Success Advice
The Main Reason Why You’re Consistently Losing Sales

These words are such a killer! You hear them from other people, and you even use them. If you’re in sales or you have a business and you need to get sales, using those critical filler words, um or uh, will kill you and your business. Do you think people will trust you more because you use the words um or uh in sales? Sure, you may get some people to buy from you that have very low awareness, but when you run into someone who is a high income earner and he’s your big ticket to the big commission…you’re going to run into trouble.
Um and uh are one of the biggest unconscious spoken words in the English language, and it’s killing your sales. It didn’t hit me until I was in a sales meeting selling social media services, and I couldn’t for the life of me figure out why the guy didn’t want to buy when the service matched his needs.
But, of course a reality check came in when my mentor told me I speak as if I have no confidence in myself or my work. Yikes! Now I know why that one guy didn’t want to work with me.
Um…No Confidence!
When you’re using the word um in your daily conversations, you show a lack of confidence on your end. Whoops! Were you offended? If you were, then good because this article is for you.
Um is the filler word that kills your credibility, but it also kills your confidence. Additionally, it can show that you’re a liar and you’re not as trustworthy.
In a sales meeting, instead of using filler words like um or uh, go silent. The power in silence gives you more of the advantage in sales than using your filler words. You want to influence your prospects to buy, not make them feel like they can’t trust you. Tell yourself this right now, “it’s ok to be silent.” Gain confidence when you no longer use um or uh.
“One important key to success is self-confidence. An important key to self-confidence is preparation.” – Arthur Ashe
Uh…You’re Making It Up!
It looks bad when you’re with a prospect and you have to pause, say uh or um, and proceed to continue your conversation. With your friends, they won’t care because they do it too, but with your prospects, you look like a straight up liar and you’re just making stuff up!
Even worse, if you’re saying it in person during the sale, chances are your eyes are going to roll up and you’re going to look like you’re thinking of the next magic word. Again, take a second to pause and be ok with an awkward silence. It’s powerful that way and your prospects will trust you more. If you want to kill your sale in a flash though, use the words um and uh and see how long they will last with you.
Little To No Influence
You have little to no influence on your sales if you are using the words um and uh. You may think that when you use filler words, your prospect doesn’t care because you’re finding a solution, but it’s better to be prepared than to think of something on the spot where you impact with little to influence.
As a guy and coming from my own opinion, how much influence does a girl leave on people when she says um, uh, like? I can tell you one thing for sure, no one would take her seriously. Judge me, hate me, or don’t like me, but you know it’s true. When you’re selling to people, they want someone that they can like, someone who is confident, and doesn’t use filler words to avoid awkward silence.
Those silent moments can be used to think strategically to make your prospect more at peace dealing with you. In addition to that, you are perceived as someone who has more power. Don’t be that person who has to use the filler words to avoid awkward silence. You’ll lose that sale in a flash.
“Doubt kills more dreams than failure ever will.” – Suzy Kassem
In conclusion, you have to understand that when you’re selling, you have to look the part, be the expert, and know damn well what you’re talking about even if you’re not familiar with the product or service. Um and uh will not save you and if you closed a sale using those filler words, see how long that works with you and see how long people stay with you.
Leave them loving you, not questioning you the next day. I can tell you from my own experience that when I speak on stage and I use those words, I begin losing my audience. I am losing my sales. I am losing my business. Remember, if you want to influence and get a sale in a flash, use that energy right and don’t use the words um and uh. You’ll kill your sale and business.
Do you ever catch yourself using filler words? If so, what advice do you have for people trying to change that habit? Share your opinions with us below!
Scale Your Business
Tired of Wasting Money on the Wrong Marketers? Here’s How Smart Entrepreneurs Are Finally Hiring Right

If you’ve ever Googled how to hire a Facebook marketer or best TikTok marketing agency only to spend thousands on someone who couldn’t deliver…congrats, you’ve joined a very expensive club! For many entrepreneurs, hiring a digital marketer feels like more like visiting a casino and gambling with your runway, than it feels like securing a partner who’ll help build your business. Often, it feels like you’re betting on a stranger to grow the dream you’ve poured your savings into.
And way too often, you lose that bet.
You don’t need another list of the “Top 10 Agencies” with five-star testimonials and polished logos. You need to know which marketer can actually drive results for your business. Not in theory. In practice.
This is where entrepreneurs are learning to pivot. And it’s why a new platform called TruthMetric.com is turning heads across the startup world.
Why Most Startups Burn Through 3–6 Marketers Before Finding the Right One
Here’s the hard truth: most startups don’t fail because of their product, they fail because they can’t get sales or sell it fast enough. And in trying to fix that, founders usually go through five or six marketers, burning tens of thousands before finding someone who truly knows how to convert.
