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How To Track Down A Celebrity Entrepreneur – A Lesson In Persistence

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Jamie-Dornan Celebrity Entrepreneur

This post is a story about how I tried to contact one man for over a year and finally got through. He’s a man who has had a lot of success in the Silicon Valley tech world and is know to many as “Richard Branson’s Entrepreneur Gatekeeper.” For the record, I did not want to talk with him to get anywhere near Richard.

There are times in your life where you feel compelled to pursue something and stop at nothing, and you don’t even know why. This was one of those moments for me. Connecting with this celebrity entrepreneur seemed like my destiny, and I became convinced it was my fate.

Members of my inner business network told me that I had to talk with this person. The more elusive he became, the more intrigued I started to become. Maybe I was naïve to want to talk with someone who was so influential in the world. I mean, what does little old me from Melbourne Australia really have to offer? As it turns out, I had quite a bit to offer – never underestimate your value.

Thinking back, this moment of connecting with this celebrity entrepreneur felt a lot like déjà vu. It started to remind me of the time when I first met with Joel Brown all those years back. I felt it was my mission to connect with Joel, and like this latest experience, I wasn’t exactly sure why.

We all have an innate intuition and what has helped me be successful is to follow this intuition even when it may seem like there is no reason too. What you’re about to read below is how one year worth of persistence finally got me to the illusive man I desperately wanted to talk with. Along the journey, many of my contacts told me that this man was impossible to track down, and so I just kept changing my approach.

Below are the 4 tools I used to track down this celebrity entrepreneur:

 

1. A compelling reason to connect

Trying to contact someone who is highly influential can be hard work so you have to set yourself up for success. The first thing I recommend doing is coming up with a compelling reason why this person should connect with you and have a conversation.

You have to put yourself in their headspace and try to imagine what a day in their life must be like. You need to spend time researching the person to understand what is important to them. Social media is one of the best ways to conduct your research because you can often see a glimpse of their personal life.

Once you have written down your compelling reason, add a sentence about the action that you want the person to take. In my example, I discovered that sport was a key part of this person’s life and that it was this network that might be able to introduce me to him. I also learned that the compelling reason I had come up with was directly aligned to what this person was dedicated to doing every day.

 

2. Try different channels

Contacting people these days is more complicated than before in some ways. In times gone by, you used to just have email or phone, and that was it. Now, you have email, phone, Facebook, Twitter, their website, work email, personal email, etc.

The trick is to understand what method of communication the person you want to contact prefers. Often with social media, you can quickly work out if the person runs their own account, and how many times a day they post. The more the person posts on one channel, the more likely they are to respond.

One tip I’ve been taught is to tag the person you want to contact a few times in your social media posts which could be relevant or even about them. Back to my example, I tried the work email first with a very compelling and eye-catching message which didn’t get me a response.

I then tried making a comment on one of this person’s posts on Facebook with a question – still nothing. At this point, the only thing I could do was get an introduction because a direct reach out was not working.

 

3. Sell yourself to the gatekeeper

When you have to get an introduction to someone who is highly influential you have to tread carefully. Often the mutual connections you have in common with someone may be reluctant to introduce you out of fear that you will mess up or make them look stupid.

Using tools like LinkedIn, I discovered that I had sixty-three connections in common with the person I wanted to talk with. Over a long period of time, I contacted different connections asking for them to introduce me.

I made sure that I clearly articulated why I wanted to talk with this person and did my best to make the person introducing me look like a hero because of the compelling reason I had come up, which was genuine at the same time.

Eventually, I found someone who was quite unsuspecting, who had a direct way to the person. They asked to verify my reason for talking with this man and once I told them, they emailed me back and said that they thought the reason was perfectly aligned with this celebrity entrepreneur’s vision.

At this point, I thought I was in because the lady offered to email introduce me to the person’s private email address. I thought that having the personal email was my way in. What I have learned is even once you get the personal email address, you should ask, “What’s the best channel to communicate with them going forward?”

In the case of this person, I was told that Facebook Messenger was the way she got in contact with this person, and she told me that email wasn’t the best way.

 

4. Persistence wins the struggle

Trying to connect with a celebrity entrepreneur is difficult at the best of times because everyone wants to pitch their business idea to them. What I have highlighted above took a long time to play out and even once I got the email introduction to their personal email, I still got no response.

See, I had tried all the ways I knew to contact them but what I have learned is that often you can be just 2mm away from success. Even though I had tried contacting the person on Facebook, I never sent them a message via Facebook messenger.

Now that I had an introduction to the person’s email from someone they trusted, I then went in for the kill and messaged the person via Facebook. Lucky for me, out of sheer luck, they had accepted my friend request months back.

Within a few minutes, I had a response and a way to communicate with them. Without persistence, you will never connect with influential individuals or get the top-notch advice that many never get to hear. You have to not take no for an answer and keep changing your approach.

 

***Final Thought***

Your network is critical for anything you want to achieve and no matter what your idea of success is, you will need help from other people. The best way to learn any skill is not through just reading books and watching videos online, it’s through having real conversations with people that have succeeded.

What can happen, after a story like what I have described for you above, is that when you connect with a highly influential person, if they like you, you may just become part of their network and even go on to do business with them.

Keep your mind open, believe that everything happens for a reason, and go out there and have a go no matter what the result is. Don’t let anyone tell you that you can’t do something because you can.

Who have you been lucky enough to connect with? What was your strategy? I’d love to know the answer in the comments section below or on my website timdenning.net and my Facebook.

Tim is best known as a long-time contributor on Addicted2Success. Tim's content has been shared millions of times and he has written multiple viral posts all around personal development and entrepreneurship. You can connect with Tim through his website www.timdenning.net

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6 Comments

6 Comments

  1. Evan

    Aug 18, 2016 at 7:38 am

    What’s up Tim,

    Awesome article again, you hit this one home. As a matter of fact, Napoleon Hill outlined “persistence” as the most important and differing quality between any and all successful people.

