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5 Must-Read Books For The Budding Entrepreneur

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5 Must-Read Books For The Budding Entrepreneur

Anybody who has aspirations to become an entrepreneur will have to take several steps before they become successful. Some of this is practical knowledge.

For example, most entrepreneurs must know how to secure funding, know how to write a business plan, and they must understand the steps they must take in order to launch a business.

The latter might include obtaining licenses, obtaining an employer identification number, setting up an accounting system, purchasing insurance, or contracting the services of a payroll provider.

However, in addition to practical knowledge, there are soft skills that an entrepreneur must develop. One of the ways to develop these skills is to read books that either demonstrate what has worked for other successful entrepreneurs, or that tell the stories of what made successful entrepreneurs great.

Here are five books that you must read if you are in any way considering an entrepreneurial career path.

 

1. The Fire-Starter Sessions – Danielle LaPorte

If you are having The Fire-Starter Sessionsany doubts about your future as an entrepreneur, Danielle LaPorte is about to rip those doubts out of your hands and smash them into oblivion. LaPorte is an award winning author, motivational speaker, and entrepreneur whose take on achieving our dreams is different than anybody else out there.

Laporte turns myths such as achieving life work balance, and the importance of competency on their ears. Readers praise Ms. LaPorte for her relatable, straight forward delivery and her candor. The Fire-Starter Sessions is a great selection for young entrepreneurs who may have a hard time relating to entrepreneurs from previous generations. Danielle Laporte has been featured in many publications, including The Huffington Post.

“Danielle’s passion leaps off the page, and reading a few chapters of this book will ignite you into action.” – Gretchen Rubin, author of The Happiness Project

2. Working Together: Why Great Partnerships Succeed – Michael Eisner

Working togetherIn this book, the former CEO of the Walt Disney Corporation explores successful business partnerships that have either lasted for many years or been significantly profitable. In part of the book, Eisner describes his partnership with Frank Wells at Disney. Other famous partnerships that are highlighted in Working Together: Why Great Partnerships Succeed include the following:

Bill and Melinda Gates of the Gates Foundation
Arthur Blanke and Bernie Marcus of The Home Depot
Susan Feniger and Mary Sue Milliken (AKA The Too Hot Tamales of The Border Grill Restaurant Empire), multiple cook books, movies and television
Warren Buffet and Charlie Munger of Berkshire Hathaway
Ron Howard and Brian Grazer of Imagine Entertainment and multiple blockbuster movies

“Are the conclusions about working together groundbreaking? Not really; Eisner points to trust as the foundation, followed closely by a real sense of ethics.” – Jacobs, Barbara 2010 Booklist

3. Business Model Generations – Alexander Osterwalder

BMG-Book-CoverThis book is a go to resource for entrepreneurs of a new generation who are eager to pursue new methods of planning and developing future business ventures. It’s a great book for an entrepreneur who is facing the task of rejuvenating an older business with new ideas.Highly graphical in design and layout, Business Model Generations is perfect for the visual thinker. Even though its target audience is Generation X and younger, more seasoned entrepreneurial hopefuls shouldn’t count this book out. Any reader will find an excellent road map for reshaping their thinking on enterprise development and business modeling.

“An impressively comprehensive compendium of many of the most current ideas concerning the structure and development of businesses.” – Anglohigher.com

4. How To Win At The Sport of Business – Mark Cuban

How To Win At The Sport of Business - Mark CubanAlong with being the owner of the Dallas Mavericks, Mark Cuban is also a fixture on the well-known television show ‘Shark Tank’. On the show, Cuban is known for truly emulating a shark. He often lies in wait while the other Sharks argue among themselves and make their offers. Then, while the entrepreneur on the carpet weighs his or her options, Cuban comes in with an offer of his own, usually followed by a demand that the entrepreneur accept it immediately.

Given his track record, it’s no wonder that he is taken up on his offers quite frequently. In this book, Cuban details his struggles from powdered milk salesman to world renowned mogul. He also provides great unconventional advice to entrepreneurs who are just getting their starts.

“In short, [HOW TO WIN AT THE SPORT OF BUSINESS] exceeded…expectations. Short chapters…got right to the point and were not filled with ‘stuffing’.” – Huffington Post

5. All Marketers Are Liars – Seth Godin

All Marketers Are Liars - Seth GodinSeth Godin believes that successful marketing is all about telling a good story. If you don’t believe him, you’re fooling yourself. Everything about successful marketing is about creating a story and getting your audience to believe that story and to be passionate enough about that story to spread it. Now, the title of the book is a bit tongue in cheek.

The stories that marketers create can absolutely be based in fact, but the delivery of those facts as a story that buyers can relate to is what is most important. Think about it. Any marketing expert will tell you that a successful strategy is based around content and branding. In other words, creating and selling a story that influences the way customers think about your business and your products and services is key to interest and ultimately, sales.

“To illustrate his preferred approach to marketing, the author relates a grab bag of case studies, heavy on emotionally compelling pitches and seamless subliminal impressions. Readers will likely find the book’s practical advice as rudderless as its ethical principles.” – Reed Business Information

 

Have you read these books yet? What did you think?

Which books would you add to this list?

Julie Ellis is working as the writer for http://www.premieressay.net/, finds her inspiration in the educational assistance to gifted students. Master's degree in Journalism allows her to follow her vocation and help English-speaking students around the world. You can find her on Twitter - @premieressaynet.

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How Your Friends Determine Whether You Succeed or Not

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Can anyone do without having friends? We all have our friends, we share ideas with them, talk together, have fun, and fight. Yes, that’s the baseline of friendship. But, do you know that aside from you, your friends can determine whether you achieve success or not?

There are two things in friendship which are the ability to ”love” and the ability to “influence”. This means you are loved and you are influenced. How do your friends affect your success in life? How are they one of the biggest deciding factors of your success? Let’s find out.

