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5 Mindset Hacks To Create Opportunities As An Entrepreneur



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Back in the day when I was growing up to be a young adult, my parents told me how important it was to work hard and pursue opportunities. Fast-forward a couple of decades, here I was a grown-up adult in my mid-30s, drafting my resignation letter. I was all set to take a career break, spend time with family, and explore opportunities. It’s been slightly over 4 years since that incident. And oh, what an exploration it’s been.

I realized entrepreneurship was not about what we do, but how we think and how we act. And it all started when I didn’t see a paycheck credit in my bank. In this article, I want to share the five mindset hacks I seem to have learned as I look back at my journey thus far.

Creating Opportunities Is A Mindset

Six weeks into my career break, I decided to start a podcast. Having been addicted to listening to podcasts myself, I heard many entrepreneurs talk about the entrepreneurial mindset. And the idea of a mindset always flummoxed me.

But like they say, the experience is not about listening to or reading something. It comes when you do it. It didn’t take too long for me to get my first brush with the entrepreneurial mindset. Right when I didn’t see a paycheck credit, my first lesson on entrepreneurial mindset began. And that brings me to the numero uno mindset hack.

1. Seek Being Uncomfortable

I use the phrase “being uncomfortable” very consciously. It’s not the discomfort, but the experience of being uncomfortable that I experienced for the first time. And I soon realized it was just the beginning. I noticed that the best things happened after a prolonged period of being uncomfortable. Like Arnold Schwarzenegger famously put it: “No pain, no gain.” 

But it was not about being in pain, but about doing things that you think are uncomfortable, recognizing the discomfort, and using it to push you higher. Ever since it’s these moments of prolonged discomfort that helped me learn and do things I never believed I could. Be it, cold-calling strangers, interviewing people, selling my services and products, the list goes on. For a self-proclaimed introvert, all of this was outright discomfort.

“Opportunities are usually disguised as hard work, so most people don’t recognize them.” – Ann Landers

2. Never Say No

It might sound like I am contradicting what Steve Jobs once famously said during an Apple event many years ago. But here is the thing: when you do things in public, people are watching you. When I was putting out episode after episode of my then-new podcast, people were listening. They were looking to engage more.

It is things like this that sent opportunities my way.

Can you do a workshop?

Would you like to come and speak at our company?

Can you help us create a website?

Can you help me launch this podcast?

There were all sorts of opportunities I received in my inbox. For someone that’s been in a state of discomfort from not having received a paycheck, the answer was clear. I said yes and thus began my journey of never saying no to an opportunity that came my way.

Here is the thing about opportunities: they never come dressed in a certain way, or sound like someone you recognize. I soon realized that I was better off saying yes and explore what existed behind these doors, then say no and leave it to shut forever.

Be it my podcast or business, most of the best listeners, customers, partners, and opportunities happened because of word-of-mouth. And it all started with me never saying no.

3. Don’t Look For a Playbook

There is no playbook to entrepreneurship, and that’s what makes it more interesting. It’s about doing and not reading. I remember searching the internet to know how to respond to someone inviting me to do a workshop I never intended to do. When I didn’t find an answer, I decided to answer it my way by saying yes. But that didn’t end there.

More questions came in.

How much would I charge for a 2-day workshop? Can you travel?

Again I searched the internet, only to see too many perspectives and advice. So I decided to do it my way. 

To me, people and connections have always been more precious than just money. So while I charged them a tiny sum, I focused on delivering a good experience and let people do the talking. Word of mouth is much more potent than money.

4. Meet More People

Starting a podcast has been the best thing to happen to me because it put me in touch with people I never knew before. And it’s because I interviewed these people and helped them put their ideas in perspective, that I got opportunities to find me.

Podcasting, in specific, has a magical experience built into it. By hearing your voice with that of experts, influencers, and others you interview, listeners perceive you to be an expert too. All of a sudden you are unknowingly starting to build a perception.

Meeting more people and putting your ideas and conversations out in the public domain can not only just build perceptions, but also helps evolve the way we think.

5. Be Patient and Always Keep Connecting The Dots

This is the last mindset hack, but arguably the most important one too. Let me explain why I say so. I was so close to calling it quits when I first didn’t see a paycheck credit. And ever since, I’ve had countless moments when I asked myself “Is this all worth it?”

But every single time a thought like this came to haunt me, I spent time connecting the dots. Would I have got an invitation to do a workshop from a stranger? Would I have climbed stages as a speaker? If I had not decided to start a podcast, would I have earned the credit of being a Top 100 podcast producer?