    He said two men of the same ability, action threshold, and goals will only get the same or similar results if they are persistent and never quit on what they’ve achieved. Easy to say, hard to do. It is really because people underestimate the difficulty, and then quit. When they get to those hard times, those are the real tests of people’s character and will.

    Only the persistent make it out the other side.

    Congrats on this huge win brother! Many more to come and ultimate success to you

    – Evan

  2. Pingback: Why You Should Use Your Intuition And Chase Your Destiny To The Ends Of The Earth – A WordPress Site

  3. abiyacarol

    Jun 20, 2016 at 8:42 am

    This blog has good general information. We have to develop our creative mind and this blog helps to do that. Thank you for this blog. This is very interesting and useful.

    • Tim Denning

      Jun 21, 2016 at 7:18 pm

      Not a problem Abiya and thanks for reading.

  4. Toño

    Jun 16, 2016 at 3:46 am

    I can clearly understand what you meant here by saying ‘There are times in your life where you feel compelled to pursue something and stop at nothing, and you don’t even know why’. I had that feeling throughout my entire life, or at least for a good amount of time. There’s some idea you just have to pursue and you cannot explain it. Like the line from The Matrix – ‘it’s like splinter in your mind which drives you mad’.

    I think the reason we are able to achieve it is overcoming fear and believing in yourself. I don’t have any specific person in my mind to be introduced to at that moment (even though there are few, may I say, famous individuals I would really like to able to speak with in the future ;)), well at least I do not have that urge. The only person I want to really track down and discover now is.. myself.
    For so long I’ve been told and taught to live in struggle to make others happy that I became sick of that. I like how you said to never underestimate your value, because it is a key. Under social pressure we tend to believe we are not good enough for this person to talk to, to do particular activity and be able to have anything. For the long time I believed the same. Now I know I am good enough and I’m worthy anything I can think of. Beliefe system has changed. And fear is just an option.

    Persistence, as you described in your beautiful article, Tim, another vital part on the journey, which is possible with constant action, and the luck? You may even don’t need it after all, as more often we creates our luck by hard work.

    I enjoyed your story, Tim, thank you very much for another great experience to learn from! Much love and appreciation, have a wonderful day and speak soon 🙂

    • Tim Denning

      Jun 16, 2016 at 8:12 pm

      Toño you raised an interesting point that i missed in the article. Until you find yourself, it’s very hard to find and be able to attract successful people to your life. Once you do find yourself though, it becomes much easier for the story I described to transpire.

      I don’t personally believe in luck and I think you create your own. When good things happen to you it is a result of your constant positive thoughts that are helping to move you forward and attract what you want in life.

      Keep persisting my friend and never give up!

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Entrepreneurs

The 5 Step Framework Every Business Owner Should Be Following

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Every new business owner wants to gain business, yet most do not have the right perception on how to gain business the right way. Oftentimes, our ego prevents us from fostering the proper relationships that will allow us to build a strong foundation that we can grow on. You need to drop your ego and provide value first.

In this article I will share a 5-step framework that you can replicate in your own life and business in order to gain your first clients and then grow with those clients as you scale to a 6 or 7-figure business.

The biggest pitfall with new business owners is that they over-price themselves because they are thinking short-term instead of realizing that the delayed gratification and long-term perspective is what they need to grow the business that they envision.

For example, David Zhao, serial entrepreneur and rising millennial leader, is a great example of someone who started from nothing and has built a networth of over $10 million dollars at the age of 23 by dropping his ego and providing value first, for less.

Here’s the secret that no one is telling you:Work for free. Execute. Get case studies. Leverage case studies for new business referrals. Then charge full price. Most people do not tell you that it’s okay to work for free early on because they do not understand the long-term perspective of business.

You are not going to work for free forever

When you are just starting out you NEED to get wins under your belt and there is no better way to do this than by providing value to your ideal customer for less than your normal price. Think long term and realize how much more money you can bring in once you’ve successfully helped your first clients.

For example, when David Zhao started his business between the ages of 15-17, he helped his teachers and local clinics with their websites. In fact, his first client was his Orthodontist whom he only charged $200 dollars for a website that could have easily been worth 5x that amount.

David continued to create websites for small to medium-sized businesses and leveraged his Chinese roots to connect with Chinese business owners who were not great at speaking English because he realized he could provide a lot of value to these people.

You need to identify who you can provide the most value to. Once you identify them you can approach them with an offer that makes sense.

You’ll see immediate growth and traction in your business by implementing this 5-step framework:

1. Give first

Find someone in your niche and in your hot/warm market because the cold market is too distant with no foundation. Focus on Win-Win situations. In this case, doing work for cheaper allows you to build your credibility and get some wins under your belt.

2. Build relationships

Do not be greedy early on because that distracts you from the mission of completing the work so that you can gain a new client. David used this principle to raise his first investment fund of $5 million dollars.

For example, for the first couple of investors in his fund he did not charge any management fees. Other people may have charged a management fee + 20% – 30%, but instead David charged less in order to provide more value and get himself the opportunity.

Because his bigger goal is to raise a $100 million fund, this initial $5 million fund is just a stepping stone. What are the stepping stones you need to take to get where you want to go? Do not prevent yourself from getting the opportunity by overcharging. Think about what you are willing to give.

“I believe that you can get everything in life you want if you will just help enough other people get what they want.” – Zig Ziglar

3. Execute on your product or service

Executing and providing great work is the most important part of the equation. If you don’t execute then there is no way you can build relationships and scale. Trust is built once you complete the things you say you can do. Your reputation is built around your work. Be open-minded with no ego and always ask for feedback.

