Connect with us


5 Mindset Shifts You Can Steal From the Movies to Have Blockbuster Success



blockbuster success
Image Credit: Unsplash

If only our clients had the passion of Potterheads. Remember the midnight premiers? Potterheads lined up for hours, dressed in full costume, wands a-blazin’. When the doors finally opened, they couldn’t throw their money at the ticket booth fast enough. How do you create that kind of enthusiasm for your own business?

I’m going to share five mindset shifts straight out of the movie business that you can use to fuel lifelong fanatics. Some of it is going to be tough love, but hey, nobody said getting your own fan club was easy.

1. Stay humble, stay hungry

Working actors audition an average of 67 times before booking a gig. 67 times! And that’s working actors—people who earn their entire livelihood from acting. Most entrepreneurs will hear this stat and say, “I get it. I need to accept failure 66 times.” But this isn’t about that. It’s about showing up 67.

Accepting failure is passive. You can accept failure from your couch. Showing up and trying, however, is active. When you show up, you commit to taking a step forward. And 66 times, you’ll get knocked down. It’s humbling. But on attempt 67, that step forward might finally stick.

Mindset shift: You have an insatiable appetite for success. You know that every failure is one failure down and that, soon, you’ll knock it out of the park.

“Don’t let the fear of losing be greater than the excitement of winning.” – Robert Kiyosaki

2. Treat your audience as kings

The box office doesn’t care what the director’s intentions were, how cool the writer is, or if the lead actor was featured in some fancy magazine, it cares about people in seats. And when thematic costumes clothe them (ala Potterheads), there are more of them.

In movies and entrepreneurship, your most critical metrics depend on your audience’s choices. So, the sooner you start treating your audience as kings and making everything about them, the sooner your metrics will start climbing.

How does the Harry Potter franchise treat Potterheads as kings? Movie premiers are 100% about the fans. They get to feel cool in costume, show off to friends, be among the first, hang out with other super-fans, and more. No matter what, putting your audience’s desire ahead of your own will always pay off in the long run.

Mindset shifts: Other entrepreneurs pursue immediate recognition. But you know that the more special you make your audience feel, the more success you’ll have down the road.

3. Depict compelling transformations

Humans have a fundamental desire for transformation. We love watching movies about redemption, growing up, settling down, overcoming adversity, underdogs, and more. Harry Potter is full of that stuff. Heck, the series even allowed a generation of readers to transform into adults alongside Harry.

This is why Before and After pictures are so incredibly persuasive. They help us to visualize the change we crave. And every single product or service on the market offers some form of transformation. All you have to do is call it out.  

Mindset shift: Bad entrepreneurs sell products. Good entrepreneurs sell solutions. Entrepreneurs who create rabid fans sell transformation.

4. Trust the fundamentals

When I took my first screenwriting class, the number of hyper-specific rules shocked me. Did you know that about 20 minutes into every movie, something dramatic changes in the protagonist’s life and propels them into a new world?

Don’t believe me? Time it. Unsurprisingly, one kid in my class completely ignored the rules. Even more unsurprisingly, his scripts sucked. When my professor called him out, the kid blubbered, “But Tarantino—” To which my professor replied, “Are you Tarantino?” No. No, he was not Tarantino.

The difference between you, me, that kid, and Tarantino is that Tarantino paid his dues. It’s extremely rare to find someone who became successful by completely ignoring the conventions of their craft. And the same is true for entrepreneurship.

Mindset shift: Nobody is “above” learning the fundamentals. You know that by appreciating the current structures and systems, you will be better poised to disrupt them in the future.

“If you really look closely, most overnight successes took a long time.” – Steve Jobs

5. Kill your darlings

Once upon a time, an animation studio was four years into creating a film about the ocean. They had sunk thousands of hours, hundreds of thousands of dollars, and a lot of blood, sweat, and tears into the project. Then, the unthinkable happened… Finding Nemo. You know what the studio did with their ocean movie? They scrapped it.

As entrepreneurs, once we invest a lot of time and energy into something, we’re afraid to abandon it—even if the circumstances that made it worth pursuing in the first place don’t exist anymore. It’s the sunk cost fallacy. It’s important to remember that regardless of if you keep chugging along, the investment you made is unrecoverable. On the flip side, the gains you made are still valuable. The only choice you have is how you move forward—and sometimes, that means changing course.

Mindset shift: No effort goes to waste, even if the resulting work becomes irrelevant. Instead of letting your ego rule your decisions, you choose the best course of action and move on.

Building enthusiasm for your business is a slow but crucial process. What techniques have you pulled from other fields to help connect with your audience?

Alexie Basil is a screenwriter-copywriter who spends way too much time with words. She founded SPACE K9, where entrepreneurs learn how to use storytelling and psychology to write copy that converts.


Here’s Why Productivity Hacks Don’t Work



How many times have you eagerly tried out a new productivity hack or tool and not gotten the result you expected? There is wealth of information available to us giving us everything we need to know to increase our productivity, but most people live their life in chaos.  Why do still see so many people struggling to manage their time and simply not able to get the results they desire?  What is missing? (more…)

Continue Reading


4 Lies You Keep Telling Yourself When You’re Afraid to Do Something



lies you tell yourself
Image Credit:

When’s the last time you let fear get the better of you? Whether we want to admit it or not, fear keeps us from doing a lot of the things we know we really should do to achieve our goals. Fear is especially detrimental to entrepreneurs (read ‘wantrepreneurs’) that want to launch their first big project. (more…)

Continue Reading


Tips, Tools, and Techniques to Create Your Curiosity



Image Credit: Unsplash

Curiosity is a great characteristic that people rarely sustain in their lifetimes. Some people struggle to sustain curiosity because of their internal and external challenges. They cannot encourage curiosity to come to the fore as they condition their mindsets with their learning, experience, and environment. However, there are very few individuals who sustain their curiosity levels throughout their lives to excel as extraordinary achievers.  (more…)

Continue Reading


5 Life Tips You Didn’t Know You Needed to Hear



Image Credit: Unsplash

Life is a battleground, we need to keep fighting until our appointed time on earth comes. So, in this post, you will see the best of the best life tips you have never heard before. These tips are life-changing and can change you immediately. Let’s go!