You build your product, get your website live, maybe even launch an ad campaign. But when you search for help and look up how to “hire a YouTube ads agency” or “top Facebook ad expert for Shopify”, you get hit with a sea of shiny portfolios, “ninja” titles, and endless promises.
Three months later, you’re still waiting on your first profitable campaign, and you’re most likely out tens of thousands, feeling utterly defeated…and maybe grinning with an affinity for that upcoming boxing class with a picture of that marketer’s fac……nevermind.
If this sounds like you, it’s time for what one entrepreneur called a strategic shift to scale smarter, not harder.
Introducing TruthMetric.com: The Transparent Marketplace for Hiring Marketers Who Deliver
TruthMetric.com isn’t just another freelancer platform or agency directory. It’s the first hiring solution where you can see three years of real, verified marketing performance before spending a dime.
That includes:
- Verified ad campaign performance
- Actual return on ad spend (ROAS)
- Industry-specific experience
- Platform specialties (Facebook, TikTok, YouTube, Google Ads, and more)
Whether you’re looking for a Facebook ads expert, a TikTok marketer, or a YouTube growth strategist, TruthMetric.com lets you filter and compare based on what actually matters, results.
This level of clarity is something you won’t find on platforms like Upwork or Fiverr. And it solves what many founders know too well as the New York Pizza Problem: where every marketer claims they’re “the best,” just like every pizzeria in Manhattan says they’re #1. Often without showing you results, you get sucked into this dream of collaboration, until the nightmare commences the moment you fork that first invoice payment. Hence the deception that leads to many business owners losing their hard earned savings and budget to launch their grand idea.
With TruthMetric, you finally get the data to decide for yourself, BEFORE you hire. Now if only New York Pizza shops had the same transparency then maybe you’d finally find the best pizza in New York, perhaps the perfect post work out after a boxing sesh? I think so!
Why Founders Are Shifting to Results-First Hiring
Most entrepreneurs think they need to do it all themselves, until they burn out or burn through their budget. That’s exactly why this founder had to drop the Superman complex and hire a marketing genius.
What makes TruthMetric so powerful is that it turns hiring into a confident move, not a hopeful one. You’re no longer guessing. You’re choosing from proven performers. You know what vertical they dominate. You know their past client performance. You see the monthly results from the campaigns they ran, and the outcomes they achieved.
It’s not just efficient. It’s empowering.
Scaling Quickly Requires Automation and Eliminating the Noise
Founders who scale quickly understand one thing: growth isn’t just about hustle, it’s about systems. TruthMetric is the system for finding great marketers at speed. No more DM’ing ten freelancers or interviewing agencies feeling like you are asking the world of them to just see some prior results. Instead you get to see the information you need to make an informed decision and plug into verified talent, all ready to perform.
This difference allows for you to match perfectly with the right talent quickly. If you’re building your business to run lean and fast, this convenience plugged in with automation can help you scale your small business right alongside your new marketing hires.
Why TruthMetric Is Also a Boon for Marketers, Not Just Founders
This isn’t just a win for founders, it is a gift for great marketers, too.
If you’re a freelance marketer who’s been quietly pulling 10x ROAS for clients while being passed over for flashy agencies, you now have a stage where your results speak louder than your brand.
TruthMetric is a true meritocracy. No fluff. No sales tricks. Just data.
If you’re tired of being overlooked and ready to stand out based on what you actually deliver, this is your home.
The Secret Weapon for Investors and M&A Operators
There’s another angle here that some of our readers might miss.
Investors, private equity firms, and M&A advisors should be drooling at the thought of having a proven talent pool they can plug and play and the ability to use TruthMetric to revive underperforming companies. Imagine acquiring a business or becoming an active investor, then dropping in a verified operator with a history of explosive growth in that niche.
It’s plug-and-play. Scale on demand.
That kind of insight has never been available before. You couldn’t do this on Upwork. You certainly can’t do it through a friend-of-a-friend referral.
And when it comes to attracting high-performing talent, here’s how to hire top talent and keep them around.
Let’s Really Drive This Home…
If you’ve wasted money on agencies or freelancers who couldn’t deliver, it’s not because you’re bad at hiring, it’s because the game was stacked against you. Trusting dreamy charismatic sales pitches over data was a doomed approach from the start.
TruthMetric levels the playing field by showing you what no other talent marketplace does and that’s proof.
Real marketers. Real results. Real growth.
It’s time to stop guessing and start hiring based on data.
Visit TruthMetric.com and make your next marketing hire the one that actually works.
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