Connect with us

Success Advice

6 Mistakes Entrepreneurs Make When Writing A Book

Published

on

You’re going to write a book. 40,000 words to go. Then the book goes to the editor, the typesetter, and the printer. Simple – right? Wrong.

Having worked with over 100 entrepreneurs on their books, I’ve found the writing and editing process rarely goes to plan. Content gets cut, reorganized and added. In four cases, I’ve even told clients to write new books.

After you’ve spent months waking up early, staying up late, squeezing your writing around family, friends and work; after you’ve said no to invitations, events and getaways; and after you’ve spent your hard-earned dollars on coaches and courses to help you put your knowledge on paper … you don’t want an editor telling you to start over.

So what can you do? Read on for the six mistakes entrepreneurs make when writing books and what you should do instead:

1. Choosing the wrong idea

You’re highly qualified in your field and have 15 years of experience but you’ve just started learning about a new area you’re really passionate about … and then your clients keep asking about something else entirely.

Most entrepreneurs choose an idea that only answers one of these areas. This is a recipe for disaster:

  • If you aren’t passionate about your idea, you’ll give up part way through.
  • If you aren’t knowledgeable about your idea, you’ll end up rambling and repeating yourself to bulk up your word count.
  • If you aren’t addressing your readers’ desires, no one will want to buy your book, and you’ll be left with a very expensive paperweight.

Instead, brainstorm until you find an idea that hits the sweet spot – the intersection between your knowledge, your passion and what your readers want.

“To produce a mighty book, you must choose a mighty theme.” – Herman Melville

2. Not choosing one type of book

Great books come in all shapes and sizes, and entrepreneurs usually write one of the following:

  • How-to books
  • Thought leadership books
  • Interview books
  • Memoirs

The problems start if you try to write a combination of all of them, which will result in a confused book with no clear purpose, or your editor cutting half of your content because it isn’t relevant. Instead, commit to one type of book before you start writing.

 

3. Failing to plan

Time and time again I see entrepreneurs getting stuck on their first drafts. Why? Because they have an idea for a book, then sit down in front of a blank Word document and rely on inspiration to provide the content.

Instead, plan your book!

  • Start with your book’s central idea – in one sentence, what’s your book about?
  • Brainstorm – get a blank piece of paper and write down your central idea. What other ideas does this sentence spur? Write down everything you can think of that’s related to your central idea.
  • Organize your brainstorming – review your scribbling and see if there are any common themes that come up. These ideas will become the main sections or chapters of your book.
  • Plan your chapters – brainstorm, organize and expand your ideas for each chapter. What do you need to cover to discuss the topic in detail?

 

4. Thinking they have a plan (when they don’t)

How can you think you have a plan when you don’t? They follow the first three steps of the planning process and then start writing. They have a central idea and five key areas they want to discuss. They’ve even organized these areas in a five-step process. Is that a plan? Not even close.

The purpose of a good plan is to guide every word you write. With a good plan you never need to worry about writer’s block, because you never have to come up with new ideas – they’re all laid out in front of you. You also never need to worry about the writing process stopping and starting, and taking months on end because, once again, everything you need to write is laid out in front of you.

A good plan takes the effort out of writing, because you’ve already done all the research, brainstorming and organization. Then all you need to do is expand your bullet points into full sentences.

Instead of relying on your chapter titles for inspiration, create a plan so detailed your book writes itself.

 

5. Including everything they’ve ever written

You’ve been in business for a few years now, and you have a slew of marketing content up your sleeve – brochures, flyers, blog posts, articles, interviews, case studies and more. Writing a book should be easy, right?

While using existing content is a great way to boost your word count, a big issue we see is clients who have copied and pasted entire blog posts or articles into their book when they don’t actually fit. And if it doesn’t fit, it often gets cut.

Instead, ask yourself:

  • Is the content directly related to your central idea?
  • Does your reader really need to know this?

It’s only when you can answer both questions with a ‘yes’ that the content should go into your book.

“It is the writer who might catch the imagination of young people, and plant a seed that will flower and come to fruition.” – Isaac Asimov

6. Not making time to write

I get it – you’re an entrepreneur and you spend all your waking hours doing client work, answering enquiries, completing quotes, catching up on admin, and more. You’re lucky enough to spend time with your family, let alone write a book! The truth is, you’re always going to be busy, and those who wait to find the time never get started.

Instead, you need to make the time to write. Get started with these tips:

  • Carry a notepad/phone with you at all times for when inspiration strikes.
  • Set a daily writing target, and don’t go to bed until you’ve written your words!
  • Remember this is a short-term challenge. You only need to make the time for the next four to six weeks, and then you’ll be ready to send your book to your editor!

 

Which mistake are you having the most trouble with when writing your book? Please leave your thoughts in the comment section below!

