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5 Historical Figures to Inspire the Modern Leader

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Standing out at the front and leading can sometimes be a lonely station to hold. After all, an inexperienced leader must be able to develop their own voice, while trusting those around them enough to seek counsel for those difficult decisions. Neither of which are skills that can be developed overnight.

One of the most influential historical figures, Benjamin Franklin, developed his own solution to this problem. Franklin gathered up the works and writings of those that he looked up to, read and reread them and took incredibly detailed notes. 

By studying those who came before, Franklin was able to fashion himself into the man we know him as today. And just as he did, the modern leader can look back into the annals of history to draw inspiration from some of the greatest figures who’ve ever lived, just as we’ve done in this blog.

1. Sun Tzu – Observe & Adapt

Just as water changes course per its surroundings, a leader must learn and adapt to any situation – this could be mean responding to anything from the economic landscape to your competition’s activities. 

The much-celebrated Zhou Dynasty military leader, writer and philosopher, Sun Tzu remarked that a leader must observe their surroundings to ensure they can gain a greater understanding of what’s to come. 

Of course, The Art of War is written with the extreme backdrop of 500 BC China in mind, but Sun Tzu’s advice in its raw format still rings true for the modern professional: studying your environment, and your competition puts you in the best position to make the most of any opportunity.

“Victorious warriors win first and then go to war while defeated warriors go to war first and then seek to win.” – Sun Tzu

2. Toussaint Louverture – Find Your Course & Remain Steadfast to its Outcome

A former slave, enthused by the principles of the French Revolution, Toussaint Louverture helped to defeat the European empires in San Domingo, now known as Haiti, and purge his colony of slavery. 

During the outset of the revolution, Louverture remained steadfast to one core ideal: to abolish the slave trade in the colony. To accomplish his goals, Louverture allied himself alongside the French and Spanish armies. Rather than simply associate himself under the flag of his nation, he fought alongside troops that shared his principles. 

To this end, Louverture was successful in his attempts to eradicate slavery by setting a course and doing whatever was necessary to ensure it was achieved in the end.

3. Nelson Mandela – Be the Shining Example Your People Need

Sometimes, pretending to be confident and courageous is confidence and courage. Nelson Mandela, known the world over, was rightly acclaimed as a fearless leader, even when he had every right to be genuinely terrified. 

In 1994, during his presidential election campaign in South Africa, Mandela was travelling in a small plane to give a speech to his Zulu supporters. When the aircraft was twenty minutes away from its destination, one of the engines failed; inciting panic.

However, when the other passengers of the plane looked over to Mandela, he sat quietly and calmly reading the newspaper. Eventually, the plane was successfully grounded, and the pilot had managed to get everyone to safety.

As for Mandela, he later confessed that he’d been just as scared as anyone else, but simply refused to allow the fear to overcome him, and by doing so he was able to keep the other passengers calm too. 

Of course, this doesn’t mean you need to risk your life; instead, it means learning to deal with the fears and anxieties of the day-to-day world of running a business. Remember, courage is not an absence of fear; it’s inspiring others to move beyond it.

4. Abraham Lincoln – Think Before You Speak

Pointing out the mistakes of others is rarely a catalyst for change, and it seldom leads to learning anything worthwhile. Human beings aren’t driven by reason but emotion. So, a public dressing down is far more likely to reflect poorly on you – even if it is warranted.

Abraham Lincoln learned this lesson the hard way. In 1842, a young Lincoln publicly rebuked political rival James Shields during a debate on banking in Illinois. Lincoln’s posturing angered Shields enough to challenge Lincoln to a duel, in which the victor took the life of his opponent and the pride of victory.

Lincoln was saved only by the grace of a group of mutual friends, who sensibly talked Shields down. It was at this time that Lincoln realised his approach was making more enemies than friends. His new policy, which served him well during his time in the White House, was to understand what motivated his rivals, accept their shortcomings and dial back on the aggression.

In doing so, Lincoln’s reputation for understanding won him many admirers. In fact, the book Team of Rivals: The Political Genius of Abraham Lincoln by historian Doris Kearns Goodwin, explains how Lincoln was able to turn many of his political enemies into members of his own cabinet. 

During the civil war, when someone spoke out against the Southern states, Lincoln simply said, “don’t criticise them; they are just what we would be under similar circumstances.”

“Adhere to your purpose and you will soon feel as well as you ever did. On the contrary, if you falter, and give up, you will lose the power of keeping any resolution, and will regret it all your life.” – Abraham Lincoln

5. Niccolò Machiavelli – Recruit the Very Best

To gain a better understanding of where you’re headed, you’ll need trusted people around you. In his famous work The Prince, Niccolò Machiavelli maintained that in order to find the very best, you must first understand your own weaknesses. In a modern sense, this means you must understand where you could improve in order to successfully fill any skills gaps.

However, finding the very best isn’t enough, it’s vital that you learn how to get the very best from them, and in fact, how they can get the best of you too.

For Machiavelli, that translated into showing his advisors, he valued honest opinion, in a scenario where they would not be punished for offering it. In the end, though, he was the one taking that final step, saying “the first thing one does to evaluate a ruler’s prudence, is to look at the people around him.”

