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3 Reasons Why Public Speaking is Essential to Growing Your Business

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public speaking

Did you know that your influence at work could be one of the factors that determine the firm’s success? Think about your persona at work. How do you conduct yourself during meetings? Do you choose the right words? The proper body language?

It might seem like an irrelevant thing to you but a leader’s influence affects his organization more than you think. Whether you’re the CEO of a big firm, or the owner of a small startup, the way you stand in front of any audience has an effect on the way your employees and clients see you. But the most important part is how your public speaking skills can get you to grow your organization like you’ve never imagined.

Here are 3 reasons why public speaking is good for you business:

1. It Can Unlock Multiple Opportunities

People are generally more attracted to confident and strong-willed individuals. As a leader in your organization, you should take advantage of every opportunity you get to be onstage. You never know who might be in the audience. You could be pitching to potential investors, or have a connection with the biggest VIPs in your industry.

When they see that you’re well-versed and passionate on what you’re talking about, your trustworthiness increases and the more chances that one of your audience members will want to do business with you.

The last time I pitched to potential investors, I spoke with confidence and conviction and it ended with an investor discussing wanting to work with my team. It happened to me, and it can happen to you too. You have to express how you can help them, and make sure you deliver it in a way that suits their needs.

“A speaker should approach his preparation not by what he wants to say, but by what he wants to learn.” ― Todd Stocker

2. It Gives Inspiration to Your Employees

Have you heard that story about a NASA janitor? If not, here it is in short form: President John F. Kennedy visited the NASA space center in 1962, and while he was there, he noticed a janitor holding a broom. He walked towards that man, introduced himself, and then asked, “What are you doing?”

The janitor responded, “Well, Mr. President. I’m helping put a man on the moon.” The moral of the story is no matter how small or big we think our role is, we have to believe that it’s part of a much bigger purpose.

Now, imagine if you could tell your team and your employees something similar to this. Wouldn’t they feel inspired? The more you communicate the purpose of all that they’re doing at work, the more they will enjoy working for you.

Trust me, it feels so much lighter when everybody knows they’re working for a cause. So if you’re not doing that already, prepare your next speech right now and tell them why your organization exists. Remember, how you deliver it is also important, so make sure you get to rehearse it before facing them.

“If you have an important point to make, don’t try to be subtle or clever. Use a pile driver. Hit the point once. Then come back and hit it again. Then hit it a third time – a tremendous whack.” ― Winston S. Churchill

3. It Results to Personal Growth

When a leader grows, the business also grows. The more you expose yourself out there and learn how to communicate your ideas effectively, the more you will boost your self-esteem. This will give you the drive to do more and see progress within your business.

There are still times that I would get tunnel vision and a panic attack while I spoke, but I’ve learned how to deal with them on the spot. Growth doesn’t mean totally eliminating the challenges you face, but slowly learning how to handle them when they arrive.

Building a business means you have to build people first. But before building people, you must build yourself. What better way than to start with public speaking? Public Speaking is an essential skill that every entrepreneur must have in order to expand their vision.

It could grow their network, inspire their employees and boost their self-esteem even more. Imagine being the leader who people look up to because they know why you’re doing what you’re doing.

It would be much easier to work with somebody who knows their purpose for being here. You already know that person is you. So let’s get going, improve your speaking skills and grow your business today!

How has public speaking helped your business? Leave your thoughts below!

Image courtesy of Twenty20.com

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Entrepreneurs

How Entrepreneurs Are Harnessing LLCs to Launch Successful Startups

LLCs have unique advantages for starting up and growing a successful business

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why you should set up an LLC

In my entrepreneurial journey, I’ve learned that LLCs have unique advantages for starting up and growing a successful business. But, before delving into the advantages, it’s essential to grasp the fundamentals of what an LLC is and how it operates. 

What is an LLC?

An LLC is a hybrid business entity that combines the liability protection of a corporation with the pass-through taxation of a partnership or sole proprietorship. This unique blend provides entrepreneurs with the best of both worlds: personal asset protection and simplified taxation.

One of the most significant advantages of an LLC is its limited liability feature. This means that as the owner, my personal assets are shielded from any liabilities or debts incurred by the business.

In the event of lawsuits or financial obligations, only the assets of the LLC are at risk, offering me peace of mind and protecting my personal wealth.

Advantages of Forming an LLC

Flexibility in Management and Structure

Another aspect of the LLC that appealed to me was its flexibility in management and structure. Unlike corporations, which have rigid hierarchies and formalities, LLCs allow for a more relaxed approach to governance. As the founder, I have the freedom to structure the company in a way that suits the needs and goals of my startup.

For instance, LLCs can choose to be managed by their members (owners) or appoint a manager to oversee operations. This flexibility enables me to maintain full control of the business or delegate management responsibilities to trusted individuals while retaining ownership.

Additionally, LLCs are not bound by strict meeting requirements or extensive record-keeping obligations, reducing administrative burdens and allowing me to focus on building and growing the business.

Pass-Through Taxation and Financial Efficiency

One of the most attractive features of an LLC, particularly for startups, is its pass-through taxation. Unlike corporations, which are subject to double taxation (taxation at both the corporate and individual levels), LLCs pass profits and losses directly to their members’ personal tax returns.

