Darren Hardy is not only the visionary force behind SUCCESS magazine as its Publisher and Founding Editor, he is also a highly sought after keynote speaker, media contributor and a New York Times bestselling author. Darren champions the message of success, hope and abundant opportunity in everything he does.

Below you will find 40 of his greatest quotes to help you reach your success goals:

1. “The ultimate measure of a man is not where he stands in moments of comfort and convenience, but where he stands at times of challenge.”

2. “Everything you need to be great is already inside you. Stop waiting for someone or something to light your fire. YOU have the match.”

3. “Success means having the courage, the determination, and the will to become the person you believe you were meant to be.”

4. “There is a one thing that 99 percent of “failures” and “successful” folks have in common — they all hate doing the same things. The difference is successful people do them anyway.”

5. “Your past doesn’t define you, it prepares you.”

6. “Hang out with those who have a common future, not a common past.”

7. “Don’t follow your dreams. Chase them down with aggressive pursuit.”

8. “When it comes to breaking old habits and starting new ones, remember to be patient with yourself. You’ve got to expect it’s going to take time and effort before you see lasting results.”

9. “Once-dominant empires have failed for this very reason. People get to a certain level of success and get too comfortable.”

11. “Consistency is the key to achieving and maintaining momentum.”

12. “There’s nothing wrong with ordinary. I just prefer to shoot for extraordinary.”

13. “Choices are at the root of every one of your results. Each choice starts a behavior that over time becomes a habit.”

14. “It’s not enough to choose to be successful. You have to dig deeper than that to find your core motivation, to activate your superpower. Your why-power.”

15. “Everyone is affected by three kinds of influences: input (what you feed your mind), associations (the people with whom you spend time), and environment (your surroundings).”

16. “You alone are responsible for what you do, don’t do, or how you respond to what’s done to you.”

17. “Don’t wish it were easier; wish you were better.”

18. “In essence, you make your choices, and then your choices make you.”

19. “You will never change your life until you change something you do daily. The secret of your success is found in your daily routine.”

21. “Your biggest challenge isn’t that you’ve intentionally been making bad choices. Your biggest challenge is that you’ve been sleepwalking through your choices.”

22. “When you define your goals, you give your brain something new to look for and focus on.”

23. “If you are not making the progress that you would like to make and are capable of making, it is simply because your goals are not clearly defined.”

24. “You get started by taking one small step, one action at a time.”

25. “If you really want to maintain a good habit, make sure you pay attention to it at least once a day, and you’re far more likely to succeed.”

26. “The first step toward change is awareness. If you want to get from where you are to where you want to be, you have to start by becoming aware of the choices that lead you away from your desired destination.”

27. “Motivation without action, leads to self-delusion.”

28. Garden your head – pull out the weeds of excuses and plant the seeds of greatness.”

29. “Start your day with why, then get on with your what.”

31. “It’s not what you learn or what you know; it’s what you do with what you know and learn.”

32. “Falling is part of getting better.”

33. “Fear is not real. It’s an illusion, a phenomenon that resides entirely within your own brain.”

34. “The activities that you are most afraid of are the activities that can cause a breakthrough in your success.”

35. “Unsuccessful people carry their goals around in their head like marbles rattling around in a can, and we say a goal that is not in writing is merely a fantasy.”

36. “Risk means acting without certainty.”

37. “Don’t envy the achiever, BE the achiever.”

38. “What controls your attention, controls your life.”

39. “Critics are bitter dreamers gone scared. Empathize and ignore.”

Thank you for reading my article! Which Darren Hardy quote will you be writing down and reading daily?