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Success Advice

Branding Genius “Steve Stoute” Shares His 12 Rules For Success

Joel Brown (Founder of Addicted2Success.com)

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Steve Stoute Branding

Steve Stoute has established himself as the go-to guy for Fortune 500 brands who want to partner with celebrities and rebrand their products. This 43 yr old branding and marketing genius is the brain power behind a number of successful celebrities and companies such as Jay-Z, Justin Timberlake, Reebok, McDonalds and Hewlett & Packard.

Read on as Steve Stoute shares his 12 Rules For Success with you.

 

Steve Stoute’s Keys To Success

 

1 – Learn to fall in love with the pain of hard work

 

2 – Know that pain is temporary

Nothing Lasts Forever, pain included.

 

3 – Every day matters

Everyday is an opportunity to bring you closer to your goals.

 

Steve Stoute & Jay-Z

 

 

 

 

 

 

4 – Return every phone call

A missed phone call is a missed opportunity. In business,  a return phone call often equals return clients”

 

5 – Don’t let what you cannot do interfere with what you can do

 

6 – To get what you want, you must do things you don’t want to do

 

7 – Know what you don’t know

Will Smith once said in an interview, he doesn’t think he is smarter than anyone else, he simply just “understands his stupidity”. That is, he is well aware of what he DOESN”T know because those are the things which require a greater effort to learn and improve on, than what he DOES know.

 

Steve Stoute Hip Hop

 

 

 

 

 

8 – Respect the commodity of persistence

 

9 – The more successful you become, the more humble you should be

 

10 – If you respect someone’s success, do not feel ashamed to imitate their successful behaviour

If it worked for one person, chances are it can work for you as well!! Feel free to tweak and add you own flavor to one’s successful behavior. “The genius behind being a genius is…simply applying what you know to what another genius has already done”.

 

11 – Learn to tan your business

I encourage businesses to embrace change, to evolve, and become more relevant to this new generation of consumers while staying true to their core brand.

 

Steve Stoute

 

 

 

 

 

12 – Set the bar high

I tell young entrepreneurs to use the leader in their industry and as a benchmark as they work to create their own brand. Don’t look at what your competition is doing — if you emulate the leader in your industry you will achieve a higher level of engagement with consumers and make their buying experience richer.

 

 

Make sure you get your hands on Steve Stoute’s amazing book “The Tanning of America”:

 

Credit goes to Steve Stoute for the 12 rules of success

I am the the Founder of Addicted2Success.com and I am so grateful you're here to be part of this awesome community. I love connecting with people who have a passion for Entrepreneurship, Self Development & Achieving Success. I started this website with the intention of educating and inspiring likeminded people to always strive for success no matter what their circumstances. I'm proud to say through my podcast and through this website we have impacted over 100 million lives in the last 6 and a half years.

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3 Comments

3 Comments

  1. Erick Chrispin

    Apr 26, 2013 at 4:17 pm

    Amazing

  2. ihelpmotivate

    Apr 15, 2013 at 10:23 pm

    “Stoute got gout from having the best of the best” – Jay-Z

    Steve Stoute is definitely a hard worker and knows talent. I saw an interview he did were he said he was frustrated with the all the time he had to work. One of the people he worked for said ” Do you think the people you look up to, Bill Gates and Steve Jobs, do you think those people took breaks in their 30’s?”

    As I get older that puts it in perspective for me.

    I also really like the quote ““The genius behind being a genius is…simply applying what you know to what another genius has already done”

    Great post and really good site

  3. Inspiration 4 Us

    Apr 9, 2013 at 11:40 pm

    Good read, have to believe it from such a successful source. Question for Joel- any reference on how he go to where he is?

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Your email address will not be published. Required fields are marked *

Success Advice

5 Signs You’re on the Right Path to Success

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success
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Every successful person had his own moment(s) of doubt. The road to success is full of obstacles and sweet hardships that will frequently make you stop and ask, ‘Am I on the right track?’ Even legends and billionaires had moments like that. Just imagine how 62 year old Colonel Sanders felt when he was rejected time and time again trying to franchise his famous chicken recipe.

It felt harsh and I bet he stopped, at least for a moment, to question his entire existence, not just the success of his business idea. But I also bet that there were probably some signs that told Sanders —and any other successful person— ‘You`re going to make it, just hang in there.”

Here are the 5 signs that will tell you whether you`re going to be successful or not:

1. You’re good at the consistency game

I don`t like the fable of the Tortoise and the Hare, and I believe that a restless hare would smash them both, but there`s a reason why that slow tortoise crossed the finish line; It`s called consistency.

Success eventually favors the most consistent, and if you`re not disciplined with the things that make you successful, then your chances to succeed are slimmer than Marlon Brando`s chances of winning the lottery (Marlon Brando is dead, and one of every 175 million tickets wins the lotto).  