What type of friends do you keep? 

First, what type of friends do you keep? Who do you call your best friend? There are two different kinds of friends, good friends, and bad ones. A lot of people have lost their pathway to success and some have also found their road to success all because of the friends they keep, the people they mingle with. 

Who is your best friend? Answer carefully. Having a best friend means you find each other compatible and understanding. Analyze who your best friend is. If your best friend has not motivated you to do something positive, if who you call your bestie has never given you positive advice, lastly if your best friend has never informed and advised you on your shortcomings, then you don’t have a best friend.

This quote tells us “birds of the same feather flock together”. Countless people have changed from their good nature into a bad one all because of friends. One thing to note is, “negative people move with negative aura”. If your best friend is filled with negativity inside-out then you will surely be affected by his/her negative aura.

They influence your success with positivity or negativity 

The friends you keep can either influence you with positivity or negativity because your friends have the power to change your kind of person completely. 

This is how your friends influence you:

  1. They influence you indirectly with what they do
  2. They influence you directly by teaching and giving you advice 

Yes, that is how they influence you. For instance, you watch a movie and you like the way the actor walks. The question is if you truly like the way the actor walks, won’t you try to imitate the actor? Of course, you will.

Just the way you imitate the actor is the same way your friends can influence you with their character. However, the funny part is, they don’t have to teach you to do things like them. You just find yourself imitating and copying them gradually.

An important question to ask is, are you imitating a good friend or a bad one? If you imitate a good friend then you will be good, but if you imitate a bad person, you will surely become a bad person.

Everyone wants to succeed, a good friend will always teach, enlighten, and motivate you for success. A bad friend will only motivate you to do evil things (smoking, drinking, fight, envy,).

And you should know that things like that are a great enemy of success and even of God. So, if you have these bad elements in your life, how will you achieve success? There is no way!

And also, they can teach and advise you directly. But, what do your friends teach you? When you ask them for advice do they inspire you positively or teach you the bad stuff.? A lot of people have regretted lifelong decisions just by listening to the advice of friends. 

The company you keep has the power to influence and change you. Never forget that a positive influence will teach, motivate, and brush you up for success. While a negative influence will inspire you to become a bad person, change your good nature, and leave you with regrets in the end.

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The 3 Step Process to Building a Profitable Pitch

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As a communication coach, one of the top questions entrepreneurs ask me is how to deliver a winning pitch to potential investors. They want to know if there’s a magic formula to get an investor to say yes and buy into their dream and their business. (more…)

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The 4 Pillars of Wealth and Abundance

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Have you ever wondered what the formula for a wealthy and abundant life is? Many people have. Lots has been written about the subject of wealth creation and living an abundant life. It was a breaking point in my journey and pursuit of success when I found out that there is a clear path to achieve success in life. Thanks to those who have shared their journey, we can clearly see and follow the principles of prosperity. (more…)

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Here Are 4 Reasons Why You Should Have a Podcast, Youtube Channel or Online Show

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why you should have a podcast
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Confidence comes from a place of strong understanding of self. After close to three years on radio, I’ve grown from a shy introvert to a shy introvert with an extrovert persona. When the mic is turned on, I can channel a version of myself that some say is attractive, strong, and of course, confident but it wasn’t always this way.

What I want to share with you is what I discovered on this journey into broadcast that you can apply to your life, your ventures, and your personal development. This doesn’t require any fancy gear. It does require a leap of faith on your part because once you go down the road of media; it can change your life.

1. Perceived Expertise

When you go to a doctor, you expect their knowledge will guide them to a solution to your problems. When you have a show, you become your listeners’ doctor. For all the multiple thousands, maybe millions, of YouTube channels, podcasts, and user-created content in the world, each person that gets behind a mic takes a position on their passion, their opinions, and their themes.

They challenge the status quo for the benefit of their listeners in hopes to entertain and educate. With consistency on your side, those fans place you on a platform and give you permission to influence them.

2. Global Acknowledgement

One of the benefits to increasing confidence is when you receive thank you notes from people you may never meet. The feeling of enriching someone’s life from halfway around the globe, provides validation you’re enhancing someone else’s life with your wisdom and your wit.

The very first time I was told I was making a difference in someone’s life in a country other than my own, I felt like I caused massive impact that transcends my circle of influence. When you experience just how much you can cause impact and it comes back to you, it’ll change your worldview.

“Be grateful for what you have and stop complaining – it bores everybody else, does you no good, and doesn’t solve any problems.” – Zig Ziglar

3. Backed By Numbers

One of the most exciting ways to measure success is to quantify your growth. It’s not enough to just broadcast. Having subscribers and downloads helps to know, numerically, how well you’re doing. Word of caution. This can be a way to set yourself up for distress because of number envy but if you understand what the numbers mean; you can control the narrative of the numbers.

The major number that makes most people smile is 10,000. I’d advise it to be 1. Here’s why. As you grow in your industry, so does your reach. If you learned that the one person that subscribed totally changed for the better because of you, wouldn’t that be worth the effort?

4. Effective Communication

While it’s not talked about much, having a show is documentation. You create a dynamic account of your life, your industry, and the pulse on what’s important simply by having a show. When you find a channel to improve your communication skills, you demand attention and people will listen to you. You become more trusted as a leader and people will follow you once they believe you can lead them to their wants and needs.

“To effectively communicate, we must realize that we are all different in the way we perceive the world and use this understanding as a guide to our communication with others.” – Tony Robbins

These insights have helped many people become leaders and, ultimately, move others to their best selves. It’s worked for me and I hope it works for you. At the end of the day, it’s all about showing up and showing out.

Have you ever thought about having a radio show? If so, what would you talk about? Let us below!

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