Jacqui Pretty is the Founder Grammar Factory, a writing and editing company that helps entrepreneurs write books that boost their businesses, as well as the author of Book Blueprint: How any entrepreneur can write an awesome book. She and her team have worked with over 100 authors and their clients have become Amazon bestsellers, gotten featured on national television, landed paid speaking engagements and doubled their revenue. In short, she has witnessed first-hand the power of publishing to transform a business.

Advertisement
11 Comments

11 Comments

  1. Elaine Slatter

    May 7, 2016 at 12:08 am

    Great advice, Jacqui. I wrote a “how to” book for women who want to become entrepreneurs. I wrote every day and found that it became a daily “must do” before anything else. The more you write, the more you want to tell your story, so then you write more. Before you know it you are finished. The extra research on chapter topics took more time than I expected, but it was important to get it right.

  2. Michael

    Jan 4, 2016 at 6:39 pm

    Awesome advice Jacqui I wrote my first book and it was a total flop.I am in the process of writing a second book and this article will help me a lot to get this one right.

  3. Charlene Rhinehart

    Dec 22, 2015 at 7:56 am

    Thanks for writing this article, Jacqui! I’m writing my first book and I’m guilty of falling into the entrepreneur trap you mentioned. I’m inspired to set daily goals amd commit until it’s done. Thanks!

    • Jacqui Pretty

      Dec 22, 2015 at 11:07 pm

      Thanks Charlene, and good luck with your book!

  4. Ann_B

    Dec 21, 2015 at 12:16 pm

    ‘Repeating too much information from a previous successful publication’ can also make a point in the list. People want the next book to include new advice!

    • Jacqui Pretty

      Dec 22, 2015 at 11:07 pm

      That’s a great point, Ann. While referring to other publications and research can be a great way to add content and build your credibility, you do need to have an original take on the information to add value. Thanks for raising that!

  5. Tim Denning

    Dec 20, 2015 at 7:45 am

    Jacqui thanks for writing this article. I am writing a book right now and these tips are very useful. Keep doing what you’re doing!

    • Jacqui Pretty

      Dec 22, 2015 at 11:06 pm

      Thanks Tim – I’m glad you found it useful and best of luck with your book!

  6. Ethan Bridges

    Dec 17, 2015 at 9:38 am

    Hi Jacqui,

    I can’t answer your question yet, as the idea of writing a book only teases my mind for now.

    These are great tips. I see how specificity can nail it. Thank you!

  7. Ernie Ayon

    Dec 17, 2015 at 6:14 am

    Thanks! Awesome advice that couldn’t have come at a better time. I’m in the process of writing my first book and have learned a ton in these past few months. It’s quite the undertaking but luckily there are a lot of good resources to get started. The points you list here are great advice.

    • Jacqui Pretty

      Dec 17, 2015 at 6:18 am

      I’m glad you found it helpful, Ernie. Best of luck with your book!

Leave a Reply

Your email address will not be published. Required fields are marked *

Success Advice

The One Mindset Change That Helped Me Read 47 Books in a Year With Ease

Published

on

reading books
Image Credit: Twenty20.com

There is an elusive truth about life that we tend to miss in today’s world. Everything is moving so fast that we don’t have time to stand still and truly absorb the information we receive. We skim through articles like we skim through relationships, always searching for a better one in a sharper form. That is the way the majority of the world operates today. We must be people who take control over their lives and implement their dreams no matter who or what stands in front of them.

To do that, we must be willing to learn, change, and adapt our models of reality and here is one that ultimately changed the way I see life as a whole. The one mindset shift I made that changed my entire life is that life isn’t a sprint, it’s a marathon and here is what that means.

How to read 47 books in one year with ease

I used to live in a fast-paced world as you did and I was going haywire. My health was deteriorating fast and my mental state wasn’t far behind. What was even worse is that my results weren’t getting any better. Here I was, working 20 hours a day, mentally stressed out and having physical manifestations of stress and yet, my results were horrible. I knew I needed to change something and it needed to happen fast.

That is when I discovered the compound effect and it completely blew my mind. It basically means that you take small actions every single day and they give interest over time. And those interests compound over time if you keep doing small actions. I thought this was the solution to all my problems but I had to test it out. So I tried reading 20 pages of a book every single day, hoping I would manage to prove to myself that this works for me.

Reading only 20 pages a day compounded into 47 books just one year later and I managed to prove to myself that life really is a marathon, not a sprint. But all of this sounds easy when I tell it like this- I want to show you the work that went into reading these 20 pages a day.

“The more that you read, the more things you will know. The more that you learn, the more places you’ll go.” – Dr. Seuss

How it really looks like

Imagine getting back from work tired from all the daily chores and tasks. You grab some food, sit down on your couch and want to eat while watching TV. However, then you remember, “Oh damn, I forgot to read 20 pages of a book today.”

