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How to Become a Proven Wartime Leader

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For businesses and society, these crosswinds have created a war on everything: on traditional leadership, on the role of companies, how we live, and how we plan for the future. Success in these turbulent times calls for wartime leadership.

In 2020, it’s business as usual, and leaders will be required to fend off a range of existential threats. These could come from a wide range of sources including increasing geopolitical instability, social disenfranchisement, polarization, macro-economic change, climate change, corona pandemic, and so forth.

The role of a wartime leader

A wartime leader is led by the very specific circumstances of their time. A wartime leader is hyper-aware and ever questioning, constantly articulates and demands adherence to their business purpose, has a long-term guiding vision, has excellent intelligence networks to seek insight and information from a broad range of sources and channels and isn’t afraid to pivot their business or strategy to a responding threat. They can also rapidly refocus people, skills, assets and revenue streams accordingly, and ideally in anticipation of it regardless of the accepted wisdom.

The style of leadership that resulted in business growth and profitability in previous decades will no longer be enough. Leaders will be forced to rethink traditional boundaries of competition, market, and industry along with navigating new pathways to collaboration, development, or service delivery in light of the evolving conditions.

This is an opportunity for leaders to look beyond traditional business metrics such as profit margins and shareholder returns to really consider and create purpose-driven organizations.

A leap beyond social responsibility, this means considering the long-term, positive impact – or legacy, if you will – they will have on all of their stakeholders and touch-points including their employees, their community, and their environment.

Maintaining the same mindset that worked in previous decades will simply not serve us in the future. Will our leaders step up to become wartime leaders or will they surrender to the challenges of time?

“The task of the leader is to get their people from where they are to where they have not been.” – Henry Kissinger

Important aspects of wartime leadership:

1. You Are Not All-Knowing (And you don’t have to be)

Remember this, “The ability to focus, obsess, and chalk out priorities is vital, and this skill is not one that comes easily. It comes from the ability to learn, unlearn, and relearn the battlefield.”

Stop predicting how long this may be. None of us know. Instead, focus on what your business needs to do to survive and win the market. Get closer to acquisition than awareness. Focus on what you can do today to be better off tomorrow. These are times of war – living to the next day matters.

2. Over-communicate

None of us know what will happen in the next weeks and months. Last week already feels like a year ago. For your team, over-communicate – especially when working from home, in isolation, and in uncertainty.

Keep the team up to date on as much as possible. Help them prioritize activities that have the biggest revenue opportunities. Have them take care of each other. Teach them how to think like a soldier – doing what needs to get done to get to the next day, helping pick up their fellow employees when they are down, and focusing on the task at hand.

Don’t forget, “A wartime leader has top priorities locked in, and is in a position to specialize in these elements with razor precision.”

“Effective communication is 20% what you know and 80% how you feel about what you know.” – Jim Rohn

Conclusion

Just as a chess grandmaster is in a position to see the entire board and not only a couple of moves ahead, so must a wartime leader. The ability to focus, obsess, and chalk out priorities is vital, and this skill is not one that comes easily.

It comes from the ability of a wartime leader to learn, unlearn, and relearn the battlefield.

Understanding the landscape and atmosphere during which the battle is fought is crucial.

Finally, the simplest wartime leader knows the way to lead. The best commander-in-chief knows the way to rally the troops and keep them motivated. Whether it’s down within the trenches or within the room, creating a bond with the soldiers that keeps them going is the mark of an accomplished wartime leader. 

Understanding the landscape and atmosphere in which the battle is fought is crucial. If tough decisions need to be made, the resolve required to do so comes from a place of experience and knowledge. It takes courage to make unpopular and problematic decisions and the wartime leader must know that.

What do you think is the defining trait of a leader? Share your thoughts with us below!

Hi everyone my name is Anaam and I am the founder of Success Strategies. I am very passionate about success. I read a lot of books on how to become successful. Now I am very happy to share the knowledge whatever I have learned. My core purpose is to give knowledge and value to my readers. Follow me on Twitter @RasoolAnaam.

