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7 Ways Joe Cross Started A Global Movement And So Can You

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One of the things that motivates me is speaking with people like Joe Cross, who I recently interviewed. He is most known for making the documentary series Fat, Sick & Nearly Dead, which has now been seen on CNN, Netflix, Channel 9 Australia, and on UK Television BY MORE THAN 20 MILLION PEOPLE!

The global movement that Joe has created now see’s his website (rebootwithjoe.com) getting over 600K of unique views per month, 700K of Facebook followers, 150K of Twitter followers and 50K of Instagram followers. This interview taught me so much about success, and Joe is a real down to earth, genuine guy but also an amazing serial entrepreneur at the same time who has had some hits and some misses.

Before he got into the juicing, in 2008 he sold his very successful company BrokerOne, which was the largest futures brokerage firm in Australia at the time. Not only has Joe built his own businesses but he has also helped other entrepreneurs in the fashion industry like Kit Willow and Thakoon Panichgul (made famous my Michelle Obama) with creating success and wealth.

The highlight of Joe’s career has been creating a global movement through his documentary “Fat, Sick & Nearly Dead,” and I am now going to share with you the seven ways that Joe started his global movement and how you can do the same.

 

1. You must portray yourself in the right way

To build a global movement, you must be true, honest and transparent to your audience. You can’t think about your movement as a crowd you have to think about them as individuals.

When Joe makes a movie or writes a book, he thinks about the person sitting in their living room in Indiana watching his documentary or the person in London sitting in a park reading his blog.

“Crowds are dumb, but people are really smart”

People are pretty good at telling when something is not real, and we have all seen the backlash that can happen if you are not genuine.

To be able to attract people to your audience, you need to be consistent with your messaging and admit when you are wrong. This comes back to the age-old philosophy of learning from your mistakes and not letting them happen again.

 

2. Tell great compelling stories

Joe believes that the world is quite binary. You’re either awake or asleep, dead or alive, male or female, healthy or unhealthy, broken or not broken. Only you know if you are broken and some people drift in and out of being broken, some people are never broken while others are just broken all the time.

When it comes to story telling Joe has the same binary view that you can either tell a story or you can’t. You either have the gift, or you don’t. Running fast is a good example; some people can run fast while others like Joe are slow and no matter how hard he trains, he will never be fast.

The same goes for telling a story, if you’re good at it you have to work on it, and you have to be aware. When you’re telling your story to an audience, you have to be fully conscious and aware.

You need to be able to pick up every bit of sensory information from the audience as to whether you’re telling your story too fast or too slow, whether it’s funny enough or not and whether you are waffling too much. These things all come naturally to a good storyteller and if you’re not one of these then keep your stories short. Don’t try and be long winded because it won’t work, and you will turn people off.

“Know if you’re a square peg and go into a square hole, don’t be a square peg trying to go into a round hole”

 

3. Work out the best medium for your movement

Joe doesn’t believe that there is necessarily a best medium to build a global movement; he says it’s more about what your message or story is as to which medium will work best. For Joe, he found that documentaries were the best way to show the journey he had been on, and he honestly believes that documentary making chose him.

Joe describes the medium of documentaries as documenting reality, which was exactly what he was doing with his story. At the time Joe was making his documentary, the amount of people that knew him and the subject of juicing was not enough to do a television series, so a one-off documentary made the most sense.

One challenge of making a documentary is that you need the money although Joe says that it’s better not to have too much money. The more money you have to make the documentary, the more mistakes you make. Sometimes having no idea what you’re doing (Joe had no experience) can be both a benefit and a hindrance.

The lack of experience was a benefit for Joe because the subject of juicing hadn’t really been done before. On the other hand, the lack of experience could have been seen as a hindrance. One mistake that Joe admits to making was editing the first documentary very early on before the filming was complete.

This led to an increase in costs because the editing team / postproduction team began editing things and then the direction of the documentary would change, and the parts they edited were no longer needed. The other mistake he made was hiring too many people for each part of the film.

Joe Cross - Documentary Making TipsOn his later films, Joe learned to finish all the filming first before trying to edit anything. The lack of experience on the first documentary was also very helpful because Joe trusted his gut instinct and decided to go and follow one of the character’s stories for a large part of the film.

When he made this decision, the filming had already been completed and so they had to come together again to start filming. The monetary costs of that decision were quite high, but Joe’s lack of experience paid off because the audience loved the outcome.

In the first few years of the documentary process, there was no income, the income only started in 2011 when the movie launched officially and revenue started coming in from Netflix. The risk of choosing documentary making to build your global movement is that once it’s ready to pitch, Netflix (the monopoly player in the space) could say no to showing your film.

Even if they say yes, there is a chance that people don’t watch it which could result in you not being able to recoup the production costs. Still, if the story or message is good, documentary making is a great risk to take, especially as the cost of filming equipment has fallen since Joe’s movie was made.

 

4. Monetise to keep building the movement

Knowing why you want to build a global movement is really important. In Joe’s case, he didn’t start his website RebootWithJoe.com for money but what he eventually realized is that to keep it going he needs to generate money from it.

There is nothing wrong with trying to monetise your global movement as long as you are open and transparent about the way in which you go about it. Monetising an audience is relatively new to the average entrepreneur or startup but for the old giants in radio and television, it’s been around for years.

If you have some advertising on your site, people don’t pay for that, so it allows them to get some value for free as well as providing you an income at the same time. Most things are free on Joe’s website; it is only when someone wants a juicer then they might click a link on the site that takes you to Amazon and then Joe gets an affiliate fee.

