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How To Make Money Buying and Selling Websites

Joel Brown (Founder of Addicted2Success.com)

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Buying and Selling Websites - website flipping

The idea of buying and selling websites, otherwise known as website flipping, is becoming a very common trend on the Internet. Ideally, a less functional site is bought at a low price and later sold at a higher price after it has been tweaked and modified for better presentation and functionality.

This stems from the idea that most individuals who need a website to run their business or projects, lack the time and technical knowhow of designing one. You can take this opportunity to buy websites, fine-tune them a little and your efforts will be recovered when you sell the awesome new re-designed website. A powerful investment opportunity if you know how to flip a website properly.

 

The types of websites you can buy

You need to understand the types of websites available before deciding on the business of buying and selling websites. Essentially, the type of websites you may venture in will depend on a variety of factors; this may include the purpose of the website, the expected traffic, audience, structure and so on.

The most common types of websites for sale in the market include:

  • Forums
  • Dropship product sites
  • Blogs
  • Popular sales and Clickbank pages
  • Clickbank ready affiliate sites
  • Niche communities
  • Paid membership sites
  • Social networking websites

 

Clickbank affiliate ready websites are great and have high income potential, but this is true if you understand that specific niche. You may otherwise be required to throw in a little more effort. These sites also tend to produce high income at the start due to he launching effects, but then die off after a while.

Blogs are great, but they require extra effort to drive in traffic, unless you have a creative writer to supply constant high quality SEO content.

Community sites on the other hand are great because they don’t rely on Google or social media sites to drive in traffic. This can considerably make your venture of buying and selling websites a success story.

Niche specific or paid membership sites have proven to be lucrative as their monthly income can be maintained relatively high with some good marketing.

 

Considerations before website buying and selling

 

1. Technical know how:

If you are buying a website then you need to find out if you have the technical knowledge required to manage the website. Some sites are pretty easy to run; you may just need to update content through its content management system once in a while. Other sites may however be quite complex to handle and may require some advanced IT skills.

 

2. Traffic:

You need to find out how much traffic the website gets. It’s all about traffic, remember? Google analytics can come in handy for this. You can request an authentic screen shot from the person you are looking at purchasing the website from so that you can verify the websites traffic is legit.

If you are selling your website, then you can use a screen shot of your awesome flood of traffic to promote the sale of your website.

 

3. How much money does the website make?

Ask the owner for screenshots or video screen casts to verify the weekly or monthly income of the website. Some months may be better than others in certain niches, so you want to see a graph of their performance report as far back as possible. Just in case they are only showing you a visual of a miracle month of income, which a number of websites have from time to time.

 

4. Is the website established?

You need to verify that the website you are about to buy has solid roots, otherwise the income and the traffic may vanish after a few months. You can do this by checking the number of pages Google has indexed so far, age of the domain name, traffic and revenue income history and number of back links that point back to the website.

 

5. Does the Website have a good promotional system in place?

Once you create content for your website you want other people to share it also right? Well you need to make sure that the website you are considering purchasing has a Twitter, Facebook, LinkedIn, Pinterest, Instagram account etc… The Social Media accounts don’t have to have a strong following, (although that will give you a great knee up to drive traffic), but they at least have to have the websites full name included in the username so that you are accepted officially through these social network platforms by visitors and viewers.

 

Where to buy or sell websites

There are a number of websites on the Internet where listings of sites for sale are maintained. These websites can be used for website buyers and website sellers. Most sites require that you bid on the listings and the seller will choose on the best bid, kind of like eBay.

You need also to consider several factors on such websites such as security as well as the fees charged. You might also be required to develop a reputation on such sites to be more successful at bids.

The most common and reliable market places for buying and selling websites are Digitalpoint and Flippa. You may find some other smaller ones when you search on Google, but these two websites have so far gained the most trust and reputation.
Most of these sites are convenient when it comes to buying and selling websites. Some sites like Flippa may however charge up to 5% transaction fees, but this should not be an obstacle if you have found a potential site to buy.

You may also opt to go to website owners directly, if there is some way of contacting them. Some owners even announce the sale of the site or domain name on their platforms. This might be a viable option considering that sites that rank highly for certain keywords may be relatively expensive in the marketplaces.

