Connect with us

Success Advice

10 Things Every Serious Entrepreneur Knows That You Don’t

Joel Brown (Founder of Addicted2Success.com)

Published

on

achieving entrepreneur success and motivation

Aspiring Entrepreneurs are popping up everywhere in hopes of following in the footsteps of the cashed up risk takers and uber successful they look up to. The problem is that they are just starting out and are about to waste a lot of time going in the wrong direction to success.

So I have decided to share some insight and advice for entrepreneurs that I was fortunate enough to receive whilst meeting and interviewing some of the worlds top performing entrepreneurs.

 

1. You Don’t Always Need To Be First

A lot of entrepreneurs think that they need to be first to market, when this is really far from the truth. Being first isn’t always best, just because you are the first doesn’t mean that you are necessarily the best, sure it means that you had the courage to navigate your way through the unknown but if you look at companies like Google and Facebook, they entered late in the game.

First there was Friendster, then there was Myspace then Mark Zuckerberg swooped in and created Facebook which is now dominating in most categories as the leading social media platform.

Mark Zuckerberg saw that privacy was very important and found countless flaws in the MySpace design of offering and was able to release a much friendlier and more powerful social media platform that would eventually knock MySpace out of the ring of relevance.

This is a powerful lesson to remember, that if you are the first in your market you should always strive to improve on your product, offering and design.

 

2. Being Self Employed Sucks

Another big mistake that a lot of entrepreneurs make is that they stay in the self employed bracket for way too long.

If you have ever read Robert Kiyosaki’s book “Cashflow Quadrant”, you would understand that there are four parts to the quadrant in creating true wealth.

Here are the 4 sections:

1. Employed

2. Self Employed

3. Business Owner

4. Investor

A lot of entrepreneurs leave their day jobs so they are no longer “employed”, they then become, what you call “self employed”. The problem is that when you are “self-employed” a majority of the time you are only generating “active income” which means you still need to work the 9-5 hours, or more to make a consistent income.

The key to entrepreneurial success is to create a stream of “passive income” or “residual income”.

That is why your focus as an entrepreneur should be to move to the next level of “business owner” or “investor” as soon as possible.

 

3. There Are No Hacks or Shortcuts

Real entrepreneurs know that success in life is conceived through relentlessly pursuing your goals and dreams, no matter the cost.

If you are constantly chasing shortcuts and hacks your success will be temporary. When the algorithm or the playing field changes you will be caught looking for another hack or another shortcut hoping that it’s just around the corner when in most cases it won’t be.

Instead focus on personally growing and becoming a better version of yourself each and every day so that no matter what the playing field is or what life throws at you, you are experienced enough to handle every challenge and every hurdle that comes your way.

 

4. You Can’t Crack Under Pressure

You may have a plethora of skills, amazing ideas, and solid finances but if you can’t handle the pressure then the entrepreneur arena will be “no fun for you!”.

You have to thrive on the pressure, you need to use it to fuel your energy and your motivation to win.

Serious entrepreneurs love to solve problems, successful people love the challenge, they know that it will make them faster, bigger, better and stronger in the long run.

 

5. There Is Power In Story Telling

The difference between an entrepreneur that achieves $100 million in sales of a product or service to one that receives $10 million in sales of a product or service is usually determined by how effectively he or she is at marketing and sharing their message to the public.

Most people purchase based off emotion of how the message made them feel and how compelled they were to buying into what you were saying.

Don’t forget that at the end of the day sales is just a transfer of emotion.

So get your story down pat and fill it with catchy and descriptive words that will spark a compelling vision and appetite in anyone that hears your story or message.

 

I am an entrepreneur picture quote

 

6. You Need to Set 10X Goals

Entrepreneurs know that if they really want to hit those big audacious goals they have to aim for the moon. You are not worthy of that goal unless you are able to prove that you can grow into the man that you need to be to hit it. So focus on growing each and every day towards that goal in everything you do.

Sales King and multi-millionaire “Grant Cardone” has proven over and over again that setting 10X goals is a sure-fire way of achieving massive success. Grant teaches fortune 500 CEO’s and some of the most affluent entrepreneurs out there how to set their 10X goals and hit them.

There is a reason why Grant Cardone is worth over $100 million. Grant writes down his 10X goals every morning, every night and whenever he is disappointed.  This is what a serious entrepreneur is willing to do to become truly successful.

