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Read This If You’re Looking for a Guaranteed Way to Reach Your Goals

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goals
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There are only two fundamental measures when it comes to achieving your goals, and they are governed by the lead and lag measures. A lag measure is a measure of the end result. For most people, they set their goals as a lag measure.

For example:

  • To lose weight
  • To make a million dollars
  • To build a successful business
  • To increase sales to $500,000 this year

The above are the examples of lag measures. The problem is that the majority of people tend to set their goals according to the lag measures. Lag measures are the targets that they cannot act on or influence.

The lead measure, on the other hand, is totally different. Lead measure is something that you can act on. Something that you can influence and actually do. Here are some examples:

  • To exercise for 30 minutes a day
  • To write 1,000 words a day
  • To call 50 prospects and propose company’s new policy
  • To make 3 appointments with clients a day

Lead measures are the things that are actionable. And when you act on them, you directly move the lag measure. For instance, if your goal is to lose 10 pounds by year end, you are focusing on the lag measure.

In order to achieve this goal, you must shift your focus from the lag measure to the lead measure. You should focus on the number of exercise sessions you can take each week if you want to reach your weight loss target. If you exercise every day for 30 minutes, eventually, you will lose weight, and you will reach your goal.

The exercise session is something that you can control and something you can do. This is why you should focus on the lead measures of your goals and not the goals themselves. If you want to influence the results you get, you must work on a predictive indicator.

For example, if you want to boost your sales, focusing on the numbers will only make you lost. Instead, you should focus on things that you can act on, such as the number of calls you can make to your prospects. The more calls you make, the more sales you will get.

“Our goals can only be reached through a vehicle of a plan, in which we must fervently believe, and upon which we must vigorously act. There is no other route to success.” – Pablo Picasso

How to Identify Your Lead Measures

Lead measures may not be easily identifiable and sometimes, they can be too simple to catch your attention. Take losing weight as an example, the number of hours you put into exercise and your calorie intake per day are the two main lead measures, but most people don’t track or focus on them because they sound too simplistic.

When you are trying to identify your lead measure, ask yourself this question, “What is the one thing that I can do that will influence my results(goals)?” You want to find out the action that you can act on so that you will get the results you want.

Which lead measures give you the most impact

The next step you can take is to rank your lead measure according to their impact. We have only so many hours in a day and thus, it is impossible for you to focus your energy on everything. This is why you should focus on the lead measure that gives you the most impact.

If you want to grow your blog, there are a number of lead measures you can focus on. Here are some examples:

  • Writing and publishing quality content.
  • Create share-worthy social media posts.
  • Write and submit guest articles to other blogs.
  • Placing ads on social media and drive traffic to your blog.

After you have brainstormed with all the possible lead measures, rank them according to their impact and the ease to act on them.

You want to focus and work on only one or two in the beginning. You don’t want to spread yourself too thin by focusing on too many things. Just one or two as a start can quickly boost your results and get you to your goals.

Work on your lead measure

Once you have identified your lead measure, work on it. Focus and put in most of your effort there. When you work on it, you will get the results, which will eventually move you to your lag measure.

“Goals. There’s no telling what you can do when you get inspired by them. There’s no telling what you can do when you believe in them. And there’s no telling what will happen when you act upon them.” – Jim Rohn

Should You Neglect Your Lag Measure?

In short, the answer is no. Although the lag measure is a measure that you cannot predict and influence, having it is equally important. The reason is simple, if you act only on the lead indicator without a lag measure, it can make you feel good about being busy with a lot of work to do, but it will not provide you the answer if your business or what you do is getting you the results you want.

Therefore, you need both lead and lag measures to make things balance. A lag measure excites and drives you, such as setting a goal to lose 10 pounds, to look fit, or to build a successful online business. At the same time, you need to act on your lead measure in order to achieve your lag measure.

Most people set their goals in terms of lag measures. They want to have better ROI, they want to increase revenue, or they want to have 6-pack abs. The problem with these goals is that they are lag measures. Because of this, if you want to achieve them, you must work on the lead measures, not the lag. Act on the indicators that will directly influence the results you want.