So you eat fast, hop from the couch to grab your book and start reading. 30 minutes later, done!

And that is day 1/365 done. You need to do this for 364 more days (at least). I am telling you this because I want to emphasize that even though this is easy and simple to do, most of you don’t do it. The reason we don’t do it isn’t because it’s hard or complicated, the reason we don’t do it is that we haven’t taken the time to stop in our tracks and absorb this information.

When you read that it took someone 10 years to become an overnight success, we nod our head with understandment. However, do we really know how much 10 years is? If you go back 10 years ago, there was no Instagram or Snapchat. Have you really taken the time to think about what this information means? I know I didn’t for a long, long time and that is why my life was on stand-by.

Only when I took the time to stop and think about the information I just read was I able to absorb what it means in its entirety. And I want you to do the same thing right now with the one shown above. I will repeat it here: By reading 20 pages a day, you can read 47 books in a year. Let it fall in, absorb it fully. Understand and internalize it. Feel it like it’s happening right now, like you’re holding a book in your hands and being sucked into the story. Now, you are ready for the next step.

“To read without reflecting is like eating without digesting.” – Edmund Burke

Every journey starts the same way – with a single step

Now that you’ve absorbed this mentality of life being a marathon and not a sprint, now it’s time to prove it (to you). You should take upon reading 20 pages of a book every single day and do it for one year. After a couple of months, you will start noticing a change happening in the way you hold yourself and you will be more knowledgeable.

It’s time to take the thing you already know and make it a reality for you. We are the people who make their dreams come true no matter what stands in front of them. Always remember, the first obstacle toward your dream life is always you. It’s time to move it.

What’s the best book you’ve read this year and why? Let us know in the comments below!

Image courtesy of Twenty20.com

Continue Reading

Success Advice

How To Make People Feel Your Emotion So They Will Hire You For Anything.

Published

on

Image Credit: Unsplash

Do you want to know how to get hired to do almost anything? You have to make people feel your emotion.

You can have experiences, connections, money, and a family that supports you. Yet without your emotion, you can’t move people to cut off all the other options and back you!

The way to win and be hired for almost anything is to put massive amounts of emotion into it. You want your audience to feel your emotion and not judge you based on society’s standards of a resume.

Emotion defeats all other criteria when it comes to hiring. The thing is, you’ll never be told that. No one is ever going to tell you that. That’s because the human spirit tells us to choose based on emotion.

Choose emotion and you will be chosen.

Here’s how to make people feel your emotion so they’ll hire you for almost anything:


Prepare a paragraph beforehand.

Last week, I had the chance to be hired for something extraordinary. Over-preparing never seems to work well, because then everything becomes scripted which only makes you more nervous.

Instead, I prepared a paragraph (call it a speech if you will) to say to the people I’d be meeting. Before writing this paragraph, I watched a video of a man that has had every health challenge you could imagine.

The video made me very emotional and I immediately used that raw emotion to write

Having a few lines to use during a pitch will help you bring out that emotion. You’ll have a trigger point to use, that will become the basis for making people feel your emotion too.

I’ll share my paragraph with you at the end of this post.


Tie back the opportunity to an emotional moment in your life.

In my pitch to get hired for my dream career, I talked about my near miss with cancer, several bad breakups and leaving behind a business I co-founded.

While in front of them, I mentioned these important moments in my life to make the audience I was pitching to feel the emotion of what I’d gone through in my past.

“I wanted them to feel the emotion of my journey and use it as inspiration for their own. Even if I didn’t win the gig, at least I would have made a difference and that’s how you get remembered”

To me, it is the very act of remembrance that can be used to your advantage when there’s another opportunity in the future. If it holds true, then you will be first on their list.


Lead with inspiration.

In these situations, I try to imagine giving a speech to a room full of people that are terminally ill and don’t have long to live.

How would I want them to leave this world?

What difference could I make on their last day?

Out of all the tools you can use to make people feel your emotion, the best one from my experience is inspiration. There’s so much negativity in the world. The quandary in that is that a lot of the time, all any of us want is to be inspired.

“Even if it’s just for a moment, that brief encounter with inspiration seems to make us think differently — and more importantly, act differently”

Choose inspiration. All of us want to be inspired, whether we admit it or not.


Don’t hold back.

Forget about how you might come across and give it your everything.

Show every ounce of yourself and appeal to their human spirit through emotion. Be vulnerable, bold and present the biggest vision you can.

Everyone else you’re up against will probably do the opposite.

People can’t feel your emotion unless you put your heart and soul into it. You have to try hard at this. It’s not easy to disrupt people’s thought patterns and make them feel something.

The moment the audience feels you’re holding back or not telling them everything, it puts up a barrier between you and them. You can’t see this barrier, but it exists.

