. If it has to happen offline, then do the email intro straight away before you forget. Lots of people promise to intro but most forget.

What are your tips for building a network? How do you like to be introed? Share your tips in the comment section below or feel free to reach out to me on Facebook or Twitter.

Success Advice

How Your Friends Determine Whether You Succeed or Not

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Can anyone do without having friends? We all have our friends, we share ideas with them, talk together, have fun, and fight. Yes, that’s the baseline of friendship. But, do you know that aside from you, your friends can determine whether you achieve success or not?

There are two things in friendship which are the ability to ”love” and the ability to “influence”. This means you are loved and you are influenced. How do your friends affect your success in life? How are they one of the biggest deciding factors of your success? Let’s find out.

What type of friends do you keep? 

First, what type of friends do you keep? Who do you call your best friend? There are two different kinds of friends, good friends, and bad ones. A lot of people have lost their pathway to success and some have also found their road to success all because of the friends they keep, the people they mingle with. 

Who is your best friend? Answer carefully. Having a best friend means you find each other compatible and understanding. Analyze who your best friend is. If your best friend has not motivated you to do something positive, if who you call your bestie has never given you positive advice, lastly if your best friend has never informed and advised you on your shortcomings, then you don’t have a best friend.

This quote tells us “birds of the same feather flock together”. Countless people have changed from their good nature into a bad one all because of friends. One thing to note is, “negative people move with negative aura”. If your best friend is filled with negativity inside-out then you will surely be affected by his/her negative aura.

They influence your success with positivity or negativity 

The friends you keep can either influence you with positivity or negativity because your friends have the power to change your kind of person completely. 

This is how your friends influence you:

  1. They influence you indirectly with what they do
  2. They influence you directly by teaching and giving you advice 

Yes, that is how they influence you. For instance, you watch a movie and you like the way the actor walks. The question is if you truly like the way the actor walks, won’t you try to imitate the actor? Of course, you will.

Just the way you imitate the actor is the same way your friends can influence you with their character. However, the funny part is, they don’t have to teach you to do things like them. You just find yourself imitating and copying them gradually.

An important question to ask is, are you imitating a good friend or a bad one? If you imitate a good friend then you will be good, but if you imitate a bad person, you will surely become a bad person.

Everyone wants to succeed, a good friend will always teach, enlighten, and motivate you for success. A bad friend will only motivate you to do evil things (smoking, drinking, fight, envy,).

And you should know that things like that are a great enemy of success and even of God. So, if you have these bad elements in your life, how will you achieve success? There is no way!

And also, they can teach and advise you directly. But, what do your friends teach you? When you ask them for advice do they inspire you positively or teach you the bad stuff.? A lot of people have regretted lifelong decisions just by listening to the advice of friends. 

The company you keep has the power to influence and change you. Never forget that a positive influence will teach, motivate, and brush you up for success. While a negative influence will inspire you to become a bad person, change your good nature, and leave you with regrets in the end.

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The 3 Step Process to Building a Profitable Pitch

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As a communication coach, one of the top questions entrepreneurs ask me is how to deliver a winning pitch to potential investors. They want to know if there’s a magic formula to get an investor to say yes and buy into their dream and their business. (more…)

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The 4 Pillars of Wealth and Abundance

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Have you ever wondered what the formula for a wealthy and abundant life is? Many people have. Lots has been written about the subject of wealth creation and living an abundant life. It was a breaking point in my journey and pursuit of success when I found out that there is a clear path to achieve success in life. Thanks to those who have shared their journey, we can clearly see and follow the principles of prosperity. (more…)

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Here Are 4 Reasons Why You Should Have a Podcast, Youtube Channel or Online Show

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why you should have a podcast
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Confidence comes from a place of strong understanding of self. After close to three years on radio, I’ve grown from a shy introvert to a shy introvert with an extrovert persona. When the mic is turned on, I can channel a version of myself that some say is attractive, strong, and of course, confident but it wasn’t always this way.

What I want to share with you is what I discovered on this journey into broadcast that you can apply to your life, your ventures, and your personal development. This doesn’t require any fancy gear. It does require a leap of faith on your part because once you go down the road of media; it can change your life.

1. Perceived Expertise

When you go to a doctor, you expect their knowledge will guide them to a solution to your problems. When you have a show, you become your listeners’ doctor. For all the multiple thousands, maybe millions, of YouTube channels, podcasts, and user-created content in the world, each person that gets behind a mic takes a position on their passion, their opinions, and their themes.

They challenge the status quo for the benefit of their listeners in hopes to entertain and educate. With consistency on your side, those fans place you on a platform and give you permission to influence them.

2. Global Acknowledgement

One of the benefits to increasing confidence is when you receive thank you notes from people you may never meet. The feeling of enriching someone’s life from halfway around the globe, provides validation you’re enhancing someone else’s life with your wisdom and your wit.

The very first time I was told I was making a difference in someone’s life in a country other than my own, I felt like I caused massive impact that transcends my circle of influence. When you experience just how much you can cause impact and it comes back to you, it’ll change your worldview.

“Be grateful for what you have and stop complaining – it bores everybody else, does you no good, and doesn’t solve any problems.” – Zig Ziglar

3. Backed By Numbers

One of the most exciting ways to measure success is to quantify your growth. It’s not enough to just broadcast. Having subscribers and downloads helps to know, numerically, how well you’re doing. Word of caution. This can be a way to set yourself up for distress because of number envy but if you understand what the numbers mean; you can control the narrative of the numbers.

The major number that makes most people smile is 10,000. I’d advise it to be 1. Here’s why. As you grow in your industry, so does your reach. If you learned that the one person that subscribed totally changed for the better because of you, wouldn’t that be worth the effort?

4. Effective Communication

While it’s not talked about much, having a show is documentation. You create a dynamic account of your life, your industry, and the pulse on what’s important simply by having a show. When you find a channel to improve your communication skills, you demand attention and people will listen to you. You become more trusted as a leader and people will follow you once they believe you can lead them to their wants and needs.

“To effectively communicate, we must realize that we are all different in the way we perceive the world and use this understanding as a guide to our communication with others.” – Tony Robbins

These insights have helped many people become leaders and, ultimately, move others to their best selves. It’s worked for me and I hope it works for you. At the end of the day, it’s all about showing up and showing out.

Have you ever thought about having a radio show? If so, what would you talk about? Let us below!

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