1. Be independent 

Hundreds of millions of people make this mistake. We depend on people like us. “he will get it done for me, she will get it done for me”. You rely heavily on people and guess what, you are making a big mistake. 

There are a lot of people that have helped others and perhaps time changes for them, they become poor and rely on the people they have helped, guess what comes out at the end of this reliance? Disappointment, promises backed by failures, etc. 

Who are you depending on? Who is that person you can’t do without when getting things in your life done? If there is anyone, you are making a big mistake. And starting today, all you have to do is add a prefix – what if!

What if my friend stops helping me, what if I get disappointed by people I trust with my life, what if they neglect me and turn me down”.

A man or woman that depends on people like him is equal to a feeble pillar holding the four corners of a house. What happens when the feeble pillar falls? The man’s house falls down super-flat. Your trust should only be in Jesus. Man can fail us at any time but God is always faithful till his Kingdom comes. 

2. Love your neighbor as yourself 

The gravity of this word is enough to shatter the whole earth into pieces. 

Only if the whole world just kept this simple commandment Christ Jesus gave then, there will be no murders, poverty, greediness, anger, envy, betrayal, disappointment, etc. 

Why are there such things in the world? Because we hate ourselves. As long as you are fine all is well. You care about yourself only, selfish, you have and yet you cannot give. 

Those are the characteristics of over 90% of the 7.6 billion humans on earth. Why can’t you do to others what you would have them do to you? Why can’t you help that suffering neighbor who needs food? Then, a lot of people will say 

“Go away from here beggar, what did you do with your youth, I can’t give you a dime, beggar”. Why are we so cruel? This is the best tip you must dear to your heart. 

No matter what you have, no matter how little or in whatever way you can help. Help people, show them love, love them as you love yourself. Don’t forget this, today’s beggar, uneducated, debtor, poor person, etc can later become the greatest person in the world tomorrow. 

“Don’t settle for what life gives you; make life better and build something.” — Ashton Kutcher

3. Have a growth mindset

A growth mindset is what makes one successful and go far in life. However, a fixed and stagnated mindset throws one into jeopardy of life.

A lot of people have a fixed mindset, what they believe is what they believe, nothing you say on earth can change their mindset, they are the most educated in the world so they don’t need to learn any further. Did you have a fixed or growth mindset?

A growth mindset leads to success, achievements, happiness, learning more, and becoming better. On the other hand, a fixed mindset leads to complacency, pride, lack of achievement, ignorance, the stagnancy of the mind, etc. 

Let’s see an example of someone with a fixed mindset:

Cait tells Alice: Alice stop being so proud it’s annoying. 

And Alice responds:

“How dare you say I am proud, I am not. I am the most humble woman on earth”. In the example, Alice with a fixed mindset has a fixed mindset. However, what she does not know is that she is in the darkness of her ignorance. She is ignorant of the fact that she is a proud person thus, she can’t see it. 

People with a fixed mindset are ignorant. You must never have a fixed mindset. Always be willing to learn and to grow with humility. Pride can take you nowhere. 

4. Forgive everyone and give as many second chances as you can  

A lot of people have done all they could to be happy and have peace. But, they find out that happiness is not just there and that peace of mind is absent. 

Why is that? It is because you have a lot of grudge against people that have offended you. Yes, we know, it pained you to your heart, and what next? Keep malice? But, do you know what that unforgiveness does to you?

I call it the seed of unforgiveness because it plants a seed in your heart and this seed further grows to become hatred, depression, lack of freedom, zero peace, etc. 

If in only one person’s heart are all these things, then a person like that can never know peace and happiness. For example, if you were to go to a party with your friends and you hear that perhaps the other friend that you keep malice with is coming to the same party. 

Naturally, the only thing you would think of is not going to the party anymore because you want to avoid the person at all costs. And what does that add to you? It doesn’t add instead, it subtracts from your life because you could have gone to the party, had fun, and even have new friends or even new opportunities.

If not for anything will you forgive people, forgive them for the sake of God, for the sake of Christ Jesus. Because if you cannot forget the trespass of people, don’t expect God to forgive you. Forgive everyone, give them as many second chances as possible. 

Mind you, they can still mess up and make terrible mistakes all you have to do is keep forgiving them. This may not be so easy to the flesh. However, it is only The Spirit of God that can make you forgive the trespass of people. Without The Holy Spirit, it is impossible to do so. 

5. Love God

Do you love God? Are you a child of God? Do you believe in Christ Jesus? Even if the rest of the tips on these lists do not resonate with you, I want you to hold this very important to your heart which is to Love God with all your heart, soul, and strength.

And you can do that only by being a child of God. This life is too short. It is like a vapor, it is nothing. Life is more like an empty barrel that makes noise. You will grow old, your strength will leave you and you will die but, what happens after that? Where are you going to spend the rest of your eternity? 

Continue Reading