Success Advice
3 Ways to Make Yourself More Marketable Overnight
In today’s business world, your personal brand is everything. It is the first impression you leave with colleagues, superiors, partners, clients, and friends. It can make or break your opportunities while opening new doors and potentially shutting others. Most importantly, it is one thing that you have the power to control.
Whether you’re on the hunt for a new career, launching down the path of entrepreneurship, or just wanting to make sure that you are prepared for any new opportunity crossing your path, a strong personal brand can set you apart from the crowd.
Making yourself marketable means that you are “findable.” It also makes you definable and gives you something that allows people to understand what you are about.
Ready to make yourself more marketable and attractive? Here are three super easy but highly effective ways to get yourself started:
1. Optimize Your LinkedIn Presence
In today’s digitally-forward business environment, your LinkedIn page is truly your virtual resume. It will often be one of the initial points of contact with a potential employer, of which will certainly check out your past skills and education. So it is important that you take the time to make your profile impressive.
Simply entering in your past jobs and a few skills won’t cut it if you want to stand out. While it seems completely unfair (and maybe impossible) to express all of your best qualities on your LinkedIn page, it is still necessary to do if you are going to make yourself marketable. Take the time to talk about what you really did in all of your past work positions.
What did you learn? What were your main responsibilities? What aspects of those positions are most relevant to the type of work you want to do in the future?
Nicole Strecker, the managing director of a large recruitment agency, put it best when she said, “Most people spend so much time crafting their pitch, they forget about how they appear in a search result. It’s the first thing that recruiters look at.”
This means that it’s super important that you optimize your use of keywords throughout your profile. LinkedIn even offers a guide to help you find the best buzzwords to communicate your qualities and skills to recruiters. Do your research and see what types of skills and keywords are trending on the job market and be sure to incorporate them accordingly.
“The best way to start connecting with everyone is to import your entire contact list and ask them all to connect with you…once you start receiving 10-20 inbound invitations to connect on a daily basis, then you know your doing a good job marketing yourself.” – Lewis Howes
2. Flex Your Strengths
It’s one thing to say what you’re good at, but it’s another thing to show it. While you may consider yourself a great speaker, writer, or leader, it won’t mean much to other people if you don’t have the content proof to back it up.
While it certainly takes time to establish yourself as a thought leader or build up a following on social media that “proves” your expertise, there is no reason why you can’t get started today. You can easily launch a blog to share some of your writing pieces on whatever your strengths are, or you can start a video channel on YouTube.
You can even reach out to niche blog websites and submit content for publication to start building your name’s searchability (a huge part of making yourself more marketable).
Of course, social media plays a huge role in thought leadership and personal branding these days – as those platforms are excellent tools for reaching wide audiences. But, they can also be highly influential in your professional career. In fact, 70% of recruiters admit that they do look into candidate’s social media activity when considering them for a position. Be sure that your social presence is beneficial to your personal brand.
3. Take Industry-Specific Online Courses
Your education shouldn’t stop after you get your diploma. While you certainly don’t need to have an exhaustive list of degrees to succeed as a thought leader or an entrepreneur, the important thing to remember is that you should never stop learning.
There are plenty of online resources that can help you stay up-to-date with the latest technology and advances in your industry or help you discover new areas of interest. You can even check out some informative videos on YouTube to see if anything piques your interest.
If you prefer a more traditional classroom environment, you can contact local universities or community colleges and see if you can sit in on lectures, or ask about free educational workshops they may offer.
An ambitious learner is extremely attractive to recruiters and professionals. Plus, adding a list of certifications and course completions can certainly boost your resume and provide you with even more skills to market yourself with.
“Shall I tell you a secret of a true scholar? It is this: every man I meet is my master in some point and in that I learn from him.” – Ralph Waldo Emerson
You need to make your personal brand marketable if it is going to attract opportunities, just like you would with a business. Make sure that you are offering a remarkable and memorable first impression with a LinkedIn profile that accurately reflects what you have to offer. Establish your reputation online by making your skills and strengths highly marketable through published content on personal and professional websites. And finally, never stop learning. There are plenty of ways to keep your skillset sharp and learn new things.
Your personal brand could be the vehicle that propels you towards your goals. But you have to remember that success doesn’t just come to those who patiently sit and wait for it; you need to take action.
Do you have any tips on how to build your personal brand? Share them with us below!
Image courtesy of Twenty20.com
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Personal Development
These 11 Habits Will Make You More Productive, Successful, and Confident
Boost your focus, confidence, and results with 11 powerful habits successful people use every day.
Successful people love to help beginners. They have an incredible work ethic and rarely complain. As a result, others naturally look up to them and want to follow in their footsteps.
But here’s the truth: there’s no success without sacrifice. You’ll need to give up comfort, excuses, and sometimes even social approval to accomplish your goals.