Remember, you are leveraging these early clients to close higher ticket clients later on. Therefore, it’s in your benefit to ask for as much feedback as possible to ensure they have the best experience that you can leverage for new business later on. Always underpromise and overdeliver. Become so useful that you will get paid your full value later.

4. Gain referrals and case studies

After you’ve executed, it’s time to turn the experience into a case study and ask for a referral. Simply asking goes a long way. David was able to use this strategy to become one of the first members in Yelp’s marketing partnership program. Initially, David offered his time for free to build Yelp’s partnership program. He would go in to help the team for 20-30 hours a week, for free.

During this time he met the COO and Regional Account Executive and built a relationship with them. Obviously, these people are usually pretty difficult to get in contact with, yet because David provided value first, he was able to get passed any gatekeepers and build a direct relationship with them. His 7-figure digital marketing agency, NXT Factor, became the first NY agency partner of Yelp. Now he has spent $1 million+ in ad spend for his clients by wholesaling Yelp marketing.

“One customer, well taken care of, could be more valuable than $10,000 worth of advertising.”  – Jim Rohn

5. Use case studies to gain new credibility and leverage for new business

After you see success, you need to have a plan on how to use the case study to attract new business. Most business owners think that referrals just come. This is not true.

As Dan Kennedy and Shaun Buck state in their book “No B.S. Guide to Maximum Referrals and Customer Retention”, you need to have this system set in place. David has been able to leverage his past successes with his early clients to work with brands like Google, Apple, PayPal, Amex, Visa, Blade, and JetSmarter.

Using this framework will bring you new business and allow you to scale to the next level. Stop making things harder for yourself by seeing things short-term and instead change to a long-term perspective in your business. Give more than you take and focus on building relationships. Execute on your work and use the case studies to attract new business and referrals. You can do it.

How can this 5 step framework help your business in becoming more successful? Let us know in the comments below!

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4 Things All Healthy Entrepreneurial Businesses Have in Common

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All healthy businesses are profitable, but all profitable businesses are not healthy. Health is the #1 thing to strive for when running and operating a business, especially when you’re building it from scratch as a “solopreneur.”

The particular reason for it being this way is because as soon as you are, you will have a better cash flow, more satisfied clients and customers, better relationships with co-workers, a more performance-based culture and most importantly, you are happier.

The business landscape and the fast-paced environments we work in gives you and your business only one guarantee- continuous change. Therefore, it is vital that you measure the performance of your business on a regular basis, knowing your KPI, and continually readapting to the new set of rules produced by technology and other variables. To not only survive, but thrive in your business, it is first and foremost essential for it to be healthy.

Here are the 4 things that all healthy business have in common:

1. A hot product/service

Is there a demand or a need for what you have to sell? By the way, this is a question you should have asked yourself before you even started your venture! Gary Halbert talks about going into a market that has demonstrated to be starving (or at least hungry) for your product or service. That said, it is essential to understand that a healthy business, no matter the economic situation, will still make sales.

People will spend money on your product or service if there is a substantial need for it. As long as you solve peoples’ or businesses’ problems and reduce their pain points, you have created a solid foundation of a healthy business through your core offer.

“I think we’re having fun. I think our customers really like our products. And we’re always trying to do better.” – Steve Jobs

2. Having a pipeline in place

What does it mean having a pipeline in place? It’s asking the question: Can you consistently bring in new business, whenever you need and want it? Do you have a reliable system in place that can be automated to generate new clients and customers for your product/service that can be turned on and off with a push of a button?

Healthy things typically attract attention, however, before you can tell someone how good your product or service is, you need your prospects’ attention.

There are several ways to do that; Conner Burt outlines a few good tricks. For a business to be flourishing, you are not allowed under any circumstances to base your decisions upon fear, scarcity, or emotional desperation like many entrepreneurs do. Instead, what you’d rather want is to make your decisions out of abundance and a position of power.

A growing business that scales at large has a pipeline and unless you want to get stuck, start putting a system in place. Using gained forward momentum is the single most powerful strategy for growth.

A common misconception amongst entrepreneurs is not to grow too fast, but there is no such thing if you’re well prepared and have a system in place.

3. Cash reserves

Every healthy business has cash reserves. Looking at all the successful companies that are unicorns in their respected market like Southwest, Uber, and Tesla. They all have cash (admittedly- a ton of it).

However, the point being, it just makes sense to be able to rely on liquid assets when the market crashes, shifts or a recession period comes along. Building up your war chest for the bad times will be a reason for not going bankrupt.

In fact, Southwest was the only airline during 9/11 who didn’t suffer a significant loss money wise and didn’t lay off employees. Why? Because they had 3.6 Billion Dollars in cash sitting around.

Cash reserves are directly correlated to your pipeline since it won’t make any difference to have money on hand if you don’t have the required skill set to grow your previously mentioned pipeline.

“All days are not same. Save for a rainy day. When you don’t work, savings will work for you.” M.K. Soni

4. A vision for other people

Business is about other people, never about yourself. The ability to grow relies on your vision you deploy for other people. What do you provide for other people? It has to be more than money, right? Every healthy business has resistance and challenges. Being healthy doesn’t mean you never struggle with anything.

Being healthy means that you are equipped to deal with the struggle and grow through it, and this requires a vision for other people that is way bigger than yourself.

Having a vision that goes beyond yourself and being authentic, doing what’s right for the prospect or client over doing what is best for you and your business will ultimately determine your business’s health.

Building a healthy business as an entrepreneur is tough when being unprepared. Knowing what will keep you on track, primarily through growth and scaling periods helps you build up sustainably, without the fear of a free fall to rock bottom.

Share with us a little about your business and if there’s anything we can do to help you grow. Comment below!

