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Why I Drastically Reduced My Social Media Consumption (And I Work in Social Media!)

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Recently, I’ve been experimenting with the way I consume, create and connect using social media.

What started out as a tool that was supposed to bring us together has turned into something we didn’t expect. Now, I’m the biggest advocate of all when it comes to social media. So much so, that I’ve dedicated most of my career to it.

This post is not designed to get you to delete social media and go and live off-grid, away from the Internet, on a farm, with no car and no connection to the community around you.

The point is to get you to rethink your social media usage.

These are the 4 burdens of social media:

Responding to comments

One of my coaching clients said to me the other day “How do you find time to respond to all of the comments you get online?”

I told him “I don’t.”

This is a new thing for me. If I go back six months, I was responding to every comment I got. It’s no secret that by responding to comments on social media in real-time, you get more engagement on your posts.

So yes, commenting is good if you are building an audience and want more people to see your work, but on the downside, you become a slave to comments.

The other challenge with comments is that you will get trolls and people that say nasty stuff. No matter how hard you try, some of them will affect your mindset, motivation or even your mood.

This is why I have drastically reduced the comments I respond to. I still engage and support people that like my work, I just do it less.

This leaves me more time to create, which ultimately provides more value than a reply to a comment.

Liking people’s posts

Social media also brings on the expectation that you’re supposed to like people’s posts who supported you, are your family or maybe even your work colleagues or friends.

I always like to support other people’s work, but I disagree with people expecting me to. Some posts just don’t resonate with me and that’s why I don’t reshare them even if they are my friends, colleagues or even super fans of my work.

Responding to direct messages

“Instant messaging has been the bane of my existence. It’s like a meeting that never ends”

Now everyone can reach me. This might seem like it makes us more connected but I don’t feel it does. Instead, it takes up huge amounts of time to respond to direct messages. A lot of the ones I get have ‘asks’ attached to them.

There’s nothing wrong with an ‘ask’ through social media but if you don’t know someone at all, it gets annoying quickly.

Having to check notifications

When I see 150 new notifications on LinkedIn (or any social network) as much as I hate to admit it, it feels good. I end up checking my notifications in meetings, while out for dinner with my significant other and even in the car (dangerous).

“Most of what these notifications are telling me are unimportant but my dopamine addicted brain can’t resist. The need for validation that I am growing or becoming somebody is too great”

<<<>>>>>

It’s for these four reasons that I recently severely limited by social media usage.

This may seem like the action of a crazy person given that I work in social media. I promise you it’s not. I can still have a career in social media or as a blogger without checking apps 100 times a day.

My time is now focused on something far more important:

Maximizing my time creating content that serves my purpose instead of consuming which is what the social media platforms want me to do (I never did like following rules).

<<<>>>

Here are the benefits I got by drastically reducing my social media usage:

Less stress

The recent test I took to measure my cortisol levels shows that I’m currently at 800 on the cortisol scale and the normal range is between 0-400.

I’ve been looking for any way I can to reduce stress. My experimentation with reducing social media has helped significantly.

“I find myself living in flight mode more often and enjoying right now”

One of the biggest flaws with the 24/7 social media model is the increase in stress if nothing else. The need for instant validation is making our stress levels soar. It’s time to fight back!

It’s made me more creative

I’m now being inspired more by things I witness in real life as opposed to the sometimes made-up, perfect world of social media. Creativity fuels our passions and even our businesses.

It takes empty space and free time to be creative. Social media was sucking up all my spare time after work and on the weekend. By consuming less, I had blocks of spare time to create.

That also gave me time to be inspired by books that fuel my imagination like Harry Potter (strangely enough).

I feel freer

Being tied to my phone and glued to social media is like having chains around my arms.

“It’s been nice to be free of advice, funny videos, opinions, politics and everything else that is like a fire hose in your face”

More present

Meditation has been something I’ve sucked at for a long time. I find it hard to be present and observe the now. Part of the reason, I’ve discovered, is that I was thinking about what was happening on social media.

Having time away from social media has made being present easier for me. I’m thinking less about how many views I got on LinkedIn today and more about the meaning of life and the people I care about.