If you have trouble tracking down the owner of the website you can always head over to whois.com and run a search on their websites domain address. Most sites will come up with the webmasters email address and this is usually a good way to reach out to the website owner.

 

How much should you offer when buying or selling a website?

You should first keep in mind that a website is generally valued by how much revenue the site is generating at the present. For transaction purposes, do not allow the website owner to value the website based on foreseen “potential”. This is because if such potential existed, they would not be selling it in the first place. The following three other means should assist you in finding the value of an existing website.

 

Website Valuator Sites

There are a number of websites out there that can determine the site’s value, but this is not always reliable and should only be a rough estimate of the true value. What a number of people do is, they will visit 5-6 websites that value your desired site and then you average the total value that the 5-6 sites equate to.

 

Value by Comparison

Another way to value a website is to compare it to a number of sites in that niche or field and see what other similar sites have sold for in the past or are currently priced at on the market.

 

Website’s intrinsic value

This is how much you get when you break down the components of the website. Look at the key traits of the site, applications, programs, design, social media following, mail subscriptions.

 

How to improve your site before selling

There are thousands of ways in which you can improve on your purchased website before selling it at a profit. Such value addition practices include:

 

Design: you can make the website to be a little more eye-catching by changing style, colour theme and even fonts. There are various templates that can do this for you to make the process a little less involving. If you are running a blog through wordpress then google “wordpress themes” and download some to play around with for a better layout or style. 

Add content: You can also add some rich SEO content to increase the visibility of the website and improve ranking on search engines. This is especially useful for niche specific websites. SEO, stands for Search Engine Optimization and is highly convenient and very rewarding to understand if you are interested in mastering the art of “increasing your organic website traffic”.

Rethink your hosting: you may want to move your newly acquired website to a more reliable hosting company that runs at least 99% of the time. A number of sites guarantee a 99% up time, and are more reliable with a lot better support in case you have any technical issues.

One thing I have learnt through running Addicted2Success.com is that it is highly important to have a fast enough Dedicated Server with enough CPU, Storage & RAM to manage the high amount of traffic during peak times. It may cost around $100 or more per month for a dedicated server but at least your site wont crash and your page loads are a lot quicker, resulting in better google rankings, which is something any serious website owner should strive for.

Add some personality: A personalized site draws in more of an audience and ensures a steady supply of traffic as people feel more like you’re their friend than some corporation or robot run business that they go to from time to time.

You may want to also brand you domain name, add a logo, open forums, throw in a bit of your personal experience, create a bio or any other way that connects you with the audience and builds more of a friendly rapport.

Others: Depending on the type and purpose of the site, you may add applications, plug-ins, change the structure/site map, link to social sites and more.

 

Selling your website

As mentioned earlier, there are websites that act as marketplaces for buying and selling websites. You can list your websites here after you have done all the necessary improvements and wait to select on potential bidders.

Similarly, you can set aside a space on the website for an announcement that shows the website is for sale. This might be a slower process but it puts you in control of the transaction and pricing. Better still, you can set aside a small website specifically for the purpose of your website buying or selling activities especially if you are an established figure in the website flipping business with several websites on the line.

One more thing, do not overprice your websites. Always make sure you sell at the true value and this will cultivate more happy returning clients in your venture of buying and selling websites.

We hope this gives you enough information to buy and sell websites successfully, best of luck!

 

Article By Joel Brown | Addicted2Success.com

I am the the Founder of Addicted2Success.com and I am so grateful you're here to be part of this awesome community. I love connecting with people who have a passion for Entrepreneurship, Self Development & Achieving Success. I started this website with the intention of educating and inspiring likeminded people to always strive for success no matter what their circumstances.I'm proud to say through my podcast and through this website we have impacted over 100 million lives in the last 6 and a half years.

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11 Comments

11 Comments

  1. myblock

    Aug 8, 2016 at 6:30 pm

    Lots of thanks for the share, great information.

  2. Charles

    Dec 1, 2015 at 12:24 pm

    Great post! I am trying to learn more about selling or buying websites and this article gave me a lot of insight so keep up the good work!