By surrounding yourself with the very best people, who aren’t afraid to give their opinions, there is no end to what you can achieve.

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Success Advice

15 Essential Habits to a Stronger, Healthier, and Happier You

The journey towards transformation is not about perfection but about progress

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building positive habits

What habits can truly transform your life? That’s what you’re here to uncover. In our no-nonsense guide, we’ll introduce you to 15 habits to change your life, each with the power to improve your day-to-day existence.  (more…)

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19 Common Characteristics All Visionary Leaders Have

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visionary leadership qualities

When you look at business leaders like Bill Gates, Sam Walton, Sir Richard Branson, and philosophers like Bertrand Russell, Martin Heidegger, Ludwig Wittgenstein, David Bohm,  C. S. Peirce and inventors like Nikola Tesla, Paolo Soleri, Harvey W. Bailey, Thomas Edison, Alexander Graham Bell and Wright brothers and political leaders like Mahatma Gandhi, Martin Luther King, Jr. and Aung San Suu Kyi, it becomes very clear that they are all connected through one leadership—visionary leadership. (more…)

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Wealth Lessons Everyone Should Hear for Every Stage of Your Life

Do you have the courage to rewrite your story?

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How to Choose the Best Affiliate Programs for Your Blog

If you follow these steps, you can create an affiliate marketing plan that makes money, fits well with your content, and connects with your readers

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how to choose the best affiliate programs for your blog

Picking the right affiliate programs for your blog is really important. It can make a big difference in how much money you can make and how much your readers get out of your blog. With so many choices out there, deciding which ones to go with can be tricky. 

This guide is here to make it easier for you. It will give you clear steps and helpful tips to choose affiliate programs that fit well with what your blog is about, what your readers like, and what you stand for. 

For more articles on this theme, please head over to this blog https://blog.partners1xbet.com/.

Understanding Affiliate Marketing

Before you start picking affiliate programs, it’s important to really understand what affiliate marketing is and how it works. 

Basically, affiliate marketing is when you promote a product or service on your blog, and then you get paid a little bit every time someone buys something or does something because you recommended it. 

It’s great for both the person selling the product and the blogger, because the seller gets more sales with low risk, and the blogger can make money from their blog.

How to Choose the Right Affiliate Programs for Your Blog

1. Assess Your Niche and Audience

The key to doing well in affiliate marketing starts with really knowing what your blog is about and who reads it. Consider the following:

  • Your blog’s content: What topics do you cover? Ensure the products or services you promote are relevant.
  • Your audience’s interests and needs: What solutions are they seeking? Choose affiliate programs that offer products or services that solve their problems or enhance their lives.

2. Research Potential Affiliate Programs

Once you know what your blog is about and what your readers want, start looking for affiliate programs. Choose ones that are well-known for good products, great customer service, and helpful support for affiliates. Resources to find these programs include:

  • Affiliate networks like ShareASale, Commission Junction, and ClickBank.
  • Direct searches for “[Your Niche] affiliate programs” in search engines.
  • Recommendations from other bloggers in your niche.

3. Evaluate the Commission Structure

The commission structure is a critical factor to consider. Look for programs that offer competitive rates that make your efforts worthwhile. Consider:

  • The percentage of commission per sale.
  • Whether the program offers a flat rate per action (e.g., per sign-up).
  • The cookie duration, which affects how long after a click you can earn commissions on sales.

4. Consider the Program’s Reputation and Sureness

Join affiliate programs with a solid reputation for quality and sureness. This not only ensures that you’re promoting good products but also that you’ll be paid on time. You can:

  • Read reviews from other affiliates.
  • Check the program’s history and background.
  • Look for any complaints or issues reported online.

5. Analyze the Support and Resources Offered

A good affiliate program gives you things like ads to use, training on their products, and helpful managers. Having access to these resources can really help you do a better job at promoting their products.

6. Understand the Terms and Conditions

Before signing up, thoroughly review the program’s terms and conditions. Pay close attention to:

  • Payment thresholds and methods.
  • Any restrictions on how you can promote their products.
  • The program’s policy on affiliate marketing on social media platforms.

7. Test the Product or Service

If possible, test the product or service before promoting it. This firsthand experience allows you to offer genuine charge and build trust with your audience.

8. Look for Recurring Commission Opportunities

Some affiliate programs pay you again and again for subscriptions or services that charge fees regularly. These can provide a more stable income compared to one-time sales commissions.

Implementing Your Choice

After choosing the best affiliate programs, the next step is to smoothly include your affiliate marketing in your content plan. This includes:

  • Creating valuable content that naturally incorporates affiliate links.
  • Disclosing your affiliate affairs transparently to maintain trust with your audience.
  • Tracking your results to understand what works best for your audience and adjusting your strategy accordingly.

Picking the best affiliate programs for your blog involves careful planning, research, and making sure they match what your audience likes and needs. 

If you follow these steps, you can create an affiliate marketing plan that makes money, fits well with your content, and connects with your readers. 

The real key to doing well with affiliate marketing isn’t just about the products you talk about, but also how much your audience trusts and values your advice. 

With enough time, patience, and hard work, your blog can grow into a successful space that earns a good amount of affiliate money and helps your readers choose the right products.

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