Today’s customers have access to a world of products and services across all fronts, especially the e-commerce businesses. With accessibility comes the expertise to choose the best for themselves, and increasing competition for your business.
Having a sound customer engagement strategy is one of the most important practices for building a mutually beneficial relationship with your client, for high levels of customer retention and to earn loyalty. Try and find ways of engaging clients and keeping them captivated in order to steadily build your customer base and grow your business presence.
Encourage them to interact with you over your social media pages, live chat, and share their experiences with your brand.
Here are some of the most efficient customer engagement techniques that will immediately show a positive result:
1. Proactive support
The first step to active customer engagement is reaching out to your clients and asking for their input, their feedback, expectations and so on. Once you’ve established a strong proactive support program with each and every customer, they will start reciprocating, resulting in high levels of engagement.
Send your clients follow up emails, telling them about upcoming deals or new products that are to be introduced. Offer them proactive Live Chat Service on your official website, which will act as a medium for interactions, problem solving and relationship building with the client.
Show responsiveness on your social media pages by sharing the relevant content of your clients and visitors, by responding to their posts and questions immediately and appropriately. Make sure you engage walk in clients and add a personal touch to live interactions with them.
“You will either get what you want or you will be used by others to get what they want.” – Grant Cardone
2. Active listening
Actively listening to what your clients have to say is an essential element of proactive communication and customer engagement. Improve your interactions with clients and your service by listening to what the customer has to say, understanding his/her situation and issue, and then coming up with a comprehensive solution for it.
It will also help deal with clients who aren’t particularly vocal about their issues, by reading between the lines, empathizing with them and engaging them with a meaningful interaction, and solving their problem, or providing satisfactory answers to their questions. This will improve customer satisfaction and loyalty.
3. Encourage & implement feedback
Encourage clients to provide feedback and reviews on your products and services by incorporating a feedback page on your online presence, by reaching out to them post-purchase and implementing their suggestions in order to improve customer service. This is another great measure to ensure customer engagement.
Understand that your journey with the client doesn’t end when they buy your product, and engaging them after that will actually ensure repeat purchase and customer loyalty. Ask them for their suggestions to evolve your brand in the direction that will help achieve better customer satisfaction and land more clients.
“Know the philosophy, know the details, and ignore everything in the middle.” – Gary Vaynerchuk
Encourage them to share their experiences and make sure that your customer support staff is responding to any negative reviews that you receive, and improve your levels of customer engagement by making use of these reviews and using them to improve your products and service.
What is your experience with customer engagement? What can businesses do better with their customer engagement? Leave your thoughts below!
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5 Hacks to Improve Your Writing Skills in English for ESL Learners
Studying in college is hard for everyone, but ESL learners arguably suffer the most. Moving to a foreign country, learning a new language, and keeping pace with the rest of the class may seem like an unbearable burden. It’s okay to feel overwhelmed, but you have to pull through and not give up.
In moments like this, it’s always a good idea to seek help. Whether you go to WriteMyPaper to order an essay or just talk to a friend, admitting vulnerability is an important step towards improvement. In this article, you will find some tips on how to get better at essay writing, even if English is not your native language.
Control Your Environment
Improving your language skills is all about constant practice. Living in an English-speaking community is the first thing you should do to start your practice. It might be tempting to surround yourself with people who already speak a familiar language. However, this way, you won’t be practicing English on a daily basis.
You need to make those lessons almost intuitive in a way that you don’t have to do anything to learn the language. If you live in an English-speaking community, for example, if your roommate speaks English, you will have to practice the language, whether you want it or not.
Still, make sure you don’t take it too far. Taking care of yourself is still as important as ever. Feeling like an alien for the sake of education is not worth it. Remember to keep in touch with your friends and family, talk to them as often as necessary.
Practicing language is not just about doing your homework. You can make practicing English a normal part of your daily routine by watching TV, listening to music, and reading books in this language.
Yet, this is a bit tricky. When being surrounded by white noise, people tend to learn not to notice it. You need to ensure this doesn’t happen. As you watch movies or read books, maintain your attention on what you’re doing. If you hear or see a word that you don’t understand – translate it and write it down. Be mindful and remember what you’re doing this for.
Writing Is The Answer
If you want to specifically learn to write, you need to do one thing, and that is to write. Continuous practice will help you understand what mistakes you often make and, in time, eliminate them. Focus on your goal, and don’t get discouraged when something’s not working. After all, even Rome wasn’t built in a day!
Get a journal and write in it daily. Pick a new topic every time and note everything you can think of. It’s also important that you write by hand, a spelling checker in your computer is tempting, but it will not help you remember how to spell words correctly.
Besides, journaling as a habit has multiple health benefits, and it can be therapeutic. It can help you get in touch with yourself and process your emotions better.
Learn In a Group
It’s proven that learning in a group is more efficient due to the sense of competition. Find a bunch of like-minded people who want to study with you or join an already existing one, like a speaking club.
The benefit of such activities is that you get all these people from entirely different backgrounds who are all good at various things. This will help you exchange experiences, which is impossible if you’re alone.
Schedule regular meetings, come up with topics to discuss and activities to do. You could watch videos or movies together, or talk about common things. Having assignments like describing an event can also be beneficial for the entire group. This way, while one person speaks, the rest think about how they would say the same things differently.
This will help you feel more confident in your skills and, consequently, speak and write better.
The most important thing about learning a language is not to be afraid of making mistakes. It’s inevitable; you just have to take it as a natural part of a learning process.
A child that is learning how to walk doesn’t give up after falling once, and you shouldn’t either. It’s most likely that your friends understand that you’re just learning a language, and they won’t laugh at you for misusing a word or a few.
Get over that fear of error and make as many mistakes as it will take. Treat it lightly, and don’t beat yourself up for it. On the other hand, try to attend as many events as you can that will expose you to the foreign language. Not only will it boost your English skills, but also improve your social confidence!
Learning a language is hard; there’s no arguing about that. However, it’s going to get easier with time. Take every hard thing that life throws at you and turn it into a lesson.
Watch your favorite movies in English, converse with native speakers, and you’ll see the improvement very soon!
Remember to be patient about it. Don’t give up, and don’t beat yourself up over something that you have so little control of. Good luck!
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