 

7. Time is No Longer The Most Important Commodity

Serious entrepreneurs know that there is no point in trying to beat the clock. Sure there are time management tips that you can live by, and productivity hacks you can add to your arsenal but in the long run time is always going to catch up.

The one thing that we do have more of a control over is how we spend our days and how we expel our energy.

Time is no longer the most important commodity… energy is.

Serious entrepreneurs know that health is just as important as finances, and exercising is the key to longer lasting energy. This is why health and exercise is one of the top success habits implemented by some of the world’s most wealthiest people.

 

8. You Can’t Do It All

As my multi-millionaire business mentor “Tai Lopez” says “You can’t do it all, if you wanna go big-time you need to find a partner that will compliment your weaknesses so you can focus on your strengths.”

Bill Gates had Paul Allen, Warren Buffett has Charlie Monger, Steve Jobs had Steve Wosniak. They all found a strong, skilled partner to take their business to the next level.

 

9. You Need a Little Inspiration Mixed with Desperation

Many entrepreneurs start their business with a strong passion for the idea behind it and get so involved with how much they love it and forget that they actually have to work.

The idea may be amazing and exciting but if you spend your time focusing too much on the fact that it feels cool or the logo looks pretty rad then your time to shine in the marketplace is slowly slipping away.

Inspiration is great but there must be some sense of urgency. Some sense of desperation in taking action now, not later, and taking it all the way as if your life depends on it should be your only option.

You don’t need to be so desperate that it reads all over your face, but you do need to know that time is of the essence and you must move with haste.

 

10. Business Plans Are Old School

Seasoned entrepreneurs know that 50 page business plans are an outdated way of devising your future business moves. The landscape is constantly changing and the ones that are crushing it out there have become pros at adapting to the constant shifts.

Create a business map. A rough idea of what you foresee over the next 18 months. This should fit on 2 or 3 pages at most.

Work out your 1 or 2 line mission statement, your budget and do some market research so you aren’t going in blind. That is all that is needed. If you are looking for Investors then you will need something more solid in place but for now you just want to focus on getting your startup off the ground and in your brand in front of eyeballs.

Don’t focus too much on the old school hype of a bible style business plan.

 

What other things do you believe serious entrepreneurs know that most people don’t? Share them in the comment section below. We’d love to hear your advice.

 

Feature Image Originally appeared on: HBO- Jerry Weintraub – His Way

I am the the Founder of Addicted2Success.com and I am so grateful you're here to be part of this awesome community. I love connecting with people who have a passion for Entrepreneurship, Self Development & Achieving Success. I started this website with the intention of educating and inspiring likeminded people to always strive for success no matter what their circumstances.I'm proud to say through my podcast and through this website we have impacted over 100 million lives in the last 6 and a half years.

Advertisement
46 Comments

46 Comments

  1. EC

    Nov 20, 2016 at 4:19 pm

    Great article and advice. Will share for sure

  2. Cynthia

    Oct 20, 2015 at 5:36 pm

    This is a really great article. The tips are real and actually interesting! I never thought about the quadrant before. Great idea. This is my second go around on a small biz. I sold my first company in 2010 – took a 5 year rest and now I am back in the saddle. I love the word “hustle” when it comes to getting things going. If I could pick one word that I resonate with, that is the one. Good luck to everyone who decides to pursue something new and exciting.

  3. Dr.Yogesh Babar

    May 28, 2015 at 4:43 am

    Thanks Joel, for the nice article…. You always inspired me….

  4. Carla Ramos of Sofregít

    Mar 27, 2015 at 1:41 pm

    Thank You! A Wealth of Information in a Quick Read! I am inspired! Know that you have made this entrepreneur validated for steps already being taken & wise to tackle the ones I did not know!!!

  5. Karl Hadwen

    Mar 26, 2015 at 10:24 pm

    8) You Can’t Do It All – although for some people it’s incredibly hard to find a mentor. I, myself, would find it hard to find a mentor just because I live in the middle of nowhere, and I know a lot of people are in the same situation.

    • Enyver

      Sep 13, 2015 at 6:36 pm

      I agree with you. its really hard to find a mentor, People can be so catty. But I’ll continue searching.