Systems and routines (i.e., consistency), predict success, so take a look at your habits. Are they positive? Do you practice them regularly? If the answer to both questions is “Yes,” then sooner or later you`re going to be successful.

“The road to success and the road to failure are almost exactly the same.” – Colin R. Davis

2. You stopped having a toxic relationship with money

Success is no longer a zero-sum game to you; opportunities are everywhere, and there`s room for everybody to make money, including you. When you check the news, the success of other people no longer makes you envious. A celebrity buying a new mansion or a $150 million contract for a LeBron or Federer-like athlete, doesn`t bother you but instead makes you believe there`s plenty of money out there for ambitious, hard-working people like you. When you switch from worrying about not having enough money to having faith that you will make the money you want, then you know you`re on the way to success.

3. You know the right people

Another sign is having a big social network. I read it somewhere that business owners prefer to hire those they know over those who are skilled. Sounds skewed, I know, but it helps a lot if you combine your technical skills with excellent people skills. To want success is more like wishing to enter a nightclub on a busy Friday night. If you know the bouncers or have enough skills to befriend them, you won`t stay long in the line. The same thing happens in business, the more people you know, the easier it will be to find the right job, get proper funding and save time waiting in the line.

Social skills will help you more than you can ever imagine. There`s a guy I used to work with, he`s not that good looking, but he`s the slickest I`ve ever seen. When that guy hit rock bottom, he dropped out of school, bought a one-way ticket to Dubai, became a real estate agent and made his first million before reaching 30. I`ve also read about Michael Bloomberg who used to come to work at six in the morning to distribute coffee and tea to CEOs who come to work early when others are sleeping. For $.99 each, Bloomberg befriended at least a dozen bigwigs who later helped him launch a billion dollar business after he quit Wall Street.

4. You know what makes you tick

The successful people are better than most people at understanding themselves and overcoming —to a greater extent—the five foundations of poverty: sleep, fear, anger, laziness, and procrastination. They have worked on themselves so deeply and have made so many mistakes that they now know their soft spots as well as what motivates them.

Do you know what makes you sad, angry or excited? Do you know when you`re more likely to cheat on a diet or skip a workout? What are your strengths? Can you motivate yourself at will? And how? Having answers to most or, preferably, all of these questions will help you tap into your full potential and sets you on the path to massive success.

“All progress takes place outside the comfort zone.” – Michael John Bobak

5. You have faith

Faith in the yet to be seen, is a huge sign of success. When you think about the future, there should be a positive energy around you that says “I`m gonna make it.” You may not know exactly when you`re going to succeed, but you`re sure it’s a matter of time. This faith, or certainty, comes from having a solid plan – It`s when you know your goal, how you`ll achieve it, and how you`re going to react if things go south and deciding to believe in the unknown

If you think about it, hard work doesn`t always come as the first cause of success. It`s the faith that you`ll achieve the goal that makes you work hard, and thus, achieve the goal. I was reading a book on Michael Jordan by Roland Lazenby —who also wrote Kobe Bryant`s biography— and it stopped me that part of Jordan`s extraordinary success goes to expectations.

He expected every single ball he shot to go in. Jordan used that mindset over and over and didn`t stop when one of his shots was missed. He merely understood that even though nobody wins all the time, believing you`ll win every single time makes you win most of the time, which is enough to get a career like his. The most prominent success sign is the certainty. To believe, and act, as if you`re going to succeed, and then let that belief lead manifest into actions.

What are some things you do to say on track? Comment below!

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Success Advice

Instead of Always Trying to Be Right, Do This Instead

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A colleague of mine was obnoxious, over eager, and completely out of line. Yet, all of this was overshadowed by the fact he was just plain wrong. If he were to go through with it, it would derail the company by at least 6 months. Yet, arguing with him when he was in this state was of no use. While hitting him over the head with the laptop seemed appealing for a second, it was probably not a great long-term strategy for the business or my laptop.

Galileo once said, “You cannot teach a man anything, you can only help him find it within himself.” This is especially true when it comes to emotionally charged matters and negotiations.

When you are right, you become attached to that idea. It’s so clear, how can they not see it? Yet, your meticulously clear logic might as well be written in braille as your focus intensifies on proving yourself right, instead of reaching an agreement.

Below are 3 ways you can step out of your emotions and help someone find the right answer when money and time are on the line:

1. Separate the Person From the Issue

Imagine if a four-year-old child was adamant about something. You wouldn’t try to reason logically for hours in such a case. When trying to speak through a person’s emotions, often you might have better luck with the four year old.

In order to break this barrier you must stop seeing them as the problem and see the issue at hand. Instead of seeing the other person as stupid or obnoxious, try viewing them as simply lost or misguided. The job now becomes not to prove them wrong, but to guide them to the truth. Adopting this mindset changes your entire approach as you get out of your own emotions and take control of the situation.