It’s not perfect though. I still spend time on social media (obviously) and so I have to balance the benefits, with the negatives like being less present.

Fewer distractions

All the way back to high school, my teachers told me “Tim, you’re easily distracted.”

Even on my report cards, it says it. My teachers put it down to my appreciation of the opposite sex (this is what they said!) but I disagree. I put it down to my need for human interaction which is what has made me love selling in the business world.

None the less, I am easily distracted -  that’s a fact. Social media has forced me to check my notifications consistently. Since reducing my social media consumption, I’ve put into action a new strategy.

What I do now is turn off all notifications on my phone, computer, iPad and laptop. I only have SMS and phone call notifications turned on.

This setup allows me to time-box when I check my social media and only look at certain times of the day. By batching similar tasks like checking notifications together, I spend less time overall on social media.

Not only do I have my notifications for social media turned off, but I also do most of the commenting and responding to messages on my iMac. The screen of my phone is small and it makes the process longer, more stressful and it’s a burden on my eyes.

It’s increased my real-world interactions with people

By being less social without the need for social media and online communities, my hunger for connection has not disappeared. If anything, it’s increased.

The only way to get my fix is to attend a social catchup, hang out with workmates, have more meetings with clients and say hi to strangers.

This has improved my confidence, got me out of my comfort-zone and even helped me with my public speaking ability.

Final thought

Social media doesn’t have to be a burden but until you learn to control it, it will wreak havoc on your life. Working in social media makes me a big advocate of the upside, but the downside is not so obvious.

I hope, through my own reduction in social media, you’ve got a new perspective – or at least a different view of social media.

If you want to increase your productivity and learn some more valuable life hacks, then join my private mailing list on timdenning.net

Life

4 Lies You Keep Telling Yourself When You’re Afraid to Do Something

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lies you tell yourself
Image Credit: Twenty20.com

When’s the last time you let fear get the better of you? Whether we want to admit it or not, fear keeps us from doing a lot of the things we know we really should do to achieve our goals. Fear is especially detrimental to entrepreneurs (read ‘wantrepreneurs’) that want to launch their first big project. (more…)

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Life

Tips, Tools, and Techniques to Create Your Curiosity

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Image Credit: Unsplash

Curiosity is a great characteristic that people rarely sustain in their lifetimes. Some people struggle to sustain curiosity because of their internal and external challenges. They cannot encourage curiosity to come to the fore as they condition their mindsets with their learning, experience, and environment. However, there are very few individuals who sustain their curiosity levels throughout their lives to excel as extraordinary achievers.  (more…)

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Life

5 Life Tips You Didn’t Know You Needed to Hear

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Life is a battleground, we need to keep fighting until our appointed time on earth comes. So, in this post, you will see the best of the best life tips you have never heard before. These tips are life-changing and can change you immediately. Let’s go!

1. Be independent 

Hundreds of millions of people make this mistake. We depend on people like us. “he will get it done for me, she will get it done for me”. You rely heavily on people and guess what, you are making a big mistake. 

There are a lot of people that have helped others and perhaps time changes for them, they become poor and rely on the people they have helped, guess what comes out at the end of this reliance? Disappointment, promises backed by failures, etc. 

Who are you depending on? Who is that person you can’t do without when getting things in your life done? If there is anyone, you are making a big mistake. And starting today, all you have to do is add a prefix – what if!

What if my friend stops helping me, what if I get disappointed by people I trust with my life, what if they neglect me and turn me down”.

A man or woman that depends on people like him is equal to a feeble pillar holding the four corners of a house. What happens when the feeble pillar falls? The man’s house falls down super-flat. Your trust should only be in Jesus. Man can fail us at any time but God is always faithful till his Kingdom comes. 

2. Love your neighbor as yourself 

The gravity of this word is enough to shatter the whole earth into pieces. 

Only if the whole world just kept this simple commandment Christ Jesus gave then, there will be no murders, poverty, greediness, anger, envy, betrayal, disappointment, etc. 