  6. amit

    Mar 12, 2015 at 9:10 am

    loved it

  7. Matthew Parker

    Jan 23, 2015 at 12:04 pm

    Thank you Joel, that was excellent insight you shared on success and I appreciate it. I would say that to achieve much success own your own or even with the help of a few solid individuals is awesome. Consider this however, if you can go a great distance with the talents and abilities of people alone, how much further can you go when you go with God? Divine guidance and providence is the true path to success. If you think you have achieved success without God, You have not begin to succeed at all! Search God out and give way to His ideas and words and then you will embark on the true journey to success. Success is when man meets with God and the two become one. Then all of heaven will become your partnership and its resources will be the framework from which you allow earth to meet is true destiny. High sales and huge clientele are but a byproduct of connecting to one’s true identity and purpose. My advice to all who desire true success is shift from the front seat to the back and let God lead you. Why? Because His infinite wisdom is supreme and the total sum of what we think we know can not compare. Truly the time has come where a generation will arise whose lives will be covered by the glory of God and not the facades of men. The same will uncover the greatest level of success to ever be attained and none will overcome them except they become joined. May our eyes always see the Bigger picture.

  8. Jeff Whitaker

    Dec 29, 2014 at 4:38 am

    Great tips to consider especially as we approach the fresh start of a new year.

  9. Bogac Erel

    Nov 21, 2014 at 10:07 pm

    Hi Joel, as an old startup employee, and a second time entrepreneur, I’ll re-read a few times and share this post. Thanks for the good advices!

  10. Nilesh Parakh

    Nov 19, 2014 at 9:37 am

    This is excellent article joel

  11. Junriz A.

    Nov 17, 2014 at 2:29 pm

    Thanks Joel. Entrepreneurs are always open to learn and absorb experiences.

  12. Greg Matinian

    Nov 13, 2014 at 6:25 am

    Thank you Joel, these are very practical advices… I have been an entrepreneur for almost 8 years; always learning and practicing the art and I can say that your advice is very true. Recently I made my own list of 15 traits an entrepreneur needs.

    If only I can add 2 things to this list that would be EXCELLENCE and VEWING CRISIS AS OPPORTUNITIES.

    • Joel Brown

      Joel Brown

      Nov 14, 2014 at 1:22 am

      I’m glad you enjoyed them Greg! Great points also! Thanks for sharing them.

  13. Immanuel

    Nov 12, 2014 at 8:05 pm

    God bless you Joel for not being selfish.

  14. Flavia

    Nov 12, 2014 at 8:24 am

    Thank you Joel, this is really eye opener to me and i will apply these skills

Leave a Reply

Your email address will not be published. Required fields are marked *

Success Advice

How YOU Can Create a Powerful 10 Year Life Vision

Ashley Hann

Published

on

Where do you desire to be 10 years from now? Joel Brown, founder of the well-known website and podcast Addicted2Success, breaks down exactly how to gain clarity in your life and create a powerful 10-year life vision. The vision process that Joel teaches has transformed the lives of hundreds and thousands of people who use it.

You can listen to the full podcast interview here with Joel Brown or head over to my website AshleyHann.com for more inspirational podcast episodes.

Joel Brown is the real deal. He travels the world coaching thousands and thousands of people to stand in their vision so they can turn their dreams into a reality. He has been featured in the Think and Grow Rich movie, Entrepreneur, Forbes, Inc., The Huffington Post, Success Magazine and more. He has sat down with well-known thought leaders such as Tony Robbins, Deepak Chopra, Jay Shetty, Gary Vaynerchuk, Grant Cardone, John Assaraf and the list goes on.

This is a MUST LISTEN episode all about gaining clarity, creating harmony in your life and creating a powerful 10-year vision so that you can live the life you’ve always wanted.

Joel Brown (Founder of Addicted2Success.com)

Joel breaks it down for you step by step. In this episode, we go over:

  • The 3 key questions you must ask yourself in order to live a fulfilled life and master your 10-year vision
  • How to define success for yourself and discover what you really want
  • The 8 areas of life to include in your 10-year vision
  • The top, prevalent patterns successful people share and why you should adopt them too
  • The 3 main limiting beliefs and bullsh*t stories that hold people back from achieving their dreams and goals
  • Why dropping perfectionism is so important and what to do instead
  • …and so much more!

If you’re more of a visual person then you can watch my video interview with Joel Brown here:

This is an episode you won’t want to miss. Joel Brown is the 10-year vision expert and teaches his vision process all over the globe to thousands and thousands of people. You’ll want to make sure to grab a pen and paper so you can take notes and action on the strategies he shares with you.

You can connect with Joel Brown @iamjoelbrown on Instagram and Twitter.  Make sure you also check out his popular motivation account @addicted2success on Instagram, Twitter, Facebook and YouTube.

You can listen to the full episode on SoundCloud,Apple Podcasts or Spotify.