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3 Ways to Set a Productive Schedule as an Entrepreneur

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Working as an entrepreneur means being your own boss. You get to make your business plan, hire the right team for your vision, and set your own hours. It also means that you are fully responsible for your successes and failures. While the benefits are incredibly tempting, not everyone is cut out to be an entrepreneur. Your success relies hugely on your ability to stay accountable to yourself and your customers.

How do you succeed as an entrepreneur? By setting a strict schedule and respecting it, day in and day out. You need to show up for yourself consistently, otherwise, you’re not going to be able to handle the daily pressures of running your own business.

Here are 3 ways to set a schedule that will inspire and re-energize you:

1. Set aside a space for work

This might not be an initial high priority, but if you’re working from home, you absolutely need a separate office space. It might be tempting to just set up shop at your kitchen table or couch to save some time. The Wall Street Journal reports that 80% of young professionals work from their beds most of the time. This, however, will result in compromised productivity.  

When you do this, your bedroom stops being a place of rest and becomes a place of work. This will ruin both the quality of your work and the quality of your sleep, which is crucial for wellbeing. Dedicate a space that’s solely for work, even if it’s just a simple desk. Entrepreneurs suffer from high levels of stress, and organization is key to getting your small business off the ground.

If your living space is just too small, get out of the house! Sure, you could hit up the traditional coffee shop or even your local library, but maybe you’re looking for something with some more structure. Consider a coworking space. A recent study shows that people in coworking spaces reported high levels of work satisfaction, much higher than those working in a traditional office space.

Utilizing a coworking space will let you interact with others, get out of your house, and dedicate a space to work. Even better, you’ll be able to leave your work at the “office” and enjoy your home.

“Entrepreneurs have a great ability to create change, be flexible, build companies and cultivate the kind of work environment in which they want to work.” – Tory Burch

2. Try out a few different schedules

You’ve got a lot of freedom as an entrepreneur, but you need to leverage it to your best advantage. The good news is that you can use your peak hours of productivity. It doesn’t matter if you’re an early riser or a night owl, whenever you’re feeling the most inspired is when you can crank out your ideas and content.

You can’t forget entirely about normal business hours; you’ll need to reach contacts and schedule meetings during the 9 to 5 grind. Arrange your day around those non-negotiable meetings, and use the time you have left over to get your work done. Fortunately, you can use off hours to get errands done, since most everyone else will be at the office. This freedom helps you streamline the rest of your life and keeps your work life at peak productivity.

3. Set time for breaks

Entrepreneurs are fiercely independent by nature. You have your vision, your business, and your ever growing to-do list. It can feel impossible to put work down, but constantly focusing will hurt you more in the long run. If you want to be on your grind, you absolutely need to take breaks. This is not optional. If you aren’t pacing yourself, you’re going to burnout, hard.

This is as simple as getting up every half hour to stretch. Since you’re on your own timeline, you can schedule in time to do this and more. Get your eyes off the screen. A great way to take a break is to hit the gym since it will banish stress, boost creativity, and help you reach mental and physical goals.

“As work is important for your survival, so is rest for a peaceful mind.” – Alan Cohen

By making sure you have time set aside for breaks, you are investing in your current and future wellbeing, and as an extension of that, your business. You’ll be better rested and more calm, which will lead to improved confidence. Your peers and customers will notice if you’re overworking yourself, and will be concerned or disinterested rather than impressed.

Living by a strict schedule will ensure that you work smarter, not harder. You need to find a rhythm for your workflow, a separate place to get your work done, and take time for yourself. If you do this, your work life balance and quality of life will vastly improve, allowing you to reach peak productivity.

Which one of these 3 ways of setting a schedule do you like best for you? Let us know in the comments below!

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The 21st Century Entrepreneur’s Guide to Attracting Ready to Buy Customers

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Unlike some decades ago, the number one challenge entrepreneurs face is not figuring out a perfect name for their startup or getting overwhelmed at the point of bringing the startup to life. Rather, the major challenge of startup founders nowadays is attracting their first (or next) sets of qualified, always-willing-to-buy customers.

Whether you run a local e-commerce store, or offer consulting services, the need to get well-paying customers (or clients) who will appreciate your work and refer your brand to others can’t be over-emphasized.

A 2016 report by UPS Connect, show that the main focus of 72% of small business owners is increasing their revenue. And if you are among the seventy-two percent of entrepreneurs, then you need not spend hours upon hours anymore in the quest for a trusted “guidebook” with hacks and tips for attracting qualified customers. Good news is, in this article, you’ll discover four infallible, actionable steps to attracting the class of customers you desire.

Ready for the long, smooth ride? Here we go:

1.  Get a byline in relevant publications

Believe it or not, people of the 21st century aren’t always willing to take out their wallet and make a purchase from a brand that shows up out of the blue. In most cases, these potential customers would prefer to buy a product of lesser quality from a “known” brand, than to purchase that of a high quality from a brand that isn’t familiar to them.

So, to avoid being bypassed by qualified customers, you need to get your name out there on relevant publications (with a sizable number of readers) in your industry. And the good part is, as a startup founder with a long, unending to-do list, you don’t have to stress about creating these web content (or articles) yourself. Like the 64% of B2B marketers who outsource writing, you can always hire a ghostwriter to get the job done.

Whether you do the writing yourself or a paid writer does, the point here is you need to get your name out there. Although this step might seem somewhat insignificant at first, the fact remains that it’s a positive leap towards attracting the customers your startup needs.