  3. Richard Marcus

    Apr 24, 2015 at 4:01 am

    I have been buying websites at auctions for some time now. You have to be very careful when checking the claims of the website revenue and traffic.

  4. tim blankenship

    Nov 3, 2013 at 6:49 pm

    One of the better articles on website flipping that I have read

  5. Michael Koral

    Sep 27, 2013 at 3:49 pm

    Joel, well done with this. I would want to point out that if someone is looking to buy a very well established site, making at least $100,000 a year, it is best to go through a broker as they are able to assist with due diligence and typically only list quality sites.

    • Joel

      Joel

      Sep 27, 2013 at 8:42 pm

      Nice point Michael, thanks for dropping a comment 🙂

  6. Esther

    Sep 24, 2013 at 8:07 pm

    Hey Joel
    Thank you for this wonderful info.
    I thought of trying Flippa but they are charging some nominal amount so decided against it.
    Also as you have said we don’t know what the site owner might have done with the site. The main reason behind is many ain’t sell if the site is doing well.

    • Joel

      Joel

      Sep 25, 2013 at 8:23 am

      Yeah, or maybe the previous owner is not working the site to its full potential. There is an opportunity to profit for pretty much any niche you can think of that is out there. You just have to be creative and hustle hard to see results. Thanks for the comment Esther.

  7. Govand Malhani

    Jun 6, 2013 at 9:07 am

    This is a great tutorial!
    Thanks for sharing.
    This Is right way to make money from buy and sell website

  8. Yolette M Saintiny

    May 8, 2013 at 9:12 pm

    This is a great tutorial!
    Thanks for sharing.

  9. Brian Englert

    May 8, 2013 at 1:10 am

    Great article

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Success Advice

10 Secrets to Success From Clickfunnels Top Affiliate Spencer Mecham

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Spencer Mecham
Image Credit: Spencer Mecham

Are you looking to be an affiliate? You have to acquaint yourself with a couple of tips which guarantee great success. Affiliate marketing you will not get paid until some kinds of actions are taken by the readers.

Identified and explained hereunder are ten secrets for successful affiliate marketing which are proven to guarantee higher values to your readers and the likely maximization of success:

1. Aim at meeting the needs of your target market

Your reader is by far your best asset. When appropriately satisfied, the chances of them taking the necessary courses of actions are raised. For this to happen, you have to understand them inside and out. Do so by inquiring about their pain points, their tastes and preferences, and their expectations of your blog.

Yogita Aggarwal avers that promoting the wrong product is a sure path to failure. To mitigate this, you have to conduct thorough market research.

2. Maintain a fair degree of trustworthiness

Readers are generally smart, and they can easily spot an affiliate link when they come across one. You should not attempt to promote an irrelevant product or bombard them with too many adverts. They will just lose interest, leave and possibly never come back.

You should hence aim at building a pool of repeat visitors. They are the ones who are more likely to drive traffic to your site, place orders and refer others to your site. You can only build good relationships by marketing quality content.

As you do this, be sure to prioritize value addition by sharing only those products which you are confident of being relevant, valuable and sincerely helpful to your readers. Make it a point of disclosing any links or relationships you have with your vendors. This will go a long way in solidifying the trust.

3. Be passionate about what you are doing

It is essential to be passionate about what you are doing or attempting to do. It is almost impossible to succeed in what you do if you don’t truly love it. Avoid marketing only for the sake of money. It is only then that you will be able to generate new ideas and marketing perspectives which are crucial for the success in the field.

“Passion is energy. Feel the power that comes from focusing on what excites you.” – Oprah Winfrey

4. Approach the issue one step at a time

Do you desire to manage $5,000 in your first month? Hold on! You will first and foremost have to achieve $1 then $10 and eventually someday to $5,000+. This requires time. You will have to comprehend the psychology and behaviors of your client base first and foremost. After doing that, you will be able to build on that information for higher profit margins.

5. Be helpful

To maximize the possibility of eliciting positive responses from your readers, you have to go further than just letting them know of the existence of your products. Take some time to provide in-depth reviews of the products on sale. Highlight their features and offer brief explanations of just how beneficial they could be to the user.

