Success Advice
(Video) The Reason Why You Should Start A Business Using Youtube
My YouTube channel is 3 months old and I make more than a full-time income from it. In fact, I have an employee. I’m not the only one, either – I have friends who are making an income from it. I know 18 year olds who are making an income from it. There is nothing distinguishing any of us from you, except we started a few months earlier.
Make no mistake – YouTube is not the new television. YouTube is set to become bigger than television. It is my belief that you should join my friends and I in the revolution. Start a business on YouTube today, in fact you should’ve started it yesterday.
But not to worry – you haven’t missed the train yet, at all.
https://www.youtube.com/watch?v=_PwkFwMlkYA
YouTube is just beginning to notice the seismic cultural potential of their platform and is investing in their growth. They’ve just opened up offices and huge professional studios in New York, London, Los Angeles, and Tokyo, and you’ll likely see more soon enough. They’ve introduced a system where you as a “YouTube Creator” can go to these studios (as long as you have 10,000 subscribers) and start making fully professional videos with YouTube’s help. They do this because they know what I know (and do you should) – YouTube is going to be the biggest video platform ever invented. Not only does everyone watch YouTube, they watch its content over and over. A video can spread virally through The Internet in seconds.
This does not happen through television or film; that would be like comparing The Internet of 1999 to The Internet of today.
YouTube has further investment in this expansion because they’ve noticed its highly profitable nature and a lot of (already) successful people are making money on it. Celebrities like Russell Brand (who shoots one video per day) and Bill Gates are active YouTube users, promoting both their work and their personal beliefs. With people at this level of notoriety, single YouTube videos are starting to reach as many (if not more) people as a TV show or film would.
So, what does it take to actually start your own YouTube business and reach a mass audience? Well, it’s not as difficult as you think.
Just a couple of years ago, it was very expensive and time-consuming to start a business using videos and video marketing. However, today all you really need is a cheap camera, a microphone, and a computer to upload your videos on. In fact, you don’t even need that much – many smartphones these days serve as good quality (720p-1080p) cameras, and even come with serviceable microphones. If you want to invest more, you can find a good DSLR camera, an affordable lens, and a decent $40 microphone for audio, much like the set up used in my videos. In short, it’s ridiculously easy to start shooting videos and thus build a company.
If you want me to really blow your mind, you don’t even need that much. One of my clients who I’m teaching to do the exact same YouTube business formula is just using his laptop. He can’t afford a camera, so he just takes his laptop outside and he starts filming himself in the park holding it in his hands!
By now you may be thinking, “Sure it’s easy to record a video or two, but what do I talk about? I don’t have any skills”. I would counter that you probably do. If you have a skill that is marketable or teachable, something along the lines of sales, fitness, self-development, or really anything that people are willing to pay for, you can teach it other people in your videos. Furthermore, if you have a skill that you can actually perform for other people (think graphic design or video editing), you can use your videos to promote your service and get clients. If you can do that much, congratulations, you have yourself a business. You have a bit of freedom in your life.
You don’t have to go to an office, you don’t have to commute through traffic jams for hours each day, you don’t have to sit in meetings with people you don’t actually like – you can work to your own schedule and build 1-on-1 relationships with people in your chosen field. You can live a life on your terms.
If you do this, your future prospects are very bright. Almost all of the successful people I know with a lot of insight on how things are going to look in the future are heavily into the revolution taking place in Internet Marketing. But, as I said – it’s not too late. We’re just getting started here. You can do this as well.
Mark my words, when you do this, you develop skills that will never leave you. Public speaking, video editing, sales, coaching, promotion, marketing, branding – the list goes on. For anyone out there still on the fence of the power of The Internet, take solace in the fact that if you create a YouTube business and somehow someway the web becomes less relevant, you’ve developed all the skills listed and can get a job almost anywhere you like.
Yet what kind of current job can help you such a vast array of permanent skills? Many jobs simply pay you for your time, teach menial tasks like copy-pasting emails and formatting documents, and might fire you someday to start the cycle all over again.
Your YouTube company will never do that because it’s yours. Moreover, your value and influence will only increase with time. The videos you make will get views for the rest of your life. If you still to have clients 10 years from now, your videos are quite the impressive resume.
If you start today, regardless of age, in 5-6 years, you can become a world-class master at any of these skills – editing, speaking off-the-cuff, coaching, sales – you will be able to do it all. And you can earn a full-time income traveling all around the world if you want, it’s all online!
I hope I’ve made a good case. NOW is the time. Begin today, implement, learn everything you can. Remember as I said in the beginning – there’s no difference between you and me. Except that I’ve already started.
Scale Your Business
Tired of Wasting Money on the Wrong Marketers? Here’s How Smart Entrepreneurs Are Finally Hiring Right

If you’ve ever Googled how to hire a Facebook marketer or best TikTok marketing agency only to spend thousands on someone who couldn’t deliver…congrats, you’ve joined a very expensive club! For many entrepreneurs, hiring a digital marketer feels like more like visiting a casino and gambling with your runway, than it feels like securing a partner who’ll help build your business. Often, it feels like you’re betting on a stranger to grow the dream you’ve poured your savings into.
