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7 Principles That Drive the Success of Millennial Women Entrepreneurs

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There are many different factors that go into the success of a business. However, there are a few principles and strategies that millennial women entrepreneurs, in particular, value and implement more than any other generation. If you’re a woman entrepreneur looking to grow your business, then the seven principles and strategies outlined in this blog post are a great place to start.

Principle #1: Stay Creative

One of the most important principles that millennial women entrepreneurs live by is staying creative. This means always being open to new ideas and looking for ways to improve your business. Women are naturally creative beings, so embracing this principle can help you to stand out in your industry.

Some ways to stay in the creative flow include:

– Keeping a journal of your ideas

– Attending workshops and networking events

– Joining online communities of entrepreneurs

– Watching TED Talks and other inspiring videos

Millennial women in business are strong believers in using their imagination and originality to come up with new ideas and solutions. As a result, they are more likely to take risks and experiment with new things. This can be seen in the way they run their businesses; they are not afraid to try out new strategies or methods, even if there is a chance of failure.

Principle #2: Be Driven By Your Values

Millennial women entrepreneurs are highly values-driven. They care about making a difference in the world and helping others achieve their goals. This comes through in the way they approach business; they focus on providing valuable products and services that meet the needs of their customers. In addition, they often give back to the community by donating time or money to causes they believe in.

Principle #3: Keep Tech Skills Fresh

Millennial women entrepreneurs are very tech-savvy. They use technology to their advantage in order to run their businesses more efficiently and reach a larger audience. This includes using social media platforms to market their products and services, as well as utilizing online tools such as cloud storage, social media automation, email marketing and collaboration software.

“It’s our choices that show what we truly are, far more than our abilities.” – J.K. Rowling

Principle #4: Be Resourceful

Millennial women entrepreneurs are extremely resourceful. They know how to get the most out of every situation and make the most of what they have. As a result, they are good at making wise business decisions, gathering research and managing workflows. They also tend to be more flexible than other generations, which allows them to adapt quickly to changing circumstances.

Principle #5: Your Network Impacts Your Net-worth

Millennial women entrepreneurs are good networkers. They know the importance of building relationships and networking with other professionals. As a result, they are more likely to get help when they need it and expand their business reach.  Women are also more likely than men to engage in networking activities on social media platforms like LinkedIn, Instagram and Facebook.

Principle #6: Be Authentic and Transparent

Millennial women entrepreneurs value authenticity and transparency. They want their customers to see the person behind the business, so they’re not afraid of showing some personality when it comes to marketing themselves and their products. They also believe in being truthful with their customers, which helps to create trust and loyalty.

Principle #7: Be a Team Player

Millennial women entrepreneurs are team players. They understand that success is not possible without the help of others, so they work collaboratively with their employees, partners, and customers. By collaborating effectively, they can create a powerful network of support that helps their businesses grow faster and stronger.

All in all, these seven principles are what drive the growth and success of millennial women entrepreneurs.  If you want to be successful in business, then you should think about emulating these same values and strategies in your brand.

Remember, there is no one-size-fits-all approach to success; so find what works best for you and go for it! Stay creative, values-driven, and focused on your goals, and you’ll be well on your way to success.

Jerica Glasper helps women entrepreneurs, authors, and social media influencers gain more online visibility, credibility, and impact by leveraging publicity opportunities to tell their stories and share their content in ways that position their brand as a trusted expert. As the founder of Expert Status Media, Jerica has helped clients from a wide range of industries improve their brand messaging, enhance their online brand image, grow their leads and make sales.

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Business

The Entrepreneur’s Reading List That Transforms Ideas Into Empires

These must-read titles and writing insights reveal how entrepreneurs turn bold ideas into empire-level success.

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top entrepreneurship books for business growth
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Entrepreneurship is powered by stories—of accomplishment, failure, and decision moments that define businesses. Books are maps, providing insight from individuals who’ve traversed the road ahead. (more…)

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Entrepreneurs

The Leadership Shift Every Company Needs in 2025

Struggling to keep your team engaged? Here’s how leaders can turn frustrated employees into loyal advocates.

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Bridging the gap between employees and employers
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In workplaces around the world, there’s a growing gap between employers and employees and between superiors and their teams. It’s a common refrain: “People don’t leave companies, they leave bad bosses.”

While there are, of course, cases where management could do better, this isn’t just a “bad boss” problem. The relationship between leaders and employees is complex. Instead of assigning blame, we should explore practical solutions to build stronger, healthier workplaces where everyone thrives.