“Each of us guard a gate of change that can only be opened from the inside.” – Stephen Covey

2. Show Them A Mirror

Somewhere in between trying to hammer a point, both sides usually forget to listen. No matter the situation, you must make sure that person is never you. Instead, shift the focus from “me vs you” and make it completely about the other person. Really listen and validate their emotions, creating enough trust and safety to begin a real exchange. Make sure they feel heard and slow the conversation down. When you slow the process down, you also calm down.

Remember, it’s not what you say, but how you say it. About 93% of communication is nonverbal, thus maintaining your body language immediately provides an edge. A playful (not childlike or mocking) voice puts someone in a positive frame of mind, where they are more likely to collaborate and problem solve.

Always remember to repeat back the most important three words from their sentence and make them elaborate on whatever they said. The more a person is allowed to speak, the more they feel heard. The more they feel heard, the more open they are to receive new information.

3. Lead With Empathy, Not Sympathy

Taking the time to make sure the other side feels heard and understood does not mean you bend to their will. It does not mean you give up, agree, feel sorry for, or even compromise. Empathy is the ability to recognize another’s perspective and the vocalization of that recognition. This is the difference between empathy and sympathy.

When you can label a person’s emotions in an argument, you seize the chance to discover what is behind those feelings. As you begin to drill down, you gain leverage. This should be done very gracefully. Instead of saying, I think you’re angry and being stubborn, trying saying, It seems like you are feeling frustrated because you really care about this and wish it was moving along quicker.

“Sometimes all a person wants is an empathetic ear; all he or she needs is to talk it out. Just offering a listening ear and an understanding heart for his or her suffering can be a big comfort.” – Roy T. Bennett

Using labels, you mold their feelings into words, moving information from the emotional part of the brain to the rational. Whatever behavior a person may be presenting, there is always an underlying feeling triggering it. Your job is to make the person aware of that feeling. The faster you do this, the faster you eliminate the risk of a complete breakdown in communication.

After their emotions are labeled, asking how or why calibrated questions allow them to solve their problems for you. In order to do this effectively you don’t need to study every type of calibrated question there is, but rather adopt a specific mindset. You are not their opponent, but a guide, leading the lost to the truth. Your truth.

In my case, the presenting behavior of my colleague was an obnoxious know-it-all attitude. However, the underlying emotion was fear of falling behind. Once I was able to stop asking the question, “Why is he doing this to me?” and focus on looking deeper, the conversation took a turn. The conversation was no longer about my ideas versus his, but about him and his fear.

Instead of arguing with me, he spent the rest of the time, essentially, arguing with himself. After helping him dissect his fear in the rational part of the brain, he realized that many of the worst case scenarios were highly improbable and acting hasty might exacerbate things. Most importantly, at the end of the conversation, he said, “I think I made the right choice.”

He believed that the decision was entirely his. He never acknowledged the fact that I was right and announced to everyone the sudden spark of genius that hit him. Yet, at the end of the day you need to ask yourself what is more important to you; being right or doing whatever it takes to win.  

How do you handle conflict? Let us know your tips and advice in the comments below!

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Success Advice

What You Can Learn From My Ultimate “I Am Screwed” Moment.

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When I was 16 years old, I had the ultimate “I am screwed moment.”

Everything from this point on happened in slow motion. What I’m about to describe probably happened in the space of thirty minutes but it felt like five hours.

I was walking down the street with my buddy one night, eating a paddle pop ice cream. Out of the corner of my eye, I saw a group of about twenty teenagers running towards us, dressed in black.

I instantly knew that something was up and as they got closer, we both realized we were screwed and there was nowhere to run to.

Seconds later the gang of teenagers came straight towards us as fast as they could.

“I got lucky and copped a baseball bat to the head. My friend wasn’t so lucky. He was repeatedly stabbed by several different people and there was blood everywhere.”

As I saw what happened to my friend, I knew I’d be next. I was hit so many times with the baseball bat that I was numb from the pain. Everything started to go white.

Then I heard a faint voice. The voice was calling my name out.

I listened to what the young man was saying and realized he was saying that his little brother knew me. All of a sudden, he put out his hand, lifted me off the ground and told me to run in the other direction, or I’d end up like my friend.

I somehow managed to get on my feet and run, but I was not giving up on my friend. I ran around the back of the shopping center that we were standing outside of and entered the building. I ran to the first security guard I saw and told them I needed help.

In my search to get help, miraculously, my friend had made it into the shopping center and he was being treated by a number of bystanders for his massive knife wounds.

I went over and spoke to him. He was okay and things looked better than I expected. I had about sixty seconds of calmness. Then I looked to my left.

Through the glass doors, I could see the same gang of teenagers running into the shopping center. Everyone including the two security guards ran in opposite directions.

My friend with his multiple knife wounds also ran and there were bandages everywhere as he made a run for it (I’m not even sure how he was able to move).