Remember, you have nothing to lose. You can give it all you’ve got and try to get them to feel your emotion, or you can hold back and risk being ordinary and getting less than desirable results.

The people that inspire and make us feel their emotion don’t hold back.


Pretend it’s your last shot. Act as if it’s your legacy.

I always communicate to people that may want to hire me like it’s my last shot. I think of everything in my life and career as a legacy. You should too.

When you enter a room and have to sell yourself, pretending it’s your last shot changes the way you communicate.

Connecting your thoughts, emotion and words to your legacy gives you an unfair advantage.

“Legacy reminds your mind about death and that’s the best ‘in the moment’ motivation you’ll ever need”

You’ll say things you never thought you’d say in front of other people. You’ll show how badly you want the opportunity that’s being presented. You’ll come across driven, motivated and inspired.

Acting as if it’s your legacy makes you feel like you’re becoming someone you’d hope to be in the future.

Think about the end of your life and then work backwards to the moment you’re faced with right now where you have to convince people to hire you.

This counter-intuitive process helps put you in a state of flow where you transcend all your limitations, beliefs and everything that everyone has ever told you that you can’t do.

In other words, linking to your legacy gives you confidence and belief in yourself.

Using all of the points I just mentioned, here’s a real-life example of a paragraph I prepared for an interview last week:

You want me not for endless meetings.

You want me not to bitch about other departments within the business.

You want me because I’m going to do something great. You can see it in my eyes right now.

I can change how people think.

I can inspire millions of people and I’ve demonstrated that already.

I can lead.

And, I can build relationships better than anyone you’ve ever met.

Most of all, I’m never going to give up. You can’t knock me down or defeat me. There will be obstacles. Some may give up — but not me.

If I can survive a near miss with cancer, multiple bad breakups, and leave a multi-million-dollar business behind, then I can do this role.

Regardless of whether you hire me for this opportunity, you will remember me. I believe I can come to this business and make a massive impact. The bottom line is this:

If I can change the world through this company and social media, then here I am.

That — ladies and gentlemen — is how you make people feel your emotion and get hired to do anything. Go out there and try it for yourself.

<<<>>>

If you want to increase your productivity and learn some more valuable life hacks, then join my private mailing list on timdenning.net

Continue Reading

Success Advice

3 Destructive Habits That Are Holding You Back From Success

Published

on

destructive habits
Image Credit: Unsplash

You want to wake up at 5 a.m., do the work that matters, and realize your vision. You want to be the heavyweight champion of your craft, dominate your industry, and achieve massive success.

You want to achieve all of that, but there’s a problem. Anytime you come up with an idea, a nagging voice deep inside your psyche whispers through the corridors of your mind that you’re not capable.

So you put off your idea, cower in fear, or maybe blame others for your plight. The thing is, you need to check in with yourself. Deep inside, you have some destructive habits that are holding you back from pursuing your goals and achieving success.

Let’s explore them and give you some tips to counter them head-on.

1. Self-doubt

One of the worst things you can do is develop the habit of self-doubt, the tendency to distrust everything about yourself. It’s not that you hate yourself or your capabilities, it’s just that you question yourself, your judgments, and your actions. Whenever you plan to give that speech or launch that business or initiate that tough conversation, something deep inside you whispers, “You can’t do it.”

And you listen to that inner voice and bury your ideas in self-doubt. Your self-doubt is your biggest enemy. If you don’t counter that habit with all your might, it will hold you back from reaching the mountaintop, achieving your potential, and succeeding in your life, in your business and in your career.

The way to break through this chain of self-doubt is simple. Anytime you hear that voice weighing you down, tell it, “No, I can do it. I can make it happen.” Don’t ignore the voice, because it will talk to you again. Just have a ready-made response, and take the necessary action to prove it wrong.

“I didn’t get there by wishing for it or hoping for it, but by working for it.” – Estée Lauder

2. Blaming others for your failures

Another ugly habit many of us have is we often blame others for our own failures. In my first startup, I was determined to succeed. I woke up every morning and worked for about fifteen hours a day, writing, emailing prospects, promoting my services on social media, optimizing my products. But after about a year, I still didn’t have enough customers and I quit.

However, I put all the blame on my competitors. “There are simply too many people doing the same thing I do,” I concluded. “That’s why I failed.” Is that the true reason for my failure? No. I failed because I was not targeting the right customers, my product was inferior, or my marketing did not appeal to my prospective clients.

The best way to change this habit is to be very critical of ourselves. I know, it is not that simple. We can easily be critical of others, but not of ourselves. Still, we have to try to build the habit if we want to succeed.

You have to question your decisions, scrutinize your actions, and change course. If what you’re doing is not working, then you’re not doing the right thing. You have to try something else and stop blaming others for your failure.

