10 Underdog Brands That Became Very Successful

10 Underdog Brands That Became Very Successful

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Underdog Companies That Became Successful

I don’t know about you, but I love hearing the kind of stories where an underdog in the business world has managed to take on the big wigs in a relentless pursuit for the #1 position and they prevailed through a strong belief and sheer determination.

These great examples give us all hope that we can start your own business and make something truly and wonderfully awesome if we persist. That “it’s not about the size of the dog in the fight it’s the size of the fight in the dog”.

Well this great SlideShare that Firmex sent our way was created to share the stories of those who triumphed through the “David & Goliath” style scenario on their come up to success.



Underdog Brands That Became Very Successful

I am the the CEO and Founder of Addicted2Success.com and I am so grateful you're here to be part of this awesome community. I love connecting with people who have a passion for Entrepreneurship, Self Development & Achieving Success. I started this website with the intention of educating and inspiring likeminded people to always strive for success no matter what their circumstances. I'm proud to say through my podcast and through this website we have impacted over 60 million lives in the last 4 and a half years.


  1. Hi Joel,

    Very interesting list and a great example of real hard work. Blockbuster turning down a 50 million offer for NetFlicks has to be their biggest mistake ever!



    • I’m with you. I love these underground stories too! There is nothing better seeing someone overcome the obstacles placed in front of them by the competitor sitting at the top. I didn’t know that Blockbuster had chance to acquire Netflix. Maybe they should have considered doing that when they had the opportunity to do so.

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