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What You Can Learn From the Marvel Cinematic Universe About Taking Risks

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Image Credit: Marvel

Growing up, Marvel’s comic books and cartoons were special to me. The characters are — and continue to be — the heroes and protectors of their worlds. They dream big, fight against incredible odds, and always persevere. When I was younger, the journeys and missions of these heroes resonated with me. That fandom has endured as I’ve seen these larger-than-life stories transition to the big screen and other properties.

That shift connects with me on a professional level, along with the aforementioned personal enjoyment. As I’ve grown up and further honed my skills, knowledge, and experience, I have been able to bring some of my biggest professional goals to fruition. Doing so, however, came with some degree of risk.

Risks might seem daunting at first, but smart gambles can improve our lives over time. That element of increased difficulty makes it easier to fail, but it builds your determination as well as your mental and physical resolve.

Bringing the Marvel Cinematic Universe to life involved a massive risk on the comic empire’s part, but that decision worked out in Marvel’s favor. When we’re able to envision our end goals, the outcome of taking risks is almost always worth any added discomfort or fear.

“Every risk is worth taking as long as it’s for a good cause, and contributes to a good life.” – Richard Branson

A Case Study on Risk

A decade ago, several Marvel properties weren’t the household names they are now. These characters were largely overlooked in favor of more well-known commodities like Spider-Man, the Fantastic Four, and the X-Men. Since then, however, Marvel has taken movie theaters by storm to release more than 20 films while building a cinematic universe to tell these characters’ stories in a new format.

That success wasn’t guaranteed right out of the gate, though. Taking characters from the pages of comic books and bringing them to life in films, tells a story not only about superheroes but also about what you can accomplish when you take a risk.

Marvel used characters that weren’t necessarily well-known at the time. Thor and Captain America might be household names now, but they weren’t always seen as heroes with box office potential. Marvel took a calculated approach to develop and roll these characters out, and they are now some of the most popular heroes in existence. The studio will continue this trend as lesser-known titles like “The Eternals” and “Shang-Chi” debut in MCU’s next phase.

The MCU, like its comic source material, also acts as a mirror to society by reflecting current events and trends through its characters and storylines. For example, 2019’s female-led “Captain Marvel” delivered a stirring message of female empowerment that will click with a new generation of children and moviegoers.

While risks include uncertainties, Marvel shows that taking risks doesn’t have to be a reckless endeavor. Each risk we take should be informed, carefully considered, inspired, and in service of a larger goal. While not every gamble will pay off, the risks we take will teach us how to get everything right in the future.

What Can We Learn From Marvel?

While your business probably isn’t creating movies and telling superhero stories, the lessons from Marvel’s success over the past decade can inspire companies in any industry.

Here a few pointers to remember:

1. Keep the endgame in mind

Risks work best when you have a larger goal in mind. Marvel didn’t take risks for the sake of taking risks — it had a grand vision for what it wanted to create, and it then plotted those risks accordingly. The team behind the MCU had to start building the big picture somewhere, but it knew the larger goal was to connect dozens of movies and tell stories in a new way. When that kind of big-picture thinking guides your risks, they suddenly don’t feel so intimidating.

“He who is not courageous enough to take risks will accomplish nothing in life.” – Muhammad Ali

2. It’s a franchise, not a standalone

Taking risks doesn’t usually produce immediate results. Risks can provide cash benefits and a financial return on investment, but sometimes they deliver “soft benefits” that are harder to measure. For Marvel, this involved appealing to viewers of many different demographics and working to provide each of those groups with representation on the big screen via movies like “Captain Marvel,” “Black Panther,” and the animated “Spider-Man: Into the Spider-Verse.” Your risks will only pay off if you get into them with patience.

3. Speak up if you want others to assemble

If you can’t advocate for your own risks, don’t expect other people to do it for you. You need to be your most prominent advocate to bring your ideas to life. For example, everyone now recognizes Robert Downey Jr. as Iron Man. Before that role, however, he was known as a talented but troubled actor who was considered a risky proposition for studios. “Iron Man” director Jon Favreau fought to cast the problematic actor, and that gamble eventually paid off in billions of dollars at the box office. You must find ways to show others that your idea has merit because nobody is going to do it for you.

Risks aren’t careless and uneducated leaps. While they aren’t guaranteed to work out, thoughtful risks that are inspired by a larger goal can end up being valuable in more ways than one. Take a page out of Marvel’s playbook by looking at the big picture, figuring out where you want to end up, and taking risks that help bring your vision to life.

Kevin Xu is the CEO of MEBO International, a California- and Beijing-based intellectual property management company specializing in applied health systems. He also leads Skingenix, which specializes in skin organ regeneration and the research and development of botanical drug products. Kevin is co-founder of the Human Heritage Project.

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Life

9 Harsh Truths Every Young Man Must Face to Succeed in the Modern World

Before chasing success, every young man needs to face these 9 brutal realities shaping masculinity in the modern world.

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harsh truths for young men
Image Credit: Midjourney

Many young men today quietly battle depression, loneliness, and a sense of confusion about who they’re meant to be.

Some blame the lack of deep friendships or romantic relationships. Others feel lost in a digital world that often labels traditional masculinity as “toxic.”