“A brand is the set of expectations, memories, stories and relationships that, taken together, account for a consumer’s decision to choose one product or service over another.” – Seth Godin

2. Start a blog

This is the 21st century, where the rate of internet users, smartphone users, and general web surfers have tripled (if not quadrupled!). According to HubSpot, 82% of marketers who blog, see positive ROI from their inbound marketing. Also, 45% of marketers, according to one report by SME, say blogging is their most important content strategy. So, by starting a blog, you won’t only increase your chances of gaining new, qualified customers, but also strengthen your chances of keeping the existing ones. And you don’t have to spend ages contemplating what should (and shouldn’t) get published on your blog.

Are there questions existing customers ask often? Are there challenges you feel most people experience while using your products? Or, are there video guides, case studies, infographics or other forms of content you believe might help strengthen your overall marketing effort? Then these are great ideas that could fill up your editorial calendar.

3. Make your business visible

Tons of businesses are established every single day. So, to avoid being outweighed by several other startups in your industry, you need to create a concrete social base. This doesn’t mean you should get your brand on every single, existing social media platform on the web. As a 21st century entrepreneur, all you need do is to identify a few places your ideal customers spend the most of their time.

Are you in the food & drinks, fashion & beauty, or personal development space? Then you should spend more time on places like Pinterest, Instagram and Google Plus. And if you are in the B2B industry, then you should focus on social media platforms like LinkedIn, Twitter and Facebook. Research by CMI show that 66% of B2C marketers agree that social media is an effective platform for content marketing. So, social media isn’t just a tool that could help keep you on the radar of potential customers. When used the right way, it could also trigger a spike in your level of engagement and sales—thus, resulting in more revenue for your startup.

“People don’t buy from a website, they buy from people. Let them see who you are.” – Mark Schaefer

4. Go the extra mile

In some cases, what’s needed on your part to attract the attention of potential customers is a “mouth-watering” deal—one your competitors can’t dare to contest! This can come in several forms. If you run an e-commerce store, for example, you could offer free shipping services to customers who opt-in for certain high-priced products. If you offer freelance services, say graphic designing, you could deliver graphic designs in various variants without demanding extra fees.

Whatever approach to which you present your “insane” deal, just make sure it’s juicy enough to entice potential customers, compel them to make a purchase, and then propel them to speak well of your brand to their friends—who have the tendency of becoming customers too.

Growing a business is never a day’s job but, unlike startup founders of past centuries, the 21st-century entrepreneurs aren’t “towel throwers.” The truth is, attracting one’s first (or next) group of qualified customers is no small task. By following the steps outlined above, your startup will, in no long time, boast of a large, solid list of loyal customers.

Which of the steps highlighted above do you intend to take first? Share it with us below!

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How You Can Effectively Achieve Your Goals by Using the Puzzle Analogy

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I was building a 500 piece puzzle the other day with many tiny little pieces. When I opened the box, I was completely overwhelmed. There were so many pieces and many of them were very similar in color. I took a breath and thought “just do one piece at a time”. I knew that I had to come up with a plan and organize the pieces into groups before I got started. This helped me to focus and take away some of the overwhelming feelings that were coming up. I came up with a plan and executed that plan. (more…)

Meghan Olsgard is the creator and writer of www.infinitesoulblueprint.com where she writes articles about self-empowerment and creating a fulfilling life. She shares her personal experiences and the obstacles she has overcame to help and inspire others to do the same. You can get more information at her website or follow her on Facebook.

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6 Comments

6 Comments

  1. Evan

    Aug 18, 2016 at 7:38 am

    What’s up Tim,

    Awesome article again, you hit this one home. As a matter of fact, Napoleon Hill outlined “persistence” as the most important and differing quality between any and all successful people.

    He said two men of the same ability, action threshold, and goals will only get the same or similar results if they are persistent and never quit on what they’ve achieved. Easy to say, hard to do. It is really because people underestimate the difficulty, and then quit. When they get to those hard times, those are the real tests of people’s character and will.

    Only the persistent make it out the other side.

    Congrats on this huge win brother! Many more to come and ultimate success to you

    – Evan

  2. Pingback: Why You Should Use Your Intuition And Chase Your Destiny To The Ends Of The Earth – A WordPress Site

  3. abiyacarol

    Jun 20, 2016 at 8:42 am

    This blog has good general information. We have to develop our creative mind and this blog helps to do that. Thank you for this blog. This is very interesting and useful.

    • Tim Denning

      Jun 21, 2016 at 7:18 pm

      Not a problem Abiya and thanks for reading.

  4. Toño

    Jun 16, 2016 at 3:46 am

    I can clearly understand what you meant here by saying ‘There are times in your life where you feel compelled to pursue something and stop at nothing, and you don’t even know why’. I had that feeling throughout my entire life, or at least for a good amount of time. There’s some idea you just have to pursue and you cannot explain it. Like the line from The Matrix – ‘it’s like splinter in your mind which drives you mad’.

    I think the reason we are able to achieve it is overcoming fear and believing in yourself. I don’t have any specific person in my mind to be introduced to at that moment (even though there are few, may I say, famous individuals I would really like to able to speak with in the future ;)), well at least I do not have that urge. The only person I want to really track down and discover now is.. myself.
    For so long I’ve been told and taught to live in struggle to make others happy that I became sick of that. I like how you said to never underestimate your value, because it is a key. Under social pressure we tend to believe we are not good enough for this person to talk to, to do particular activity and be able to have anything. For the long time I believed the same. Now I know I am good enough and I’m worthy anything I can think of. Beliefe system has changed. And fear is just an option.

    Persistence, as you described in your beautiful article, Tim, another vital part on the journey, which is possible with constant action, and the luck? You may even don’t need it after all, as more often we creates our luck by hard work.

    I enjoyed your story, Tim, thank you very much for another great experience to learn from! Much love and appreciation, have a wonderful day and speak soon 🙂

    • Tim Denning

      Jun 16, 2016 at 8:12 pm

      Toño you raised an interesting point that i missed in the article. Until you find yourself, it’s very hard to find and be able to attract successful people to your life. Once you do find yourself though, it becomes much easier for the story I described to transpire.

