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Success Advice

7 Ways to Face Adversity Using the Power of Extreme Ownership



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Adversity is an inevitable part of our lives, and it is an important and defining factor of our personal story. The stories we build for ourselves in the face of adversity will either empower or discourage us emotionally, help us move forward or remain stuck in the past, allow us to grow or to decline.

The way we respond to adversity is a real choice we have to make and embrace because it will determine how we live our lives. Most people never see adversity in a positive light, thinking that the universe is out to get them, because they don’t want to take complete responsibility for their lives, but prefer to blame anyone else for all the hardship.

Even in situations that are genuinely out of your control, fault and ownership should not be confused. It may be the case that dramatic events happen, that we neither can prevent nor predict, like losing someone close, health issues, or a global pandemic! It may not be our fault they happened, but it is still our responsibility how we decide to live our life after that, how happy we want to be and how involved in deciding our own fate.

To change our perspective on adversity, and use it as a tool for personal development, we have to choose the way we respond to people and events purposely. There is the alternative to embrace fatalism, the negative approach where anything besides us is at fault, or we can choose to respond with resilience and ownership. 

Extreme ownership is a term that was coined by two former U.S. Navy SEAL officers, Jocko Willink and Leif Babin. It entails several hard truths we have to be ready to accept. It starts with acknowledging the fact that we are entirely responsible for everything that happens to us, and with that comes the necessity to admit and own each mistake, the commitment to our continual and relentless self-improvement, and the need to build better, stronger relationships.

What are some of the ways to mitigate adversity?

1. Acceptance

One of life’s certainties is change, and that means there will always be challenges to face, relationships to manage and hardships to overcome. If we accept that we cannot escape adversity or the suffering that might come with it, we might have the chance to learn to react positively and constructively to the issues we encounter. This type of accountability mindset will help us get in the driver’s seat of our life.

“There is no better than adversity. Every defeat, every heartbreak, every loss, contains its own seed, its own lesson on how to improve your performance the next time.”– Malcolm X

2. Tell another story

No matter how well we plan for our future, some cases are hard to imagine and prepare for, and unexpected setbacks will seem to sabotage our efforts. The power of extreme ownership can help us become resilient in our pursuit for our goals because success is not always a straightforward rote. When adversity strikes, we should not despair or perceive it as a problem, but rather use it as an opportunity to make it a meaningful experience and learn valuable lessons.

When adversity presents itself, it’s high time to draw wisdom and build resilience, by owning and shaping our story. The opportunities that come with it can foster creativity, growth, and self-confidence, all of which can help us write our new narratives.

3. Internal resources

When we own up to the fact that adversity is part of life, we also should be determined to do everything in our power to prepare for the events, by cultivating emotional strength, decision-making skills, self-awareness, discipline. This “task” of permanently improving ourselves will help us towards a more balanced life because we will be more equipped to face anything that might come.

4. External resources

The personal support system of the people around us can be valuable in times of adversity. Even if we consider ourselves to be mentally prepared for anything, everyone needs help occasionally and investing in trustworthy relationships and positive people may be the support to get us through. When times are hard, having people around to share experiences and learn from theirs will help us realize we are not alone. We have to look for inspiration in the fact that others have overcome similar adversity, find mentors for guidance or role models to look up to.

5. Purpose

When going through adversity, it often happens that we get more clarity and the chance to shift our attention to what is really important to us. If we take ownership over our real purpose in life, setbacks along the way can be easier to reframe in the greater scheme, because the lessons they bring might help us reach your goals, eventually. 

Finding our life’s purpose can seem overwhelming, but it is important to consider that it is a life-long journey, based on searching deep for answers to what drives us and what makes us truly happy, but also what we are willing to endure to get there. With this list in mind, extreme ownership will keep us moving forward, pushing through challenges towards the ultimate purpose.

6. Believing in yourself

After going through the efforts of finding our true purpose, building our inner resources and outside conditions, the only thing that remains is to believe and trust in ourselves. We have to own our past achievements, however big or small, give ourselves credit and understand how much more we are capable of accomplishing. We also have to own our mistakes, because we learned from them and we are now better for that. Sometimes you have to be your own cheerleader to boost your morale and embrace a positive attitude towards the future, transforming adversity into opportunity, rather than an obstacle.

“There is no education like adversity.”– Benjamin Disraeli

7. Focus

Extreme ownership also teaches about prioritisation and focusing on behaviours that ensure success, because these are the things that we can actually control. Analyse the situation and ask the crucial questions to clarify your position – “How did I get here?”, “What can I do to improve my past decisions”, “What opportunities does it bring?”. The answers to those will have to be aligned to our core values and priorities, in order to keep us on the path to self-improvement in the face of adversity.

It has been said that what does not kill us, makes us stronger but being proactive about adversity, preparing for it to the best of our abilities, will give us the upper hand in life’s challenges. We will become not only stronger, but the way we will approach adversity will no longer be defined by what happened to us but by our response to it.

The power to overcome adversity comes from responsibility, resilience and determination. When faced with challenges, it is important to remember that how we interpret and how we move on from them is a choice. If we accept we cannot escape adversity, welcome the situation with an open mind, learn our lessons and continue to believe in ourselves, we can become free from worry, fear and frustration. 