And way too often, you lose that bet.
You don’t need another list of the “Top 10 Agencies” with five-star testimonials and polished logos. You need to know which marketer can actually drive results for your business. Not in theory. In practice.
This is where entrepreneurs are learning to pivot. And it’s why a new platform called TruthMetric.com is turning heads across the startup world.
Why Most Startups Burn Through 3–6 Marketers Before Finding the Right One
Here’s the hard truth: most startups don’t fail because of their product, they fail because they can’t get sales or sell it fast enough. And in trying to fix that, founders usually go through five or six marketers, burning tens of thousands before finding someone who truly knows how to convert.
You build your product, get your website live, maybe even launch an ad campaign. But when you search for help and look up how to “hire a YouTube ads agency” or “top Facebook ad expert for Shopify”, you get hit with a sea of shiny portfolios, “ninja” titles, and endless promises.
Three months later, you’re still waiting on your first profitable campaign, and you’re most likely out tens of thousands, feeling utterly defeated…and maybe grinning with an affinity for that upcoming boxing class with a picture of that marketer’s fac……nevermind.
If this sounds like you, it’s time for what one entrepreneur called a strategic shift to scale smarter, not harder.
Introducing TruthMetric.com: The Transparent Marketplace for Hiring Marketers Who Deliver
TruthMetric.com isn’t just another freelancer platform or agency directory. It’s the first hiring solution where you can see three years of real, verified marketing performance before spending a dime.
That includes:
- Verified ad campaign performance
- Actual return on ad spend (ROAS)
- Industry-specific experience
- Platform specialties (Facebook, TikTok, YouTube, Google Ads, and more)
Whether you’re looking for a Facebook ads expert, a TikTok marketer, or a YouTube growth strategist, TruthMetric.com lets you filter and compare based on what actually matters, results.
This level of clarity is something you won’t find on platforms like Upwork or Fiverr. And it solves what many founders know too well as the New York Pizza Problem: where every marketer claims they’re “the best,” just like every pizzeria in Manhattan says they’re #1. Often without showing you results, you get sucked into this dream of collaboration, until the nightmare commences the moment you fork that first invoice payment. Hence the deception that leads to many business owners losing their hard earned savings and budget to launch their grand idea.
With TruthMetric, you finally get the data to decide for yourself, BEFORE you hire. Now if only New York Pizza shops had the same transparency then maybe you’d finally find the best pizza in New York, perhaps the perfect post work out after a boxing sesh? I think so!
Why Founders Are Shifting to Results-First Hiring
Most entrepreneurs think they need to do it all themselves, until they burn out or burn through their budget. That’s exactly why this founder had to drop the Superman complex and hire a marketing genius.
What makes TruthMetric so powerful is that it turns hiring into a confident move, not a hopeful one. You’re no longer guessing. You’re choosing from proven performers. You know what vertical they dominate. You know their past client performance. You see the monthly results from the campaigns they ran, and the outcomes they achieved.
It’s not just efficient. It’s empowering.
Scaling Quickly Requires Automation and Eliminating the Noise
Founders who scale quickly understand one thing: growth isn’t just about hustle, it’s about systems. TruthMetric is the system for finding great marketers at speed. No more DM’ing ten freelancers or interviewing agencies feeling like you are asking the world of them to just see some prior results. Instead you get to see the information you need to make an informed decision and plug into verified talent, all ready to perform.
This difference allows for you to match perfectly with the right talent quickly. If you’re building your business to run lean and fast, this convenience plugged in with automation can help you scale your small business right alongside your new marketing hires.
Why TruthMetric Is Also a Boon for Marketers, Not Just Founders
This isn’t just a win for founders, it is a gift for great marketers, too.
If you’re a freelance marketer who’s been quietly pulling 10x ROAS for clients while being passed over for flashy agencies, you now have a stage where your results speak louder than your brand.
TruthMetric is a true meritocracy. No fluff. No sales tricks. Just data.
If you’re tired of being overlooked and ready to stand out based on what you actually deliver, this is your home.
The Secret Weapon for Investors and M&A Operators
There’s another angle here that some of our readers might miss.
Investors, private equity firms, and M&A advisors should be drooling at the thought of having a proven talent pool they can plug and play and the ability to use TruthMetric to revive underperforming companies. Imagine acquiring a business or becoming an active investor, then dropping in a verified operator with a history of explosive growth in that niche.
It’s plug-and-play. Scale on demand.
That kind of insight has never been available before. You couldn’t do this on Upwork. You certainly can’t do it through a friend-of-a-friend referral.
And when it comes to attracting high-performing talent, here’s how to hire top talent and keep them around.
Let’s Really Drive This Home…
If you’ve wasted money on agencies or freelancers who couldn’t deliver, it’s not because you’re bad at hiring, it’s because the game was stacked against you. Trusting dreamy charismatic sales pitches over data was a doomed approach from the start.
TruthMetric levels the playing field by showing you what no other talent marketplace does and that’s proof.
Real marketers. Real results. Real growth.
It’s time to stop guessing and start hiring based on data.
Visit TruthMetric.com and make your next marketing hire the one that actually works.
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