This time I was the unlucky one. I ran into the part of the shopping center that was closed for the night and three of the youths followed me. I’d never been so afraid because I saw what they did to my friend.

I ended up in the shopping centers food court and I hid in the darkness. I tried to control my breathing, but it was hard to silence the fear inside of me. I still remember the white Nike pants I was wearing and the bright red Sean John jumper I had on (I later discarded them because of the memory they left).

Again, through some kind of miracle, the three boys did not see me. They ran off in another direction and I stayed under the table.

The pain of my wounds started to set in. I knew deep down I was safe and so the fight or flight response was turned off. All of a sudden, moving and walking felt very painful.

I could feel broken bits of teeth in my mouth.


The aftermath.

After some time had passed, I manage to reconnect with my friend. By that time there was an ambulance on the scene and he managed to get his knife wounds treated. He got lucky and no vital organs were affected.

The next day I went to school and people could see I had gone through one hell of an ordeal. One of my friends in the year level below, came and found me and explained to me that it was his older brother and friends that attacked me.

They had mistakenly thought that we had come from a party, because of the direction we came from, where he was beaten up. He told me that because they had recognized me, to some degree, I was spared.

The story doesn’t end here though (I wish it did). Even after the brutal event, one of the attackers was still upset with me. I didn’t know why and it made no sense. I had multiple times where he and his friends were waiting for me in certain places and I was told they would harm me.

Through a mutual friend, I was able to resolve the conflict and I found out that a few of them were close friends with a few of my friends. In the coming years, I got to know my attackers.

“They were not the horrible violent people I encountered on that night. They slowly changed their ways and one of them has gone on to do extraordinary kind acts all over the world.”


A revelation from this “I am screwed” moment.

After this horrible event had occurred, I tried to make sense of it. I was not a violent person in any way but in a way, I had created this path for myself.

During my teenage years, I let rap music and violence dominate my life. I thought they were both cool.

The revelation from all of this was that I knew I had to change my life. I knew that the path I was on had led me to this moment and only I could change things. The next time an attack like this happened, I may not be as lucky.

I gave up rap music, I changed my group of friends, I started a business with my brother, I quit smoking and I disengaged from anything that was violent. Looking back, an “I am screwed” moment can be extremely valuable. It’s during these difficult times that we learn about who we are and what we can do to change our lives.

I would never have become obsessed with legacy, giving back and personal development if I hadn’t had this life or death experience.

I’m now fully aware of my mortality and I’m never going to take another day for granted.

Everything can change in a split second for better or for worse. What you do in that moment is up to you.

Nothing happens randomly (even this attack). Everything happens for a reason and when you ensure you get the lesson from it, you can go on to do extraordinary things.

I’m typing these words and reaching millions of people with them, partly because of this “I am screwed” moment.


If you want to increase your productivity and learn some more valuable life hacks, then join my private mailing list on timdenning.net

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Success Advice

3 Things We Can Learn About Success From a 13 Year Old Girls School Project

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Dog Do or Dog Don’t
Image Credit: Aiden Horwitz

Success comes in all shapes and sizes. So, when I read about a 13 year old that was solving a major problem in the dog adoption industry, I was intrigued. It turns out that many families often choose the wrong dog for their family and end up giving them up to a shelter.

When a school project came up, this young girl decided she would try to tackle the problem. First, she created a survey that would help potential dog foster parents determine which dog would be a good fit for them. Then, she teamed up with a local shelter who gave her information on the dogs. Finally, she added the survey to a website she built called Dog Do or Dog Don’t. So far, it’s seen success in just a few months by pairing 5 dogs with the perfect home.

Here are 3 important points we can learn about success from this little girl’s innovation:

1. Focus on your why

No matter what we do in life, we need to know why we are doing it. This girl didn’t care about the end result of making money or getting attention from local news channels. She wanted to solve a problem and her why was clearly defined. “I wanted to come up with a way to help get dogs adopted or help people get the right dog for them and their family,” she says on her website. That was her why and it drove her to the success of what she eventually created.

When we have a goal in life, we need to focus on why we want to achieve it. It doesn’t matter if it’s being successful in business, raising our family or traveling the world, we need to clarify why. Without passion behind what we are doing, the dedication required to achieve success is hard to come by. Only when we focus on our why will we really be on the path to success.

“People don’t buy what you do, they buy why you do it.” – Simon Sinek

2. Define what success looks like

It sounds simple when I say to define success, but oftentimes we don’t. We set goals of working out more or making more money or even adopting more dogs. However, if we don’t define what that actually means, it’s really hard to know when we have hit the success we are working toward.

Success can quickly become like a bully on the playground that draws a line and when you cross it, he draws another line. When that happens, it’s hard to understand what we have achieved and keep moving onto the next goal.