What steps do you take to reach a goal? Let us know your process in the comments below!

Shawn Lim is the creator of StunningMotivation.com (https://StunningMotivation.com) and he’s a passionate blogger in the personal development industry who has inspired thousands to pursue their dreams and follow their passions. You can learn more about him plus download a free copy of his guidebook, Reach Your Goals on his website.

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Entrepreneurs

The Brutal Truth About Entrepreneurship with ADHD (And Why Most Advice Is Making It Worse)

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Image Credit: Joel Brown - Addicted2success

You’re not lazy. You’re not undisciplined… and you’re definitely not broken.

You’re an entrepreneur with ADHD, and right now you’re probably sitting on 19 unfinished projects, 47 open tabs, and a brain that feels like it’s running on 12 different radio stations at once.

You’ve read the books. You’ve tried the planners, the Pomodoro timers, the accountability groups. You’ve even hired coaches who promised to “fix” your focus. Yet here you are — brilliant ideas, massive potential, and a business that still feels like it’s one step away from collapsing under the weight of your own mind.

Here’s what almost nobody in the entrepreneurial space will admit:

The real struggle isn’t your ADHD. It’s that you’ve been trying to run a neurodivergent brain inside a neurotypical business model — and then beating yourself up when it doesn’t work.

Most advice for entrepreneurs was written by people whose brains work differently. They preach consistency, routines, long-term planning, and steady execution like those things are universal truths. For the ADHD entrepreneur, those “truths” feel like trying to swim upstream in cement. You can force it for a while (and you have), but eventually your brain rebels, the burnout hits, and you’re left feeling like a failure who just needs to “try harder.”

That cycle is quietly destroying more talented founders than cash flow problems or bad hires ever could.

The deeper layer most people never reach is this: your ADHD isn’t a bug in the system. It’s a different operating system entirely. And when you stop trying to install Windows on a Mac and start building everything around macOS, the game changes completely.

The Hidden Addiction That Keeps ADHD Entrepreneurs Stuck

You already know the surface symptoms — time blindness, rejection sensitivity, starting strong and fading fast, shiny object syndrome.

But the real trap is more insidious.

It’s the addiction to chaos and novelty.

Your brain is wired for dopamine. New ideas, big visions, last-minute sprints, high-stakes pressure — these things light you up like nothing else. The boring, repetitive, systems-building work that actually scales a business? It feels like torture.

So unconsciously, you keep your business in a state of controlled chaos. You say yes to too many things. You chase the next exciting opportunity. You avoid building the boring infrastructure because “I work better under pressure anyway.”

And every time the pressure gets too high, you crash, swear you’ll get organized next quarter, and repeat the cycle.

Meanwhile, the neurotypical advice keeps telling you to “just build better habits.” As if your brain is a poorly trained dog that needs more discipline instead of a high-performance race car that needs the right fuel and track.

This isn’t a character flaw. It’s neurology.

And until you stop treating your wiring as something to overcome and start treating it as your greatest strategic advantage, you’ll stay stuck in the same exhausting loop.

The Identity Shift That Changes Everything

The entrepreneurs with ADHD who finally break through don’t “fix” their brains.

They redesign their entire business to work with their brains.

They stop trying to become the consistent, routine-loving founder the gurus talk about. Instead, they become the architect of a system that leverages their natural strengths — hyperfocus, pattern recognition, creative problem-solving, relentless drive under pressure — while outsourcing or automating everything that drains them.

This is the layer most ADHD entrepreneurs never reach because it requires something terrifying: accepting that you are never going to be “normal” at entrepreneurship… and that’s exactly why you can win bigger than most.

Your ability to see connections others miss. Your tolerance for uncertainty. Your capacity to go all-in when something lights you up. These aren’t liabilities. They’re unfair advantages in a world that rewards speed, creativity, and bold moves.

The shift is simple but brutal:

Stop trying to manage your ADHD. Start designing your business around it.

