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(Video) Handling Your Business Like A Mad Man – The Don Draper Way!

Joel Brown (Founder of



Don Draper Mad Men

Anonymous quote: “Advertising sure brings quick results – last week I advertised for a night watchman–the same night my safe was robbed. “ After watching Don Draper (Jon Hamm) from the Hit TV Show Mad Men and you will soon realize that advertising is based on inspirational ideas.  Don Draper will not be able to explain where his ideas are coming from – they just seem to work anyhow! Is it possible to run a successful business like Don Draper?



Running A Successful Business Like Don Draper

Some basic principles never change and here are the 4 most important business principles Don Draper applies, which will always be valid for a successful business:

    1. Appoint the right team players and use their strengths collectively. That is exactly what Don Draper did – he balanced his weaknesses with the strengths of his co-workers.
    2. Remain as flexible as possible. Keep your monthly overheads and expenses as low and flexible as possible. If you need extra employees, rather appoint them on a contract basis and retain only your core staff members on a fulltime basis
    3. Use the opportunity when it arises. Too often we procrastinate instead of implementing an idea with vigour the moment it occurs. It is like the well-known saying – if you snooze, you lose.
    4. Be different and do not be afraid to take well calculated risks. Clients love new approaches and fresh ideas.


On the other hand, there are also a few things we can learn from Don Draper as he provides us with excellent examples of what not to do:

    1. Never put your eggs in one basket. If you rely on only a few customers you are short-sighted. You need to grow your business potential constantly with a variety of customers.
    2. Appoint a diverse group of co-workers with different ideas and allow them to develop as your business grows. The market place change and so is our customers. That is why you need a team that can develop even quicker.
    3. Never get into partnerships or joint ventures with people you cannot trust. This is vital for your success.
    4. Rather be conservative than flamboyant. Think of your offices for example – you can have very comfortable offices without paying an enormous amount of monthly rental. After all it is quality of your work and your ethics that impress your client, not the size or shape of your conference table.

When we start out a new business venture or a new idea, how many times do we tend to think that we need to change the basic rules? We need to think more like Don Draper, despite the fact that he is running a successful business in the 1960 era; a lot of the principles applied by him is still valid today and will remain valid in future. One thing is for sure, despite all his mistakes as a fictional character, he is very successful in business.


Mad Men: Meet Don Draper


Don Draper’s Advice


Don Draper’s Guide To Picking Up Women


I am the the Founder of and I am so grateful you're here to be part of this awesome community. I love connecting with people who have a passion for Entrepreneurship, Self Development & Achieving Success. I started this website with the intention of educating and inspiring likeminded people to always strive for success no matter what their circumstances.I'm proud to say through my podcast and through this website we have impacted over 200 million lives in the last 10 years.

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Image Credit: Pixabay

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Image Credit: Pixabay

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Image Credit: Pixabay

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Why It’s So Important To Break Out Of Your Comfort Zone

Joel Brown (Founder of



Fear of Snakes

So I completed a Snake Handling course 6 years ago and during the final test of the course, we were asked to capture and bag 5 of Australia’s Deadliest snakes in a small confined room. The room had a Tiger Snake, Dugite, King Brown, Death Adder and a Red-Bellied Black Snake all slithering around at the same time. I couldn’t believe what I had got myself into.

Snakes were one of the biggest fears of mine. I would imagine a snake running underneath my feet from time to time and I would actually bring my feet up off the floor to avoid getting entangled or bitten by these imaginary snakes I had created in my mind. I would even have nightmares about snakes biting me and it would wake me up in sweats in the middle of the night.

I could have never imagined doing this in my life but I did it because I knew that I had to get passed this ridiculous fear I had of snakes, and I am grateful I was able to show up for it.

Checkout this podcast episode where I share how You can Master your Sub Conscious Programming around your fears in 2 Steps:

While attending this course, the subject of Fear was brought up and the presenter asked a number of people:


“What Are Your Top 5 Fears?”

– Public Speaking

– Cancer

– Sharks

– Snakes

– Heights

Were at the top of the list for most people.


The instructor carried on with a story of how he had just arrived back from a trip to the Northern Territory of Australia to visit an aboriginal community where he had met a 7-year-old boy who was absolutely scared to death of spiders and the dark.

Killer crocodile fearIt did not matter what kind of spider it is, he was scared and that was that. This boy would hunt crocodiles and lizards but was scared of even the non-venomous spiders.

All he had learned from a very young age was that spiders are dangerous and that they WILL kill you, yet the crocodiles and snakes that the boy would play with and hunt for are by far more deadly than most spiders that your everyday human would come across.

He was taught between the crucial years of 1-6 yrs old that the dark is full of evil happenings and that spiders are incredibly deadly and will kill him if he goes anywhere near them. So he was devastated to sleep in the dark and would jump on near by people just to get away from a spider nearby.

I’m not here to say that spiders aren’t dangerous, they are, and some out there have the potential to kill you. This boy was right to be cautious around spiders but where he lacked knowledge, or the right information about these creatures, eventually left him fearful of something he had never really understood.

This boy is just an example of many other people out there that are limited by their fears because of the little that they know. The less you know, the more fearful you are. This is only human and we are naturally scared of the unknown.

So the key thing here is we need more “KNOWLEDGE!” and it is in our best interest to want to understand how things work if we want to become less fearful of what the wild and wonderful world we live in has to offer.

You have to “EXPERIENCE” things to have a better understanding of the activity or whatever it is you are most scared of.

Joel Brown Snakes Fear

Joel Brown – Certified Snake Handler

When you increase your knowledge you can grow to the level where your fear is set at, so when the two meet it creates a level called “RESPECT”.

This is the perfect level to be on because you will now have a respect for what you fear which will allow you to then work with it rather than being submissive and missing out on the wonderful feeling of successfully OWNING! the outer areas of your comfort zone.

Everybody has a fear of some sort and learning more about what you fear and even voyaging through your ‘un-comfortable zone‘ will prepare you for the hard knocks in life on your road to success.


I have a few more fears to conquer myself and I am happy to say that I have crossed ‘Snakes’ and a number of other top things off my list. I’m sharing this story with you in hopes that you too will face at least one or two of your fears. Not to say that “you did it“, but to prove that you can outgrow your own personal limitations.

Your fears could be holding you back, they could even be the final piece you need to experience a brand new lifestyle or a brave new world of fun.


So get out there, learn more and grow!


No matter the storm, may your Faith be stronger than your Fears – Joel Brown



Feature Image Original Source: Indiana Jones – Raiders Of The Lost Ark


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