When this survey for the dog adoption was built out, the goal was to adopt a dog to the perfect home. Now that the goal has been achieved, it’s time to set another goal and keep moving forward. By defining success clearly, we can make sure that when we work our plan and hit our goal, we will know it. Then, we can define another goal and work toward that.

3. Do the important work

What I didn’t mention earlier was that this was actually called the “Passion Project” and they were given an hour and a half each week to work on something they were passionate about. She found her topic through research and discovered that about half the dogs at shelters were there because they were the wrong type for the family.

This girl didn’t do this for accolades or attention as she was focused on doing the important work on something she was passionate about. It was only then that she found the problem she could solve and decided it was important to do so.

“We cannot solve our problems with the same thinking we used when we created them.” – Albert Einstein

Real world problems are all around us from financial issues to poverty to famine and much more. Often, we look at a problem and think to ourselves that it’s too big for us to solve or there’s nothing that can be done about it anyway.

This young girl has a lot to teach us about looking at a problem and finding a solution for it. We need to pay attention to the things she has taught us about achieving success by doing the important work which is close to our heart.

What do you think is the most important aspect to success? Let us know in the comments below!

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Success Advice

5 Signs You’re on the Right Path to Success

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Every successful person had his own moment(s) of doubt. The road to success is full of obstacles and sweet hardships that will frequently make you stop and ask, ‘Am I on the right track?’ Even legends and billionaires had moments like that. Just imagine how 62 year old Colonel Sanders felt when he was rejected time and time again trying to franchise his famous chicken recipe. (more…)

Ben Rose is the founder and senior editor at http://www.primandprep.com/, a website of experts that provide guidance about all facets of male grooming including wet shaving and beard maintenance.

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3 Comments

3 Comments

  1. Erick Chrispin

    Apr 26, 2013 at 4:17 pm

    Amazing

  2. ihelpmotivate

    Apr 15, 2013 at 10:23 pm

    “Stoute got gout from having the best of the best” – Jay-Z

    Steve Stoute is definitely a hard worker and knows talent. I saw an interview he did were he said he was frustrated with the all the time he had to work. One of the people he worked for said ” Do you think the people you look up to, Bill Gates and Steve Jobs, do you think those people took breaks in their 30’s?”

    As I get older that puts it in perspective for me.

    I also really like the quote ““The genius behind being a genius is…simply applying what you know to what another genius has already done”

    Great post and really good site

  3. Inspiration 4 Us

    Apr 9, 2013 at 11:40 pm

    Good read, have to believe it from such a successful source. Question for Joel- any reference on how he go to where he is?

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Your email address will not be published. Required fields are marked *

Success Advice

5 Signs You’re on the Right Path to Success

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success
Image Credit: Unsplash

Every successful person had his own moment(s) of doubt. The road to success is full of obstacles and sweet hardships that will frequently make you stop and ask, ‘Am I on the right track?’ Even legends and billionaires had moments like that. Just imagine how 62 year old Colonel Sanders felt when he was rejected time and time again trying to franchise his famous chicken recipe.

It felt harsh and I bet he stopped, at least for a moment, to question his entire existence, not just the success of his business idea. But I also bet that there were probably some signs that told Sanders —and any other successful person— ‘You`re going to make it, just hang in there.”

Here are the 5 signs that will tell you whether you`re going to be successful or not:

1. You’re good at the consistency game

I don`t like the fable of the Tortoise and the Hare, and I believe that a restless hare would smash them both, but there`s a reason why that slow tortoise crossed the finish line; It`s called consistency.

Success eventually favors the most consistent, and if you`re not disciplined with the things that make you successful, then your chances to succeed are slimmer than Marlon Brando`s chances of winning the lottery (Marlon Brando is dead, and one of every 175 million tickets wins the lotto).  

Systems and routines (i.e., consistency), predict success, so take a look at your habits. Are they positive? Do you practice them regularly? If the answer to both questions is “Yes,” then sooner or later you`re going to be successful.

“The road to success and the road to failure are almost exactly the same.” – Colin R. Davis

2. You stopped having a toxic relationship with money

Success is no longer a zero-sum game to you; opportunities are everywhere, and there`s room for everybody to make money, including you. When you check the news, the success of other people no longer makes you envious. A celebrity buying a new mansion or a $150 million contract for a LeBron or Federer-like athlete, doesn`t bother you but instead makes you believe there`s plenty of money out there for ambitious, hard-working people like you. When you switch from worrying about not having enough money to having faith that you will make the money you want, then you know you`re on the way to success.

3. You know the right people

Another sign is having a big social network. I read it somewhere that business owners prefer to hire those they know over those who are skilled. Sounds skewed, I know, but it helps a lot if you combine your technical skills with excellent people skills. To want success is more like wishing to enter a nightclub on a busy Friday night. If you know the bouncers or have enough skills to befriend them, you won`t stay long in the line. The same thing happens in business, the more people you know, the easier it will be to find the right job, get proper funding and save time waiting in the line.