OR you can watch it on my YouTube Channel:

RESOURCES:

His event: www.elevatetribe.net

The #1 motivation website he built from scratch: www.addicted2success.com

His Circle of Influence online mastermind: www.iamjoelbrown.com/applynow

Continue Reading

Success Advice

5 Ways You Can Utilize Information Properly and Think More Efficiently

Published

on

how to think more efficiently
Image Credit: Unsplash

The mind is a complex system of facets, of which some have yet to be discovered. Still, in spite of all this, there has been enough information to help us gain a rudimentary understanding of it. Thinking is what we all do, although what differs is the efficiency and levels at which we do it.

A lot of things influence the way you think, and most of these factors vary from person to person. However, there are some foundations and basic laws that can help you move from just filtering information and utilizing it to think efficiently.

Below are a few ways you can utilize information properly and think more efficiently:

1. Be quiet and listen

We’re constantly bombarded with information, and the nature of this information determines how we respond. Are you the type of person who doesn’t handle bad or even good news well? If so, learn to take a step back, evaluate things, and look for the way forward. It’s something that stock market traders do all the time, and it works like a charm with practice.

2. Never neglect what your emotions tell you

While a lot of people might not know this, it is true that the conscious thoughts we have only represent a small fraction of the events going on in our heads. At any given point in time, you have the unconscious aspect taking in massive amounts of information, most of which we don’t even know are being processed.

Your brain makes conclusions, good or bad, and starts to generate feelings that rule our emotions in the long-run. So, whenever you have a subtle feeling that points you to a certain course of action or thought, don’t ignore it. At the end of the day, that feeling gets its way somehow, and it’s better you come face-to-face with it and understand its nudges better.

“When you react, you let others control you. When you respond, you are in control.” – Bohdi Sanders

3. Never think while under pressure

Pressure can be good, but a lot of the time, it tends to yield counter-productive results. Regardless of what you’re doing, there are times when you feel pressure. What this pressure does is force you to rely less on the part of your unconsciousness that functions like a trained autopilot system (from all of the training and experiences that you’ve had in the past). Essentially, it forces you to overthink things.

You begin to analyze every aspect of what you’re doing, and you end up using parts of your brain that have no business with the specific activity. So, whenever you take the time out to develop a certain skill, make sure you learn to have faith in your instincts as well.

4. Never focus on one viewpoint

Bluffing is something that professional poker players do almost every time. It’s become an art. However, instead of just bluffing on a whim (which also works at times, by the way), most of them employ a simple trick while playing; they think about how the opposing players would act if they weren’t actually bluffing.

In most cases, the brain tends to search the world for filters in order to confirm the beliefs that it holds. However, the problem with this is that it tends to limit you. At the end of the day, you could be dealing with facts that are just not wrong.

“What’s true of the poker game is true of life. Most people are suckers and don’t realise it.” – Michael Faust

5. What do you love doing?

According to studies, a lot of people tend to have moments of insight and solutions to problems when they’re not even aware of the fact that the problem is being analyzed by the brain. These are usually moments when you take a stroll, listen to your favorite track, brew your favorite coffee, take showers, and read blogs; when you feel relaxed and comfortable.

This is because insightful thoughts are usually generated by an influx of neural activities that occur in the right hemisphere of the brain. The best time to plug into the mind is when you’re stress-free, so make sure that you engage in activities that relax you more often.

How do you go about maneuvering around and making decisions in a world constantly bombarding you with information? Let us know your thoughts and advice below!

Continue Reading

Success Advice

10 Simple Yet Effective Ways to Bring Out the Successful YouTuber in You

Published

on

how to create a successful youtube channel
Image Credit: Unsplash

YouTube is a social media platform that has turned many a normal person into a celebrity. With over 1.9 billion logged-in users visiting YouTube every month, it is a hugely popular platform that is being actively used by people who are leveraging its reach and popularity for reputation building, increasing visibility, creating and driving brand reach and last but not the least, earning money.

We keep hearing success stories of YouTube influencers who were nobodies when they started out and today run some of the most popular channels on YouTube and are considered reputed influencers in their niche.

There is absolutely no doubt that if done right, a presence on YouTube can be a massive boost for your brand (if you are a business) and ensure visibility of stratospheric proportions (if you are an individual).

But, at the end of it all, most people want to get onboard YouTube for the money. If your channel is popular enough, it can be a regular source of income for you. So, how do you become a successful YouTuber and establish a popular YouTube channel?

