Motivation
Selling An Idea To Coca-Cola for 4.1 Billion Dollars
A couple months back we featured an article called How 50 Cent Made A Killing Off Water which detailed the deal that went down between 50 Cent & Vitamin Water leaving 50 Cent with almost Half A Billion Dollars in his share of the Pie over at “Glacéau”. This article features the man himself “Mike Repole” the co founder of Vitamin Water & Smart Water explaining how he came about inking a 4.1 Billion Dollar deal with Coca-Cola to release his Glacéau Vitamin Water to the Billions around the world.
Mike Repole, 38, co-founded Glacéau, makers of Vitaminwater and Smartwater, with J. Darius Bikoff in 1999.
Mike Repole – “I’m the president and co-founder of Glacéau, the beverage company that makes Vitaminwater, and last year one of the largest companies in the world approached us with an exciting proposition that would turn out to be worth billions of dollars. Sometimes you can’t see the forest through the trees; I don’t know if I actually recognized how successful a company we had created in Queens, New York, in less than a decade. What I am certain of is that I barely noticed Manhattan’s skyscraper views on the last day of April a year ago. It was nine o’clock in the morning when I greeted executives from Coca-Cola at their top-floor boardroom on Fifth Avenue, and I was focused.
I prepared for the most important day of my life like any other day: I ate an egg-white omelet and a bowl of fresh fruit for breakfast, and I wore a black polo shirt and black slacks. It was the third full-day meeting of the week and the culmination of a five-month-long discussion, so I wasn’t really nervous. Anxious is more like it. I wanted to close this deal by taking our products global while still continuing to run the business in Queens. Somewhere in the midst of all that, Coke added their sports drink Powerade to the table–a brand I’d always competed against–and said, “How about you find a way to make this better than Pepsi’s Gatorade too?” A few hours later, we all shook hands on the deal of a lifetime. The lives of everyone involved with Glacéau changed in that moment. Each of our 497 shareholders and 352 employees would eventually receive a check worth thousands of dollars. My younger brother, Gerard, a New York City police officer for 13 years, had invested very early. He had one of the toughest jobs in the world, and I helped him retire early. I will never feel prouder.
When you sell something for $4.1 billion, you celebrate with a nice dinner. That evening we ate at Les Salons, the private room above the four-star French restaurant Le Bernardin. Because I was so excited, I ordered the most expensive wine on the menu. I don’t even know which bottle. The wine could have come from a box and I wouldn’t have known the difference. And then it was back to business as usual for us here in Queens, only now we’re in the process of hiring 300 new employees, evolving Powerade, taking our products to the next level nationally, and introducing Vitaminwater internationally. We’ll be global in five years, and we needed Coke to accomplish that. Not bad for a kid from Queens who graduated from St. John’s University with a 2.2 GPA and hoped to become general manager for the Mets. Here are my fundamental business lessons that I never learned in school.”
Setting goals is a crucial first step, whether you’re striving to reach personal or professional milestones. However, achieving those goals requires planning, determination, and focus. In this post, we’ll discuss five actionable strategies that can help you achieve your goals in 2023, and we’ll provide real-life examples to inspire and motivate you. By implementing these tips, you can train your brain to achieve your goals and make meaningful progress toward your aspirations.
1. Write Down Your Goals
The first thing needed to achieve a goal is to have one. A goal becomes very clear and precise once you have written it down most simply and easily to remember.
Here are some examples:
- I am the world’s best dancer!
- I am the greatest athlete!
- I have created the world’s most innovative tech company!
They are all written with the belief that these things have already happened. Once you start believing it has already happened, other people too can sense your confidence and things start happening.
“If you want to be happy, set a goal that commands your thoughts, liberates your energy and inspires your hopes.” — Andrew Carnegie
2. The One Page Plan
A simple one-page plan to accompany your goal is much more powerful than a detailed 30-page plan. After you have written your clear goal – write down all the things you will have to do to achieve it. Make it as simple and direct as possible so that you can refer to it every day and take action. A simple plan is easier to follow and keep up with.
3. Get The Right Skills
Once you have a clear goal that has been inked into your mind, and a clear plan in place, it is very important to invest in the skills you need to achieve your goal.
So for example, if you want to become a movie star, you should immediately start developing your acting skills. Observe how other actors perform, join an acting class, read about acting, and most importantly, start honing your craft by joining a local theatre group and going for as many auditions as you can. Practice is very important for mastering any skill.
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4. Surround Yourself With The Best People
The best way to achieve our goals is to make sure we have the best people supporting us. People who succeed are always those who understand the power of people.
So let’s say your goal is to be an entrepreneur and you have developed your entrepreneurial skills, the next step would be to get the best people to join your team to help you achieve your goal. These would be people who you consider to be the best marketers capable of getting you the best customers and investors.
Once you have the best people supporting you, it becomes much easier and faster to achieve your goals.
“It takes tremendous discipline to control the influence, the power you have over other people’s lives.” – Clint Eastwood
5. Power of Faith
Nothing beats the power of faith and belief. Sometimes you might face challenges, sometimes things might not be going your way, and you might feel like giving up – these are the times when faith and belief will keep you going.
So many people give up, just a few inches away from victory. I am sure you are not one of them since you are investing time into self-development which gives the highest returns! Now go out there and start achieving your goals!
Need more motivation? Read our blogs on motivation and become your best self now!
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