How to Actually Build a Business That Works With Your Brain

  1. Stop fighting your energy cycles — weaponize them. Most ADHD entrepreneurs try to force 8-hour focused days. That’s insane. Instead, track when your brain actually works best (for many it’s 10pm-2am or random 4-hour hyperfocus bursts). Build your schedule around those windows. Protect them like gold. Do the deep, high-leverage work then. Use the low-energy periods for admin, calls, or recovery.
  2. Build “chaos containers,” not rigid systems. Traditional project management tools feel like cages. Create loose but effective structures that give your brain freedom. Use tools like Notion with massive flexibility, or body-doubling (working alongside someone virtually), or even hiring a “chaos wrangler” — an assistant who thrives on turning your scattered ideas into executable plans.
  3. Turn your rejection sensitivity into rocket fuel. That intense fear of letting people down or looking stupid? Channel it into creating ridiculously high standards for your customer experience or product quality. Use it as fuel instead of letting it paralyze you.
  4. Outsource the parts that make you want to die. The execution, follow-through, and maintenance phases are where most ADHD entrepreneurs lose. Hire or partner with people who love the details. Your job is vision, strategy, and big swings. Let someone else own the spreadsheets.
  5. Create external pressure on your own terms. Deadlines and public commitments work wonders for the ADHD brain. Use them strategically — announce launches, create beta groups, or work with coaches who understand neurodivergence instead of fighting it.

The entrepreneurs with ADHD who are quietly crushing it right now aren’t the ones who finally became “disciplined.” They’re the ones who stopped apologizing for how their brain works and started building empires that are specifically engineered for it.

They have teams that handle the boring stuff. They have systems that flex with their energy instead of fighting it. They’ve turned their “flaws” into the exact reasons their businesses stand out.

Your ADHD brain is not the enemy. The enemy was trying to play the game by rules that were never designed for you.

The moment you accept that and start designing everything… your calendar, your team, your offers, your processes — around how you actually operate, the struggle doesn’t disappear… but it becomes manageable, even exhilarating.

You were never meant to fit the mold. You were meant to break it and build something better.

The world doesn’t need another cookie-cutter entrepreneur. It needs the chaotic, brilliant, all-in, slightly unhinged visionaries who can only operate at full power when the game is built for them.

That’s you.

Stop trying to fix yourself. Start building the business that was always meant to be run by a mind like yours.

Your next breakthrough isn’t going to come from working harder or being more consistent. It’s going to come from finally giving yourself permission to work differently.

And when you do that? Watch what happens.

The same brain that once felt like a curse becomes the exact reason your business becomes unstoppable.

You’ve got this. Not despite the ADHD. Because of it.

If you want to learn more from me or send me a personal message I’ll respond to you on Instagram at https://instagram.com/iamjoelbrown speak soon!

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Health & Fitness

The Health Planning Habits That Support Long-Term Success

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Image Credit: Joel Brown - Addicted2success

Most people think about health planning only when something forces them to.

A medical bill arrives unexpectedly. An insurance issue appears during treatment. A diagnosis changes how future care needs are viewed. Suddenly health planning becomes urgent instead of preventative.

The problem is that long-term health stability is usually shaped by smaller habits built quietly over time, not just by major decisions during emergencies.

That includes physical health habits, of course, but it also includes how people approach insurance coverage, preventative care, financial preparation, and long-term healthcare planning before problems become immediate.

The families who navigate healthcare stress most effectively are often not the ones avoiding every issue entirely. More often, they’re the ones who built systems early enough to make difficult situations feel more manageable later.

Consistency Matters More Than Perfection

A lot of health advice still revolves around extreme change.

Perfect diets. Aggressive routines. Complete lifestyle overhauls.

In reality, most long-term health success comes from consistency people can realistically maintain for years instead of months. Small preventative habits tend to matter more than dramatic short-term efforts that collapse under pressure.

That principle applies financially too.

People often spend more time researching investment strategies than understanding their healthcare coverage or preparing for future medical costs. But healthcare instability can disrupt long-term financial plans surprisingly quickly when households are unprepared for how expensive even routine care can become over time.