      I don’t personally believe in luck and I think you create your own. When good things happen to you it is a result of your constant positive thoughts that are helping to move you forward and attract what you want in life.

      Keep persisting my friend and never give up!

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Entrepreneurs

The 5 Step Framework Every Business Owner Should Be Following

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Every new business owner wants to gain business, yet most do not have the right perception on how to gain business the right way. Oftentimes, our ego prevents us from fostering the proper relationships that will allow us to build a strong foundation that we can grow on. You need to drop your ego and provide value first.

In this article I will share a 5-step framework that you can replicate in your own life and business in order to gain your first clients and then grow with those clients as you scale to a 6 or 7-figure business.

The biggest pitfall with new business owners is that they over-price themselves because they are thinking short-term instead of realizing that the delayed gratification and long-term perspective is what they need to grow the business that they envision.

For example, David Zhao, serial entrepreneur and rising millennial leader, is a great example of someone who started from nothing and has built a networth of over $10 million dollars at the age of 23 by dropping his ego and providing value first, for less.

Here’s the secret that no one is telling you:Work for free. Execute. Get case studies. Leverage case studies for new business referrals. Then charge full price. Most people do not tell you that it’s okay to work for free early on because they do not understand the long-term perspective of business.

You are not going to work for free forever

When you are just starting out you NEED to get wins under your belt and there is no better way to do this than by providing value to your ideal customer for less than your normal price. Think long term and realize how much more money you can bring in once you’ve successfully helped your first clients.

For example, when David Zhao started his business between the ages of 15-17, he helped his teachers and local clinics with their websites. In fact, his first client was his Orthodontist whom he only charged $200 dollars for a website that could have easily been worth 5x that amount.

David continued to create websites for small to medium-sized businesses and leveraged his Chinese roots to connect with Chinese business owners who were not great at speaking English because he realized he could provide a lot of value to these people.

You need to identify who you can provide the most value to. Once you identify them you can approach them with an offer that makes sense.

You’ll see immediate growth and traction in your business by implementing this 5-step framework:

1. Give first

Find someone in your niche and in your hot/warm market because the cold market is too distant with no foundation. Focus on Win-Win situations. In this case, doing work for cheaper allows you to build your credibility and get some wins under your belt.

2. Build relationships

Do not be greedy early on because that distracts you from the mission of completing the work so that you can gain a new client. David used this principle to raise his first investment fund of $5 million dollars.

For example, for the first couple of investors in his fund he did not charge any management fees. Other people may have charged a management fee + 20% – 30%, but instead David charged less in order to provide more value and get himself the opportunity.

Because his bigger goal is to raise a $100 million fund, this initial $5 million fund is just a stepping stone. What are the stepping stones you need to take to get where you want to go? Do not prevent yourself from getting the opportunity by overcharging. Think about what you are willing to give.

“I believe that you can get everything in life you want if you will just help enough other people get what they want.” – Zig Ziglar

3. Execute on your product or service

Executing and providing great work is the most important part of the equation. If you don’t execute then there is no way you can build relationships and scale. Trust is built once you complete the things you say you can do. Your reputation is built around your work. Be open-minded with no ego and always ask for feedback.

Remember, you are leveraging these early clients to close higher ticket clients later on. Therefore, it’s in your benefit to ask for as much feedback as possible to ensure they have the best experience that you can leverage for new business later on. Always underpromise and overdeliver. Become so useful that you will get paid your full value later.

4. Gain referrals and case studies

After you’ve executed, it’s time to turn the experience into a case study and ask for a referral. Simply asking goes a long way. David was able to use this strategy to become one of the first members in Yelp’s marketing partnership program. Initially, David offered his time for free to build Yelp’s partnership program. He would go in to help the team for 20-30 hours a week, for free.

During this time he met the COO and Regional Account Executive and built a relationship with them. Obviously, these people are usually pretty difficult to get in contact with, yet because David provided value first, he was able to get passed any gatekeepers and build a direct relationship with them. His 7-figure digital marketing agency, NXT Factor, became the first NY agency partner of Yelp. Now he has spent $1 million+ in ad spend for his clients by wholesaling Yelp marketing.

“One customer, well taken care of, could be more valuable than $10,000 worth of advertising.”  – Jim Rohn

5. Use case studies to gain new credibility and leverage for new business

After you see success, you need to have a plan on how to use the case study to attract new business. Most business owners think that referrals just come. This is not true.

As Dan Kennedy and Shaun Buck state in their book “No B.S. Guide to Maximum Referrals and Customer Retention”, you need to have this system set in place. David has been able to leverage his past successes with his early clients to work with brands like Google, Apple, PayPal, Amex, Visa, Blade, and JetSmarter.

Using this framework will bring you new business and allow you to scale to the next level. Stop making things harder for yourself by seeing things short-term and instead change to a long-term perspective in your business. Give more than you take and focus on building relationships. Execute on your work and use the case studies to attract new business and referrals. You can do it.

How can this 5 step framework help your business in becoming more successful? Let us know in the comments below!

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4 Things All Healthy Entrepreneurial Businesses Have in Common

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All healthy businesses are profitable, but all profitable businesses are not healthy. Health is the #1 thing to strive for when running and operating a business, especially when you’re building it from scratch as a “solopreneur.”

The particular reason for it being this way is because as soon as you are, you will have a better cash flow, more satisfied clients and customers, better relationships with co-workers, a more performance-based culture and most importantly, you are happier.