But the truth is this: becoming a man in the modern age takes more than just surviving. It takes resilience, direction, and a willingness to grow even when no one’s watching.

Success doesn’t arrive by accident or luck. It’s built on discipline, sacrifice, and consistency.

Here are 9 harsh truths every young man should know if he wants to thrive, not just survive, in the digital age.

1. Never Use Your Illness as an Excuse

As Dr. Jordan B. Peterson often says, successful people don’t complain; they act.

Your illness, hardship, or struggle shouldn’t define your limits; it should define your motivation. Rest when you must, but always get back up and keep building your dreams. Motivation doesn’t appear magically. It comes after you take action.

Here are five key lessons I’ve learned from Dr. Peterson:

  • Learn to write clearly; clarity of thought makes you dangerous.

  • Read quality literature in your free time.

  • Nurture a strong relationship with your family.

  • Share your ideas publicly; your voice matters.

  • Become a “monster”, powerful, but disciplined enough to control it.

The best leaders and thinkers are grounded. They welcome criticism, adapt quickly, and keep moving forward no matter what.

2. You Can’t Please Everyone And That’s Okay

You don’t need a crowd of people to feel fulfilled. You need a few friends who genuinely accept you for who you are.

If your circle doesn’t bring out your best, it’s okay to walk away. Solitude can be a powerful teacher. It gives you space to understand what you truly want from life. Remember, successful men aren’t people-pleasers; they’re purpose-driven.

3. You Can Control the Process, Not the Outcome

Especially in creative work, writing, business, or content creation, you control effort, not results.

You might publish two articles a day, but you can’t dictate which one will go viral. Focus on mastery, not metrics. Many great writers toiled for years in obscurity before anyone noticed them. Rejection, criticism, and indifference are all part of the path.

The best creators focus on storytelling, not applause.

4. Rejection Is Never Personal

Rejection doesn’t mean you’re unworthy. It simply means your offer, idea, or timing didn’t align.

Every successful person has faced rejection repeatedly. What separates them is persistence and perspective. They see rejection as feedback, not failure. The faster you learn that truth, the faster you’ll grow.

5. Women Value Comfort and Security

Understanding women requires maturity and empathy.

Through books, lectures, and personal growth, I’ve learned that most women desire a man who is grounded, intelligent, confident, emotionally stable, and consistent. Some want humor, others intellect, but nearly all want to feel safe and supported.

Instead of chasing attention, work on self-improvement. Build competence and confidence, and the rest will follow naturally.

6. There’s No Such Thing as Failure, Only Lessons

A powerful lesson from Neuro-Linguistic Programming: failure only exists when you stop trying.

Every mistake brings data. Every setback builds wisdom. The most successful men aren’t fearless. They’ve simply learned to act despite fear.

Be proud of your scars. They’re proof you were brave enough to try.

7. Public Speaking Is an Art Form

Public speaking is one of the most valuable and underrated skills a man can master.

It’s not about perfection; it’s about connection. The best speakers tell stories, inspire confidence, and make people feel seen. They research deeply, speak honestly, and practice relentlessly.

If you can speak well, you can lead, sell, teach, and inspire. Start small, practice at work, in class, or even in front of a mirror, and watch your confidence skyrocket.

8. Teaching Is Leadership in Disguise

Great teachers are not just knowledgeable. They’re brave, compassionate, and disciplined.

Teaching forces you to articulate what you know, and in doing so, you master it at a deeper level. Whether you’re mentoring a peer, leading a team, or sharing insights online, teaching refines your purpose.

Lifelong learners become lifelong leaders.

9. Study Human Nature to Achieve Your Dreams

One of the toughest lessons to accept: most people are self-interested.

That’s not cynicism, it’s human nature. Understanding this helps you navigate relationships, business, and communication more effectively.

Everyone has a darker side, but successful people learn to channel theirs productively into discipline, creativity, and drive.

Psychology isn’t just theory; it’s a toolkit. Learn how people think, act, and decide, and you’ll know how to lead them, influence them, and even understand yourself better.

Final Thoughts

The digital age offers endless opportunities, but only to those who are willing to take responsibility, confront discomfort, and keep improving.

Becoming a man today means embracing the hard truths most avoid.

Because at the end of the day, success isn’t about luck. It’s about who you become when life tests you the most.

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Change Your Mindset

The Four Types of Happiness: Which One Are You Living In?

Most people chase success only to find emptiness, this model reveals why true happiness lies somewhere else.

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Image Credit: Midjourney

In a world driven by rapid technological growth and constant competition, many people unknowingly trade joy for achievement. (more…)

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Change Your Mindset

The Secret Daily Routines Behind History’s Most Brilliant Thinkers

Uncover the daily rituals and hidden habits that powered history’s most brilliant minds to success.

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Why Daily Rituals Matter

Every great achiever has one thing in common: discipline. Behind the novels, inventions, discoveries, and masterpieces are small, consistent habits repeated daily. (more…)

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Finances

From Debt to Financial Independence: A Practical Roadmap Anyone Can Follow

It’s about having control over your money and not letting money control you.

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Image Credit: Midjourney

The 21st century has brought incredible opportunities but also new challenges. Rapid technological change, global uncertainty, and shifting lifestyles have made many people think more deeply about financial freedom. (more…)

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