3. Multi-tasking

What’s wrong with multi-tasking? Think about this, you’re eating lunch while checking your social media feed, and your laptop is on your lap open to a client’s project. Suddenly, a prospect emails you. You read the message, reply to them, and then get back to your other tasks.

You’re multitasking, doing many things at a time. However, you’re not investing your undivided attention in any particular area. That’s what’s wrong with multi-tasking. Your productivity level decreases by 40 percent when you focus on more than one thing at the same time. Your IQ also decreases by ten points when you multi-task, according to Peter Bregman of Harvard Business Review. The multitasking process actually consumes much of your time, and it’s stressful.

You need to cut that unproductive, destructive habit out. How? By working in the wee hours of the morning before your social media feeds begin to buzz, your friends start calling you, and your kids wake up. Next, silence your notifications as you work. That way, you can focus on your work without the distractions.

“Challenges are what make life interesting and overcoming them is what makes life meaningful.” – Joshua J. Marine

Finally, set a deadline for yourself and stick to it—so you’ll have the discipline to concentrate on the project and the resistance to divert your attention away from other things. It worked for me, and it will work for you, too. The idea is to do whatever it takes to stop or minimize multitasking so you can pour your heart and soul into one project, and execute it flawlessly.

To become the heavyweight champion of your industry, start replacing your bad habits with good ones. Beat your self-doubt with self-confidence. Stop blaming others and start taking responsibilities. Stop multitasking and start focusing on one task. Then, watch as your success blossoms.

What habits are holding you back? Comment below!

Continue Reading

Success Advice

5 Questions You Need to Ask Yourself to Stay Cool in Difficult Situations

Published

on

how to stay calm
Image Credit: Unsplash

We all face challenging situations at work and in our personal lives, yet few of us deal with these experiences in a systematic way. We encounter obnoxious bosses, rude customers, and infuriating family members on a daily basis, yet we often don’t articulate the best way of dealing with these situations. Over time, these strains on our emotions and our mental resources take their toll, so it’s important to find ways to deal with challenging experiences efficiently and with the least about of work.

What do you do when you find yourself becoming overwhelmed or frustrated? Do you lash out or disengage from those around you? If you’re like me, you struggle to hold back your strong reactions when you experience a setback or a challenge.

Here are 5 questions you can ask yourself to help slow down your reactive brain and assess your current situation so that you can respond more effectively to challenging situations:

1. Why do I feel triggered by this situation?

Start by asking yourself a broad question to assess the current situation. Why do you feel the way you do about this situation? This question allows you to take a brief pause to examine why you feel the way you do about a specific situation. Asking why is powerful because it forces you to consider your own feelings and emotions more closely. Sometimes, you may not even be fully aware that you are feeling stressed, angry, or threatened by a particular situation. Take the time to recognise those feelings and ask yourself why you are feeling them.

“Obstacles are those frightful things you see when you take your eyes off your goal.” – Henry Ford

2. What would I be thinking if I was in the other person’s shoes right now?

Often times, emotional stress or strain comes from an interaction with someone else – be it a work colleague, a client, or a loved one. Most of our lives we live in a bubble of “me”. We constantly think about our situation as it relates to ourselves, rather than those around us. Ask yourself what the other person is thinking in this situation, and why they might be acting the way they are. Maybe they aren’t lashing out at you because they’re rude, rather, they may be worried about their own job or career.

3. How would an outsider look at what is going on right now?

Take one more step back and look at the situation from the perspective of an outsider. If the situation is too close to your heart, chances are that putting yourself in the other person’s shoes may prove impossible. Instead, consider how an outsider would react to this situation if they were in the room with you. The outsider’s point of view will be more well rounded, and you will have the opportunity to judge whether your reactions are being influenced by the situation itself or by unconscious biases, thoughts, worries or concerns.

4. If I wasn’t tired, hungry, grumpy, sad, how would I react to this same experience?

Chances are, if you still feel the need to react or lash out in a forceful way, you may be experiencing a weakened mental state brought on by being tired, hungry, grumpy, sad, etc. By asking yourself how you might react if you were well rested and clear headed, you will give yourself a few much needed seconds to slow down and cool off before reacting emotionally. Just by realising that your mental state may be compromised, you will give yourself valuable insight before overreacting to a situation.

“I didn’t get there by wishing for it or hoping for it, but by working for it.” – Estée Lauder

5. In a week’s time, what would your best self think about this situation?

By thinking about how your “best self” would react to a certain situation in a week’s time, you are doing two things. First, you are shifting your perspective to think about the problem through the lens of your “best self”. This means understanding that you are coming to this situation from a state that is less than perfect, and you must adjust your expectations. Second, you are distancing yourself from the situation by forcing your mind to consider what things would look like in a week’s time. By doing both of these things, you are ensuring you react in a balanced way.

The more you practice asking yourself these questions in times of stress, the better you will be at reacting to any challenges that come your way.