When people know they are getting something like a book, an app, a personal consultation or a coaching session, they are usually happy to pay for that. It’s all about your value proposition and being very clear about what you’re offering.

You want the audience to say to themselves “I’m getting a lot for free on this site like inspiration and education, if I want to go to the next level then I need to pay for that.”

This concept is not something that is difficult for people to understand.

 

5. Leverage social and listen to Joe’s tips

To get on Netflix you have to have made good content in the first place, there’s no real magic secret to that. Once you go viral on Netflix, and you are going into millions of people’s homes, it’s not difficult to see your social media following explode.

There are Instagramers that have millions of followers because they’re good looking and wear tight pants, but you can’t measure that audience to one that is a business and generates income like Joe’s. The reason for this is because the followers of those Instagramers are often very young and don’t spend any money.

Try not to get too caught up in the numbers of followers too much but focus on the transaction level of each member. Focus on whether you are offering services and products that your audience are finding beneficial and willing to pay for. If they are beneficial, then they will tell their family and friends and you will have a sustainable business.

To use social media effectively you need to be focused, true to the story you want to tell, transparent, and not take sides in an argument or get too political. Another one of Joe’s tips is to stay clear of alienating people and be as inclusive as you can with everyone.

There are times when Joe could post an incredible photo of himself doing something amazing in the world that very few people could ever get to do, but he’s reluctant to post photos like that. The reason behind this is because there is no benefit of showing a photo of yourself in a private jet somewhere.

If you think of each audience member individually and picture them sitting on their couch at home looking at your photo, ask yourself, would they be able to get inspired or learn something from your photo? Some people use social media to say to people “look at the great life I have.”

Instead, use social media to show inspiration and if you see a beautiful beach somewhere then post that because that’s nature, and that’s motivating. Be careful about being too material. There are times when it’s appropriate but most of the time you should shy away from it if you’re trying to build a global movement.

“Most people would love to have their life be as good as their Instagram page – be real”

If you’re following someone on Instagram that makes you feel less of a person or insecure then unfollow them. Keep building your movement and don’t bring those types of people into your world, as they will distract you from your vision.

I asked Joe why he has so many raving fans and ambassadors, and he said to me “it’s simple Tim, they have drunk the cool aid (juice) literally.”

“When people make huge changes to their life, and they’re not Fat, Sick & Nearly Dead anymore, and they’re not broken and have their life back, they become your ambassadors automatically without you having to do anything.“

Joe doesn’t take any credit for people’s transformations and sees them as having made the changes themselves – he is just the catalyst and inspiration. While building your global movement, have a think about how you can have a similar reaction and change people’s lives in some way.

If you get this right, then you will have the same power that Joe’s movement has had and the raving fans will be attracted to your audience.

 

6. Partner with someone who’s part of the story

Partnerships don’t work when either party is benefiting a lot more than the other. In the case of partnering with a juicer company like Breville, Joe chose them because they were part of his story and were used in the movie, so it kept the story real.

He also liked them because he’s Australian, and they are an Australian company. To sum up, the partnership simply aligns with Joe’s beliefs and message – simple.

“Partnerships work when both sides have a good deal”

Getting the attention of a potential partner is quite straightforward these days. If there is a partner that aligns with your movement and you want to get them on board, do what Joe did, start to post photos of their product or service on your social media.

For Joe, the process of doing this led to Breville asking him to come and show a pre-screen of his documentary to their staff, and then when they were able to see an increase in sales for a few months after the movie was released, the partnership became an obvious next step.

“The key is to be able to prove to the partner a little bit of benefit or traction first, before making any formal proposal”

Woolworths were also involved with Joe’s movement, and they sold his Reboot Your Life juice in their produce section of all their supermarkets. Joe took a different approach with them and made contact with a board member of the company, who then introduced him to the Head Of Produce at Woolworths.

The obvious link for Woolworths with what Joe was doing was that he was encouraging people to change their life through juicing, which resulted in an increase of produce sales. (Note that Reboot Your Life juices are no longer available.)

 

7. Expand your movement through public speaking

A great way to build your global movement is to do some public speaking. Public speaking can have a major impact on delivering your message, but it’s also the thing that people fear most. Try and implement the below points that Joe recommends and you should be fine.

Joe Cross Public Speaking About Juice– Remember that people have come to see you speak and they have given up time in their life. They could be doing other things so because of this; they will usually be respectful of you from the start.

– It’s very easy to become nervous or insecure if you’re talking about a topic that you don’t know much about or are not passionate about. When you know your subject well, you can speak from a position of authority. People are not coming to hear about something you don’t know about; they are coming to hear about how to change their life for the better and get more out of life.

– To start out, it’s best to talk with no microphone because this can sometimes be off putting if it’s your first time speaking public. When you speak in front of larger crowds, and you get a reverberation back from needing to use a microphone, you just have to mentally try and get over that, and it can take time. When you’re talking to a few thousand people you will still get nervous and that’s okay, most people are the same.

– Speaking without notes can pose a challenge if you lose your train of thought. One tip that Joe learned when this happens is to be honest with the crowd and tell them you have lost your train of thought. Say something like “I have actually forgotten the next thing I was going to say,” this will give you time to recover rather than trying to think in silence in front of an audience.

– Before the stepping out onto the stage try taking deeps breaths, drinking heaps of water (stay near a toilet), having a peak at the audience through the curtain, and thinking to yourself that it’s all good, this will help keep your nerves under control.