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Success Advice

15 Essential Habits to a Stronger, Healthier, and Happier You

The journey towards transformation is not about perfection but about progress

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building positive habits

What habits can truly transform your life? That’s what you’re here to uncover. In our no-nonsense guide, we’ll introduce you to 15 habits to change your life, each with the power to improve your day-to-day existence.  (more…)

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19 Common Characteristics All Visionary Leaders Have

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visionary leadership qualities

When you look at business leaders like Bill Gates, Sam Walton, Sir Richard Branson, and philosophers like Bertrand Russell, Martin Heidegger, Ludwig Wittgenstein, David Bohm,  C. S. Peirce and inventors like Nikola Tesla, Paolo Soleri, Harvey W. Bailey, Thomas Edison, Alexander Graham Bell and Wright brothers and political leaders like Mahatma Gandhi, Martin Luther King, Jr. and Aung San Suu Kyi, it becomes very clear that they are all connected through one leadership—visionary leadership. (more…)

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Wealth Lessons Everyone Should Hear for Every Stage of Your Life

Do you have the courage to rewrite your story?

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How to Choose the Best Affiliate Programs for Your Blog

If you follow these steps, you can create an affiliate marketing plan that makes money, fits well with your content, and connects with your readers

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how to choose the best affiliate programs for your blog

Picking the right affiliate programs for your blog is really important. It can make a big difference in how much money you can make and how much your readers get out of your blog. With so many choices out there, deciding which ones to go with can be tricky. 

This guide is here to make it easier for you. It will give you clear steps and helpful tips to choose affiliate programs that fit well with what your blog is about, what your readers like, and what you stand for. 

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Understanding Affiliate Marketing

Before you start picking affiliate programs, it’s important to really understand what affiliate marketing is and how it works. 

Basically, affiliate marketing is when you promote a product or service on your blog, and then you get paid a little bit every time someone buys something or does something because you recommended it. 

It’s great for both the person selling the product and the blogger, because the seller gets more sales with low risk, and the blogger can make money from their blog.

How to Choose the Right Affiliate Programs for Your Blog

1. Assess Your Niche and Audience

The key to doing well in affiliate marketing starts with really knowing what your blog is about and who reads it. Consider the following:

  • Your blog’s content: What topics do you cover? Ensure the products or services you promote are relevant.
  • Your audience’s interests and needs: What solutions are they seeking? Choose affiliate programs that offer products or services that solve their problems or enhance their lives.

2. Research Potential Affiliate Programs

Once you know what your blog is about and what your readers want, start looking for affiliate programs. Choose ones that are well-known for good products, great customer service, and helpful support for affiliates. Resources to find these programs include:

  • Affiliate networks like ShareASale, Commission Junction, and ClickBank.
  • Direct searches for “[Your Niche] affiliate programs” in search engines.
  • Recommendations from other bloggers in your niche.

3. Evaluate the Commission Structure

The commission structure is a critical factor to consider. Look for programs that offer competitive rates that make your efforts worthwhile. Consider:

  • The percentage of commission per sale.
  • Whether the program offers a flat rate per action (e.g., per sign-up).
  • The cookie duration, which affects how long after a click you can earn commissions on sales.

4. Consider the Program’s Reputation and Sureness

Join affiliate programs with a solid reputation for quality and sureness. This not only ensures that you’re promoting good products but also that you’ll be paid on time. You can:

  • Read reviews from other affiliates.
  • Check the program’s history and background.
  • Look for any complaints or issues reported online.

5. Analyze the Support and Resources Offered

A good affiliate program gives you things like ads to use, training on their products, and helpful managers. Having access to these resources can really help you do a better job at promoting their products.

6. Understand the Terms and Conditions

Before signing up, thoroughly review the program’s terms and conditions. Pay close attention to:

  • Payment thresholds and methods.
  • Any restrictions on how you can promote their products.
  • The program’s policy on affiliate marketing on social media platforms.

7. Test the Product or Service

If possible, test the product or service before promoting it. This firsthand experience allows you to offer genuine charge and build trust with your audience.

8. Look for Recurring Commission Opportunities

Some affiliate programs pay you again and again for subscriptions or services that charge fees regularly. These can provide a more stable income compared to one-time sales commissions.

Implementing Your Choice

After choosing the best affiliate programs, the next step is to smoothly include your affiliate marketing in your content plan. This includes:

  • Creating valuable content that naturally incorporates affiliate links.
  • Disclosing your affiliate affairs transparently to maintain trust with your audience.
  • Tracking your results to understand what works best for your audience and adjusting your strategy accordingly.

Picking the best affiliate programs for your blog involves careful planning, research, and making sure they match what your audience likes and needs. 

If you follow these steps, you can create an affiliate marketing plan that makes money, fits well with your content, and connects with your readers. 

The real key to doing well with affiliate marketing isn’t just about the products you talk about, but also how much your audience trusts and values your advice. 

With enough time, patience, and hard work, your blog can grow into a successful space that earns a good amount of affiliate money and helps your readers choose the right products.

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