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Success Advice

2 Sentences That’ll Help You Close 6 and 7-Figure Deals

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If you’ve never closed a six or seven-figure deal before, take a moment and imagine what it would feel like. What would be the thoughts running through your head? Who would be the first person you’d tell? How would you celebrate? And what would it feel like if that were just your average Tuesday?

Now, keeping with that vision, what do you think it took for you to close that deal?

A long, detailed, perfectly designed sales page?

A sales video or (worse) a series of sales videos?

Tons of free content and lead magnets to showcase your worth? 

How surprised would you be to find out that you don’t need any of it?

There are so many misconceptions about what it actually takes to close a six or seven-figure deal.

While these tactics will help you build your personal brand online and grow your email list, these aren’t the things that will close six and seven-figure deals. Closing those kinds of contracts comes down to two things: connection and value.

It’s electric

Connecting with the right people makes all of the difference. And how you connect with them will take you even further. Markets are changing rapidly and in order to attract the right clients, it’s important that you’re communicating in a way that draws them in. Tactics and strategies are quickly becoming outdated. What worked two years ago is not necessarily the same thing that will work today. However, the one thing that will always work, no matter what happens in the market, is the power of genuine connection. 

When you prioritize building a relationship and communicating in a value-focused manner first, your prospect will feel how much you care. This allows them to naturally put their guard down so they can be open to what you have to say. Which is perfect to prime your prospect for the two-sentence messaging method. 

“We are wired for connection. But the key is that, in any given moment of it, it has to be real.” – Brené Brown

Sentence one

When starting a conversation with a potential prospect or lead, focus on them. Introduce yourself and then start the conversation talking about something memorable. This could be a blog post, an article, a recent post they made, or an achievement the person you want to engage with is celebrating. This shows your prospect that you’re genuinely interested in who they are, that you’re paying attention to what’s going on in their world, and that you’re open to a more intimate conversation instead of staying surface level with it. 

For example, let’s say you wanted to make a deal with Cindy, a luxury cosmetics brand owner. Cindy was just featured in Allure, being praised for the work she’s doing for women’s mental health as an extension of her cosmetics company. This conversation might look something like:

 “Hi, Cindy. My name is Hannah. I read your feature in Allure last week, and I wanted to thank you for the work you’re doing. I lost someone close to me due to mental health issues, and work like yours could have saved their life.”

To be clear, only say things that are true. And when you find something to comment on while making a point of connection, you are going to stand out and be memorable. This makes all of the difference in the conversation that follows. 

When you start with opening the door to intimacy and vulnerability, then the other person is more likely to follow suit. 

Now you’re ready for sentence two! 

Sentence two

Now that you’re engaged in a conversation where the other person is open and receptive to you, reward their trust by giving. The knee-jerk response is often to start to sell. Instead of asking for the sale, listen to what they share with you. Once you find where they’re experiencing problems, offer value—specific value to their situation.

When you can identify their problems and stuck points, you’ve grabbed their attention. What this does psychologically to your prospect is alert them to the fact that you understand them, you can see the complexity of their situation, and you can help them navigate their problem successfully.

This gives you the power to provide so much value that the prospect deeply connects with you and wants to work with you regardless of how much you charge. When done right, with the audience in your specific market, more than 80% of the time these clients will instantly ask you to work with them.

At this point, you have the opportunity to position your offer in a way that’s high value, high-end, and of course, highly transformational. That’s what six and seven-figure clients pay for.

Trisha Fulton is an international author, business advisor, and personal brand strategist who has consulted with top Australian organizations, both Government and Fortune 500 Companies. Trisha is known as the Personal Brand Architect and helps business owners, entrepreneurs, consultants, and companies build a strong personal brand so they can close six and seven-figure deals using her proprietary method, the Super Connector System. Trisha brings more than 10 years of experience in high-level consulting, copywriting, SEO, and business psychology to support her clients in building authentic brands that connect with their audience and create an innate demand for premium services.

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Life

9 Harsh Truths Every Young Man Must Face to Succeed in the Modern World

Before chasing success, every young man needs to face these 9 brutal realities shaping masculinity in the modern world.

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harsh truths for young men
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Many young men today quietly battle depression, loneliness, and a sense of confusion about who they’re meant to be.

Some blame the lack of deep friendships or romantic relationships. Others feel lost in a digital world that often labels traditional masculinity as “toxic.”