 

***Final Thought From Joe***

Perception is a big thing and leading a movement is about steadying the nerves and competence. There are four things that Steve Job’s says you need to be successful, and Joe says they are the same four things you need to build a global movement:

  1. You need to be able to take risks and put your money where your mouth is
  2. You have to be really passionate about what you’re doing
  3. You have to be able to make huge sacrifices
  4. You need a lot of luck (you can’t control this one)
Left: Tim Denning  Right: Joe Cross

Left: Tim Denning Right: Joe Cross

Joe is currently filming his brand new documentary “Little Humans” which will be available next year, but in the meantime, check out his website RebootWithJoe.com to find out more about his story and how you can change your life.

Tim is best known as a long-time contributor on Addicted2Success. Tim's content has been shared hundreds of thousands of times and he has written multiple viral posts all around success, personal development, motivation, and entrepreneurship. During the day Tim works with the most iconic tech companies in the world, as an adviser, to assist them in expanding into Australia. By night, Tim coaches his students on the principles of personal development and the fundamentals of entrepreneurship. You can connect with Tim through his website www.timdenning.net

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Success Advice

One Question You Must Answer to Ensure Personal Success

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personal success
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I don’t believe in quick fixes, in get-rich-quick schemes, or any other system that guarantees instant success with only a modicum of effort. But, I do believe it’s possible to condense great strings of logical thought and intellectual algorithms into basics. I like to keep things simple! Many of my clients love the fact that I don’t overly complete things, and frankly, so do I! I like to ask simple questions whose answers can be had quickly but require some focus in obtaining the outcome.

Here’s the question I always ask: What is standing between your current reality (where you are now) and your ultimate vision (where you want to be)? Are the impediments psychological, physical, emotional or some other reason?

Until you answer what is causing the difference between your AS IS and your SHOULD BE, you will be stuck spinning your wheels in the mud and the muck of the former. This is an important question that requires a level of mental self-examination. And the answer to this question may require a lifetime of introspection. It is an important question to answer because if you know where you want to go that provides direction but examining why you are not there yet can provide momentum. (In other words, by answering the question it may get you there faster!)

“Success is not final; failure is not fatal: It is the courage to continue that counts.” – Winston S. Churchill

It’s just like following a road map. A map is useless unless you know two things, where you are, and where you want to go. What might be stopping you (or at least slowing you down) from the ultimate destination of your passion and life’s fulfilment?

I’ve asked many people about this over the years and have heard these four reasons that keep people from moving forward.

1. Lack of vision

How do you plan to get there, if you don’t know where “there” is? The most difficult undertaking in the world is to sit quietly with a blank sheet of paper and chart out your life. I know, I have many blank sheets of paper to prove it. However, I also found out that it only takes one sheet, with a few well-crafted lines of thought to give you the direction you need. But you need to start!

2. Lack of goals

So, you know where you want to go, you just don’t know how to get there. The second hardest thing in the world is to have a sheet of paper with your ultimate destination on top, and the rest blank as you ask yourself, now what or how do I get to my vision? The process of functional decomposition means breaking down the larger process into steps that are both actionable and motivational. In other words, the steps are small enough to do and you remain motivated because they are so small.

“Successful people do what unsuccessful people are not willing to do. Don’t wish it were easier; wish you were better.” – Jim Rohn

3. You don’t believe you can get there

You want to, but there is a script running through your head telling you to go home, make some chicken soup and don’t leave the house until these foolish notions of greatness are gone. Think about it, your parents never did what you are trying to do, no one in your family has ever done it, you are far too old (or too young) to do that, you don’t have the right education…your rationalizing can go on for a lifetime! Here is my suggestion when it comes to running those self-deprecating scripts: STOP IT!

4. You are lazy

You won’t admit this to yourself, but perhaps you are just plain lazy. I’ve seen it so many times; individuals majoring in minors. Performing high fun, low payoff activities instead of the low fun, high payoff activities. (And, by the way, who ever said that a high payoff activity can’t be fun? There’s that darn script again.) As a species we are inclined to take the path of least resistance, but that path may not lead us to our vision, but you must admit, we are having a great time NOT moving toward our vision! Laziness is not “doing nothing.” It’s doing the wrong thing because that’s what you want to do, and, very often, we know it’s the wrong thing to do!

There you have the four possible things that might be holding you back from the realization of your vision. Are any of them hitting home? Answer this question before you move on:

What is standing between my current reality and my ultimate vision of success?

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4 Character Traits Blocking Success From Entering Your Life

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Some days you wake up full of energy and ready to face the day. The challenges you gave yourself the day before seems almost too easy. However, there are also other days where you find yourself without the desire and energy to move forward. Operating from this mindset, you lose productive time, counted first in minutes, then hours. Sometimes your loss of productivity can be measured in days, weeks and months of missed opportunities.   

Since you will not wake up every day bursting with excitement, you must find a way to summon the energy necessary to pound out another story for a publication, work on your social media content plan and write new copy for your website.

To understand why you are unable to take the actions required for success, you must first identify what blocks you. You can’t overcome challenges you aren’t aware of, and this is the juncture separating those who succeed from those who don’t.

Here are the four main character defects that block success:

1. Apathy

Apathy is exhibited as a lack of concern. It shows up when you are tired or stretched too thin. Many entrepreneurs work one or more jobs while attempting to launch a business, whether online or brick and mortar. When progress can’t be seen, it is easy to stop caring and give up.

2. Procrastination

Procrastination can occur when you get up ready to give all you’ve got to your endeavor, but first you check out an episode of your favorite Netflix show while you have coffee. After eight hours of binge-watching, your productive mindset is gone which leaves you demoralized. This in turn brings you back to apathy, triggers fear and causes more procrastinating.