Preferably, share a personal testimonial or case study in the affiliate link in your review. These build trust and verification which in turn enhance the experience of the visitors considerably. Higher sales will naturally follow after that.

6. Be an ambassador

Instead of promoting the products as a marketer, you are strongly advised to develop them as though they were your own. To do this:

  • Review the products by laying particular emphasis on why you think they are better than their competitors.
  • Produce tutorials showcasing their use or services.
  • Put in place a landing page to enlighten your referrals rather than merely pointing them to your site.
  • Recommend one product alongside why you prefer it. This will help undecided buyers make rational decisions.
  • Enforce some bonuses for the high-value affiliates and joint ventures deals

The steps above will let your affiliates make their decisions from a more informed position. On the same note, they will enable you to gain added influence and authority for your own, not to mention deepening relationships between your provider and you.

“Trust is built with consistency.” – Lincoln Chafee

7. Uphold great transparency in your affiliate relationships

It is necessary that you uphold a significant degree of transparency in your affiliate relationships. Your readers will definitely appreciate your honesty and will gladly contribute to your earnings. They will often track any dishonesty readily. This will definitely scare them away from your site and drive them to the websites of your competitors.

To further stand out of the crowd, you might want to offer a bonus for any action taken from your site. This is extremely useful when in a field that is saturated with many other players.

8. Choose the various affiliate products keenly

Take some time to go through the list of various products that are available. In particular, match them with the expectations, tastes, and preferences of your target market. As you promote them, alter the ads every now and then, attempt different graphics and texts to find the most effective ones.

You will have to spend some time before arriving at the best formula possible. While at it, you will also realize the need to rotate or alter ads from time to time to captivate the attention of the audience well.

Generally speaking, digital ads are better options. They have higher conversion rates and generate higher commission rates. For maximum profits, consider promoting products that are highly priced and those that renew each month.

9. Work on a strong reputation within your niche

Affiliate marketing is generally more sophisticated and highly profitable. Rather than building one-page campaigns, focus on putting in place a sales funnel, assets, and other things which have a higher value. Identify the best niche and stick to it. These steps will not only earn the trust of your visitors but also develop stronger relationships with your advertisers.

10. Generate and post high-quality content

Your content marketing strategy should be your highest priority. The content serves as the foundation and the lifeblood upon which your site is hinged. Readers will only be interested in your site if it contains helpful and valuable content.

This being the case, you should aim at excellent furnishing contents and effective monetizing strategies which are proved to work out well. You will lose readers if you make the slightest attempt to compromise your content. That, of course, will lead to the forfeiture of the opportunity to make any money from your adverts like referral-based and cost-per-click.

All said and done, the quality of your content is the single most contributing factor of the credibility of your blog, website, or business. Hence it is in your best interest to invest heavily in it if you ever hope to make any meaningful success!

Which one of the above 10 secrets to success from Spencer Mecham resonated most with you? Let us know your thoughts below!

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Success Advice

Success Isn’t Rocket Science, but There Is a Simple Equation

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success equation
Image Credit: Unsplash

People all around the world are looking for the secret to success. There are countless answers out there: personal connections, wealth, good luck, positive mindset, hard work, determination, passion, and on and on.

Some of those things might be true for some people, but I don’t think success comes from just any one variable. I also don’t think there is a single tangible answer that can be replicated by the masses. It seems that the more we look for one, the more questions we tend to find.

What is the secret to success? Is it enough to be passionate and hardworking? Is it enough to have a positive mindset? What steps can we take to become more successful?

Well, if you have been pondering questions like these, look no further. I believe success comes from, not one variable, but a combination of variables, an equation if you will. I’m not talking about anything too complicated or complex, like rocket science. This is an equation so simple it practically solves itself:

(Intrinsic Motivation + Action) x Momentum = Success

“I’m not a math whiz! What does this mean?” Don’t worry, as my high school algebra teacher could attest, this isn’t real math, but I can assure you that it works very well. Allow me to explain each variable.

Intrinsic Motivation

Intrinsic motivation is your internal, innate reason for wanting to do something and it’s the vital first part of the formula for success. Without it, everything we try to do will most likely fail, but what is intrinsic motivation?

