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How to Change Your Bad Habits for the Benefit of Your Business

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bad habits
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If you are like most people, you probably like to complain from time to time about the economy, about the markets, about how things are changing too fast or how you don’t get enough time. Moan moan moan!

However, moaning doesn’t solve problems. Instead, you can follow the “No BCD” theory and avoid blaming, complaining and defensiveness. This way you will have a totally different outlook, handle situations a lot better, and take control over your destiny. A really practical way to do this is to develop better habits.

What are the bad habits you have?

Everyone has different bad habits, but when it comes to business here are the 4 most common ones:

  • Lack of focus: Every single day, there are going to be things you intend to do and then you “run out of time” or succumb to distractions. But if you’re honest, you had the time and there was a way – you just lacked focus.
  • You’re too kind: How many times have you taken on a project which wasn’t profitable, because you “felt sorry for them”. Not only does this actually hurt you, but it also in many ways hurts the relationship you have with that client or customer.
  • Promising and not delivering: Whether it’s something you said to your team, your clients, or your suppliers, if you’re not matching your words with your actions, over time others will believe you less and less.
  • Leaving opportunities on the table: So often people complain in business they don’t have enough (money/sales/support), when actually they do – they just didn’t ask for it. Within your existing network there is probably everything you need, you just have to ask.

“Successful people are simply those with successful habits.” – Brian Tracy

Think about it. You can look at each of these bad habits and replace them with new and better ones. Imagine…

  • If you created habits that made you focus better: you’d be more productive, with the same amount of time.
  • If you learned good ways to set boundaries: you’d have a better time delivering your services or products, and you’d feel more rewarded.
  • If you kept better track of your promises: You’d feel less stressed and overwhelmed.
  • If you picked up on more of those opportunities: You’d make more money, and inject welcome energy into those who are ready and willing to work with you. The side effect would be that you could delegate things you don’t love and aren’t good at to others more capable, and replace those activities with the things you love!

Breaking those bad habits

Over the years, I have managed to create more boundaries and space for me to be efficient and effective in my work. There are ways to do that  – some habits I have learned from others who have experienced and overcome similar issues, and some are the product of my own experiments. See below!

1. Sprints (for productivity)

I have to say this is so effective. I meet at least one other person at a coffee shop or members club – if it’s not in my office with my fellow team members. We plan to do 30 or 45 minutes of work and do between 3-5 sprints in a session. Blocking out 4 hours together I find works well.

We each say what we will work on and then we get going. No talking allowed, focusing only on the task we talked about. When the timer rings we stop, compare notes on progress, have a mini break and do another one. It’s honestly my most productive time, and it makes you realise how much time we waste on distractions and even moaning about having too much work on!

“A bad habit never disappears miraculously. It’s an undo-it-yourself project.” – Abigail Van Buren

2. A tiny assignment (for motivation to break a bad habit)

I have done this now twice with 2 different friends. We talk about the bad habits we each have, whatever they might be. We give each other a new rule or habit to follow over a two week period. It has to be a “SMART” goal assignment – specific, measurable, achievable, realistic and time-bound.

3. Low hanging fruit (for grabbing opportunities)

You simply make a list of people you already know who:

  • Fit into your target market but don’t work with you yet
  • Fit into your target market but haven’t worked with you for a while
  • Experience problems you know you can solve
  • Have their own network of contacts or audience which is very similar to the people you want to talk about
  • Have the expertise in things you find challenging, and very likely the answers to your current challenges

Once you have this list, you come up with some drafted initial outreach scripts for either text, email or phone calls and then you work through your list – sending out the requests, hellos, questions, etc. If you draft your communication well, considering the mindset of the people who are receiving these outreach messages, you will find each conversation will be at the very least a learning opportunity and would certainly lead to more “yeses” than if you didn’t do this exercise.

4. The minimum criteria (for setting boundaries)

If you find that your bad habits involve you saying “yes” too often when you should be saying “no” – then this one works great. You just need to write a specific list of criteria to answer the question “Any time I will do this, I need the following things to be true first”.

For example, you only take on a client who pays less than a certain minimum threshold, who has made a written commitment that they will comply with your specific set of guidelines for their responsibilities during the project. There are so many ways you can use the “minimum criteria” technique and you can share your rules with friends and colleagues to hold yourself accountable.

Now, with all this insight I hope you feel more motivated and you can’t even remember your excuses anymore!

Keren Lerner is the CEO and founder of Top Left Design, a London based design and marketing agency. Founded in 2002, Top Left Design specialises in bespoke designed websites, brands, and marketing material with integrated marketing advice. Keren regularly speaks about design and digital marketing at seminars and workshops for industry organisations across different industries (property, HR, interior design, travel, food, film, finance, and law). She advises on social strategy and communication and trains businesses and teams on how to effectively market themselves online. Keren regularly runs  social media workshops.

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