It’s these thoughts that made me look back and connect the dots. Because everything we do is a sum-total of the decisions we’ve made along the way. Yes, I made a lot of crazy decisions too. I even made some expensive mistakes. But in the larger scheme of everything that’s happened, I count them as lessons learned and not look at them as mistakes.

“Entrepreneurs are simply those who understand that there is little difference between obstacle and opportunity and are able to turn both to their advantage.” – Victor Kiam

Time to Open the Door to Opportunities

These mindset hacks are based on my little experience. I’m very sure you will have yours to experience and share in the years to come. It finally comes down to how much you want to do something.

In my case, podcasting is something I saw myself doing all day without complaining. I was also lucky to have come across something I’m so passionate about quite early during my career break. So I urge you to give yourself space and time to pick your one thing.

But when you find that one thing that you think is worth putting your heart and soul into, give it your best. These five mindsets and a dash of faith are all you need!

Karthik Vijayakumar is a Managing Partner at Design Your Thinking Labs where he helps businesses and brands use podcasts and transmedia storytelling to drive business results. He’s also the Founder of FreeYourVoice.Live, where he offers free and paid training, courses, workshops on podcasting, storytelling, and marketing. Karthik is also the host of a Top 100 Entrepreneurship podcast. His courses, workshops, and masterclasses have been taken by over 1000 entrepreneurs and marketers across 5 continents.

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Most Entrepreneurs Fail to Do This and It’s Killing Their Success

Celebrating progress also provides entrepreneurs with the psychological sustenance needed to endure the marathon of building a business



celebrate your milestones

The journey from a mere concept to a tangible reality is one of the most exhilarating yet challenging paths an entrepreneur can navigate. This odyssey is punctuated by milestones that stand as testaments to perseverance, innovation, and relentless hard work.  (more…)

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9 Ways Augmented Reality Gives Your Business a Competitive Edge

By embracing AR technology, companies can unlock new opportunities for growth, innovation, and success



augmented reality in business

Leveraging Augmented Reality for Business Advancement: Exploring Applications

In the ever-evolving landscape of business innovation, Augmented Reality in business emerges as a transformative force, reshaping traditional paradigms and unlocking new opportunities for growth and advancement.

Through a comprehensive examination of AR’s capabilities, applications, and business benefits, this article serves as a roadmap for enterprises seeking to harness the full potential of augmented reality to propel their success in the digital age.

UNI.Agency as a forefront developmental agency tailors unmatched digital products and immersive experiences. They help companies outperform their competitors and customers’ expectations. And now, there is time to delve deep into the AR realm.

Gaining Insight into Augmented Reality

From revolutionizing customer experiences to optimizing operational efficiency, AR in retail is poised to drive significant advancements in how businesses operate and engage with their stakeholders.

Augmented Reality (AR) seamlessly integrates digital information and virtual objects into the real-world environment, offering users an immersive and interactive experience through devices like smartphones or AR glasses.

It revolutionizes various industries, from entertainment to healthcare, by enhancing perception and creating innovative opportunities for engagement and exploration in the digital era. AR not only enriches our understanding of reality but also opens up new possibilities for creativity, communication, and problem-solving, making it a powerful tool for businesses seeking to enhance customer experiences and streamline operations in an increasingly digital world.

Differentiating Augmented Reality and Virtual Reality

Augmented Reality (AR) overlays digital elements onto the real world, enhancing the user’s perception of their environment. Virtual Reality (VR), however, immerses users in entirely virtual environments, blocking out the real world. There are some core differences between these two technologies in gear and display approaches:

  • AR enriches reality with digital information, while VR creates entirely immersive virtual experiences.
  • AR typically requires less specialized hardware, like smartphones or AR glasses, while VR often involves dedicated headsets.
  • AR is commonly used for enhancing real-world experiences, such as in gaming, retail, and navigation, encouraging augmented reality shopping. Whereas VR is primarily employed for immersive simulations, training, and entertainment in fully virtual environments.

The Influence of AR on the Customer Experience Journey

As of 2024, Augmented Reality (AR) has evolved into an indispensable tool across various sectors, offering immersive and interactive experiences that seamlessly blend digital elements with the real world.

Stimulating Interest

Augmented Reality (AR) captivates customers by offering visually engaging experiences that spark curiosity and intrigue, enticing them to explore products or services further.

AR’s ability to overlay digital content onto the real world creates an immersive and attention-grabbing experience, drawing customers in and igniting their interest.

Educating and Empowering Users

AR in business empowers users by providing interactive and informative experiences that educate them about products, services, or concepts in a visually compelling manner.

Through AR, customers can interact with virtual models, animations, or informational overlays, gaining a deeper understanding of the features, benefits, or use cases of the offerings.