3. Fear

Fear is a corrosive emotion everyone struggles with, and if you are not careful, it will absolutely stop you in your tracks. Fear will say you cannot obtain your dreams. The most successful entrepreneurs and business leaders grapple with anxiety, worry and apprehension, yet you rarely see them paralyzed by their fearfulness. Like them, you can’t defeat your fear unless you identify it. With an insightful mentor, you can easily determine what you are afraid of. Once it is recognized, you’ll find the strength to walk through it.   

“Curiosity will conquer fear even more than bravery will.” – James Stephens

4. Overwhelm

Overwhelm occurs when you commit to more than you are capable of doing. Balance and giving the appropriate amount of time to all aspects of life is a tremendous challenge. Have you found yourself overwhelmed when a friend asks a favor of you while you are trying to meet a deadline at work and maintain focus on your entrepreneurial side project? Do you worry how you’ll ever find the time to get it all done? Often when this occurs, we may mentally shut down and accomplish nothing.

To counter the deficits listed above, you must identify, then develop the opposite, positive traits necessary for success. It’s important to understand the “why” of each attribute because only then can you fully tap into the power they offer to help you accomplish your goals.

Here are the four traits to counter the above traits with:

1. Purpose

Purpose gives voice to why you are alive. It tells you and others what you are working toward and why. Living out your purpose is the single greatest weapon against apathy. Knowing your purpose gives you a standard with which you can measure your progress. It motivates you to think, act and ultimately, to succeed.

2. Action

Action is the opposite of procrastination. When your effort is focused on achieving an objective, action propels you forward. Breaking a large project down into small, manageable steps, you’ll gain the needed traction to successfully reach your goal!

3. Courage

Courage is built by first facing, then walking through your fears. Courage gives you strength to do what you think is impossible. Developing a relationship with a mentor, someone willing to tell you the truth about what they see, is crucial to success in this area. With help, you can first identify, then make the adjustments necessary to identify and release the fear blocking you.

“Success is not final, failure is not fatal: it is the courage to continue that counts.” – Winston S. Churchill

4. Focus

Focus is the final attribute. What you give your attention to is the single most important factor influencing your success. You become what you focus on. When you focus on your purpose, take the necessary actions and develop the courage to bust through, you win!

This is not an all-inclusive list, it’s simply a starting point. As you tackle and overcome your grosser defects, the subtler ones will begin to surface. Slowly, with help from your trusted mentor, you will work and grow through these challenges.  

As you become stronger, you’ll be able to withstand additional demands. You meet them head-on with the new skill set you’ll develop as you let your old ones go. You will be more effective, positive and energetic along with ready to take any action necessary. You are a winner!

Which one of the character traits above do you need to focus on most in order to achieve success? Let us know in the comments below!

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6 Important Decisions to Make to Have a Successful Career

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Would you rather paint your bedroom blue or beige? What is your usual coffee go-to order: a mocha or a macchiato? Should you take the bus or the train to work today? Decisions are everywhere. They are the ones behind our choices and the ones behind all consequences that we face for those choices.

Life is riddled with decisions at every intersection, and some say that those who are the best decision-makers can actually make the most of their time on this planet. Sure, inspirational and spiritual speakers have a lot to say when it comes to the matters of fate, luck or destiny, but only the successful know that a man is truly capable of shaping their own as per their choices.

From choosing on whom to delegate that difficult task to knowing when to bring up a tricky topic during a meeting with shareholders, decisions have the potential to shape your careers as well. If you have been wondering about the ways that you can improve your career, you can consider bringing in some smart decisions in your life right now.

What are the decisions that can help you have a successful career? Since decisions play such a huge role in shaping our lives and careers, you may wish to pick up a few that help you scale higher in your career as well.

Here are 6 of the most important decisions to bring into your life today so that you can take your career to newer heights:

1. Put your goals on paper

Sure, it’s great to have goals for your career, but simply letting them wander about in your mind is not going to help you achieve them, you know. That is why you need to have a list of goals that you have set for yourself – on paper.

Maintain a journal (virtual or offline, whichever works for you) that enlists your career objectives and goals according to short-term and long-term ones. For example, you can put upskilling in short-term goals and moving to a higher managerial position by the end of three years as a long-term goal.

Establish parity in the short-term and long-term goals so that you can synthesise them when the time comes. Jotting down the objectives will help you have a clear idea of where you stand and the way that you should go to bring about the positive changes in your career.

2. Bring in a daily dose of positivity

Let’s face it, all of us have encountered setbacks in our professional lives. The most important lesson to take from those setbacks is to never become pessimistic about what you can achieve. Positivity has helped many to soar the skies when it comes to their careers, and with a conscious decision to eliminate all sorts of negative thoughts from your mind can help you in doing the same too.

You will find a bunch of success stories that all start and end with how important it is to persevere in the face of adversities and letting your positive aura shine through in dark times. One of the smartest things that you can thus do for your career is to decide to chuck all negativity (as well as toxic acquaintances) that make you doubt your abilities and pull you down.

“Growth is never by mere chance; it is the result of forces working together.” – James Cash Penney

3. Hone your writing skills

No matter which industry you belong to, an impressive writing style in this fast-paced age of digital communication truly has the power to take you places when it comes to becoming more successful in your career.

The blessing that is the web has brought on a range of online tools and resources that you can put to good use for improving your writing skills. If you need to review your official documents and emails, then try online tools to edit and proofread your documents efficiently. You can also use online tools and tutorials to pick up tricks that help you sharpen your writing and make it devoid of common mistakes we all prone to making.

