Success Advice
Using Colors To Become Successful
What if success in life was as simple as knowing your color wheel? Well, it can be! When searching for success in life, understanding the psychology of colors plays a vital role. In understanding how certain colors affect mood and understanding how people react to colors, a person can convey a thought or idea without saying a word.
By using a color as a form of non-verbal communication, we can set the tone for business meetings, dates, or any other social interaction. From the colors you use in your company logo to the colors you feature on your website, you can leverage color to become successful.
Below are some of the common energies and properties associated with colors.
RED
Red is the color of energy, vitality, and passion. It is worn by people who strive to dominate everything. It excites the emotions and motivates us to take action. Being surrounded by too much of the color red can cause us to become irritated, agitated and ultimately angry. Too little and we become cautious, manipulative and fearful.
Of all the colors, this one might have the most power!
In advertising, red is often seen in products that appeal to men and is seen in general as a strong call to action. It invites people to react on an emotional level instead of an intellectual level and appeals to a person’s instinct.
YELLOW
Of all the colors, this is the one most associated with fun, openness, warmth, and cheerfulness. Yellow shows a uniqueness and individuality that overflows in creative people. Yellow is used in advertising because it attracts attention due to being reminiscent of warmth. It is used by products or places that want to be seen as social, inviting places.
A business like McDonald’s, for instance, prominently features yellow because it wants people convey openness and invite all people in.
ORANGE
Orange expels optimism and is well known as the “Uplifting” color. It combines the attributes of colors red and yellow, taking the energy from the former and the warmth of the latter. It also has a stimulating effect on the appetite. Many restaurants incorporate orange into their menus or into their decor in order to get patrons to eat up!
Orange is also associated with a pragmatism combined with an artistic streak. This makes it popular among businesses that offer consumers the tools needed to create.
BLUE
The colors above are all the “hot” colors while blue begins the “cool” colors. Blue is a color of trust, a color that shows a sincerity and a connection between people. Its soft nature makes it popular among psychologists and others who want to convey an ease and foster communication. This security also makes it one of the popular colors in advertising.
The color blue encourages people to relax and carefully consider an action (which is the opposite of red and the direct call to immediate action).
GREEN
Of all the colors, this is the one most associated with growth and rebirth. The color green makes people think of spring time which associates your thoughts to new changes and brand new beginnings. This in turn makes it a good color for a product appealing to “freshness” or a new product line (it is a good color when rolling a re-branding).
It is also good for inspiring the thought of money, making it a useful tool if you are appealing to a person’s wallet to offer value or money saving options.
PURPLE
In advertising, this color symbolizes royalty. It is used by products that want to convey a high-end feel (think, Crown Royal). A brand that uses purple is signifying that it is the top of the line, the best of the best, and deserves to be priced higher for high-end tastes.
If your brand is selling a prestige or luxury lifestyle, this is a great color to choose.
BROWN
This is the opposite of purple. Brown represents the earth and represents a steadiness and dependability. This color may not be flashy, but it gets the job done. It is not pretentious and it is completely practical. Maybe a bit boring, but ultimately extremely dependable. It practical and has no frills, but gets the job done effectively.
UPS is a great example of a brand associated with this color.
Success Advice
How to Build Trust, Kill Micromanagement, and Lead a Team That Thrives
It is a strategic and structured process involving planning, organizing, influencing, and motivating a group of individuals to achieve common goals.

In an era of rapid technological change and evolving workplace dynamics, teamwork has become more essential than ever. The ability to collaborate, adapt, and build meaningful connections within teams is no longer a “nice to have”; it’s a requirement. (more…)
Success Advice
How Playing by the Rules Became the Smartest Business Strategy
Success without shortcuts isn’t slower, it’s smarter

Cutting corners can feel like a fast track to success. In startup culture especially, there’s constant pressure to move faster, launch sooner, and disrupt harder. Entrepreneurs are told to “move fast and break things,” and life hacks are everywhere, promising to shave hours off your workload. (more…)
Success Advice
The One Mindset Shift That Made Me Irreplaceable At Work
You don’t need to be in finance to be financially savvy

In every organization, there are two types of people: those who do their job and those who think like owners. The second group, regardless of their title or role, tends to stand out, move up, and make a bigger impact. (more…)
Success Advice
Stephen Covey’s 8 Leadership Habits That Will Change How You Lead Forever
If you want to lead well, connect deeply, and live fully, you must begin with principles that anchor your character and inspire those around you

In his influential book Principle-Centered Leadership, Stephen R. Covey explores the values and philosophies that shape impactful, ethical, and lasting leadership. Instead of offering quick fixes or superficial techniques, Covey provides a timeless framework for personal and professional development, one grounded in integrity, fairness, and service. (more…)
-
Change Your Mindset4 weeks ago
You Become What You Absorb: How Input Shapes Your Life
-
Personal Development4 weeks ago
Burned Out at Your Desk? Try This 5-Minute Mental Reset
-
Success Advice4 weeks ago
This Overlooked Skill Drives Real Business Growth
-
Success Advice3 weeks ago
Leadership Styles That Are Killing Innovation In Your Business
-
Success Advice3 weeks ago
Stephen Covey’s 8 Leadership Habits That Will Change How You Lead Forever
-
Personal Development3 weeks ago
Want to Change the World? Start by Sharing Your Knowledge
-
Business3 weeks ago
7 Legal Situations Every Small Business Owner Should Prepare For
-
Success Advice1 week ago
The One Mindset Shift That Made Me Irreplaceable At Work
4 Comments