Social skills will help you more than you can ever imagine. There`s a guy I used to work with, he`s not that good looking, but he`s the slickest I`ve ever seen. When that guy hit rock bottom, he dropped out of school, bought a one-way ticket to Dubai, became a real estate agent and made his first million before reaching 30. I`ve also read about Michael Bloomberg who used to come to work at six in the morning to distribute coffee and tea to CEOs who come to work early when others are sleeping. For $.99 each, Bloomberg befriended at least a dozen bigwigs who later helped him launch a billion dollar business after he quit Wall Street.

4. You know what makes you tick

The successful people are better than most people at understanding themselves and overcoming —to a greater extent—the five foundations of poverty: sleep, fear, anger, laziness, and procrastination. They have worked on themselves so deeply and have made so many mistakes that they now know their soft spots as well as what motivates them.

Do you know what makes you sad, angry or excited? Do you know when you`re more likely to cheat on a diet or skip a workout? What are your strengths? Can you motivate yourself at will? And how? Having answers to most or, preferably, all of these questions will help you tap into your full potential and sets you on the path to massive success.

“All progress takes place outside the comfort zone.” – Michael John Bobak

5. You have faith

Faith in the yet to be seen, is a huge sign of success. When you think about the future, there should be a positive energy around you that says “I`m gonna make it.” You may not know exactly when you`re going to succeed, but you`re sure it’s a matter of time. This faith, or certainty, comes from having a solid plan – It`s when you know your goal, how you`ll achieve it, and how you`re going to react if things go south and deciding to believe in the unknown

If you think about it, hard work doesn`t always come as the first cause of success. It`s the faith that you`ll achieve the goal that makes you work hard, and thus, achieve the goal. I was reading a book on Michael Jordan by Roland Lazenby —who also wrote Kobe Bryant`s biography— and it stopped me that part of Jordan`s extraordinary success goes to expectations.

He expected every single ball he shot to go in. Jordan used that mindset over and over and didn`t stop when one of his shots was missed. He merely understood that even though nobody wins all the time, believing you`ll win every single time makes you win most of the time, which is enough to get a career like his. The most prominent success sign is the certainty. To believe, and act, as if you`re going to succeed, and then let that belief lead manifest into actions.

What are some things you do to say on track? Comment below!

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Success Advice

Instead of Always Trying to Be Right, Do This Instead

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Image Credit: Twenty20.com

A colleague of mine was obnoxious, over eager, and completely out of line. Yet, all of this was overshadowed by the fact he was just plain wrong. If he were to go through with it, it would derail the company by at least 6 months. Yet, arguing with him when he was in this state was of no use. While hitting him over the head with the laptop seemed appealing for a second, it was probably not a great long-term strategy for the business or my laptop.

Galileo once said, “You cannot teach a man anything, you can only help him find it within himself.” This is especially true when it comes to emotionally charged matters and negotiations.

When you are right, you become attached to that idea. It’s so clear, how can they not see it? Yet, your meticulously clear logic might as well be written in braille as your focus intensifies on proving yourself right, instead of reaching an agreement.

Below are 3 ways you can step out of your emotions and help someone find the right answer when money and time are on the line:

1. Separate the Person From the Issue

Imagine if a four-year-old child was adamant about something. You wouldn’t try to reason logically for hours in such a case. When trying to speak through a person’s emotions, often you might have better luck with the four year old.

In order to break this barrier you must stop seeing them as the problem and see the issue at hand. Instead of seeing the other person as stupid or obnoxious, try viewing them as simply lost or misguided. The job now becomes not to prove them wrong, but to guide them to the truth. Adopting this mindset changes your entire approach as you get out of your own emotions and take control of the situation.

“Each of us guard a gate of change that can only be opened from the inside.” – Stephen Covey

2. Show Them A Mirror

Somewhere in between trying to hammer a point, both sides usually forget to listen. No matter the situation, you must make sure that person is never you. Instead, shift the focus from “me vs you” and make it completely about the other person. Really listen and validate their emotions, creating enough trust and safety to begin a real exchange. Make sure they feel heard and slow the conversation down. When you slow the process down, you also calm down.

Remember, it’s not what you say, but how you say it. About 93% of communication is nonverbal, thus maintaining your body language immediately provides an edge. A playful (not childlike or mocking) voice puts someone in a positive frame of mind, where they are more likely to collaborate and problem solve.

Always remember to repeat back the most important three words from their sentence and make them elaborate on whatever they said. The more a person is allowed to speak, the more they feel heard. The more they feel heard, the more open they are to receive new information.

3. Lead With Empathy, Not Sympathy

Taking the time to make sure the other side feels heard and understood does not mean you bend to their will. It does not mean you give up, agree, feel sorry for, or even compromise. Empathy is the ability to recognize another’s perspective and the vocalization of that recognition. This is the difference between empathy and sympathy.