Exploring Further Depths

AR encourages customers to delve deeper into products or services by offering immersive and interactive experiences that go beyond traditional marketing materials.

By allowing users to explore virtual representations of products in real-world contexts, AR in retail provides a unique opportunity for customers to visualize how offerings fit into their lives, fostering deeper engagement and understanding.

Business Benefits of Augmented Reality

Businesses utilize AR for diverse applications, including product visualization, virtual try-ons, and enhanced customer engagement. In education, AR transforms learning experiences by providing interactive simulations and visualizations.

Additionally, AR has become integral to industries such as healthcare, where it facilitates surgical training and patient education. With advancements in AR technology and widespread adoption, it continues to shape how we perceive and interact with our environment, ushering in a new era of innovation and connectivity.

Let’s look at why AR has become so indispensable as a business tool nowadays.

Revolutionizing Training Methods

AR in business transforms training by offering immersive, interactive simulations that replicate real-world scenarios, enhancing employee learning and skill development.

It’s lucrative for hands-on training experiences. Since there’s no need for physical equipment or environments, reducing costs and logistical constraints while improving knowledge retention and performance.

Boosting Productivity Levels

Augmented Reality in business boosts productivity by providing real-time access to information and guidance, allowing employees to complete tasks more efficiently and accurately.

Through AR-powered tools and applications, workers can streamline workflows, troubleshoot issues, and collaborate effectively, resulting in increased output and operational efficiency.

Implementing Dynamic Marketing Approaches

AR enables businesses to implement dynamic marketing strategies that captivate and engage audiences in unique ways.

By integrating AR into marketing campaigns, companies can create interactive experiences that drive brand awareness, customer engagement, and sales conversions, setting themselves apart in a crowded marketplace.

Fostering Product Development

Augmented reality and marketing foster innovation in product development by facilitating virtual prototyping, design iterations, and collaborative decision-making.

With AR, teams can visualize and test product concepts in 3D, gather feedback from stakeholders, and make informed design decisions faster, leading to faster time-to-market and more successful product launches.

Creating Tailored Customer Experiences

AR creates personalized customer experiences by allowing users to interact with products and services in customized ways.

Through AR-enhanced applications and experiences, businesses can tailor content, recommendations, and promotions to individual preferences and behaviors, enhancing customer satisfaction and loyalty.

Amplifying Brand Recognition

Augmented Reality shopping amplifies brand recognition by providing memorable and shareable experiences that leave a lasting impression on customers.

By incorporating AR into branding initiatives, companies can create immersive brand experiences that spark conversations, increase social media engagement, and strengthen brand loyalty, ultimately driving business growth and success.

Final Thoughts

In conclusion, Augmented Reality in business stands as a transformative force, offering a multitude of benefits across various aspects of operations. From revolutionizing training methods to boosting productivity levels, AR empowers businesses to thrive in an increasingly competitive environment.

By embracing AR technology, companies can unlock new opportunities for growth, innovation, and success, while delivering immersive and engaging experiences that resonate with customers and stakeholders alike.

As AR continues to evolve and integrate into everyday business practices, Uni will incorporate the best practices to promote business advancement and drive meaningful change for the clients. We’re to shape the future of commerce to your benefit.

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How Entrepreneurs Are Harnessing LLCs to Launch Successful Startups

LLCs have unique advantages for starting up and growing a successful business



why you should set up an LLC

In my entrepreneurial journey, I’ve learned that LLCs have unique advantages for starting up and growing a successful business. But, before delving into the advantages, it’s essential to grasp the fundamentals of what an LLC is and how it operates. 

What is an LLC?

An LLC is a hybrid business entity that combines the liability protection of a corporation with the pass-through taxation of a partnership or sole proprietorship. This unique blend provides entrepreneurs with the best of both worlds: personal asset protection and simplified taxation.

One of the most significant advantages of an LLC is its limited liability feature. This means that as the owner, my personal assets are shielded from any liabilities or debts incurred by the business.

In the event of lawsuits or financial obligations, only the assets of the LLC are at risk, offering me peace of mind and protecting my personal wealth.

Advantages of Forming an LLC

Flexibility in Management and Structure

Another aspect of the LLC that appealed to me was its flexibility in management and structure. Unlike corporations, which have rigid hierarchies and formalities, LLCs allow for a more relaxed approach to governance. As the founder, I have the freedom to structure the company in a way that suits the needs and goals of my startup.

For instance, LLCs can choose to be managed by their members (owners) or appoint a manager to oversee operations. This flexibility enables me to maintain full control of the business or delegate management responsibilities to trusted individuals while retaining ownership.

Additionally, LLCs are not bound by strict meeting requirements or extensive record-keeping obligations, reducing administrative burdens and allowing me to focus on building and growing the business.

