Connect with us

Success Advice

This is Why You Should Measure Your Success From a Soulful Perspective



Image Credit: Unsplash

Business and life have changed in the past few months, haven’t they? What plans you had made for 2020 probably had to go through some overhauls or be put on hold until 2021 and beyond.

Our views on what matters, too, might have changed. Family and friends, always important to anyone with a modicum of success, have been looked upon even closer in the hopes that none of them caught the coronavirus. It also probably pushed entrepreneurs to ask deeper questions about their purpose, passion, and direction in all aspects of business.

Take a big step back from your business for a minute. Look at what you have built and created over the past few months or years. Can you feel proud of it? Does it weigh you down too much, making you feel like it is more of a drudgery than something exciting?

Success is a beautiful thing to happen with anyone. It can be as simple as getting a new client or finally breaking through that six-figure level. Deep down, though, you and I are being asked to look at success in a different light.

I’ve come to believe that every single human being on Planet Earth has a soul within them all. It is a guiding light that houses so much information about your life and calls you to switch from hustle-and-grind mode. Quietness, calmness, peace, and good health provide your soul with a balance that you might have lost in recent years.

Let your soul be an anchor for success

Why talk about your soul when it comes to success? Well, many people reach the pinnacle or mountaintop in their chosen field, get all the golden goodies, praise from social media followers, acclaim from other high-profile entrepreneurs…and still feel an emptiness inside.

I’m not saying that you don’t have the hunger or thirst for helping people solve their problems anymore. Not in the least. Your soul, though, can definitely play a bigger role in grounding you when everything feels like it is falling apart. 

What do I mean by grounding? It’s a term that people who meditate probably have heard before. Grounding means to sit still, let your butt get comfortable on the floor or in a chair, and visualize your inner energy helping you feel more centered inside your body. 

If you read about many high-profile, successful entrepreneurs, then you will see many of them speak about the value of meditation. It is quieting your mind from the constant chatter, the to-do lists, the appointment calendar, and the friggin’ cell phone tied to your hand. This quieting of your mind has been a success suggestion since the days of Napoleon Hill’s “Think And Grow Rich” and other new thought writers. 

This process allows your soul to become an anchor for success. Imagine being connected to so much information inside yourself that you can bring it forward into new interactions, content, new ideas, and possibilities. Your soul’s deepest longing is for you to feel loved. I truly believe this is one of the most important ideas in today’s world. If you grasp this even a little bit, then you are one step further toward a successful breakthrough.

Admittedly, thinking about success through a lens of spiritual wisdom might not be your cup of tea. It’s understandable because if you’re not busy 24/7, then you aren’t a success. Is this what you have been taught? Is this what your entrepreneurial “gurus” are teaching you? If so, then I’d suggest that you take a step back and sit with the idea of your soul being an integral part of your own life.

“The only limit to our realization of tomorrow will be our doubts of today.” – Franklin D. Roosevelt

Let your soul be your guide

There’s an old saying that says, “Let your conscience be your guide.” That’s quite true, but your conscience lies within your mind. To me, it can be a valuable force to lead you into making congruent decisions and choices based on your business goals.

The soul knows a lot, too. It is a reservoir of patterns, thoughts, intuitions, “gut feelings” and so much more. Your inner wisdom lies within the soul and can definitely give you a perspective far beyond your income stream. This perspective looks at all aspects of success…from your team and employees to your personal life. If you are successful in one area but not another one, then changing your perspective might be a good idea.

Listen, everyone gets caught up in their own heads a lot. It happens all the time. Many people learn to feel ashamed when they are overthinking their work. Overthinking leads to procrastination, which turns into inaction and can turn success into failure. This is not your intention at all because it is feeling and seeing success in all areas of your life that matters a lot.