Let me ask you a question: what do you like to do in your free time? Do you volunteer because it feeds your soul to help others? Maybe you love doing puzzles because you love the feeling you get when you solve a problem? Do you go hiking because you love to connect with nature?

If no one were paying you, would you still volunteer, solve puzzles, or go hiking? Of course you would! You receive intrinsic rewards when you do those things, and therefore you have a strong, internal motivation to keep doing them.

Another way to look at this is to know your “why.” Your “why” is your deep-rooted reason for doing something. Simon Sinek talks about this a lot, and Tony Robbins says, “If you have a strong enough ‘why,’ you can do anything.” It’s a great concept, but there is another side to this coin.

Having a weak “why,” or no “why” at all, means that you have no intrinsic motivation to speak of. You’re practically a rocket ship with no rocket fuel. I don’t know about you, but I’ve never seen a rocket get too far without fuel.

To achieve success in any endeavor, you must start with your intrinsic motivation – you must start with why. Why do you want to achieve success in your life?

“Challenges are gifts that force us to search for a new center of gravity. Don’t fight them, just find a new way to stand.” – Oprah Winfrey

Action

Now that you know what motivates you and you have a strong “why,” you have to take action towards your dreams. Action is the second part of the formula for success because, without action, we wouldn’t get anywhere in life. We might have fuel in our tanks, but we still have to hit the launch button.

I see a lot of people who spend time learning, planning, learning some more, trying desperately to perfect their strategy before they start. But the reality is, you are going to discover the most valuable lessons along the way.

It is impossible to plan for every situation, so trying to do so only delays your success. Author Karen Lamb says, “A Year from Now You May Wish You Had Started Today” and that’s true. “Someday” is a common code for “never.”

Sure, jumping in without having everything figured out will cause you to run into the occasional obstacle or setback, but again, you can’t plan for every obstacle. If you have a strong enough “why,” you’ll overcome obstacles and press on.

So, whether you’re ready or not, you need to take action towards your goals to achieve success. The only way to achieve success is to start taking action and build momentum. What one thing can you do today to take action towards your goals?

Momentum

In my opinion, momentum is the most critical aspect in the formula for success and here’s why: Starting isn’t worth much if you keep quitting. Remember that rocket ship analogy from before? If not having a “why” is like not having any fuel, then starting and stopping is like using up all of your fuel only to land again immediately.

Building momentum, however, is like breaking free of the atmosphere and reaching space. Once there, the zero gravity keeps the rocket afloat, and the pilot only uses relatively small amounts of fuel to propel and steer the rocket through space.

I read an article from The Huffington Post and it said, “In 1967, Apollo mission to the moon, the Saturn V rocket’s needed over 500,000 gallons of fuel just to break free of the Earth’s atmosphere. The final stage of the trip only required 86,059 gallons of fuel. That means it took nearly 5.8 times as much effort to launch as it did to keep the momentum.”

So, the next time you think about quitting, remember how much energy and effort it took to get started in the beginning. Do you want to go through that again? Do you really want to waste that much energy when you could keep going?

Don’t quit! Instead, keep taking action towards your goals, day after day, month after month, and year after year. Doing this will help you create radical momentum in your life and in your goals.

“Momentum solves 80% of your problems.” – John C. Maxwell

So there you have it, the formula for success. It doesn’t matter what you’re trying to do – land on the moon, lose weight, start a business, run a marathon, save a million dollars – you have to know why you want to achieve success. You have to have fuel in the tank.

Once you know what’s propelling you forward, you have to take action every day and never quit. This will allow you to build an unstoppable momentum that will carry you to the success you seek.

It’s not a matter of if, it’s a matter of when. Success takes time. There are no shortcuts. There are no quick fixes. There are no overnight successes. To be successful, you have to intrinsic motivation for the long haul, and no matter what, you cannot quit taking action.

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Success Advice

The Power of Personal Reviews: How It Can Skyrocket Your Success in Life

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personal review
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Do you want to elevate your personal success? If so, do you know what the number one thing that’s keeping you away from that success? You could be doing everything right in terms of setting goals and going after them, and still not make progress if you’re not doing this.