Here are ten great tips to help you on your way:

1. Identify your YouTube Goals

What do you want to achieve out of YouTube? Straight off the block, this is the question you must answer. YouTube can help build your brand, both business and personal, if that’s your goal. It will help improve your reputation and differentiate yourself from the competition. It could also become a revenue generation medium for you.

There are many reasons you might want to start a YouTube channel, and you need to zero in on the right one. Identifying your core goal or set of goals will help you plan your YouTube journey effectively.

2. Identify the Right Niche for Your Channel

Making videos is a resource-intensive activity. It also needs a rare degree of passion to make videos because you are going to put a truckload of effort into it. So, make sure to zero in on the right niche for your channel, meaning the kind of video content you are going to post. If you are an individual, the content must align with your interest, preferences, skill sets and knowledge.

If you are a business, it must align with your business’s services or domain. Think very carefully whether you will be able to keep making videos about a specific topic, subject or domain regularly. This will help you choose the right ‘content type’ for your channel.

3. Trust Yourself

There are some YouTubers who give up because they think they are not cut out to be successful YouTubers. There is absolutely no doubt, you will be wracked by self-doubt when you start, especially if your videos aren’t finding enough traction. The key here is to have confidence in your ability and pursuing your end goal indefatigably.

Don’t give up because of setbacks; some of the top YouTubers started off slowly and built their audience steadily. When it comes to YouTube, it is important to understand that success won’t come easily or quickly.

4. Be Prepared for Criticism

As a YouTuber, you have the ability to showcase your knowledge and skillsets to the world, but this also sets you up for criticism. There are people who are going to like your videos and there are those who won’t and will go a step further and criticize it through the comments section.

And very often, this criticism isn’t constructive and its only aim is to make fun of you and your video. Can you handle this criticism? You must if you want to be a successful YouTuber. Try developing a thick skin and don’t allow even the most virulent criticism to affect you.

5. Respond to Comments

Make it a habit to respond to comments, irrespective of whether these appreciate or criticize your video. Your response tells your viewer that you care and are prepared to listen to their views. This helps you build a relationship with your viewers who can then turn into channel subscribers. Don’t think YouTube videos are one-way traffic wherein you make a video, a viewer sees it and forgets about it. A video is a means of driving interaction and engagement.

6. Follow other YouTubers

You might have some great content ideas for your channel, but you must also keep track of what other YouTubers are doing. There is always a chance that you will get some inspiration from their videos as to how to make a video more interesting, get the lowdown on audience engagement tactics and find technical aspects as well including camera work, audio etc.

7. Attend Meetups

There are plenty of YouTube meetups, conventions and conferences happening all over the world; it is imperative that you attend YouTube events happening in your region. This way you will be able to meet fellow YouTubers in the region, and who knows, you might also meet YouTubers, you follow and want to emulate. If you get the opportunity to discuss notes or get tips, do so. This will help refine your channel content

8. Keep Measuring Your Performance

Start measuring your YouTube performance from the word go. You need to keep track of various performance metrics to know how well you have done. A metric like ‘views’ is super important but so is ‘watch time’. ouTube judges the performance of your channel on various metrics and uses these to rank your videos in search results. There are plenty of tools that can help you track and measure YouTube performance based on various parameters.

9. Don’t Judge Yourself Too Harshly

Don’t set impossible standards for yourself. You are going to make mistakes and learn from them. No video is perfect and don’t think you can start making amazingly successful videos from day one. So, judge yourself, but don’t go overboard. Don’t compare your work with people who have many years of YouTube experience behind them; this would be counterproductive and play havoc with your confidence levels.

10. Keep at It

If you want to bring out the successful YouTuber in you, you must keep at it. Plan a video publishing schedule and stick to it, irrespective of whether your videos are doing well or not. Remember, once you set cadence, you will get better at your videos, and this will drive more engagement.

A successful YouTuber is no different from a successful person. You need to work hard, learn from mistakes, and more importantly learn from others. And you must make use of all this learning to create better and more more engaging videos.

Continue Reading

Success Advice

Why You Should Prefer Emails to Phone Calls if You Want to Be More Productive

Published

on

productivity tips
Image Credit: Unsplash

“Email” and “productivity” rarely go together in a sentence. Emails have been declared as one of our largest time wasters. A McKinsey report stated that people spend around 2.6 hours each day responding to emails. That’s 13 hours a week, 52 hours a month and over 60 days a year! Imagine what you could’ve achieved in 60 days!