Value comes from solving problems, and these 11 powerful tips will help you become more productive, successful, and confident, starting today.
1. Take Short Breaks After Finishing a Task
Psychology shows it’s important to reward positive behaviour.
After completing a big task or finishing a book, take five minutes to walk, stretch, or simply breathe. This quick reset helps your brain recharge and strengthens focus.
Many great writers swear by morning walks, solitude, and reflection can unlock creativity.
But if you refuse to take breaks, don’t be surprised when burnout hits. Your brain needs recovery time just as much as your body does.
2. Schedule Your Most Important Tasks First
Multitasking kills productivity. If you want to get more done, try time blocking, a method where you dedicate set periods for specific tasks.
Productivity expert Caitlin Hughes explains, “Time blocking involves scheduling blocks of time for your tasks throughout the day.”
For example, if you’re a writer:
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Research your topic at night.
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Write your first draft in the morning (don’t worry if it’s rough).
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Edit in the afternoon, great writing comes from rewriting.
You can’t buy more time. Use it intentionally and without regret.
3. Eliminate Distractions from Your Workspace
Focus is the foundation of success.
According to Inc. Magazine, it takes an average of 23 minutes to recover from a distraction. That’s nearly half an hour of lost productivity every time you check your phone.
Put your phone away. Close unnecessary tabs. And yes, limit your Netflix binges.
Meeting deadlines consistently is one of the fastest ways to stand out and earn respect.
4. Take Full Responsibility for Your Life
Entrepreneur Derek Sivers once said, “Everything is my fault.”
This mindset doesn’t mean self-blame; it means self-ownership. Stop pointing fingers, making excuses, or waiting for others to change.
If your habits (like smoking or drinking too much) hold you back, it’s time to make better choices. Your friends can’t live your dreams for you; only you can.
5. Invest an Hour a Day in Learning New Skills
Knowledge compounds over time.
Whether you read books, take online courses, or practise a craft, consistent learning gives you a competitive edge.
I used to struggle with academic writing, but I improved by studying the work of great authors and applying what I learned.
Your past doesn’t define you; your actions do. Every new skill adds another tool to your arsenal and makes you more unstoppable.
6. Develop a Growth Mindset
Psychologist Dr. Carol Dweck introduced the concept of fixed vs. growth mindset.
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A fixed mindset believes success is based on natural talent.
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A growth mindset believes success comes from effort and learning.
Choose the growth mindset. Embrace challenges. See failures as feedback. In today’s fast-moving digital world, adaptability is your biggest advantage.
7. Learn Marketing to Reach People Who Need You
I once believed marketing was manipulative, until I realised it’s about helping people solve problems.
If your work provides genuine value, marketing is how you let others know it exists. Even Apple spends billions on it.
Don’t be ashamed to promote your skills or business. Without visibility, your ideas will never reach the people who need them most.
Creative professionals who understand marketing and sales have an unfair advantage.
8. Ask Your Mentor the Right Questions
Good mentors can fast-track your growth.
While mentorship often costs money, it’s one of the best investments you can make. Great mentors don’t care about titles; they care about your progress.
If you don’t have access to a mentor yet, books are your silent mentors. Read the best in your field, take notes, and apply what resonates.
9. Build Confidence Through Action, Not Affirmations
Author Ryan Holiday once said, “I don’t believe in myself. I have evidence.”
Confidence doesn’t come from shouting affirmations into the mirror; it comes from proof. Doing hard things, keeping promises to yourself, and following through.
When you consistently take action, your brain gathers evidence that you can handle whatever comes next. That’s real confidence, grounded, earned, and unshakable.
10. Focus on Your Strengths
Your strengths reveal where your greatest impact lies.
If people compliment you on something often, it’s a clue. Lean into it.
A former professor once told me I was creative, and that simple comment gave me the confidence to go all in. I studied creativity, applied it daily, and turned it into my career advantage.
Double down on your strengths. That’s how you build momentum and mastery.
11. Identify and Challenge Your Limiting Beliefs
Your beliefs shape your reality.
For years, I believed I couldn’t be a great writer because of my chronic tinnitus and astigmatism, sensory challenges that made concentration difficult. But over time, I realised those struggles made me more disciplined, observant, and empathetic.
Your limitations can become your greatest motivators if you let them.
Avoid shortcuts. Growth takes time, but it’s always worth it.
Final Thoughts
Becoming productive, successful, and confident isn’t about working harder than everyone else. It’s about working smarter, consistently, and intentionally.
You don’t need to overhaul your life overnight. Start small: take a break after your next task, schedule your priorities, or spend one hour learning something new.
Every habit you change compounds into long-term success. Remember, true change comes from practising new behaviours.
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