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4 Reasons Why Teachers Make the Best Salespeople



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If you’d like to learn how to be a great salesperson so you can be successful, sign up for the free 90-Day Master Class hosted by the founder of, Joel Brown.

As schools close for the summer, there is a new temporary workforce out there that is very often overlooked, but can help you have your best Q3 ever. While this school year was not normal by any means, we saw the ability of teachers, students, and parents to adapt how we educate our children, and they still were able to grow and succeed. Zoom, social media, and many other cloud-based technologies we use in business everyday quickly moved into the classroom at a rapid pace. Not only did they move in, many teachers and students thrived in this new environment. It was no longer just Mom and Dad that had a call, everyone in the house had meetings.

That being said, teachers have been doing this for decades, it’s nothing new. Each year it is like they start a new job, with a whole new team, and sometimes a new skill. Imagine every 12 months someone told you that you have to do something completely different with a brand-new team and product. Yet, teachers continue to adapt, innovate and motivate our next generation of entrepreneurs.

That being said, as many teachers have the summer “off” they are looking for something to fill the time. Many companies see great success hiring teachers as part time salespeople due to their ability to educate, build relationships and ultimately close the deal.

The following are a few reasons you should consider hiring a teacher to help your organization crush it:

1. Teachers don’t sell, they educate

Many sales-oriented people come on strong and pushy. They want to tell you about why you need the product or service. Teachers have a great way of asking questions, teaching someone about what makes that product or service great and finally, gently asking for the sale. 

They also know how to take complex concepts and make them simple, so people are sometimes better able to relate to the solution, not the problem. You will see their goal is very often not to convince the person to buy a product, but their goal is to ensure your customer truly understands how your product or service will make their life better.

“Don’t find customers for your products, find products for your customers.” – Seth Godin

2. Teachers are a trusted group

We all know great sales are about relationships and trust. Each school year parents hand over their most important thing in their life to this person and say, teach them! When someone meets a teacher representing your product or service and is told they are an educator, this puts them at ease. It also makes for a great ice breaker and gives each side something to talk about. Everyone has had a teacher who impacts their life or has kids in school. It is a great way to build rapport and have a customer for life.

3. Teachers are able to pick up things quickly

Bringing on any new employee can come with its challenges, and one of the biggest is very often training them. Teachers are challenged often to learn new skills and teaching techniques continually to make sure they deliver the best educational experience possible. 

Teachers are often able to understand and study your product or process and prepare to move into relationship sales. Another great thing about this is they are comfortable asking questions. They will know where to stop in the sale and get clarity on a question. This will very often prevent the over promising some salespeople do that can cause you as a business owner to under deliver.

“The major difference between successful and unsuccessful people is that the former look for problems to resolve, whereas the latter make every attempt to avoid them.” – Grant Cardone

4. Teachers can change or create training for your organization

If you still are not convinced that teachers may be a fit for your organization in the sales department, that is understandable. One place many business owners lack is in what we just spoke about, training and onboarding of new employees. If you are busy running your business and have not had the time to get to creating SOPs and training documentation for your business, this summer may be the time.

As we all know, teachers create amazing classroom content and lesson plans that go behind them. Even if it is not sales, you can have a teacher spend the summer shadowing your employees and create SOPs and training documents. This will allow your business to grow and scale by making training of future employees effective and efficient.

So, where do you go to find these master teacher salespeople? Well posting the usual job post very often won’t get it done. Not all teachers are seeking out these positions, but they know they do want to do something with their time over the summer. The best place to go is social media. Try posting to your Facebook, Instagram, Twitter and Pinterest pages. This is where teachers live, and you can reach out directly. It may seem like an unlikely connection neither one of you were thinking about but could be a win win for everyone.

What do you think makes a great salesperson? Share your thoughts with us below!

Mike Ficara is a business development consultant and the host of The Start Down Podcast. He has had the opportunity to work in a variety of industries over his career including Classroom Teacher, Technology Specialist, Director of Curriculum, and in Business Development. This vast experience provided the insight into how people learn, leadership and most importantly what motivates people to succeed. Given this knowledge and experience, today Mike spends his time coaching and consulting where he has the privilege of working with many successful business leaders as well as entrepreneurs. To learn more about Mike and his mission visit

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Emile Steenveld Speaker and Coach

Some people seem to naturally know how to effectively communicate in a group setting. They can express themselves clearly and listen attentively without dominating the conversation.

Being a powerful communicator is important for several reasons, including building and maintaining relationships, achieving goals, resolving conflicts, improving productivity, leading and influencing others, advancing in your career, expressing yourself more confidently and authentically, and improving your mental and emotional well-being. Effective communication is an essential life skill that can benefit you in all aspects of your life.

But, don’t worry if you don’t naturally possess this skill, as effective communication is something that can be developed with practice, planning and preparation.

1.  Listen actively: Practice active listening by giving your full attention to the speaker and responding to what they are saying.


2. Use “I” statements: Speak from your own perspective and avoid placing blame or making accusations.


3. Avoid assumptions: Don’t make assumptions about what the other person is thinking or feeling.


4. Be clear: Express your thoughts and feelings clearly and concisely by getting to the point and avoid using jargon or overly complex language.


5. Show empathy: Show that you understand and care about the other person’s feelings.


6. Offer valuable insights: When speaking in a group, provide a valuable takeaway or actionable item that people can walk away with.


7. Be an active listener: Listen attentively and respond accordingly, incorporating your points into the conversation.


8. Choose the right time: Pick the most opportune time to speak to ensure that you have the group’s attention and can deliver your message without interruption.


9. Be the unifying voice: Step in and unify the group’s thoughts to calm down the discussion and insert your point effectively.


10. Keep responses concise: Keep responses short and to the point to show respect for others’ time.


11. Avoid unnecessary comments: Avoid commenting on everything and only speak when you have something important to say.


12. Cut the fluff: Avoid being long-winded and get straight to the point.


13. Prepare ahead of time: Sort out your points and practice them before speaking in a group.


14. Smile and be positive: Smile and nod along as others speak, to build a positive relationship and be respected when it’s your turn to speak.


15. Take responsibility: Take responsibility for your own actions and feelings.


16. Ask questions: Ask questions to clarify any confusion or misunderstandings.


17. Avoid interrupting: Allow the other person to finish speaking without interruption.


18. Practice active listening: Repeat what the other person said to ensure you have understood correctly.


19. Use your body language too: Use nonverbal cues such as eye contact, facial expressions, and body language to convey your message and build rapport.


20. Be aware of the tone of your voice: it should be calm and assertive, not aggressive or passive.


By keeping these tips in mind, you can improve your communication skills and become a more powerful communicator, which can help you build better relationships, achieve your goals, and lead a more fulfilling life.

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