When you can label a person’s emotions in an argument, you seize the chance to discover what is behind those feelings. As you begin to drill down, you gain leverage. This should be done very gracefully. Instead of saying, I think you’re angry and being stubborn, trying saying, It seems like you are feeling frustrated because you really care about this and wish it was moving along quicker.

“Sometimes all a person wants is an empathetic ear; all he or she needs is to talk it out. Just offering a listening ear and an understanding heart for his or her suffering can be a big comfort.” – Roy T. Bennett

Using labels, you mold their feelings into words, moving information from the emotional part of the brain to the rational. Whatever behavior a person may be presenting, there is always an underlying feeling triggering it. Your job is to make the person aware of that feeling. The faster you do this, the faster you eliminate the risk of a complete breakdown in communication.

After their emotions are labeled, asking how or why calibrated questions allow them to solve their problems for you. In order to do this effectively you don’t need to study every type of calibrated question there is, but rather adopt a specific mindset. You are not their opponent, but a guide, leading the lost to the truth. Your truth.

In my case, the presenting behavior of my colleague was an obnoxious know-it-all attitude. However, the underlying emotion was fear of falling behind. Once I was able to stop asking the question, “Why is he doing this to me?” and focus on looking deeper, the conversation took a turn. The conversation was no longer about my ideas versus his, but about him and his fear.

Instead of arguing with me, he spent the rest of the time, essentially, arguing with himself. After helping him dissect his fear in the rational part of the brain, he realized that many of the worst case scenarios were highly improbable and acting hasty might exacerbate things. Most importantly, at the end of the conversation, he said, “I think I made the right choice.”

He believed that the decision was entirely his. He never acknowledged the fact that I was right and announced to everyone the sudden spark of genius that hit him. Yet, at the end of the day you need to ask yourself what is more important to you; being right or doing whatever it takes to win.  

How do you handle conflict? Let us know your tips and advice in the comments below!

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Success Advice

What You Can Learn From My Ultimate “I Am Screwed” Moment.

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Image Credit: Unsplash / Gold Chain

When I was 16 years old, I had the ultimate “I am screwed moment.”

Everything from this point on happened in slow motion. What I’m about to describe probably happened in the space of thirty minutes but it felt like five hours.

I was walking down the street with my buddy one night, eating a paddle pop ice cream. Out of the corner of my eye, I saw a group of about twenty teenagers running towards us, dressed in black.

I instantly knew that something was up and as they got closer, we both realized we were screwed and there was nowhere to run to.

Seconds later the gang of teenagers came straight towards us as fast as they could.

“I got lucky and copped a baseball bat to the head. My friend wasn’t so lucky. He was repeatedly stabbed by several different people and there was blood everywhere.”

As I saw what happened to my friend, I knew I’d be next. I was hit so many times with the baseball bat that I was numb from the pain. Everything started to go white.

Then I heard a faint voice. The voice was calling my name out.

I listened to what the young man was saying and realized he was saying that his little brother knew me. All of a sudden, he put out his hand, lifted me off the ground and told me to run in the other direction, or I’d end up like my friend.

I somehow managed to get on my feet and run, but I was not giving up on my friend. I ran around the back of the shopping center that we were standing outside of and entered the building. I ran to the first security guard I saw and told them I needed help.

In my search to get help, miraculously, my friend had made it into the shopping center and he was being treated by a number of bystanders for his massive knife wounds.

I went over and spoke to him. He was okay and things looked better than I expected. I had about sixty seconds of calmness. Then I looked to my left.

Through the glass doors, I could see the same gang of teenagers running into the shopping center. Everyone including the two security guards ran in opposite directions.

My friend with his multiple knife wounds also ran and there were bandages everywhere as he made a run for it (I’m not even sure how he was able to move).

This time I was the unlucky one. I ran into the part of the shopping center that was closed for the night and three of the youths followed me. I’d never been so afraid because I saw what they did to my friend.

I ended up in the shopping centers food court and I hid in the darkness. I tried to control my breathing, but it was hard to silence the fear inside of me. I still remember the white Nike pants I was wearing and the bright red Sean John jumper I had on (I later discarded them because of the memory they left).

Again, through some kind of miracle, the three boys did not see me. They ran off in another direction and I stayed under the table.

The pain of my wounds started to set in. I knew deep down I was safe and so the fight or flight response was turned off. All of a sudden, moving and walking felt very painful.

I could feel broken bits of teeth in my mouth.


The aftermath.

After some time had passed, I manage to reconnect with my friend. By that time there was an ambulance on the scene and he managed to get his knife wounds treated. He got lucky and no vital organs were affected.

The next day I went to school and people could see I had gone through one hell of an ordeal. One of my friends in the year level below, came and found me and explained to me that it was his older brother and friends that attacked me.