Why are there such things in the world? Because we hate ourselves. As long as you are fine all is well. You care about yourself only, selfish, you have and yet you cannot give. 

Those are the characteristics of over 90% of the 7.6 billion humans on earth. Why can’t you do to others what you would have them do to you? Why can’t you help that suffering neighbor who needs food? Then, a lot of people will say 

“Go away from here beggar, what did you do with your youth, I can’t give you a dime, beggar”. Why are we so cruel? This is the best tip you must dear to your heart. 

No matter what you have, no matter how little or in whatever way you can help. Help people, show them love, love them as you love yourself. Don’t forget this, today’s beggar, uneducated, debtor, poor person, etc can later become the greatest person in the world tomorrow. 

“Don’t settle for what life gives you; make life better and build something.” — Ashton Kutcher

3. Have a growth mindset

A growth mindset is what makes one successful and go far in life. However, a fixed and stagnated mindset throws one into jeopardy of life.

A lot of people have a fixed mindset, what they believe is what they believe, nothing you say on earth can change their mindset, they are the most educated in the world so they don’t need to learn any further. Did you have a fixed or growth mindset?

A growth mindset leads to success, achievements, happiness, learning more, and becoming better. On the other hand, a fixed mindset leads to complacency, pride, lack of achievement, ignorance, the stagnancy of the mind, etc. 

Let’s see an example of someone with a fixed mindset:

Cait tells Alice: Alice stop being so proud it’s annoying. 

And Alice responds:

“How dare you say I am proud, I am not. I am the most humble woman on earth”. In the example, Alice with a fixed mindset has a fixed mindset. However, what she does not know is that she is in the darkness of her ignorance. She is ignorant of the fact that she is a proud person thus, she can’t see it. 

People with a fixed mindset are ignorant. You must never have a fixed mindset. Always be willing to learn and to grow with humility. Pride can take you nowhere. 

4. Forgive everyone and give as many second chances as you can  

A lot of people have done all they could to be happy and have peace. But, they find out that happiness is not just there and that peace of mind is absent. 

Why is that? It is because you have a lot of grudge against people that have offended you. Yes, we know, it pained you to your heart, and what next? Keep malice? But, do you know what that unforgiveness does to you?

I call it the seed of unforgiveness because it plants a seed in your heart and this seed further grows to become hatred, depression, lack of freedom, zero peace, etc. 

If in only one person’s heart are all these things, then a person like that can never know peace and happiness. For example, if you were to go to a party with your friends and you hear that perhaps the other friend that you keep malice with is coming to the same party. 

Naturally, the only thing you would think of is not going to the party anymore because you want to avoid the person at all costs. And what does that add to you? It doesn’t add instead, it subtracts from your life because you could have gone to the party, had fun, and even have new friends or even new opportunities.

If not for anything will you forgive people, forgive them for the sake of God, for the sake of Christ Jesus. Because if you cannot forget the trespass of people, don’t expect God to forgive you. Forgive everyone, give them as many second chances as possible. 

Mind you, they can still mess up and make terrible mistakes all you have to do is keep forgiving them. This may not be so easy to the flesh. However, it is only The Spirit of God that can make you forgive the trespass of people. Without The Holy Spirit, it is impossible to do so. 

5. Love God

Do you love God? Are you a child of God? Do you believe in Christ Jesus? Even if the rest of the tips on these lists do not resonate with you, I want you to hold this very important to your heart which is to Love God with all your heart, soul, and strength.

And you can do that only by being a child of God. This life is too short. It is like a vapor, it is nothing. Life is more like an empty barrel that makes noise. You will grow old, your strength will leave you and you will die but, what happens after that? Where are you going to spend the rest of your eternity? 

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Life

Explore Stoicism to Lead Your Life With Purpose and Meaning

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With the advent of technology and the Fourth Industrial Revolution (FIR), there is increased volatility, uncertainty, complexity, and ambiguity globally. People find it challenging to predict where the technology will take them to the next level. They are excited with the innumerable advantages arising from automation and artificial intelligence but they are equally concerned about the threats arising out of them. Precisely, humans are caught between peace and prosperity. (more…)

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