Why This Gap Exists

Every workplace needs someone to guide, supervise, and provide feedback. That’s essential for productivity and performance. But because there are usually far more employees than managers, dissatisfaction, fair or not, spreads quickly.

What if, instead of focusing on blame, we focused on building trust, empathy, and communication? This is where modern leadership and human-centered management can make a difference.

Tools and Techniques to Bridge the Gap

Here are proven strategies leaders and employees can use to foster stronger relationships and create a workplace where people actually want to stay.

1. Practice Mutual Empathy

Both managers and employees need to recognize they are ultimately on the same team. Leaders have to balance people and performance, and often face intense pressure to hit targets. Employees who understand this reality are more likely to cooperate and problem-solve collaboratively.

2. Maintain Professional Boundaries

Superiors should separate personal issues from professional decision-making. Consistency, fairness, and integrity build trust, and trust is the foundation of a motivated team.

3. Follow the Golden Rule

Treat people how you would like to be treated. This simple principle encourages compassion and respect, two qualities every effective leader must demonstrate.

4. Avoid Micromanagement

Micromanaging stifles creativity and damages morale. Great leaders see themselves as partners, not just bosses, and treat their teams as collaborators working toward a shared goal.

5. Empower Employees to Grow

Empowerment means giving employees responsibility that matches their capacity, and then trusting them to deliver. Encourage them to take calculated risks, learn from mistakes, and problem-solve independently. If something goes wrong, turn it into a learning opportunity, not a reprimand.

6. Communicate in All Directions

Communication shouldn’t just be top-down. Invite feedback, create open channels for suggestions, and genuinely listen to what your people have to say. Healthy upward communication closes gaps before they become conflicts.

7. Overcome Insecurities

Many leaders secretly fear being outshone by younger, more tech-savvy employees. Instead of resisting, embrace the chance to learn from them. Humility earns respect and helps the team innovate faster.

8. Invest in Coaching and Mentorship

True leaders grow other leaders. Provide mentorship, career guidance, and stretch opportunities so employees can develop new skills. Leadership is learned through experience, but guided experience is even more powerful.

9. Eliminate Favoritism

Avoid cliques and office politics. Decisions should be based on facts and fairness, not gossip. Objective, transparent decision-making builds credibility.

10. Recognize Efforts Promptly

Recognition often matters more than rewards. Publicly appreciate employees’ contributions and do so consistently and fairly. A timely “thank you” can be more motivating than a quarterly bonus.

11. Conduct Thoughtful Exit Interviews

When employees leave, treat it as an opportunity to learn. Keep interviews confidential and use the insights to improve management practices and culture.

12. Provide Leadership Development

Train managers to lead, not just supervise. Leadership development programs help shift mindsets from “command and control” to “coach and empower.” This transformation has a direct impact on morale and retention.

13. Adopt Soft Leadership Principles

Today’s workforce, largely millennials and Gen Z, value collaboration over hierarchy. Soft leadership focuses on partnership, mutual respect, and shared purpose, rather than rigid top-down control.

The Bigger Picture: HR’s Role

Mercer’s global research highlights five key priorities for organizations:

  • Build diverse talent pipelines

  • Embrace flexible work models

  • Design compelling career paths

  • Simplify HR processes

  • Redefine the value HR brings

The challenge? Employers and employees often view these priorities differently. Bridging that perception gap is just as important as bridging the relational gap between leaders and staff.

Treat Employees Like Associates, Not Just Staff

When you treat employees like partners, they bring their best selves to work. HR leaders must develop strategies to keep talent engaged, empowered, and prepared for the future.

Organizational success starts with people, always. Build the relationship with your team first, and the results will follow.

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Entrepreneurs

What Makes an Entrepreneurial Leader? Traits of the World’s Best Innovators

Inside the mindset of entrepreneurial leaders who transform risk, passion, and vision into world-changing results.

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entrepreneurial leadership skills and traits
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When you think of Richard Branson (Virgin Group), Bill Gates (Microsoft), Steve Jobs (Apple), Rupert Murdoch (News Corporation), and Ted Turner (CNN), one thing becomes clear: they are not just entrepreneurs, they are entrepreneurial leaders. (more…)

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Entrepreneurs

Building a Business Empire: Lessons from the World’s Boldest Entrepreneurs

Learn essential lessons, success strategies, and mindset shifts every aspiring entrepreneur needs to overcome challenges and build a thriving business.

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how to build a business empire
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Back in July 2017, I attended a business seminar on entrepreneurship in India. With my appetite for learning and meeting new people, I wanted to explore the latest developments in the entrepreneurial world. (more…)

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