Are there any questions you ask yourself to frame problems or challenges differently?

Continue Reading

Trending

Motivation

5 Ways You Can Develop Unbreakable Mental Resilience

Published

on

mental toughness
Image Credit: Unsplash

Building unbreakable mental strength was my ultimate goal for many years. Even as a girl, I knew that with emotional toughness in place, nothing can permanently break me. I set myself up for a task. My mission was to find ways and tools which I can use to become mentally and emotionally strong, in control and ready to face anything. If you think that’s easier said than done, that’s two of us. (more…)

Silvia committed her life to many things but one of them is helping people in turning their pain into power and teach them how to find benefits in the most difficult events of their lives. She is a motivational speaker and founder of CourageWithinYou platform.  She has written well over 200 articles oriented on personal development, success, and healthy mental growth. You can connect with her on Facebook or on her personal website www.silviaturon.com.

Advertisement
11 Comments

11 Comments

  1. Elaine Slatter

    May 7, 2016 at 12:08 am

    Great advice, Jacqui. I wrote a “how to” book for women who want to become entrepreneurs. I wrote every day and found that it became a daily “must do” before anything else. The more you write, the more you want to tell your story, so then you write more. Before you know it you are finished. The extra research on chapter topics took more time than I expected, but it was important to get it right.

  2. Michael

    Jan 4, 2016 at 6:39 pm

    Awesome advice Jacqui I wrote my first book and it was a total flop.I am in the process of writing a second book and this article will help me a lot to get this one right.

  3. Charlene Rhinehart

    Dec 22, 2015 at 7:56 am

    Thanks for writing this article, Jacqui! I’m writing my first book and I’m guilty of falling into the entrepreneur trap you mentioned. I’m inspired to set daily goals amd commit until it’s done. Thanks!

    • Jacqui Pretty

      Dec 22, 2015 at 11:07 pm

      Thanks Charlene, and good luck with your book!

  4. Ann_B

    Dec 21, 2015 at 12:16 pm

    ‘Repeating too much information from a previous successful publication’ can also make a point in the list. People want the next book to include new advice!

    • Jacqui Pretty

      Dec 22, 2015 at 11:07 pm

      That’s a great point, Ann. While referring to other publications and research can be a great way to add content and build your credibility, you do need to have an original take on the information to add value. Thanks for raising that!

  5. Tim Denning

    Dec 20, 2015 at 7:45 am

    Jacqui thanks for writing this article. I am writing a book right now and these tips are very useful. Keep doing what you’re doing!

    • Jacqui Pretty

      Dec 22, 2015 at 11:06 pm

      Thanks Tim – I’m glad you found it useful and best of luck with your book!

  6. Ethan Bridges

    Dec 17, 2015 at 9:38 am

    Hi Jacqui,

    I can’t answer your question yet, as the idea of writing a book only teases my mind for now.

    These are great tips. I see how specificity can nail it. Thank you!

  7. Ernie Ayon

    Dec 17, 2015 at 6:14 am

    Thanks! Awesome advice that couldn’t have come at a better time. I’m in the process of writing my first book and have learned a ton in these past few months. It’s quite the undertaking but luckily there are a lot of good resources to get started. The points you list here are great advice.

    • Jacqui Pretty

      Dec 17, 2015 at 6:18 am

      I’m glad you found it helpful, Ernie. Best of luck with your book!

Leave a Reply

Your email address will not be published. Required fields are marked *

Success Advice

The One Mindset Change That Helped Me Read 47 Books in a Year With Ease

Published

on

reading books
Image Credit: Twenty20.com

There is an elusive truth about life that we tend to miss in today’s world. Everything is moving so fast that we don’t have time to stand still and truly absorb the information we receive. We skim through articles like we skim through relationships, always searching for a better one in a sharper form. That is the way the majority of the world operates today. We must be people who take control over their lives and implement their dreams no matter who or what stands in front of them.

To do that, we must be willing to learn, change, and adapt our models of reality and here is one that ultimately changed the way I see life as a whole. The one mindset shift I made that changed my entire life is that life isn’t a sprint, it’s a marathon and here is what that means.

How to read 47 books in one year with ease

I used to live in a fast-paced world as you did and I was going haywire. My health was deteriorating fast and my mental state wasn’t far behind. What was even worse is that my results weren’t getting any better. Here I was, working 20 hours a day, mentally stressed out and having physical manifestations of stress and yet, my results were horrible. I knew I needed to change something and it needed to happen fast.

That is when I discovered the compound effect and it completely blew my mind. It basically means that you take small actions every single day and they give interest over time. And those interests compound over time if you keep doing small actions. I thought this was the solution to all my problems but I had to test it out. So I tried reading 20 pages of a book every single day, hoping I would manage to prove to myself that this works for me.