The secret is personal reviews. As goal-getters, we’re conditioned to take action and work hard to make our goals happen. But if you’re not measuring the effectiveness of your actions, then the outcome may be no better than if you were running around in circles. In order to not be stuck in the same place, you have to be continuously adjusting your strategy.

The key is knowing exactly what to do differently in order to achieve your goals and accelerate your success. This is where personal reviews come in, because they answer the most important questions such as: What parts should you keep on doing? What parts should you do differently? What exactly happened last time that prevented you from reaching your goals? How can you get to your goals even faster the next time?. The victory path often isn’t linear, and reflecting on it will improve the process, which is the most important part for speeding up success.

According to Harvard Business Review, people were shown to be more productive and less burnout after thinking about and planning their day than those who didn’t. Studies cited in the same Harvard Business Review have also shown that employees in call centers who spent 15 minutes at the end of the day reflecting on the lessons learned performed 23% better after 10 days than those who did not reflect. If you work in an even more complex role, imagine the benefits you would gain from consistent reflections. Ready to take on your own review?

Here are the three parts of a personal review and how each part will help you achieve personal and professional success:

1. Get Clear On Where You Are to Make Better Decisions

It’s hard to get to your destination if you don’t know where you are right now. Luckily, personal reviews are similar to a GPS, where it can accurately pinpoint your place in life. By getting clear on your current situation, there are three main benefits that’ll contribute to your success.

One, it reaffirms your goals. As I often find working with clients doing their own personal sprints to success projects, goals can be easily forgotten without regular check-ins. Each personal review helps bring these goals to top of mind, and align all your actions so that each one will move the needle.

Two, it keeps you on track. Once you are clear on your goals, it’ll become much more obvious whether you are on your way to hit your target or if you have strayed off the path. This will help you focus more clearly, and save time from unnecessary distractions and course-corrections.

Three, it builds momentum. By regularly reviewing how things are going, you can celebrate the wins, and improve on areas that didn’t go well. After all, success comes from consistent action and making progress towards your goals.

“What you can measure, you can improve.”  – Peter Drucker

2. Discover the Roadblocks That Are Holding You Back

Now that you have a solid understanding of where you are at, it’s time to get down to the why. Why are you where you are currently, and how can you go even faster? The second part of personal reviews is where you’ll discover the golden nuggets of insights that you can use as your secret weapon.

Maybe you realized that you usually only get one or two important things done each day. Why is that? Is it because there are too many distractions? Or is it because your energy levels are low? And is there a filter you can set up to differentiate between what’s important and what’s not?

These are all incredible insights into the decision-making process and the factors that contribute to your success. If you stumbled, think about what parts you wouldn’t do again next time. If you achieved your goals, think about which parts you can repeat to succeed again. And as you collect more data points, the easier it’ll be to pinpoint how to 10x your productivity and results. And the more frequent you do reviews, the faster you’ll be able to progress. For example, if you conduct weekly reviews, you’ll be able to move four times as fast as someone who does monthly ones. Now, you can work smarter, instead of harder.

3. Fast Track Your Success Through Feedback Planning

Once you have the clear understanding of exactly where you are and what you need to do differently, you can use this feedback to make powerful changes to your plan. This is the last part of personal reviews – setting and prioritizing goals to accomplish by the next review.

These new goals will not be something that you’ve haphazardly put together, but rather it will be a combination of your insights and your vision of success. These reviews can be massively effective productivity tools and accountability structures that you can use to review the past and set in place the steps to take for the future.

For high potential professionals who do not conduct weekly reviews, one of the top reasons is that they either don’t understand the process, or can’t see the benefits. Now that you know how it works and the huge impact it can have, I invite you to take charge of your life, and face your goals and fears head-on.

“Every minute you spend in planning saves 10 minutes in execution; this gives you a 1,000 percent return on energy.” – Brian Tracy

After all, in order to stay a high performer and relevant, you must grow. And whether you want to become more focused, motivated or productive, personal reviews will carve out the path for you to get there and skyrocket your success.

How do you envision yourself accelerating through personal reviews? Leave a comment below!