4. Upskill yourself proactively

Whether it is learning to code or taking up creative writing classes, you should decide to upskill proactively throughout your career. Upskilling has benefited more than one, and when the time comes for a job switch to move on to better prospects, you can always leverage the additional skills picked up earlier. As we move towards a faster and more digitised work sphere, it is best to attune oneself to the latest trends and in-demand skills of your industry and beyond to make sure that you are prepared when it is time to take the plunge.

5. Reflect on each day

When you are at work, the days seem to go by in a dizzying blur, leaving you breathless from the sheer pressure of work and tasks that you have to manage throughout the day. Deciding to spare time for yourself despite your busy schedule ensures both personal and professional growth, as leading psychologists opine.

Treat each day as a lesson, and you will end up with a long list of things that you learnt from each of them as they went by. An excellent way to do this is to keep a journal, but if you do not feel up to writing at the end of the busy day, you can always unwind while listening to your favourite music and reflect on the day that was.

6. Pick up a healthy lifestyle

Lastly, it is important to decide to be healthy and fit for only by that will you be at your productive peak to help you achieve all that you want to in your professional sphere. Devote some time to exercise every day and have a healthy diet.

You are sure to find many benefits of having a healthy lifestyle when you rise and shine to go to work with renewed vigour every day that helps you create innovative designs or brainstorm for killer marketing tactics. You never know which hidden potential of yours gets unlocked by facing work with a positive and beaming attitude every day, so why not take a leap of faith?

“Strength and growth come only through continuous effort and struggle.” – Napoleon Hill

Staying ahead of the competition, working overtime, managing piles of emails and getting stuck in the daily conundrums of work may sometimes leave you wondering as to where it is that you are headed when it comes to your career. Cruise through your career like a pro as these six decisions present a world of benefits for your personal and professional growth.

What decisions have you made that have helped you grow professionally? Comment below!

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4 of the World’s Greatest Thinkers Share Their Secrets to Living the Good Life

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It takes a lot of effort, dedication, and open-mindedness to lead a good life of excellent health, wealth, love and happiness. As a personal trainer, and a human being, part of my life revolves around understanding how the human mind works and how to help myself, and the people around me, make decisions that put their lives on the right track.

We only live once thus we have to make the best out of our journey. One of the greatest ways to learn how to live is by learning from those who have lead the good life themselves.

Here are four of the greatest thinkers secrets to live a good life:

1. Jordan Peterson: Treat yourself like someone you’re responsible for helping

Ever heard of the term, ‘Treat yourself like you treat your best friend?” As corny as it sounds, this tip holds water. You need to be kind to yourself, and you must be compassionate. In fact, studies suggest that self-compassion is more critical to your well being than self-esteem.

If this is true, why is it hard for many people to make friends with themselves? The answer, according to Jordan Peterson, lies in the fact that you`ve been around your imperfect self for so long that all you can see is a flawed human being.

A person, still according to Peterson, will deride his whole existence just because, in his eyes, he’s the ugly, ashamed, frightened, worthless, inadequate, insignificant, resentful, defensive descendant of Adam. Peterson suggests you will gain inner peace when you see yourself through the eyes of a loving coach trying to lead their imperfect mentee to the best possible results.

2. Leonardo da Vinci: Understand how your mind works

Michael J. Gelb, the author of How to Think Like Leonardo da Vinci: Seven Steps to Genius Every day, believes Dimostrazione – the Italian translation of demonstration – is one of Da Vinci`s seven principles to his unmatched intelligence. The Italian sculpture, inventor, musician, geologist, and mathematician had a special knack for examining how things work, including his mind, and he made sure to document his musings on paper so he could understand himself better. Before he died, Da Vinci left one of his trustees a 10,000-paper journal full of notes, questions, designs and even jokes and fables.

To reap the benefits of dimonstrazione, you need to regularly detach yourself from the digital world for a few minutes of ruminating and journaling. Question your thoughts, beliefs, and why you/people do things in specific ways. Doing this will spark your creativity and help you solve deeply-rooted problems much easier.

“Simplicity is the ultimate sophistication.” – Leonardo da Vinci

3. Richard Dawkins: Avoid the trial/error trap

Some may think making lots of mistakes is the best way to learn how to do something. According to Richard Dawkins, making so many mistakes is a waste of time and can sometimes be fatal. In his opinion, most of what you learn should come from “simulation.” He believes one should study the best and worst types of people, emulate their good and avoid their bad.

Most of the time, all you need is to follow someone else`s wheel instead of trying to invent your own – at least until you`re strong enough to lead your way. Additional tip: Get coaching or a mentor who`s 20 years older than you. A good one will save you lots of time, effort and money.

4. Carl Sagan: The universe is not required to be in harmony with ambition

Be flexible and formless, then adapt to the universe instead of trying to bend it to your will – which may not happen. To Carl Sagan, a man should understand that life won’t always give him what he wants, but he must use what life gives him for his better good. If life throws you a  tomato, make a soup of it. Many successful people spent decent parts of their lives drifting between careers only to realize later that they wouldn’t have made it without those career wanderings.

You must also understand that the purpose of a goal isn’t to hit the target but to evolve into the type of person who can achieve his goals. You won’t always win if you swing for the fences with every shot, but your track record will be far better than someone who plays it safe not because of your extraordinary genes but because the type of goal you chose for yourself forced you to step out of your shell and grow.

“Imagination will often carry us to worlds that never were. But without it we go nowhere.” – Carl Sagan

Take great care of your mind. Read good books, understand your cognitive biases and take courses in lateral thinking and problem solving. Your mind is your most important asset and it’s a great shame if you fail to use it well.

What is your secret to living the good life? Let us know your secrets in the comments below!