Reading only 20 pages a day compounded into 47 books just one year later and I managed to prove to myself that life really is a marathon, not a sprint. But all of this sounds easy when I tell it like this- I want to show you the work that went into reading these 20 pages a day.

“The more that you read, the more things you will know. The more that you learn, the more places you’ll go.” – Dr. Seuss

How it really looks like

Imagine getting back from work tired from all the daily chores and tasks. You grab some food, sit down on your couch and want to eat while watching TV. However, then you remember, “Oh damn, I forgot to read 20 pages of a book today.”

So you eat fast, hop from the couch to grab your book and start reading. 30 minutes later, done!

And that is day 1/365 done. You need to do this for 364 more days (at least). I am telling you this because I want to emphasize that even though this is easy and simple to do, most of you don’t do it. The reason we don’t do it isn’t because it’s hard or complicated, the reason we don’t do it is that we haven’t taken the time to stop in our tracks and absorb this information.

When you read that it took someone 10 years to become an overnight success, we nod our head with understandment. However, do we really know how much 10 years is? If you go back 10 years ago, there was no Instagram or Snapchat. Have you really taken the time to think about what this information means? I know I didn’t for a long, long time and that is why my life was on stand-by.

Only when I took the time to stop and think about the information I just read was I able to absorb what it means in its entirety. And I want you to do the same thing right now with the one shown above. I will repeat it here: By reading 20 pages a day, you can read 47 books in a year. Let it fall in, absorb it fully. Understand and internalize it. Feel it like it’s happening right now, like you’re holding a book in your hands and being sucked into the story. Now, you are ready for the next step.

“To read without reflecting is like eating without digesting.” – Edmund Burke

Every journey starts the same way – with a single step

Now that you’ve absorbed this mentality of life being a marathon and not a sprint, now it’s time to prove it (to you). You should take upon reading 20 pages of a book every single day and do it for one year. After a couple of months, you will start noticing a change happening in the way you hold yourself and you will be more knowledgeable.

It’s time to take the thing you already know and make it a reality for you. We are the people who make their dreams come true no matter what stands in front of them. Always remember, the first obstacle toward your dream life is always you. It’s time to move it.

What’s the best book you’ve read this year and why? Let us know in the comments below!

Image courtesy of Twenty20.com

Continue Reading

Success Advice

How To Make People Feel Your Emotion So They Will Hire You For Anything.

Published

on

Image Credit: Unsplash

Do you want to know how to get hired to do almost anything? You have to make people feel your emotion.

You can have experiences, connections, money, and a family that supports you. Yet without your emotion, you can’t move people to cut off all the other options and back you!

The way to win and be hired for almost anything is to put massive amounts of emotion into it. You want your audience to feel your emotion and not judge you based on society’s standards of a resume.

Emotion defeats all other criteria when it comes to hiring. The thing is, you’ll never be told that. No one is ever going to tell you that. That’s because the human spirit tells us to choose based on emotion.

Choose emotion and you will be chosen.

Here’s how to make people feel your emotion so they’ll hire you for almost anything:


Prepare a paragraph beforehand.

Last week, I had the chance to be hired for something extraordinary. Over-preparing never seems to work well, because then everything becomes scripted which only makes you more nervous.

Instead, I prepared a paragraph (call it a speech if you will) to say to the people I’d be meeting. Before writing this paragraph, I watched a video of a man that has had every health challenge you could imagine.

The video made me very emotional and I immediately used that raw emotion to write

Having a few lines to use during a pitch will help you bring out that emotion. You’ll have a trigger point to use, that will become the basis for making people feel your emotion too.

I’ll share my paragraph with you at the end of this post.


Tie back the opportunity to an emotional moment in your life.

In my pitch to get hired for my dream career, I talked about my near miss with cancer, several bad breakups and leaving behind a business I co-founded.

While in front of them, I mentioned these important moments in my life to make the audience I was pitching to feel the emotion of what I’d gone through in my past.

“I wanted them to feel the emotion of my journey and use it as inspiration for their own. Even if I didn’t win the gig, at least I would have made a difference and that’s how you get remembered”

To me, it is the very act of remembrance that can be used to your advantage when there’s another opportunity in the future. If it holds true, then you will be first on their list.


Lead with inspiration.

In these situations, I try to imagine giving a speech to a room full of people that are terminally ill and don’t have long to live.

How would I want them to leave this world?

What difference could I make on their last day?

Out of all the tools you can use to make people feel your emotion, the best one from my experience is inspiration. There’s so much negativity in the world. The quandary in that is that a lot of the time, all any of us want is to be inspired.

“Even if it’s just for a moment, that brief encounter with inspiration seems to make us think differently — and more importantly, act differently”

Choose inspiration. All of us want to be inspired, whether we admit it or not.


Don’t hold back.

