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3 Step Process to Build Relationships With Powerful People

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3 Step Process to Build Relationships With Powerful People

Building relationships with powerful people is one of the best things you could do for your career. Imagine being able to send a few emails, sip your coffee and go about your day, and have interviews for your dream jobs pouring in within hours.

Imagine having multiple offers to choose from while everyone else complains that there are “no jobs left” in this economy. You don’t have to be some high level executive to have that experience. The benefits to networking are massive. But doing it the right way takes persistence and a little bit of empathy, which is why most people are so bad at it.

When you’re starting out, it might seem like there’s a huge gap between you and the influencers you want to connect with. After all, why would they ever want to talk to you? The truth is, powerful people would love to help you – if you reach out to them in the right way. I’ve experienced this first hand.

I’ve been able to work with New York Times Bestselling Authors, well known tech entrepreneurs, and top tier companies despite only being in my early 20s. My network has been the single most valuable resource in getting these opportunities, I’ve gotten them all through referrals.

Here is the 3 step process I used to build relationships with powerful people (including sample email scripts you can copy-and-paste):

 

Step 1: Read their mind

Everyone knows that you have to “add value” when you’re networking. But before you can do that, you have to know what the other person finds valuable first.

Here’s how you do it: After you identify the person you want to connect with, find out everything you can about them and what they’re working on. I like to listen to the podcasts they’re on, watch their interviews on YouTube, read through their blog, and read their bookmarked articles on Delicious.

This way, you’ll know exactly what’s on their mind and what they might need help with. You’ll eventually hear them say something like “I’m working on X and it’s a huge pain”, “I really wish I could get more of Y”, etc.

“The fishing is best where the fewest go, and the collective insecurity of the world makes it easy for people to hit home runs while everyone else is aiming for base hits.” – Tim Ferriss

Step 2: Add value

Nobody gives a damn about what you want until you give them what they want. Now that you know exactly what’s on their mind, you know how to add value to the successful person you’re reaching out to. You can send them an article that might be useful, share an idea that might be valuable to them, or offer to make an introduction they could benefit from.

I used these exact techniques to reach out to Grammy Award winning rap artist Chamillionaire. After listening to some of his interviews and reading through his tweets, I found out that he was going to San Francisco to meet with tech entrepreneurs and investors. I happened to know some venture capitalists from a big firm in the area, so I offered to make an introduction.

As it turned out, Chamillionaire and one of the venture capitalists I knew happened to be at the same conference – he showed her my email and started the conversation. Simple things like sending a news article can be helpful too.

Here’s an email script you can use:

Hi [name],

I noticed on [Twitter, Delicious, Podcast episode, etc] that you’ve recently been looking into [topic]. I found a great article on this topic that shares some really interesting insight, specifically about [insert interesting except]. Here’s the [link].

No reply necessary – I just thought you’d find this useful.

Best,

[Your name]

Including “no reply necessary” at the end is a tactic I learned from Ramit Sethi (bestselling author and founder of IWillTeachYouToBeRich.com). Busy people have people asking them for things all the time. To them, it feels very refreshing to see someone add value without even expecting a response in return.

 

Step 3: Do work for them

If you do some work for a successful person you’ll deepen your relationship with them, and pretty much guarantee that you’ll get great referrals from them (if you do a good job, that is). Referrals from powerful people are the best, because they know other powerful people. If they’re in your industry, chances are they know the executives at the companies you want to work at. This will skyrocket your chances of landing your dream job.

After you figure out what their problems are and what they might need help with, you’ll get some ideas about how you can help them with your professional skills. Maybe you’re a film producer and you can help them with their videos. Or maybe you’re good at marketing and you can help them with their email copy.

Here’s a sample email you can send them:

Hi [name],

I noticed on [Twitter, specific podcast episode, interview, etc] that you’re currently working on [problem], and I think I may be able to help.

I’m a [include your profession], and I’ve worked with [insert names – the more credible the better] and have gotten [results]. I’d be happy to do the same for you to help you get [specific benefit].

I can send you a plan with more details, but first I’d like to see if you’re interested. Please let me know if you think it’d be a good fit – I’m happy to answer any questions you have.

Best,

[Your name]

If you’ve already worked with some credible people in the past, you might be able to charge for your work. But if you haven’t, don’t be afraid of working on a project for free. The referrals you’ll get from working with a successful person will more than make up for it in the long run.

It is in fact the height of selfishness to merely consume what others create and to retreat into a shell of limited goals and immediate pleasures.” – Robert Greene

For now, find one powerful person in your industry who you’d like to build a relationship with, and research their pain points. 

What are some tips you’ve used to contact highly successful people? I would love to hear your thoughts in the comment section below!

Raghav Haran is a digital product developer and entrepreneur. After working with top tier companies, New York Times bestselling authors, well known tech entrepreneurs, he founded Land Any Job You Want to share his strategies to help others land their dream job and skyrocket their career growth.

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How Your Friends Determine Whether You Succeed or Not

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Can anyone do without having friends? We all have our friends, we share ideas with them, talk together, have fun, and fight. Yes, that’s the baseline of friendship. But, do you know that aside from you, your friends can determine whether you achieve success or not?

There are two things in friendship which are the ability to ”love” and the ability to “influence”. This means you are loved and you are influenced. How do your friends affect your success in life? How are they one of the biggest deciding factors of your success? Let’s find out.

What type of friends do you keep? 

First, what type of friends do you keep? Who do you call your best friend? There are two different kinds of friends, good friends, and bad ones. A lot of people have lost their pathway to success and some have also found their road to success all because of the friends they keep, the people they mingle with. 