But you do have the ability to let your soul be your guide, too. As I said earlier, if you look at the histories of the world’s greatest businessmen and businesswomen, then you will find that they have tapped into powers far beyond their conscious mind. This “inner wisdom” or “inner guidance” has led many to make decisions that changed the course of what they were doing. If they can do it, then you can as well. 

Let your heart play a role, too

Empathy, compassion, and inspiration are words that get overused at times. In business, they get the short stick because they aren’t too sexy and beautiful. Some of you want the “gimme the tips, tricks, and hacks” stuff like a junkie looking for their next fix. This isn’t good as a regular thing and I’ll give you a couple of reasons why.

First, all the tips and hacks in the world — even though they might work for someone else — are not representative of who you are on the inside. They are simple band-aids you stick on your business and hope it all works out. Is this something that comes from your heart or from the latest how-to book on the best-sellers’ list? Think about that for a minute.

Second, clients and customers truly want to feel like they are important. Empathy and compassion call for you to listen with your heart wide open. Rate sheets and bank balances are good and should be important to have around all the time. Do they replace empathy and compassion in your business model? I hope not. When empathy starts showing up in your advertising, content, videos, and other things, that becomes a magnet for people. 

“Empathy is simply listening, holding space, withholding judgment, emotionally connecting, and communicating that incredibly healing message of you’re not alone.” – Brene Brown

There will never be a shortage of individuals who hunger for someone showing them empathy. Look around your world right now and see if you can find examples of empathy in business. In these times, it might be easier to spot because people desperately want and need someone with a heart to help them out.

This is where your heart comes into play. “Have a heart” isn’t a pithy statement or outcry. You really need to have a beautiful heart and soul together for success. Head knowledge only goes so far. Statistics and data are great barometers for your business, no doubt about it. But your heart is something quite special because, well, it’s all yours and allows you to feel emotions and feelings inside you.

If you have been spending so much time on your business that you are devoid of feelings and emotions, then stop whatever you have been doing and change course. This will give you a new and different perspective on success.

Be willing to bring your soul and heart into the middle of your business. Let it be lighthouses that lead you into greater success not only for yourself but for the world around you, too. When you do, everything starts falling into place more and more every single day.

You’ll also have a different perspective on success. It will mean more to you than ever before…and that, my friend, is a good thing.

What does success mean to you? Share your thoughts with us below!

Joe Rutland is a spiritual teacher, intuitive, empath, and channeler. He’s written for large-scale publications like Addicted2Success,  Entrepreneur, The Good Men Project, Thrive Global, and Elite Daily. Rutland’s work helps people all over the world connect to the love and healing already within themselves. Visit his website at and follow him on Instagram at

Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Success Advice

19 Common Characteristics All Visionary Leaders Have



visionary leadership qualities

When you look at business leaders like Bill Gates, Sam Walton, Sir Richard Branson, and philosophers like Bertrand Russell, Martin Heidegger, Ludwig Wittgenstein, David Bohm,  C. S. Peirce and inventors like Nikola Tesla, Paolo Soleri, Harvey W. Bailey, Thomas Edison, Alexander Graham Bell and Wright brothers and political leaders like Mahatma Gandhi, Martin Luther King, Jr. and Aung San Suu Kyi, it becomes very clear that they are all connected through one leadership—visionary leadership. (more…)

Continue Reading

Success Advice

Wealth Lessons Everyone Should Hear for Every Stage of Your Life

Do you have the courage to rewrite your story?



what i would tell my younger self

Do you see what I see? Likely not, as we each see ourselves through the lens of our own story. (more…)

Continue Reading

Success Advice

How to Choose the Best Affiliate Programs for Your Blog

If you follow these steps, you can create an affiliate marketing plan that makes money, fits well with your content, and connects with your readers



how to choose the best affiliate programs for your blog

Picking the right affiliate programs for your blog is really important. It can make a big difference in how much money you can make and how much your readers get out of your blog. With so many choices out there, deciding which ones to go with can be tricky. 