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One Question You Must Answer to Ensure Personal Success

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I don’t believe in quick fixes, in get-rich-quick schemes, or any other system that guarantees instant success with only a modicum of effort. But, I do believe it’s possible to condense great strings of logical thought and intellectual algorithms into basics. I like to keep things simple! Many of my clients love the fact that I don’t overly complete things, and frankly, so do I! I like to ask simple questions whose answers can be had quickly but require some focus in obtaining the outcome. (more…)

Biagio Sciacca, known to his friends as Bill, was a lifelong resident of Pittston, PA. He is the owner of Intelligent Motivation, Inc. a global consulting and training firm specializing in management and leadership training as well as psychological assessment for hiring and staff development. He is the author of several books relating to goal setting, and his third book, Provocative Leadership, is publishing soon. Now residing in Tamarindo, Costa Rica, he divides his time between his international coaching and training clients, writing his next book and wandering aimlessly on the beach. Feel free to contact Bill at bill@intelligentmotivationinc.com or schedule a call with him by going to www.intelligentmotivationinc.com and clicking on the “set up a call” tab.

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Success Advice

One Question You Must Answer to Ensure Personal Success

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personal success
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I don’t believe in quick fixes, in get-rich-quick schemes, or any other system that guarantees instant success with only a modicum of effort. But, I do believe it’s possible to condense great strings of logical thought and intellectual algorithms into basics. I like to keep things simple! Many of my clients love the fact that I don’t overly complete things, and frankly, so do I! I like to ask simple questions whose answers can be had quickly but require some focus in obtaining the outcome.

Here’s the question I always ask: What is standing between your current reality (where you are now) and your ultimate vision (where you want to be)? Are the impediments psychological, physical, emotional or some other reason?

Until you answer what is causing the difference between your AS IS and your SHOULD BE, you will be stuck spinning your wheels in the mud and the muck of the former. This is an important question that requires a level of mental self-examination. And the answer to this question may require a lifetime of introspection. It is an important question to answer because if you know where you want to go that provides direction but examining why you are not there yet can provide momentum. (In other words, by answering the question it may get you there faster!)

“Success is not final; failure is not fatal: It is the courage to continue that counts.” – Winston S. Churchill

It’s just like following a road map. A map is useless unless you know two things, where you are, and where you want to go. What might be stopping you (or at least slowing you down) from the ultimate destination of your passion and life’s fulfilment?

I’ve asked many people about this over the years and have heard these four reasons that keep people from moving forward.

1. Lack of vision

How do you plan to get there, if you don’t know where “there” is? The most difficult undertaking in the world is to sit quietly with a blank sheet of paper and chart out your life. I know, I have many blank sheets of paper to prove it. However, I also found out that it only takes one sheet, with a few well-crafted lines of thought to give you the direction you need. But you need to start!

2. Lack of goals

So, you know where you want to go, you just don’t know how to get there. The second hardest thing in the world is to have a sheet of paper with your ultimate destination on top, and the rest blank as you ask yourself, now what or how do I get to my vision? The process of functional decomposition means breaking down the larger process into steps that are both actionable and motivational. In other words, the steps are small enough to do and you remain motivated because they are so small.

“Successful people do what unsuccessful people are not willing to do. Don’t wish it were easier; wish you were better.” – Jim Rohn

3. You don’t believe you can get there

You want to, but there is a script running through your head telling you to go home, make some chicken soup and don’t leave the house until these foolish notions of greatness are gone. Think about it, your parents never did what you are trying to do, no one in your family has ever done it, you are far too old (or too young) to do that, you don’t have the right education…your rationalizing can go on for a lifetime! Here is my suggestion when it comes to running those self-deprecating scripts: STOP IT!

4. You are lazy

You won’t admit this to yourself, but perhaps you are just plain lazy. I’ve seen it so many times; individuals majoring in minors. Performing high fun, low payoff activities instead of the low fun, high payoff activities. (And, by the way, who ever said that a high payoff activity can’t be fun? There’s that darn script again.) As a species we are inclined to take the path of least resistance, but that path may not lead us to our vision, but you must admit, we are having a great time NOT moving toward our vision! Laziness is not “doing nothing.” It’s doing the wrong thing because that’s what you want to do, and, very often, we know it’s the wrong thing to do!

There you have the four possible things that might be holding you back from the realization of your vision. Are any of them hitting home? Answer this question before you move on:

What is standing between my current reality and my ultimate vision of success?

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4 Character Traits Blocking Success From Entering Your Life

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Some days you wake up full of energy and ready to face the day. The challenges you gave yourself the day before seems almost too easy. However, there are also other days where you find yourself without the desire and energy to move forward. Operating from this mindset, you lose productive time, counted first in minutes, then hours. Sometimes your loss of productivity can be measured in days, weeks and months of missed opportunities.   

Since you will not wake up every day bursting with excitement, you must find a way to summon the energy necessary to pound out another story for a publication, work on your social media content plan and write new copy for your website.

To understand why you are unable to take the actions required for success, you must first identify what blocks you. You can’t overcome challenges you aren’t aware of, and this is the juncture separating those who succeed from those who don’t.

Here are the four main character defects that block success:

1. Apathy

Apathy is exhibited as a lack of concern. It shows up when you are tired or stretched too thin. Many entrepreneurs work one or more jobs while attempting to launch a business, whether online or brick and mortar. When progress can’t be seen, it is easy to stop caring and give up.

2. Procrastination

Procrastination can occur when you get up ready to give all you’ve got to your endeavor, but first you check out an episode of your favorite Netflix show while you have coffee. After eight hours of binge-watching, your productive mindset is gone which leaves you demoralized. This in turn brings you back to apathy, triggers fear and causes more procrastinating.

