Success Advice
5 Successful Ways to Stand Out Among Your Competitors

If you are a business owner then you must be well aware of how difficult it is to start a business and how difficult is to manage it and keep it going. The latest statistics show that only 50% of the businesses survive for more than 5 years while only 1/3rd of them pass the 10-year mark.
While counting the reasons of business failure, there are many that lack proper knowledge, absence of proper strategies, incapable staff, lack of mentors and support networks, and many others. Among all these reasons, the major one that contributes towards the failure of a business is the lack of uniqueness and differentiation.
As consumers have plenty of choices, you need to provide them a reason for buying your services or products. As they would be spending their hard earned money, they would definitely try to find something different or something extra. So, try to differentiate yourself from others and give the customers a chance to trust you.
Here are 5 ways you can stand out among your competitors:
1. Deliver something extraordinary
What most of the businesses claim is they offer different services from their competitors. Always remember that saying it is not enough; you need to prove it by delivering something that your competitors are not providing.
You can offer them customized service plans so that they can choose the service as per their requirements, make their purchase trouble-free, provide them the lifetime warranty for your products and on-going management (for some extra period if not for far long) for your services. You just need to deliver something extra they are not getting and it depends on your business that what you can provide to them.
“Always deliver more than expected.” – Larry Page
2. Address customers pain points
Most businesses fail due to lack of the right goals and right plans for achieving them. If you have set your goals to sell products or services worth the particular amount of money then you have set them wrong. These goals will let you focus on the things you want to achieve.
But, if you want to be successful in your business then you need to work according to the needs of your customers. Along with examining their requirements, you need to address their issues. There are some common problems that customers face for a particular service or product; what you need to do is offer them solutions to their problems through your business.
In short, rather than focusing on your earnings first, you should focus on the pain points of the customers as it will let you win their trust and retain them for longer.
3. Focus on the quality
Once an entrepreneur remains successful in having a perfect start of his business, he thinks of expanding his niche rather than first excelling more in what he is already offering. This is the biggest mistake he makes. It distracts his attention from the main services and puts effort into promoting the new one. As a result of which, he does not excel in any.
A good idea is to do a few things in an excellent way rather than doing a multitude of things in a poor way. When you excel in a particular thing, people are more likely to believe in your specialization.
4. Have your own personality
Knowledge and focus are the two main aspects of every business, so try to have them. As a startup, you would be looking at the experts of your industries and then doing the same things and the same way they have done. No doubt you need to learn from them but always remember that you should not copy them otherwise, you will not be able to be different.
Therefore, have your own personality; learn from successful professionals of your industry and then think about the ways you can implement those things in your own way. This will not only help you to do something different but will also let you show your unique personality.
“Don’t be afraid to assert yourself, have confidence in your abilities and don’t let others get you down.” – Michael Bloomberg
5. Always be there for your customers
Your relationship with the client does not end once he has completed his purchase. You need to be present for him even after that as he can face some problems with your products or services. So, always ensure good customer support. It will let you show your credibility, win his trust, develop good relationships with him and retain him for the future. Hence, customer support is the main aspect you would be focusing on.
Consider these tips while creating a strategy for your business and stick to that strategy. Along with that, always try to deliver the best to your clients, if you want to be the best for them.
From your experience, how have you been able to stand out from your competitors? Leave your thoughts below!
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There is no greatness without becoming and there is no becoming with authenticity

In just a few weeks, we will be wrapping up 2023. Can you believe it? This year has been absolutely incredible for me.
I have seen amazing doors opened, new relationships formed and I am seeing dreams realized in my life. While this seems like the hallmarks of a great year, this has also been the most challenging year of my life. With all of the change happening in my life, I have been forced out of my comfort zone and challenged to grow in every area of my life.
I can truly say that I have made the most of my moments this year and I have used everything as a catalyst for maximizing my greatest potential.
As a revolutionary leader, I have the pleasure of consulting and advising leaders around the world to fulfill purpose, realize their greatest potential and make an impact.
I want to share some insights with you that will help you to break cycles of mediocrity and manifest your greatness.
Everything legal must come through the matrix
I am sure that some of you are wondering why I am using the term matrix. However, what you have to understand is that I am trying to make a highly complex spiritual principle practical to understand.
Regardless of your spiritual beliefs, every life has an origin and I believe that origin is divine and begins with eternity. You are birthed from eternity and into time to fulfill a unique purpose and assignment in your lifetime and generation.
The matrix is simply the portal or vehicle that brings something out of the invisible realm and into tangible form. The problem with much of the teaching today is that it excludes the matrix. We are told to believe that success is instantaneous and overnight.
Nobody talks about how a dream progresses through stages beginning with visualization and ultimately culminating in manifestation. Without a matrix or portal then everything that you attempt to birth and build will be illegal.
The matrix not only makes you legal but it gives you the authority and power to function as the greatest expression of who you were created to be.
Every matrix has an incubation process
While many people admire and respect me today, I remember a time when nobody knew who I was or the significance of my message. How did I get to where I am today? I got here through an incubation process.
In other words, everything that has been destined for your life is incubating and awaiting a set time of manifestation. The problem is that most people live their entire lives idle and never initiate the incubation process.
What do I meany by that? Most people are living reckless and very few people are living intentionally. I am amazed at the number of people I have conversations with that have no vision, goals or strategies for their lives. They show great promise and they have undeniable potential.
However, without development they will die with their dreams still in them.
Everything that has been destined for your life must be incubated and converted to become realities born to time.
“Visualize this thing that you want, see it, feel it, believe in it. Make your mental blueprint and begin to build.” – Robert Collier
You must give expression to that which is not yet born to time
When you think about a matrix or a prophetic incubation process, you have to understand that potential is often unrealized and untapped. In other words, your potential is in raw form and your potential cannot serve you as long as it is untapped.
The thing that makes me valuable is that I have the ability to convert potential into power. I have done it in my own life and I have empowered leaders around the world to do the same. How do you convert potential into power?
First, it is important to note that you have to perceive potential. If you cannot perceive your potential then you can never cultivate your potential. In addition, you must take the time to cultivate your potential. We often get excited about our capabilities; however, we never expand our capacity in order to realize our greatest potential.
In other words, the strength of your potential is only discovered through your willingness to stretch. The more we are challenged the more we are empowered to expand our capacity for greatness. Most of all, you must begin to express your potential. The expression of potential is different for every person.
For example, the expression of my potential is best demonstrated through the thoughts, ideas, products, services, books, etc.
For another person the expression of potential may look like a screenplay, artwork, sports, scientific discoveries, medical breakthroughs, etc.
Regardless of the form of expression, I know that you will live empty and unfulfilled until you make the decision to express your potential. The expression of your potential gives voice to your dreams, life to your vision, significance to your moments and activates your true power.
You must manifest your greatness
As a revolutionary thinker and leader, my work has impacted people around the world. I am grateful that my life is a source of empowerment to so many people. However, before anyone could ever benefit from my life, I had to make a non-negotiable decision to become who I was born to be.
I wish I could tell you that this journey is easy and that you will get there overnight. However, in a world that celebrates us for doing we are often criticized for being. As a result, I wasted a lot of time trying to be who other people wanted me to be instead of being who I was born to be.
There is no greatness without becoming and there is no becoming with authenticity. It is through our bravery to be vulnerable that we ultimately manifest our greatness. We do not bless the world by being a duplicate. We bless the world when we honor our difference. When you honor your difference you honor your potential.
Ultimately, your difference is how you manifest your greatness.
When you present anything but your authentic self to the world, you are playing small and you are robbing the world of your significance. Manifesting your greatness requires you to master your gifts.
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