This guide is here to make it easier for you. It will give you clear steps and helpful tips to choose affiliate programs that fit well with what your blog is about, what your readers like, and what you stand for. 

For more articles on this theme, please head over to this blog

Understanding Affiliate Marketing

Before you start picking affiliate programs, it’s important to really understand what affiliate marketing is and how it works. 

Basically, affiliate marketing is when you promote a product or service on your blog, and then you get paid a little bit every time someone buys something or does something because you recommended it. 

It’s great for both the person selling the product and the blogger, because the seller gets more sales with low risk, and the blogger can make money from their blog.

How to Choose the Right Affiliate Programs for Your Blog

1. Assess Your Niche and Audience

The key to doing well in affiliate marketing starts with really knowing what your blog is about and who reads it. Consider the following:

  • Your blog’s content: What topics do you cover? Ensure the products or services you promote are relevant.
  • Your audience’s interests and needs: What solutions are they seeking? Choose affiliate programs that offer products or services that solve their problems or enhance their lives.

2. Research Potential Affiliate Programs

Once you know what your blog is about and what your readers want, start looking for affiliate programs. Choose ones that are well-known for good products, great customer service, and helpful support for affiliates. Resources to find these programs include:

  • Affiliate networks like ShareASale, Commission Junction, and ClickBank.
  • Direct searches for “[Your Niche] affiliate programs” in search engines.
  • Recommendations from other bloggers in your niche.

3. Evaluate the Commission Structure

The commission structure is a critical factor to consider. Look for programs that offer competitive rates that make your efforts worthwhile. Consider:

  • The percentage of commission per sale.
  • Whether the program offers a flat rate per action (e.g., per sign-up).
  • The cookie duration, which affects how long after a click you can earn commissions on sales.

4. Consider the Program’s Reputation and Sureness

Join affiliate programs with a solid reputation for quality and sureness. This not only ensures that you’re promoting good products but also that you’ll be paid on time. You can:

  • Read reviews from other affiliates.
  • Check the program’s history and background.
  • Look for any complaints or issues reported online.

5. Analyze the Support and Resources Offered

A good affiliate program gives you things like ads to use, training on their products, and helpful managers. Having access to these resources can really help you do a better job at promoting their products.

6. Understand the Terms and Conditions

Before signing up, thoroughly review the program’s terms and conditions. Pay close attention to:

  • Payment thresholds and methods.
  • Any restrictions on how you can promote their products.
  • The program’s policy on affiliate marketing on social media platforms.

7. Test the Product or Service

If possible, test the product or service before promoting it. This firsthand experience allows you to offer genuine charge and build trust with your audience.

8. Look for Recurring Commission Opportunities

Some affiliate programs pay you again and again for subscriptions or services that charge fees regularly. These can provide a more stable income compared to one-time sales commissions.

Implementing Your Choice

After choosing the best affiliate programs, the next step is to smoothly include your affiliate marketing in your content plan. This includes:

  • Creating valuable content that naturally incorporates affiliate links.
  • Disclosing your affiliate affairs transparently to maintain trust with your audience.
  • Tracking your results to understand what works best for your audience and adjusting your strategy accordingly.

Picking the best affiliate programs for your blog involves careful planning, research, and making sure they match what your audience likes and needs. 

If you follow these steps, you can create an affiliate marketing plan that makes money, fits well with your content, and connects with your readers. 

The real key to doing well with affiliate marketing isn’t just about the products you talk about, but also how much your audience trusts and values your advice. 

With enough time, patience, and hard work, your blog can grow into a successful space that earns a good amount of affiliate money and helps your readers choose the right products.

Continue Reading

Success Advice

The Power of Ethical Leadership: How Integrity Drives Success

By leading with integrity and ethics, leaders create an environment where employees feel excited to come to work



Ethical leadership

What differentiates a positive organizational culture that enjoys a clean reputation and long-term success from a toxic culture drowning in scandals, mistrust, and legal fines?  (more…)

Continue Reading