3. Fear

Fear is a corrosive emotion everyone struggles with, and if you are not careful, it will absolutely stop you in your tracks. Fear will say you cannot obtain your dreams. The most successful entrepreneurs and business leaders grapple with anxiety, worry and apprehension, yet you rarely see them paralyzed by their fearfulness. Like them, you can’t defeat your fear unless you identify it. With an insightful mentor, you can easily determine what you are afraid of. Once it is recognized, you’ll find the strength to walk through it.   

“Curiosity will conquer fear even more than bravery will.” – James Stephens

4. Overwhelm

Overwhelm occurs when you commit to more than you are capable of doing. Balance and giving the appropriate amount of time to all aspects of life is a tremendous challenge. Have you found yourself overwhelmed when a friend asks a favor of you while you are trying to meet a deadline at work and maintain focus on your entrepreneurial side project? Do you worry how you’ll ever find the time to get it all done? Often when this occurs, we may mentally shut down and accomplish nothing.

To counter the deficits listed above, you must identify, then develop the opposite, positive traits necessary for success. It’s important to understand the “why” of each attribute because only then can you fully tap into the power they offer to help you accomplish your goals.

Here are the four traits to counter the above traits with:

1. Purpose

Purpose gives voice to why you are alive. It tells you and others what you are working toward and why. Living out your purpose is the single greatest weapon against apathy. Knowing your purpose gives you a standard with which you can measure your progress. It motivates you to think, act and ultimately, to succeed.

2. Action

Action is the opposite of procrastination. When your effort is focused on achieving an objective, action propels you forward. Breaking a large project down into small, manageable steps, you’ll gain the needed traction to successfully reach your goal!

3. Courage

Courage is built by first facing, then walking through your fears. Courage gives you strength to do what you think is impossible. Developing a relationship with a mentor, someone willing to tell you the truth about what they see, is crucial to success in this area. With help, you can first identify, then make the adjustments necessary to identify and release the fear blocking you.

“Success is not final, failure is not fatal: it is the courage to continue that counts.” – Winston S. Churchill

4. Focus

Focus is the final attribute. What you give your attention to is the single most important factor influencing your success. You become what you focus on. When you focus on your purpose, take the necessary actions and develop the courage to bust through, you win!

This is not an all-inclusive list, it’s simply a starting point. As you tackle and overcome your grosser defects, the subtler ones will begin to surface. Slowly, with help from your trusted mentor, you will work and grow through these challenges.  

As you become stronger, you’ll be able to withstand additional demands. You meet them head-on with the new skill set you’ll develop as you let your old ones go. You will be more effective, positive and energetic along with ready to take any action necessary. You are a winner!

Which one of the character traits above do you need to focus on most in order to achieve success? Let us know in the comments below!

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6 Important Decisions to Make to Have a Successful Career

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Would you rather paint your bedroom blue or beige? What is your usual coffee go-to order: a mocha or a macchiato? Should you take the bus or the train to work today? Decisions are everywhere. They are the ones behind our choices and the ones behind all consequences that we face for those choices.

Life is riddled with decisions at every intersection, and some say that those who are the best decision-makers can actually make the most of their time on this planet. Sure, inspirational and spiritual speakers have a lot to say when it comes to the matters of fate, luck or destiny, but only the successful know that a man is truly capable of shaping their own as per their choices.

From choosing on whom to delegate that difficult task to knowing when to bring up a tricky topic during a meeting with shareholders, decisions have the potential to shape your careers as well. If you have been wondering about the ways that you can improve your career, you can consider bringing in some smart decisions in your life right now.

What are the decisions that can help you have a successful career? Since decisions play such a huge role in shaping our lives and careers, you may wish to pick up a few that help you scale higher in your career as well.

Here are 6 of the most important decisions to bring into your life today so that you can take your career to newer heights:

1. Put your goals on paper

Sure, it’s great to have goals for your career, but simply letting them wander about in your mind is not going to help you achieve them, you know. That is why you need to have a list of goals that you have set for yourself – on paper.

Maintain a journal (virtual or offline, whichever works for you) that enlists your career objectives and goals according to short-term and long-term ones. For example, you can put upskilling in short-term goals and moving to a higher managerial position by the end of three years as a long-term goal.

Establish parity in the short-term and long-term goals so that you can synthesise them when the time comes. Jotting down the objectives will help you have a clear idea of where you stand and the way that you should go to bring about the positive changes in your career.

2. Bring in a daily dose of positivity

Let’s face it, all of us have encountered setbacks in our professional lives. The most important lesson to take from those setbacks is to never become pessimistic about what you can achieve. Positivity has helped many to soar the skies when it comes to their careers, and with a conscious decision to eliminate all sorts of negative thoughts from your mind can help you in doing the same too.

You will find a bunch of success stories that all start and end with how important it is to persevere in the face of adversities and letting your positive aura shine through in dark times. One of the smartest things that you can thus do for your career is to decide to chuck all negativity (as well as toxic acquaintances) that make you doubt your abilities and pull you down.

“Growth is never by mere chance; it is the result of forces working together.” – James Cash Penney

3. Hone your writing skills

No matter which industry you belong to, an impressive writing style in this fast-paced age of digital communication truly has the power to take you places when it comes to becoming more successful in your career.

The blessing that is the web has brought on a range of online tools and resources that you can put to good use for improving your writing skills. If you need to review your official documents and emails, then try online tools to edit and proofread your documents efficiently. You can also use online tools and tutorials to pick up tricks that help you sharpen your writing and make it devoid of common mistakes we all prone to making.