They had mistakenly thought that we had come from a party, because of the direction we came from, where he was beaten up. He told me that because they had recognized me, to some degree, I was spared.

The story doesn’t end here though (I wish it did). Even after the brutal event, one of the attackers was still upset with me. I didn’t know why and it made no sense. I had multiple times where he and his friends were waiting for me in certain places and I was told they would harm me.

Through a mutual friend, I was able to resolve the conflict and I found out that a few of them were close friends with a few of my friends. In the coming years, I got to know my attackers.

“They were not the horrible violent people I encountered on that night. They slowly changed their ways and one of them has gone on to do extraordinary kind acts all over the world.”


A revelation from this “I am screwed” moment.

After this horrible event had occurred, I tried to make sense of it. I was not a violent person in any way but in a way, I had created this path for myself.

During my teenage years, I let rap music and violence dominate my life. I thought they were both cool.

The revelation from all of this was that I knew I had to change my life. I knew that the path I was on had led me to this moment and only I could change things. The next time an attack like this happened, I may not be as lucky.

I gave up rap music, I changed my group of friends, I started a business with my brother, I quit smoking and I disengaged from anything that was violent. Looking back, an “I am screwed” moment can be extremely valuable. It’s during these difficult times that we learn about who we are and what we can do to change our lives.

I would never have become obsessed with legacy, giving back and personal development if I hadn’t had this life or death experience.

I’m now fully aware of my mortality and I’m never going to take another day for granted.

Everything can change in a split second for better or for worse. What you do in that moment is up to you.

Nothing happens randomly (even this attack). Everything happens for a reason and when you ensure you get the lesson from it, you can go on to do extraordinary things.

I’m typing these words and reaching millions of people with them, partly because of this “I am screwed” moment.


If you want to increase your productivity and learn some more valuable life hacks, then join my private mailing list on timdenning.net

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Success Advice

3 Things We Can Learn About Success From a 13 Year Old Girls School Project

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Dog Do or Dog Don’t
Image Credit: Aiden Horwitz

Success comes in all shapes and sizes. So, when I read about a 13 year old that was solving a major problem in the dog adoption industry, I was intrigued. It turns out that many families often choose the wrong dog for their family and end up giving them up to a shelter.

When a school project came up, this young girl decided she would try to tackle the problem. First, she created a survey that would help potential dog foster parents determine which dog would be a good fit for them. Then, she teamed up with a local shelter who gave her information on the dogs. Finally, she added the survey to a website she built called Dog Do or Dog Don’t. So far, it’s seen success in just a few months by pairing 5 dogs with the perfect home.

Here are 3 important points we can learn about success from this little girl’s innovation:

1. Focus on your why

No matter what we do in life, we need to know why we are doing it. This girl didn’t care about the end result of making money or getting attention from local news channels. She wanted to solve a problem and her why was clearly defined. “I wanted to come up with a way to help get dogs adopted or help people get the right dog for them and their family,” she says on her website. That was her why and it drove her to the success of what she eventually created.

When we have a goal in life, we need to focus on why we want to achieve it. It doesn’t matter if it’s being successful in business, raising our family or traveling the world, we need to clarify why. Without passion behind what we are doing, the dedication required to achieve success is hard to come by. Only when we focus on our why will we really be on the path to success.

“People don’t buy what you do, they buy why you do it.” – Simon Sinek

2. Define what success looks like

It sounds simple when I say to define success, but oftentimes we don’t. We set goals of working out more or making more money or even adopting more dogs. However, if we don’t define what that actually means, it’s really hard to know when we have hit the success we are working toward.

Success can quickly become like a bully on the playground that draws a line and when you cross it, he draws another line. When that happens, it’s hard to understand what we have achieved and keep moving onto the next goal.

When this survey for the dog adoption was built out, the goal was to adopt a dog to the perfect home. Now that the goal has been achieved, it’s time to set another goal and keep moving forward. By defining success clearly, we can make sure that when we work our plan and hit our goal, we will know it. Then, we can define another goal and work toward that.

3. Do the important work

What I didn’t mention earlier was that this was actually called the “Passion Project” and they were given an hour and a half each week to work on something they were passionate about. She found her topic through research and discovered that about half the dogs at shelters were there because they were the wrong type for the family.

This girl didn’t do this for accolades or attention as she was focused on doing the important work on something she was passionate about. It was only then that she found the problem she could solve and decided it was important to do so.

“We cannot solve our problems with the same thinking we used when we created them.” – Albert Einstein

Real world problems are all around us from financial issues to poverty to famine and much more. Often, we look at a problem and think to ourselves that it’s too big for us to solve or there’s nothing that can be done about it anyway.

This young girl has a lot to teach us about looking at a problem and finding a solution for it. We need to pay attention to the things she has taught us about achieving success by doing the important work which is close to our heart.

What do you think is the most important aspect to success? Let us know in the comments below!

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