Winston Ben Clements is a two-time TED Speaker, Entrepreneur and Host of the Born 2 Win Podcast. He has shared his story on stages, conferences and media platforms all around the world. He is passionate about creating a world that is truly inclusive for all. Winston’s ultimate mission is to inspire 1 BILLION people to unleash their full human potential. You can learn more about him at

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Success Advice

How Your Beliefs Can Supercharge or Sabotage Your Success

Your life is dictated by beliefs and biases that drive your thinking, behaviors, and decisions



Your Beliefs Can Supercharge or Sabotage Your Success (1)
Image Credit: Midjourney

Pause for a moment and ponder two pandemic-era beliefs: First, closing schools will control the spread of a serious virus. Second, the consequences of such school closures—particularly social interruption and the prevention of immunity—are worse than becoming sick with the virus. (more…)

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Success Advice

How to Break the Cycles of Mediocrity and Manifest Your Greatness

There is no greatness without becoming and there is no becoming with authenticity



Image Credit: Midjourney

In just a few weeks, we will be wrapping up 2023. Can you believe it? This year has been absolutely incredible for me.

I have seen amazing doors opened, new relationships formed and I am seeing dreams realized in my life. While this seems like the hallmarks of a great year, this has also been the most challenging year of my life. With all of the change happening in my life, I have been forced out of my comfort zone and challenged to grow in every area of my life.

I can truly say that I have made the most of my moments this year and I have used everything as a catalyst for maximizing my greatest potential.

As a revolutionary leader, I have the pleasure of consulting and advising leaders around the world to fulfill purpose, realize their greatest potential and make an impact.

I want to share some insights with you that will help you to break cycles of mediocrity and manifest your greatness

Everything legal must come through the matrix

I am sure that some of you are wondering why I am using the term matrix. However, what you have to understand is that I am trying to make a highly complex spiritual principle practical to understand.

Regardless of your spiritual beliefs, every life has an origin and I believe that origin is divine and begins with eternity. You are birthed from eternity and into time to fulfill a unique purpose and assignment in your lifetime and generation.

The matrix is simply the portal or vehicle that brings something out of the invisible realm and into tangible form. The problem with much of the teaching today is that it excludes the matrix. We are told to believe that success is instantaneous and overnight.

Nobody talks about how a dream progresses through stages beginning with visualization and ultimately culminating in manifestation. Without a matrix or portal then everything that you attempt to birth and build will be illegal.

The matrix not only makes you legal but it gives you the authority and power to function as the greatest expression of who you were created to be. 

Every matrix has an incubation process

While many people admire and respect me today, I remember a time when nobody knew who I was or the significance of my message. How did I get to where I am today? I got here through an incubation process.

In other words, everything that has been destined for your life is incubating and awaiting a set time of manifestation. The problem is that most people live their entire lives idle and never initiate the incubation process.

What do I meany by that? Most people are living reckless and very few people are living intentionally. I am amazed at the number of people I have conversations with that have no vision, goals or strategies for their lives. They show great promise and they have undeniable potential.

However, without development they will die with their dreams still in them.

Everything that has been destined for your life must be incubated and converted to become realities born to time. 

“Visualize this thing that you want, see it, feel it, believe in it. Make your mental blueprint and begin to build.” – Robert Collier

You must give expression to that which is not yet born to time

When you think about a matrix or a prophetic incubation process, you have to understand that potential is often unrealized and untapped. In other words, your potential is in raw form and your potential cannot serve you as long as it is untapped.

The thing that makes me valuable is that I have the ability to convert potential into power. I have done it in my own life and I have empowered leaders around the world to do the same. How do you convert potential into power?

First, it is important to note that you have to perceive potential. If you cannot perceive your potential then you can never cultivate your potential. In addition, you must take the time to cultivate your potential. We often get excited about our capabilities; however, we never expand our capacity in order to realize our greatest potential.

In other words, the strength of your potential is only discovered through your willingness to stretch. The more we are challenged the more we are empowered to expand our capacity for greatness. Most of all, you must begin to express your potential. The expression of potential is different for every person.

For example, the expression of my potential is best demonstrated through the thoughts, ideas, products, services, books, etc.

For another person the expression of potential may look like a screenplay, artwork, sports, scientific discoveries, medical breakthroughs, etc.

Regardless of the form of expression, I know that you will live empty and unfulfilled until you make the decision to express your potential. The expression of your potential gives voice to your dreams, life to your vision, significance to your moments and activates your true power.

You must manifest your greatness

As a revolutionary thinker and leader, my work has impacted people around the world. I am grateful that my life is a source of empowerment to so many people. However, before anyone could ever benefit from my life, I had to make a non-negotiable decision to become who I was born to be.

I wish I could tell you that this journey is easy and that you will get there overnight. However, in a world that celebrates us for doing we are often criticized for being. As a result, I wasted a lot of time trying to be who other people wanted me to be instead of being who I was born to be.

There is no greatness without becoming and there is no becoming with authenticity. It is through our bravery to be vulnerable that we ultimately manifest our greatness. We do not bless the world by being a duplicate. We bless the world when we honor our difference. When you honor your difference you honor your potential.

Ultimately, your difference is how you manifest your greatness.

When you present anything but your authentic self to the world, you are playing small and you are robbing the world of your significance. Manifesting your greatness requires you to master your gifts.

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Success Advice

Here’s a Young Man’s Antidote for the Uncertainty of the Modern World

Why do a lot of young guys lack confidence in today’s world? 



How to boost your confidence
Image Credit: Midjourney

We all have been told that confidence is a key factor in achieving success and happiness in life. But what is it exactly? (more…)

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Success Advice

Toxic Leadership: 5 Ways to Identify a Bad Leader

if you have a leader who displays any of the toxic traits, it’s time to move on to greener pastures.



Toxic leadership
Image Credit: Midjourney

Let’s be honest, we’ve all crossed paths with a toxic leader in our careers at some point. Unfortunately, while some toxic leaders don’t even bother to hide their behaviour, some know very well how to conceal their true selves behind a strong-built facade. The latter is the most dangerous of the two. (more…)

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