The business landscape and the fast-paced environments we work in gives you and your business only one guarantee- continuous change. Therefore, it is vital that you measure the performance of your business on a regular basis, knowing your KPI, and continually readapting to the new set of rules produced by technology and other variables. To not only survive, but thrive in your business, it is first and foremost essential for it to be healthy.

Here are the 4 things that all healthy business have in common:

1. A hot product/service

Is there a demand or a need for what you have to sell? By the way, this is a question you should have asked yourself before you even started your venture! Gary Halbert talks about going into a market that has demonstrated to be starving (or at least hungry) for your product or service. That said, it is essential to understand that a healthy business, no matter the economic situation, will still make sales.

People will spend money on your product or service if there is a substantial need for it. As long as you solve peoples’ or businesses’ problems and reduce their pain points, you have created a solid foundation of a healthy business through your core offer.

“I think we’re having fun. I think our customers really like our products. And we’re always trying to do better.” – Steve Jobs

2. Having a pipeline in place

What does it mean having a pipeline in place? It’s asking the question: Can you consistently bring in new business, whenever you need and want it? Do you have a reliable system in place that can be automated to generate new clients and customers for your product/service that can be turned on and off with a push of a button?

Healthy things typically attract attention, however, before you can tell someone how good your product or service is, you need your prospects’ attention.

There are several ways to do that; Conner Burt outlines a few good tricks. For a business to be flourishing, you are not allowed under any circumstances to base your decisions upon fear, scarcity, or emotional desperation like many entrepreneurs do. Instead, what you’d rather want is to make your decisions out of abundance and a position of power.

A growing business that scales at large has a pipeline and unless you want to get stuck, start putting a system in place. Using gained forward momentum is the single most powerful strategy for growth.

A common misconception amongst entrepreneurs is not to grow too fast, but there is no such thing if you’re well prepared and have a system in place.

3. Cash reserves

Every healthy business has cash reserves. Looking at all the successful companies that are unicorns in their respected market like Southwest, Uber, and Tesla. They all have cash (admittedly- a ton of it).

However, the point being, it just makes sense to be able to rely on liquid assets when the market crashes, shifts or a recession period comes along. Building up your war chest for the bad times will be a reason for not going bankrupt.

In fact, Southwest was the only airline during 9/11 who didn’t suffer a significant loss money wise and didn’t lay off employees. Why? Because they had 3.6 Billion Dollars in cash sitting around.

Cash reserves are directly correlated to your pipeline since it won’t make any difference to have money on hand if you don’t have the required skill set to grow your previously mentioned pipeline.

“All days are not same. Save for a rainy day. When you don’t work, savings will work for you.” M.K. Soni

4. A vision for other people

Business is about other people, never about yourself. The ability to grow relies on your vision you deploy for other people. What do you provide for other people? It has to be more than money, right? Every healthy business has resistance and challenges. Being healthy doesn’t mean you never struggle with anything.

Being healthy means that you are equipped to deal with the struggle and grow through it, and this requires a vision for other people that is way bigger than yourself.

Having a vision that goes beyond yourself and being authentic, doing what’s right for the prospect or client over doing what is best for you and your business will ultimately determine your business’s health.

Building a healthy business as an entrepreneur is tough when being unprepared. Knowing what will keep you on track, primarily through growth and scaling periods helps you build up sustainably, without the fear of a free fall to rock bottom.

Share with us a little about your business and if there’s anything we can do to help you grow. Comment below!

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Entrepreneurs

3 Ways to Set a Productive Schedule as an Entrepreneur

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Working as an entrepreneur means being your own boss. You get to make your business plan, hire the right team for your vision, and set your own hours. It also means that you are fully responsible for your successes and failures. While the benefits are incredibly tempting, not everyone is cut out to be an entrepreneur. Your success relies hugely on your ability to stay accountable to yourself and your customers.

How do you succeed as an entrepreneur? By setting a strict schedule and respecting it, day in and day out. You need to show up for yourself consistently, otherwise, you’re not going to be able to handle the daily pressures of running your own business.

Here are 3 ways to set a schedule that will inspire and re-energize you:

1. Set aside a space for work

This might not be an initial high priority, but if you’re working from home, you absolutely need a separate office space. It might be tempting to just set up shop at your kitchen table or couch to save some time. The Wall Street Journal reports that 80% of young professionals work from their beds most of the time. This, however, will result in compromised productivity.  

When you do this, your bedroom stops being a place of rest and becomes a place of work. This will ruin both the quality of your work and the quality of your sleep, which is crucial for wellbeing. Dedicate a space that’s solely for work, even if it’s just a simple desk. Entrepreneurs suffer from high levels of stress, and organization is key to getting your small business off the ground.

If your living space is just too small, get out of the house! Sure, you could hit up the traditional coffee shop or even your local library, but maybe you’re looking for something with some more structure. Consider a coworking space. A recent study shows that people in coworking spaces reported high levels of work satisfaction, much higher than those working in a traditional office space.

Utilizing a coworking space will let you interact with others, get out of your house, and dedicate a space to work. Even better, you’ll be able to leave your work at the “office” and enjoy your home.

“Entrepreneurs have a great ability to create change, be flexible, build companies and cultivate the kind of work environment in which they want to work.” – Tory Burch

2. Try out a few different schedules

You’ve got a lot of freedom as an entrepreneur, but you need to leverage it to your best advantage. The good news is that you can use your peak hours of productivity. It doesn’t matter if you’re an early riser or a night owl, whenever you’re feeling the most inspired is when you can crank out your ideas and content.

You can’t forget entirely about normal business hours; you’ll need to reach contacts and schedule meetings during the 9 to 5 grind. Arrange your day around those non-negotiable meetings, and use the time you have left over to get your work done. Fortunately, you can use off hours to get errands done, since most everyone else will be at the office. This freedom helps you streamline the rest of your life and keeps your work life at peak productivity.