Emails also negatively affect our cognitive resources. When we think of responding to them while doing other important tasks, it takes up to 23 minutes and 15 seconds after being disrupted to return to full attention to a current task. Imagine how much our cognition and productivity gets fractured when we get distracted over and over again.

Constant emailing also drains us mentally. And at the end of a day, we realize that we’ve achieved nothing worth mentioning. With a phone call, you can sort issues and solve problems quickly, right? In theory, you’re right. But we live in a practical world where many variables come into play.

Below are three variables that make phone calls adversely affect our productivity, and why emails are a better alternative:

1. Wasting Time

Most “five-minute conversations” can quickly turn into 35-minute calls because people ramble about irrelevant aspects. This derailment, several times a day, severely limits the limited time and energy you have for important tasks.

Emails, on the other hand, force writers to streamline their thoughts and stick to the point. Emails can save you plenty of time and energy because you avoid lengthy phone calls. The constant strife to keep your own emails short and crisp also makes you a clearer thinker, which rewards you in other aspects of your life.

“It’s better to waste money, than it is to waste time. You can always get more money.” – Hal Sparks

2. Inaccurate Responses

An unexpected phone call can catch me caught off guard on a topic. I might respond emotionally or give an answer that doesn’t do justice to what I want to share. In a world dominated by panic buttons and fire-fighting, these don’t just stress me out but the caller as well.

Emails give me flexibility to prepare a coherent response and share it when I’m satisfied. If I feel a surge of emotion, I can sleep over the thought and share a better (more rational) response the next day. Many page-long email responses to emails that upset me have turned into a simple “thank you for your email” the next day.

3. Constant Back-and-Forth

Phone calls often are ineffective to solve business problems. Accounting for multiple people, their views, their timelines… One phone call can quickly turn into three.

Emails are quicker and more effective than even conference calls. They let you communicate with multiple people at the same time. You can share information, assign tasks and give status updates while being as specific as possible.

You must be wondering, “What about back-and-forth emails then? Why do we waste precious time on them?” Yes, email has earned a bad rap. But it’s not because of the medium; it’s because we handle it ineffectively.

A Better Approach to Emailing

For most people, constantly refreshing the inbox is part of the daily to-do list. It keeps them busy and gives them a kick of dopamine – the feel-good chemical.

Ironically, this quest to remain busy makes people compromise on taking action that can move them forward. Using emails prudently, rewards you with plenty of energy and mind space to focus on tasks that truly matter.

Here are three steps that benefited me without succumbing to the side effects of email:

1. Checking Them Less

I check emails just 3 times a day – at 9:30 AM, 12:00 PM, and 4:30 PM. If you don’t have the luxury to do the same, you can start by checking your emails for ten minutes at the end of each hour. Most senders expect a response in a little over an hour. So they won’t mind a slightly delayed response. This gives you 45 undisturbed minutes each hour to work on your core tasks.

2. Responding Quickly

People delay responding to emails at least 37% of the time, which turns finding emails and responding to them into additional tasks that cost time and lead to attention residue. Most emails take under two minutes to respond. When you can respond to an email, do so instead of putting it off. This won’t just put your mind at peace, it’ll also reduce the number of “did-you-see-this” follow-up emails in your inbox.

“I do love email. Wherever possible I try to communicate asynchronously. I’m really good at email.” – Elon Musk

3. The If-Then Technique

The If-Then technique helps you address multiple scenarios at once. For instance, an email that says, “Can we meet at 3:00 PM?” becomes, “Can we meet at 3:00 PM? If not, please advise three other times that work for you.”

This technique is also effective when you want to suggest ideas or provide instructions on alternative steps. For example, “Here’s Plan A. If it doesn’t work, connect with [name] and ask for [specific information]. If you don’t get what you need, inform me.”

I’ll admit. This sounds like more work in the current moment, but it drastically cuts down the number of trail mails, confused correspondences, and fire-fighting instances that occur due to miscommunication.

The If-Then formula is the single most effective technique I’ve learned from The 4-Hour Workweek. All of this doesn’t mean that you abandon phone calls, In fact, it’s better to use the phone for sensitive topics or if an email conversation gets dragged. But remain mindful to not let phone calls waste your time.

If you want to pursue a meaningful life, place a premium on your time. Do things that create time for you to pursue meaningful actions and avoid doing what pulls you away from them. In the knowledge economy, this is the key to success.

Do you prefer email or talking on the phone? Share your thoughts below!

Continue Reading

Trending