When I was a second lieutenant in the United States Marine Corps at 22 years old, one of my captains at The Basic School was a...
One of the most notable parts of startup culture from the outside looking in is trends. You know the stereotype of the startup CEO — he’s...
As a startup, your priority is to attract, engage, and turn potential clients into lucrative, long-term consumers. And the optimal way to make this possible is...
Brand reputation drives the success of businesses, irrespective of what industry you are in. Currently, there are approximately 543,000 startups every month. 70% of these do not survive...
To step up an effective social media marketing strategy, you have to consider the various opportunities on how you can connect with your target market on...
Competition in business is natural. There is always another business that offers products similar to what you have, and you can’t avoid it. The wisest step...
Some time back, in my infographic on 51 Business Mistakes that most Entrepreneurs Make, I had outlined that one of the biggest mistakes is that you...
So you’ve got an idea. You know it will work. And, it means the world to you. You are an entrepreneur and you think you can...
Today’s ideas are tomorrow’s winning businesses. Ideas executed brilliantly and with proper investment bring your business success. That is how the world of business got the...
Your brand is more than just the colors on your website. And for startups, it’s important to create a strong and memorable brand from the beginning...
Starting your own company may sound like a dream come true in your mind, on social media, and to all the people looking on in envy...
The best side hustle you can start in 15 minutes is blogging. It can be writing, making videos or speaking about topics you love through a...
A great way to screw up your company is to get into the habit of blaming your suppliers, the market, your staff or your product for...
You’ve probably heard people use the term “unicorn” in a business context. This means a privately held start-up whose value has grown to at least one...
I spend a lot of my time talking to business owners. They focus on their product, their marketing channels and trying to make more profit. I met...
Reading is both relaxation and training for the mind. Who reads, dives into another world. Learning, entertaining and breaking out of everyday life for a short...
Sales leads are the lifeblood of any business. Without leads, your business doesn’t make money. That’s why many businesses treat leads like the most valuable resource in...
The digital marketing landscape is in constant flux. New social platforms are born daily, while others fizzle out, and search engine algorithms are updated hundreds of...
No one likes to fail. It’s a fact that every startup, however, is flirting with failure. No matter how badly you want to succeed, there’s still...
The mechanics of Facebook Advertising are forever changing. As the platform grows and expands, new algorithms are created. These algorithms affect which kind of content you...
Entrepreneurship has been recognized all over the world as a veritable tool for accelerating the development process of nations. In fact, no economy of the world...
Having a business of our own is a dream that is very obvious and common all throughout. With the rise in startups and funding options, the...
Bad bosses are ruining great companies all over the world. The problem is not the people it’s the bosses that they work for. You know what...
Who said for a startup to become a success it must struggle for years? If planned and executed smartly, any startup can sail on the ship...
I joined a new company two weeks ago. I’ve been the new person at work many times before — I know what it feels like. A new workplace...
Congratulations – you’re here because you have a bright idea. The kind that prompts you to, pause in amazement to ask yourself why nobody ever thought...
In 2011, I was down and out. I was defeated and felt like I’d never amount to anything. This story is going to inspire you if...
In an entrepreneurial landscape dominated by headlines of unicorn startups and billion-dollar acquisitions, getting a company to $1 million in annual recurring revenue (ARR) may sound...
I’ve just left the corporate world. It’s been seven years and I don’t regret a single second of it. You’d think I would have learned everything...
If you are like most people, you probably like to complain from time to time about the economy, about the markets, about how things are changing...