3. Set time for breaks

Entrepreneurs are fiercely independent by nature. You have your vision, your business, and your ever growing to-do list. It can feel impossible to put work down, but constantly focusing will hurt you more in the long run. If you want to be on your grind, you absolutely need to take breaks. This is not optional. If you aren’t pacing yourself, you’re going to burnout, hard.

This is as simple as getting up every half hour to stretch. Since you’re on your own timeline, you can schedule in time to do this and more. Get your eyes off the screen. A great way to take a break is to hit the gym since it will banish stress, boost creativity, and help you reach mental and physical goals.

“As work is important for your survival, so is rest for a peaceful mind.” – Alan Cohen

By making sure you have time set aside for breaks, you are investing in your current and future wellbeing, and as an extension of that, your business. You’ll be better rested and more calm, which will lead to improved confidence. Your peers and customers will notice if you’re overworking yourself, and will be concerned or disinterested rather than impressed.

Living by a strict schedule will ensure that you work smarter, not harder. You need to find a rhythm for your workflow, a separate place to get your work done, and take time for yourself. If you do this, your work life balance and quality of life will vastly improve, allowing you to reach peak productivity.

Which one of these 3 ways of setting a schedule do you like best for you? Let us know in the comments below!

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The 21st Century Entrepreneur’s Guide to Attracting Ready to Buy Customers

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Unlike some decades ago, the number one challenge entrepreneurs face is not figuring out a perfect name for their startup or getting overwhelmed at the point of bringing the startup to life. Rather, the major challenge of startup founders nowadays is attracting their first (or next) sets of qualified, always-willing-to-buy customers.

Whether you run a local e-commerce store, or offer consulting services, the need to get well-paying customers (or clients) who will appreciate your work and refer your brand to others can’t be over-emphasized.

A 2016 report by UPS Connect, show that the main focus of 72% of small business owners is increasing their revenue. And if you are among the seventy-two percent of entrepreneurs, then you need not spend hours upon hours anymore in the quest for a trusted “guidebook” with hacks and tips for attracting qualified customers. Good news is, in this article, you’ll discover four infallible, actionable steps to attracting the class of customers you desire.

Ready for the long, smooth ride? Here we go:

1.  Get a byline in relevant publications

Believe it or not, people of the 21st century aren’t always willing to take out their wallet and make a purchase from a brand that shows up out of the blue. In most cases, these potential customers would prefer to buy a product of lesser quality from a “known” brand, than to purchase that of a high quality from a brand that isn’t familiar to them.

So, to avoid being bypassed by qualified customers, you need to get your name out there on relevant publications (with a sizable number of readers) in your industry. And the good part is, as a startup founder with a long, unending to-do list, you don’t have to stress about creating these web content (or articles) yourself. Like the 64% of B2B marketers who outsource writing, you can always hire a ghostwriter to get the job done.

Whether you do the writing yourself or a paid writer does, the point here is you need to get your name out there. Although this step might seem somewhat insignificant at first, the fact remains that it’s a positive leap towards attracting the customers your startup needs.

“A brand is the set of expectations, memories, stories and relationships that, taken together, account for a consumer’s decision to choose one product or service over another.” – Seth Godin

2. Start a blog

This is the 21st century, where the rate of internet users, smartphone users, and general web surfers have tripled (if not quadrupled!). According to HubSpot, 82% of marketers who blog, see positive ROI from their inbound marketing. Also, 45% of marketers, according to one report by SME, say blogging is their most important content strategy. So, by starting a blog, you won’t only increase your chances of gaining new, qualified customers, but also strengthen your chances of keeping the existing ones. And you don’t have to spend ages contemplating what should (and shouldn’t) get published on your blog.

Are there questions existing customers ask often? Are there challenges you feel most people experience while using your products? Or, are there video guides, case studies, infographics or other forms of content you believe might help strengthen your overall marketing effort? Then these are great ideas that could fill up your editorial calendar.

3. Make your business visible

Tons of businesses are established every single day. So, to avoid being outweighed by several other startups in your industry, you need to create a concrete social base. This doesn’t mean you should get your brand on every single, existing social media platform on the web. As a 21st century entrepreneur, all you need do is to identify a few places your ideal customers spend the most of their time.

Are you in the food & drinks, fashion & beauty, or personal development space? Then you should spend more time on places like Pinterest, Instagram and Google Plus. And if you are in the B2B industry, then you should focus on social media platforms like LinkedIn, Twitter and Facebook. Research by CMI show that 66% of B2C marketers agree that social media is an effective platform for content marketing. So, social media isn’t just a tool that could help keep you on the radar of potential customers. When used the right way, it could also trigger a spike in your level of engagement and sales—thus, resulting in more revenue for your startup.

“People don’t buy from a website, they buy from people. Let them see who you are.” – Mark Schaefer

4. Go the extra mile

In some cases, what’s needed on your part to attract the attention of potential customers is a “mouth-watering” deal—one your competitors can’t dare to contest! This can come in several forms. If you run an e-commerce store, for example, you could offer free shipping services to customers who opt-in for certain high-priced products. If you offer freelance services, say graphic designing, you could deliver graphic designs in various variants without demanding extra fees.

Whatever approach to which you present your “insane” deal, just make sure it’s juicy enough to entice potential customers, compel them to make a purchase, and then propel them to speak well of your brand to their friends—who have the tendency of becoming customers too.

Growing a business is never a day’s job but, unlike startup founders of past centuries, the 21st-century entrepreneurs aren’t “towel throwers.” The truth is, attracting one’s first (or next) group of qualified customers is no small task. By following the steps outlined above, your startup will, in no long time, boast of a large, solid list of loyal customers.

Which of the steps highlighted above do you intend to take first? Share it with us below!

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