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Success Advice

5 Surprising Ways Your Posture Impacts Your Success

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how your posture affects your success
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What makes some people successful while others flop, even with the same education, background, and job position? There is no one size fits all formula, but one thing that always stands out is a person’s posture and body language. The way in which you sit, stand, and even walk, tells people so much about you, and you don’t have to utter a word.

I’m a big movie buff, so if I reference a few scenes, you will understand why. Your posture not only tells people about you, but it can make you feel more powerful and confident in your own abilities. Wouldn’t you like to know what your posture is saying to others and how you can change it?

Here are 5 ways your posture impacts your success:

1. Posture is a Nonverbal Sign of Who You Are

Remember in Titanic, when Jack is waiting to have dinner with Rose. When he’s leaning against the staircase, what does his posture say to you? Gangster? Thief? Then Jack sees the distinguished (banker?) walk by. He’s impressed with his posture and manner of walking, which he tries to emulate.

This is a perfect example of the image you are projecting to others. What do you want your image to say to others? When you are in a business setting, you should always be aware of your posture, so you don’t end up leaning on the staircase like Jack.

2. Good Posture Empowers You

Your posture and other body language makes you feel more powerful and boosts confidence.  A study from Ohio State University found that those who sat up straight had more confidence in their own abilities and believed more strongly in positive statements they had written about themselves.

“A strong confident person can rule the room with knowledge, personal style, attitude and great posture.” – Cindy Ann Peterson

3. Your Posture is Vital to Your Health

Anyone who has spent time sitting in front of a computer screen will tell you that it can wreak havoc on your neck, back and shoulders. It’s true that our bodies were not designed to sit for the majority of the day, but when you add poor posture to the mix, you are asking for some serious pain.

You can only imagine what people will think if you take time off work because of back pain or neck pain. Of course, the alternative is to spend your time rubbing your neck, which won’t do much for your image or authority presence. Avoid these issues by practicing good posture!

4. Good Posture Helps You Perform Better

When your body is out of balance, that is to say, when you are hunched over that keyboard or your head is pushed forward when you are standing or walking, you can’t perform to your true potential. This is especially true if you end up with neck or back aches later on in your day because you are slouching. When you feel good, you look good, and you can perform like a champion!

5. Your Posture Affects How People See You

This should be fairly obvious to everyone. Have you ever seen a CEO slumped over their computer? Think of the movie Shawshank Redemption, when escaped prisoner Andy Dufresne sits in front of the bank executive to cash out his account. His posture screams confidence and authority in that scene. Imagine if he had been a quiet mouse, staring at his feet, with slumped over posture. Your posture can make a huge difference in how you are perceived.

“I listen better with earplugs in, so I can see what your body is really saying.” – Jarod Kintz

The Good Posture Problem

Whenever I counsel new employees, I always stress good posture and how important it is to every area of their lives. I see them sit up straight, pull back their shoulders, and sit back in their chair, only to find them slouched over their keyboard or phone a few minutes later.

Let’s face it, keeping good posture after years of neglect can seem like a lot of work and you’re right, it is. However, it only seems that way because we are unaccustomed to how it feels. We are also creatures of habit and slouching at your desk is probably a bad habit you learned many years ago. Habits were meant to be broken, friends, and it’s not as hard as you might think.

Tips for Practicing Good Posture

If you want to come across as Meryl Streep does in every scene where she is walking in The Devil Wears Prada (minus the arrogant attitude, of course), you should think about your posture every day.

You can try setting an alarm on a daily basis to check your posture at work or at home. Try to be mindful of the way you’re sitting, standing and sleeping, and avoid any unnatural positions. Ask friends and family to remind you to stop slouching, too!

Also, check your workstation and make sure nothing is triggering bad posture there. Is your computer screen at eye level? Is your chair comfortable? Make sure your office equipment isn’t negatively affecting your posture.

Finally, some people have great success with a yoga or Tai Chi class, which focus on building strength and flexibility in your postural muscles. If you’re interested, you might sign up to maximize your posture. Otherwise, you can also try a home morning posture routine with different stretches.

In the end, you have the power to change your posture! As your mother might say: sit up straight!

How do you practice having proper posture throughout your day? Share your thoughts below!

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