Pass-Through Taxation and Financial Efficiency

One of the most attractive features of an LLC, particularly for startups, is its pass-through taxation. Unlike corporations, which are subject to double taxation (taxation at both the corporate and individual levels), LLCs pass profits and losses directly to their members’ personal tax returns.

This tax efficiency not only simplifies the filing process but also allows for greater flexibility in managing cash flow and reinvesting profits back into the business. As an entrepreneur, minimizing tax liabilities and maximizing financial efficiency are critical components of long-term success, and the pass-through taxation feature of an LLC aligns perfectly with these objectives.

Enhanced Credibility and Professionalism

Establishing an LLC can also enhance the credibility and professionalism of a startup. Unlike sole proprietorships or general partnerships, which may be perceived as informal or less legitimate, an LLC provides a formal business structure that instills confidence in customers, investors, and partners.

By operating under the umbrella of an LLC, I can present my startup as a reputable and established entity, which can open doors to opportunities such as securing financing, attracting top talent, and forging strategic partnerships.

This enhanced credibility can be a significant advantage, particularly in competitive industries or when seeking to differentiate my startup in the market.

Protection of Intellectual Property and Brand Assets

For startups built around innovative ideas or unique intellectual property, protecting these assets is paramount. An LLC offers an additional layer of protection for intellectual property and brand assets, safeguarding them from infringement or unauthorized use.

By registering trademarks, copyrights, or patents under the name of the LLC, I can establish legal ownership and enforce my rights more effectively in the event of disputes or infringement claims. This protection not only preserves the value of my intellectual property but also enhances the overall stability and longevity of the startup.

Steps to Form an LLC

Let us now look at the general steps to form an LLC for your business:

Step 1: Choose a Name for Your LLC

Selecting a unique and distinguishable name is the first step in forming an LLC. Ensure that the name you choose complies with the rules set by your state’s LLC division. Typically, the name must end with “Limited Liability Company,” “LLC,” or an abbreviation of these terms.

Additionally, the name should not infringe on the trademarks of existing businesses.

Step 2: Designate a Registered Agent

A registered agent is an individual or entity appointed to receive legal documents, such as lawsuits or subpoenas, on behalf of the LLC. The registered agent must have a physical address within the state where the LLC is formed.

For instance, if you are forming an LLC in Texas, ensure that your registered agent has a physical address in Texas.

This role is crucial for ensuring that the LLC remains compliant with legal requirements and maintains good standing.

Step 3: File Articles of Organization

The Articles of Organization, also known as a Certificate of Formation or Certificate of Organization in some states, is a document that formally establishes the LLC. You’ll need to submit this document to the appropriate state agency, usually the Secretary of State or Division of Corporations.

The articles typically include basic information such as the LLC’s name, address, registered agent details, and the purpose of the business.

Step 4: Create an Operating Agreement

While not always a legal requirement, drafting an operating agreement is highly recommended for LLCs. This document outlines the ownership structure, management roles, voting rights, profit-sharing arrangements, and other important aspects of the LLC’s operations.

Even if you’re the sole owner of the LLC, having an operating agreement in place can help clarify expectations and prevent disputes in the future.

Step 5: Obtain an Employer Identification Number (EIN)

An Employer Identification Number (EIN), also known as a Federal Tax Identification Number, is a unique nine-digit number assigned by the Internal Revenue Service (IRS) to identify your LLC for tax purposes.

Even if your LLC doesn’t have employees, obtaining an EIN is necessary for opening a business bank account, filing taxes, and conducting other financial transactions.

Step 6: Obtain Necessary Permits and Licenses

Depending on the nature of your business and its location, you may need to obtain various permits, licenses, or certifications to operate legally. These requirements can vary widely from one industry and jurisdiction to another. Common examples include business licenses, zoning permits, health permits, and professional licenses.

In my entrepreneurial journey, the decision to establish my startups as LLCs has been instrumental in mitigating risks, optimizing financial performance, and positioning my ventures for long-term success.

By harnessing the advantages of the LLC structure, I’ve been able to navigate the complexities of entrepreneurship with confidence and resilience, laying the groundwork for a bright and prosperous future.

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Build a Strong IT Team with These Smart Hiring Tips

Without dedicated IT staff, your company may not be able to function as efficiently or effectively



Hiring tips for tech industry

The role of IT staff in your company is not only essential but also ever-evolving. As your business grows, so does the need for qualified IT staff and more robust recruiting solutions.

After all, from maintaining and troubleshooting the computer systems that keep your business running smoothly, IT staff also help employees stay connected and productive by providing technical support at all times. (more…)

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