Who is your best friend? Answer carefully. Having a best friend means you find each other compatible and understanding. Analyze who your best friend is. If your best friend has not motivated you to do something positive, if who you call your bestie has never given you positive advice, lastly if your best friend has never informed and advised you on your shortcomings, then you don’t have a best friend.

This quote tells us “birds of the same feather flock together”. Countless people have changed from their good nature into a bad one all because of friends. One thing to note is, “negative people move with negative aura”. If your best friend is filled with negativity inside-out then you will surely be affected by his/her negative aura.

They influence your success with positivity or negativity 

The friends you keep can either influence you with positivity or negativity because your friends have the power to change your kind of person completely. 

This is how your friends influence you:

  1. They influence you indirectly with what they do
  2. They influence you directly by teaching and giving you advice 

Yes, that is how they influence you. For instance, you watch a movie and you like the way the actor walks. The question is if you truly like the way the actor walks, won’t you try to imitate the actor? Of course, you will.

Just the way you imitate the actor is the same way your friends can influence you with their character. However, the funny part is, they don’t have to teach you to do things like them. You just find yourself imitating and copying them gradually.

An important question to ask is, are you imitating a good friend or a bad one? If you imitate a good friend then you will be good, but if you imitate a bad person, you will surely become a bad person.

Everyone wants to succeed, a good friend will always teach, enlighten, and motivate you for success. A bad friend will only motivate you to do evil things (smoking, drinking, fight, envy,).

And you should know that things like that are a great enemy of success and even of God. So, if you have these bad elements in your life, how will you achieve success? There is no way!

And also, they can teach and advise you directly. But, what do your friends teach you? When you ask them for advice do they inspire you positively or teach you the bad stuff.? A lot of people have regretted lifelong decisions just by listening to the advice of friends. 

The company you keep has the power to influence and change you. Never forget that a positive influence will teach, motivate, and brush you up for success. While a negative influence will inspire you to become a bad person, change your good nature, and leave you with regrets in the end.

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The 3 Step Process to Building a Profitable Pitch

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As a communication coach, one of the top questions entrepreneurs ask me is how to deliver a winning pitch to potential investors. They want to know if there’s a magic formula to get an investor to say yes and buy into their dream and their business. (more…)

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The 4 Pillars of Wealth and Abundance

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Have you ever wondered what the formula for a wealthy and abundant life is? Many people have. Lots has been written about the subject of wealth creation and living an abundant life. It was a breaking point in my journey and pursuit of success when I found out that there is a clear path to achieve success in life. Thanks to those who have shared their journey, we can clearly see and follow the principles of prosperity. (more…)

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Here Are 4 Reasons Why You Should Have a Podcast, Youtube Channel or Online Show

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why you should have a podcast
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Confidence comes from a place of strong understanding of self. After close to three years on radio, I’ve grown from a shy introvert to a shy introvert with an extrovert persona. When the mic is turned on, I can channel a version of myself that some say is attractive, strong, and of course, confident but it wasn’t always this way.

What I want to share with you is what I discovered on this journey into broadcast that you can apply to your life, your ventures, and your personal development. This doesn’t require any fancy gear. It does require a leap of faith on your part because once you go down the road of media; it can change your life.

1. Perceived Expertise

When you go to a doctor, you expect their knowledge will guide them to a solution to your problems. When you have a show, you become your listeners’ doctor. For all the multiple thousands, maybe millions, of YouTube channels, podcasts, and user-created content in the world, each person that gets behind a mic takes a position on their passion, their opinions, and their themes.

They challenge the status quo for the benefit of their listeners in hopes to entertain and educate. With consistency on your side, those fans place you on a platform and give you permission to influence them.

2. Global Acknowledgement

One of the benefits to increasing confidence is when you receive thank you notes from people you may never meet. The feeling of enriching someone’s life from halfway around the globe, provides validation you’re enhancing someone else’s life with your wisdom and your wit.

The very first time I was told I was making a difference in someone’s life in a country other than my own, I felt like I caused massive impact that transcends my circle of influence. When you experience just how much you can cause impact and it comes back to you, it’ll change your worldview.

“Be grateful for what you have and stop complaining – it bores everybody else, does you no good, and doesn’t solve any problems.” – Zig Ziglar

3. Backed By Numbers

One of the most exciting ways to measure success is to quantify your growth. It’s not enough to just broadcast. Having subscribers and downloads helps to know, numerically, how well you’re doing. Word of caution. This can be a way to set yourself up for distress because of number envy but if you understand what the numbers mean; you can control the narrative of the numbers.

The major number that makes most people smile is 10,000. I’d advise it to be 1. Here’s why. As you grow in your industry, so does your reach. If you learned that the one person that subscribed totally changed for the better because of you, wouldn’t that be worth the effort?

4. Effective Communication

While it’s not talked about much, having a show is documentation. You create a dynamic account of your life, your industry, and the pulse on what’s important simply by having a show. When you find a channel to improve your communication skills, you demand attention and people will listen to you. You become more trusted as a leader and people will follow you once they believe you can lead them to their wants and needs.

“To effectively communicate, we must realize that we are all different in the way we perceive the world and use this understanding as a guide to our communication with others.” – Tony Robbins

These insights have helped many people become leaders and, ultimately, move others to their best selves. It’s worked for me and I hope it works for you. At the end of the day, it’s all about showing up and showing out.

Have you ever thought about having a radio show? If so, what would you talk about? Let us below!

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