4. Upskill yourself proactively

Whether it is learning to code or taking up creative writing classes, you should decide to upskill proactively throughout your career. Upskilling has benefited more than one, and when the time comes for a job switch to move on to better prospects, you can always leverage the additional skills picked up earlier. As we move towards a faster and more digitised work sphere, it is best to attune oneself to the latest trends and in-demand skills of your industry and beyond to make sure that you are prepared when it is time to take the plunge.

5. Reflect on each day

When you are at work, the days seem to go by in a dizzying blur, leaving you breathless from the sheer pressure of work and tasks that you have to manage throughout the day. Deciding to spare time for yourself despite your busy schedule ensures both personal and professional growth, as leading psychologists opine.

Treat each day as a lesson, and you will end up with a long list of things that you learnt from each of them as they went by. An excellent way to do this is to keep a journal, but if you do not feel up to writing at the end of the busy day, you can always unwind while listening to your favourite music and reflect on the day that was.

6. Pick up a healthy lifestyle

Lastly, it is important to decide to be healthy and fit for only by that will you be at your productive peak to help you achieve all that you want to in your professional sphere. Devote some time to exercise every day and have a healthy diet.

You are sure to find many benefits of having a healthy lifestyle when you rise and shine to go to work with renewed vigour every day that helps you create innovative designs or brainstorm for killer marketing tactics. You never know which hidden potential of yours gets unlocked by facing work with a positive and beaming attitude every day, so why not take a leap of faith?

“Strength and growth come only through continuous effort and struggle.” – Napoleon Hill

Staying ahead of the competition, working overtime, managing piles of emails and getting stuck in the daily conundrums of work may sometimes leave you wondering as to where it is that you are headed when it comes to your career. Cruise through your career like a pro as these six decisions present a world of benefits for your personal and professional growth.

What decisions have you made that have helped you grow professionally? Comment below!

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4 of the World’s Greatest Thinkers Share Their Secrets to Living the Good Life

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It takes a lot of effort, dedication, and open-mindedness to lead a good life of excellent health, wealth, love and happiness. As a personal trainer, and a human being, part of my life revolves around understanding how the human mind works and how to help myself, and the people around me, make decisions that put their lives on the right track.

We only live once thus we have to make the best out of our journey. One of the greatest ways to learn how to live is by learning from those who have lead the good life themselves.

Here are four of the greatest thinkers secrets to live a good life:

1. Jordan Peterson: Treat yourself like someone you’re responsible for helping

Ever heard of the term, ‘Treat yourself like you treat your best friend?” As corny as it sounds, this tip holds water. You need to be kind to yourself, and you must be compassionate. In fact, studies suggest that self-compassion is more critical to your well being than self-esteem.

If this is true, why is it hard for many people to make friends with themselves? The answer, according to Jordan Peterson, lies in the fact that you`ve been around your imperfect self for so long that all you can see is a flawed human being.

A person, still according to Peterson, will deride his whole existence just because, in his eyes, he’s the ugly, ashamed, frightened, worthless, inadequate, insignificant, resentful, defensive descendant of Adam. Peterson suggests you will gain inner peace when you see yourself through the eyes of a loving coach trying to lead their imperfect mentee to the best possible results.

2. Leonardo da Vinci: Understand how your mind works

Michael J. Gelb, the author of How to Think Like Leonardo da Vinci: Seven Steps to Genius Every day, believes Dimostrazione – the Italian translation of demonstration – is one of Da Vinci`s seven principles to his unmatched intelligence. The Italian sculpture, inventor, musician, geologist, and mathematician had a special knack for examining how things work, including his mind, and he made sure to document his musings on paper so he could understand himself better. Before he died, Da Vinci left one of his trustees a 10,000-paper journal full of notes, questions, designs and even jokes and fables.

To reap the benefits of dimonstrazione, you need to regularly detach yourself from the digital world for a few minutes of ruminating and journaling. Question your thoughts, beliefs, and why you/people do things in specific ways. Doing this will spark your creativity and help you solve deeply-rooted problems much easier.

“Simplicity is the ultimate sophistication.” – Leonardo da Vinci

3. Richard Dawkins: Avoid the trial/error trap

Some may think making lots of mistakes is the best way to learn how to do something. According to Richard Dawkins, making so many mistakes is a waste of time and can sometimes be fatal. In his opinion, most of what you learn should come from “simulation.” He believes one should study the best and worst types of people, emulate their good and avoid their bad.

Most of the time, all you need is to follow someone else`s wheel instead of trying to invent your own – at least until you`re strong enough to lead your way. Additional tip: Get coaching or a mentor who`s 20 years older than you. A good one will save you lots of time, effort and money.

4. Carl Sagan: The universe is not required to be in harmony with ambition

Be flexible and formless, then adapt to the universe instead of trying to bend it to your will – which may not happen. To Carl Sagan, a man should understand that life won’t always give him what he wants, but he must use what life gives him for his better good. If life throws you a  tomato, make a soup of it. Many successful people spent decent parts of their lives drifting between careers only to realize later that they wouldn’t have made it without those career wanderings.

You must also understand that the purpose of a goal isn’t to hit the target but to evolve into the type of person who can achieve his goals. You won’t always win if you swing for the fences with every shot, but your track record will be far better than someone who plays it safe not because of your extraordinary genes but because the type of goal you chose for yourself forced you to step out of your shell and grow.

“Imagination will often carry us to worlds that never were. But without it we go nowhere.” – Carl Sagan

Take great care of your mind. Read good books, understand your cognitive biases and take courses in lateral thinking and problem solving. Your mind is your most important asset and it’s a great shame if you fail to use it well.

What is your secret to living the good life? Let us know your secrets in the comments below!

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