The practical side of health planning is becoming harder to separate from overall financial planning now than it used to be.

Preventative Planning Reduces More Stress Than People Realize

One overlooked benefit of health planning is emotional stability.

People who understand their coverage, maintain preventative care routines, and think ahead about healthcare decisions often describe feeling less overwhelmed when unexpected situations happen. The goal is not eliminating uncertainty entirely. That’s unrealistic.

The goal is reducing how chaotic healthcare decisions feel under pressure.

That’s one reason broader conversations tied to healthcare and health insurance have expanded significantly over the last several years. Rising costs, changing coverage structures, and increasing healthcare complexity have made long-term planning more important for average households than many people expected.

Healthcare is no longer something most families can comfortably approach reactively forever.

People Underestimate How Quickly Healthcare Costs Compound

One reason health planning habits matter so much is that healthcare costs rarely arrive in one dramatic moment alone.

More often, they build gradually:

  • recurring prescriptions
  • specialist visits
  • ongoing treatment plans
  • insurance deductible increases
  • long-term care considerations
  • unexpected procedures layered on top of existing expenses

Families often absorb these costs incrementally until they realize how much financial pressure accumulated over time.

That gradual buildup is part of what makes proactive planning valuable. People who think ahead about coverage structures, emergency savings, provider networks, and preventative care tend to adapt more smoothly when healthcare needs eventually increase later in life.

The difficult part is that many households delay these conversations because they feel healthy right now.

Healthcare Decisions Have Become More Complicated

Another challenge is that healthcare systems themselves continue evolving quickly.

Insurance structures change. Telehealth expands. Employer-sponsored benefits shift. Prescription pricing fluctuates. Patients now carry more responsibility for understanding deductibles, provider networks, and out-of-pocket exposure than previous generations often did.

That complexity creates decision fatigue.

Even relatively organized households sometimes feel uncertain about whether they’re making good healthcare choices because the systems themselves are difficult to navigate confidently. A lot of current health insurance trends discussions reflect this larger issue, healthcare planning is becoming less about isolated medical events and more about long-term sustainability across entire households.

People want predictability, but healthcare systems increasingly feel harder to predict.

The Most Effective Health Habits Usually Feel Boring

One thing people rarely admit is that good long-term planning habits are often not particularly exciting.

Scheduling preventative appointments. Reviewing insurance annually. Building emergency savings slowly. Staying physically active consistently. Maintaining realistic routines instead of dramatic cycles of burnout and reset.

None of those habits feel dramatic at the moment.

But over long periods, they create stability that becomes incredibly valuable once life gets complicated. The people who navigate healthcare stress most effectively are often the ones who built ordinary systems early instead of waiting for perfect motivation later.

That applies financially and physically at the same time.

Why Long-Term Success Depends on Adaptability

Health planning is ultimately difficult because people’s lives keep changing.

Careers shift. Families grow. Aging parents require support. Medical needs evolve. Financial priorities change over decades in ways nobody predicts perfectly in advance.

That’s why the strongest long-term health planning habits are usually flexible rather than rigid.

The goal is not building a flawless plan that never changes. It’s creating enough structure, awareness, and preparation that future adjustments become manageable instead of overwhelming.

Most people cannot control every future health outcome. They can, however, build habits that make uncertainty easier to navigate when it eventually arrives.

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Life

Why Moving to a New City Can Change Your Mindset

Discover how moving to a new city boosts neuroplasticity, builds resilience, and reshapes your mindset

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How relocation changes your mindset

Relocation is always a challenge. Rebuilding and restarting your life requires you to step outside of your comfort zone. (more…)

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Change Your Mindset

The Hidden Reason You Can’t Stay Consistent

If motivation keeps failing you, the real issue isn’t discipline. It’s the identity shaping your habits and long-term success.

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Identity-based habits

Success often looks like a time-management problem. You buy a planner, set reminders, and hope that next week will be different. For a few days, it works. Then stress hits, motivation drops, and old patterns return. (more…)

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