But the truth is this: becoming a man in the modern age takes more than just surviving. It takes resilience, direction, and a willingness to grow even when no one’s watching.

Success doesn’t arrive by accident or luck. It’s built on discipline, sacrifice, and consistency.

Here are 9 harsh truths every young man should know if he wants to thrive, not just survive, in the digital age.

1. Never Use Your Illness as an Excuse

As Dr. Jordan B. Peterson often says, successful people don’t complain; they act.

Your illness, hardship, or struggle shouldn’t define your limits; it should define your motivation. Rest when you must, but always get back up and keep building your dreams. Motivation doesn’t appear magically. It comes after you take action.

Here are five key lessons I’ve learned from Dr. Peterson:

  • Learn to write clearly; clarity of thought makes you dangerous.

  • Read quality literature in your free time.

  • Nurture a strong relationship with your family.

  • Share your ideas publicly; your voice matters.

  • Become a “monster”, powerful, but disciplined enough to control it.

The best leaders and thinkers are grounded. They welcome criticism, adapt quickly, and keep moving forward no matter what.

2. You Can’t Please Everyone And That’s Okay

You don’t need a crowd of people to feel fulfilled. You need a few friends who genuinely accept you for who you are.

If your circle doesn’t bring out your best, it’s okay to walk away. Solitude can be a powerful teacher. It gives you space to understand what you truly want from life. Remember, successful men aren’t people-pleasers; they’re purpose-driven.

3. You Can Control the Process, Not the Outcome

Especially in creative work, writing, business, or content creation, you control effort, not results.

You might publish two articles a day, but you can’t dictate which one will go viral. Focus on mastery, not metrics. Many great writers toiled for years in obscurity before anyone noticed them. Rejection, criticism, and indifference are all part of the path.

The best creators focus on storytelling, not applause.

4. Rejection Is Never Personal

Rejection doesn’t mean you’re unworthy. It simply means your offer, idea, or timing didn’t align.

Every successful person has faced rejection repeatedly. What separates them is persistence and perspective. They see rejection as feedback, not failure. The faster you learn that truth, the faster you’ll grow.

5. Women Value Comfort and Security

Understanding women requires maturity and empathy.

Through books, lectures, and personal growth, I’ve learned that most women desire a man who is grounded, intelligent, confident, emotionally stable, and consistent. Some want humor, others intellect, but nearly all want to feel safe and supported.

Instead of chasing attention, work on self-improvement. Build competence and confidence, and the rest will follow naturally.

6. There’s No Such Thing as Failure, Only Lessons

A powerful lesson from Neuro-Linguistic Programming: failure only exists when you stop trying.

Every mistake brings data. Every setback builds wisdom. The most successful men aren’t fearless. They’ve simply learned to act despite fear.

Be proud of your scars. They’re proof you were brave enough to try.

7. Public Speaking Is an Art Form

Public speaking is one of the most valuable and underrated skills a man can master.

It’s not about perfection; it’s about connection. The best speakers tell stories, inspire confidence, and make people feel seen. They research deeply, speak honestly, and practice relentlessly.

If you can speak well, you can lead, sell, teach, and inspire. Start small, practice at work, in class, or even in front of a mirror, and watch your confidence skyrocket.

8. Teaching Is Leadership in Disguise

Great teachers are not just knowledgeable. They’re brave, compassionate, and disciplined.

Teaching forces you to articulate what you know, and in doing so, you master it at a deeper level. Whether you’re mentoring a peer, leading a team, or sharing insights online, teaching refines your purpose.

Lifelong learners become lifelong leaders.

9. Study Human Nature to Achieve Your Dreams

One of the toughest lessons to accept: most people are self-interested.

That’s not cynicism, it’s human nature. Understanding this helps you navigate relationships, business, and communication more effectively.

Everyone has a darker side, but successful people learn to channel theirs productively into discipline, creativity, and drive.

Psychology isn’t just theory; it’s a toolkit. Learn how people think, act, and decide, and you’ll know how to lead them, influence them, and even understand yourself better.

Final Thoughts

The digital age offers endless opportunities, but only to those who are willing to take responsibility, confront discomfort, and keep improving.

Becoming a man today means embracing the hard truths most avoid.

Because at the end of the day, success isn’t about luck. It’s about who you become when life tests you the most.

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