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3 Beliefs That Shape Your Confidence



3 Beliefs That Shape Your Confidence

As a coach & personal trainer I have the opportunity of working with people from multiple domains from high level lawyers to ambitious millennials.

By working with them, I have come to see patterns amongst those who are experiencing a continual stream of challenges and those whose pursuit to success almost appears like magic.

My primary focus is confidence and performance. Whether you realise it or not, you are all performing; in the workplace and in life. When confidence is low, performance suffers, when confidence is high, performance flows.

Central to confidence & performance is belief. This is what we perceive as being true. Neuroscientist and author of ‘Born to Believe‘ Andrew Newberg describes belief as: “ like a map, a neural representation of an experience that seems meaningful, real, or true

Beliefs operate under the surface, meaning they influence outside your awareness. The way I describe it to my clients is, if confidence is the cake then belief is one of the ingredients.

“All life is an experiment. The more experiments you make, the better”. – Ralph Waldo Emerson

I’d like to share with you 3 common belief categories that shape confidence, both low and high:


1. Belief about self

Compare these two statements; “I am a highly confident and creative individual” and “I am a very shy and anxious individual”. Which one do you think is going to experience confidence naturally without trying (which is what confident people do, they don’t ‘try’ to be confident).

When I say beliefs operate outside of your awareness, the residue of that belief comes through in your language and how you act. When you say “I am a highly confident and a creative individual” and saying it feels as comfortable as a well worn pair of shoes, it will show in how you carry yourself and, as importantly, how other people will perceive you.

Belief about self question: “You are being filmed for a documentary. The viewers won’t see who you are but they will hear your voice. You have 10 seconds to describe who you are, GO!


2. Belief about world

Compare these two statements; “The world is my oyster, there are so many opportunities around” and “Success is only for the elites, the rest of us get screwed over”. A day never goes by without a new conspiracy theory developing. The general idea is, we are being lied to and our lives are being run by a couple of people in a room somewhere over cigars.

There is a concept in NLP (Neuro Linguistic programming) that states whether you are ‘at effect‘ meaning your circumstances are the result of something external to you, or “at cause‘ meaning you are the main driver of your reality.

Your beliefs will reflect whether you are in the ‘at effect’ camp, or the ‘at cause’ camp . Problems can arise when you are ‘at effect’ and believe that if anything is to change in your life, something external (money, other people, politics) has to change first.

Belief about world question: “Think back to your last set back, failure, disappointment. How did you explain it to yourself? Notice whether your answer focuses on what YOU did, or what the OTHER factors were”


3. Belief about ability

Compare these two statements; “I hope I do well here” and “I have done all I can to do my best in this” Belief about ability can determine the level of self-consciousness you apply in your endeavor. The person who says “I hope I do well here” is only likely to say that if they are also concerned that they won’t’ do well. Yet the person who say “I have done all I can to do my best in this”, they’ve done all they need to do and they believe they’ve set the conditions for them to do their best.

Belief about ability doesn’t have to mean that you believe you ARE the best, it only has to mean you have the ability to do your best. In fact, an inflated belief that you are the best can be detrimental if the reality doesn’t match up with that belief!

Belief about ability question: “Choose an aspect of your life (health, business, relationships etc.) where you strive to be better, what thoughts come up for you when anticipating progress?”


Thank you for reading my article and would love to know what beliefs you think help YOU on your path to success?

Aaron Morton is a coach and founder of The Confidence Lounge. He helps ambitious individuals increase their confidence and optimise their performance in their careers. He writes about practical and science based solutions to being the best performer you can be. Aaron has recently released his first program called Confidence Reloaded, which is a systemised program to double your confidence in 90 days.



  1. James Hughes

    Jul 21, 2015 at 4:36 am

    Great article.
    Read this this morning at 530 am.
    I’ve been doing this wake up at 5 am everyone morning for over 1
    Month now. And articles like this have helped me to do it.
    3 very simple thoughts here to master.
    James Hughes

  2. susan fardell

    Jul 16, 2015 at 6:58 am

    Thank you Aaron for your blog, I found it very valuable in identifying areas that I need to be working on.

  3. Robb Mann

    Jul 1, 2015 at 11:21 am

    I agree with these beliefs to bolster self-confidence. Thank you so much for posting them, what a great reminder to manage my beliefs. The test questions you provided were excellent. I would add one belief if I could… It has to do with all three but especially ‘belief about self’. The belief I would add is implied in your statement; “I have done all I can to do my best in this” The belief I would add is; “preparation is a key ingredient to my confidence”. Since I believe it, I think it’s necessary to state it clearly. I know I’m only expounding on your implied thought with the statement of belief about self, I just want to do my part to keep myself and others from deluding ourselves with “over-confidence”.

    Hope that adds value to the discussion,
    Robb Mann

  4. Lawrence Berry

    Jun 30, 2015 at 11:50 pm

    I really like this article. Belief about yourself, the world, and your abilities are all things that shape your confidence. When you think you can accomplish something, your actions begin to match up with your belief system and it seems as though the universe is opening doors for you. When you dont have belief, your actions portrays a certain type of disbelief and lack of confidence that repels people and opportunities. Great post.

  5. Elita Torres

    Jun 28, 2015 at 12:28 pm

    Great article. I would add, “Belief about Others” which ties into “Belief about World”. If you have a tendency to naturally distrust people, it can shape your view on the world as well. A tendency to have a negative view on others, tends to reflect back to you.

    I also wanted to add that I recently found your blog and I am glad I did.

    • Aaron Morton

      Jun 29, 2015 at 2:17 pm

      Thanks Elita,

      Glad you have found my blog and hope it provides a lot of value for you.

      You are correct in that ‘belief about others’ would fit into belief about world. We are social creatures so a world without other people is rare. This is why solitary confinement is commonly used as a form of punishment.

      Aaron Morton
      The Confidence Lounge

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