This tax efficiency not only simplifies the filing process but also allows for greater flexibility in managing cash flow and reinvesting profits back into the business. As an entrepreneur, minimizing tax liabilities and maximizing financial efficiency are critical components of long-term success, and the pass-through taxation feature of an LLC aligns perfectly with these objectives.

Enhanced Credibility and Professionalism

Establishing an LLC can also enhance the credibility and professionalism of a startup. Unlike sole proprietorships or general partnerships, which may be perceived as informal or less legitimate, an LLC provides a formal business structure that instills confidence in customers, investors, and partners.

By operating under the umbrella of an LLC, I can present my startup as a reputable and established entity, which can open doors to opportunities such as securing financing, attracting top talent, and forging strategic partnerships.

This enhanced credibility can be a significant advantage, particularly in competitive industries or when seeking to differentiate my startup in the market.

Protection of Intellectual Property and Brand Assets

For startups built around innovative ideas or unique intellectual property, protecting these assets is paramount. An LLC offers an additional layer of protection for intellectual property and brand assets, safeguarding them from infringement or unauthorized use.

By registering trademarks, copyrights, or patents under the name of the LLC, I can establish legal ownership and enforce my rights more effectively in the event of disputes or infringement claims. This protection not only preserves the value of my intellectual property but also enhances the overall stability and longevity of the startup.

Steps to Form an LLC

Let us now look at the general steps to form an LLC for your business:

Step 1: Choose a Name for Your LLC

Selecting a unique and distinguishable name is the first step in forming an LLC. Ensure that the name you choose complies with the rules set by your state’s LLC division. Typically, the name must end with “Limited Liability Company,” “LLC,” or an abbreviation of these terms.

Additionally, the name should not infringe on the trademarks of existing businesses.

Step 2: Designate a Registered Agent

A registered agent is an individual or entity appointed to receive legal documents, such as lawsuits or subpoenas, on behalf of the LLC. The registered agent must have a physical address within the state where the LLC is formed.

For instance, if you are forming an LLC in Texas, ensure that your registered agent has a physical address in Texas.

This role is crucial for ensuring that the LLC remains compliant with legal requirements and maintains good standing.

Step 3: File Articles of Organization

The Articles of Organization, also known as a Certificate of Formation or Certificate of Organization in some states, is a document that formally establishes the LLC. You’ll need to submit this document to the appropriate state agency, usually the Secretary of State or Division of Corporations.

The articles typically include basic information such as the LLC’s name, address, registered agent details, and the purpose of the business.

Step 4: Create an Operating Agreement

While not always a legal requirement, drafting an operating agreement is highly recommended for LLCs. This document outlines the ownership structure, management roles, voting rights, profit-sharing arrangements, and other important aspects of the LLC’s operations.

Even if you’re the sole owner of the LLC, having an operating agreement in place can help clarify expectations and prevent disputes in the future.

Step 5: Obtain an Employer Identification Number (EIN)

An Employer Identification Number (EIN), also known as a Federal Tax Identification Number, is a unique nine-digit number assigned by the Internal Revenue Service (IRS) to identify your LLC for tax purposes.

Even if your LLC doesn’t have employees, obtaining an EIN is necessary for opening a business bank account, filing taxes, and conducting other financial transactions.

Step 6: Obtain Necessary Permits and Licenses

Depending on the nature of your business and its location, you may need to obtain various permits, licenses, or certifications to operate legally. These requirements can vary widely from one industry and jurisdiction to another. Common examples include business licenses, zoning permits, health permits, and professional licenses.

In my entrepreneurial journey, the decision to establish my startups as LLCs has been instrumental in mitigating risks, optimizing financial performance, and positioning my ventures for long-term success.

By harnessing the advantages of the LLC structure, I’ve been able to navigate the complexities of entrepreneurship with confidence and resilience, laying the groundwork for a bright and prosperous future.

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Entrepreneurs

Build a Strong IT Team with These Smart Hiring Tips

Without dedicated IT staff, your company may not be able to function as efficiently or effectively

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Hiring tips for tech industry

The role of IT staff in your company is not only essential but also ever-evolving. As your business grows, so does the need for qualified IT staff and more robust recruiting solutions.

After all, from maintaining and troubleshooting the computer systems that keep your business running smoothly, IT staff also help employees stay connected and productive by providing technical support at all times. (more…)

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Entrepreneurs

5 Important Legal Tips Every Entrepreneur Should Know

With a firm commitment to legal knowledge, you pave the way to grow your business sustainably

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legal tips for entrepreneurs

Embarking on the entrepreneurial path is a courageous venture that calls for a diverse skill set to achieve enduring success.

While creativity, drive, and strategic vision are paramount, integrating legal insight into your entrepreneurial toolkit can be a game-changer.

This comprehensive guide delves deeper into the five critical steps that can empower you to navigate the intricate legal landscape and propel your venture toward prosperity. (more…)

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Entrepreneurs

6 Hacks to Boost Your Productivity as a Business Owner

To improve how much you get done each day, it’s smart to establish routines and use careful planning

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productivity for business owners

Entrepreneurs are always looking for ways to get more done with the time and resources they have. Business owners can use clever productivity tricks to break these limits and make the most of their projects. (more…)

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