Forget about how you might come across and give it your everything.

Show every ounce of yourself and appeal to their human spirit through emotion. Be vulnerable, bold and present the biggest vision you can.

Everyone else you’re up against will probably do the opposite.

People can’t feel your emotion unless you put your heart and soul into it. You have to try hard at this. It’s not easy to disrupt people’s thought patterns and make them feel something.

The moment the audience feels you’re holding back or not telling them everything, it puts up a barrier between you and them. You can’t see this barrier, but it exists.

Remember, you have nothing to lose. You can give it all you’ve got and try to get them to feel your emotion, or you can hold back and risk being ordinary and getting less than desirable results.

The people that inspire and make us feel their emotion don’t hold back.


Pretend it’s your last shot. Act as if it’s your legacy.

I always communicate to people that may want to hire me like it’s my last shot. I think of everything in my life and career as a legacy. You should too.

When you enter a room and have to sell yourself, pretending it’s your last shot changes the way you communicate.

Connecting your thoughts, emotion and words to your legacy gives you an unfair advantage.

“Legacy reminds your mind about death and that’s the best ‘in the moment’ motivation you’ll ever need”

You’ll say things you never thought you’d say in front of other people. You’ll show how badly you want the opportunity that’s being presented. You’ll come across driven, motivated and inspired.

Acting as if it’s your legacy makes you feel like you’re becoming someone you’d hope to be in the future.

Think about the end of your life and then work backwards to the moment you’re faced with right now where you have to convince people to hire you.

This counter-intuitive process helps put you in a state of flow where you transcend all your limitations, beliefs and everything that everyone has ever told you that you can’t do.

In other words, linking to your legacy gives you confidence and belief in yourself.

Using all of the points I just mentioned, here’s a real-life example of a paragraph I prepared for an interview last week:

You want me not for endless meetings.

You want me not to bitch about other departments within the business.

You want me because I’m going to do something great. You can see it in my eyes right now.

I can change how people think.

I can inspire millions of people and I’ve demonstrated that already.

I can lead.

And, I can build relationships better than anyone you’ve ever met.

Most of all, I’m never going to give up. You can’t knock me down or defeat me. There will be obstacles. Some may give up — but not me.

If I can survive a near miss with cancer, multiple bad breakups, and leave a multi-million-dollar business behind, then I can do this role.

Regardless of whether you hire me for this opportunity, you will remember me. I believe I can come to this business and make a massive impact. The bottom line is this:

If I can change the world through this company and social media, then here I am.

That — ladies and gentlemen — is how you make people feel your emotion and get hired to do anything. Go out there and try it for yourself.

<<<>>>

If you want to increase your productivity and learn some more valuable life hacks, then join my private mailing list on timdenning.net

Continue Reading

Success Advice

3 Destructive Habits That Are Holding You Back From Success

Published

on

destructive habits
Image Credit: Unsplash

You want to wake up at 5 a.m., do the work that matters, and realize your vision. You want to be the heavyweight champion of your craft, dominate your industry, and achieve massive success.

You want to achieve all of that, but there’s a problem. Anytime you come up with an idea, a nagging voice deep inside your psyche whispers through the corridors of your mind that you’re not capable.

So you put off your idea, cower in fear, or maybe blame others for your plight. The thing is, you need to check in with yourself. Deep inside, you have some destructive habits that are holding you back from pursuing your goals and achieving success.

Let’s explore them and give you some tips to counter them head-on.

1. Self-doubt

One of the worst things you can do is develop the habit of self-doubt, the tendency to distrust everything about yourself. It’s not that you hate yourself or your capabilities, it’s just that you question yourself, your judgments, and your actions. Whenever you plan to give that speech or launch that business or initiate that tough conversation, something deep inside you whispers, “You can’t do it.”

And you listen to that inner voice and bury your ideas in self-doubt. Your self-doubt is your biggest enemy. If you don’t counter that habit with all your might, it will hold you back from reaching the mountaintop, achieving your potential, and succeeding in your life, in your business and in your career.

The way to break through this chain of self-doubt is simple. Anytime you hear that voice weighing you down, tell it, “No, I can do it. I can make it happen.” Don’t ignore the voice, because it will talk to you again. Just have a ready-made response, and take the necessary action to prove it wrong.

“I didn’t get there by wishing for it or hoping for it, but by working for it.” – Estée Lauder

2. Blaming others for your failures

Another ugly habit many of us have is we often blame others for our own failures. In my first startup, I was determined to succeed. I woke up every morning and worked for about fifteen hours a day, writing, emailing prospects, promoting my services on social media, optimizing my products. But after about a year, I still didn’t have enough customers and I quit.

However, I put all the blame on my competitors. “There are simply too many people doing the same thing I do,” I concluded. “That’s why I failed.” Is that the true reason for my failure? No. I failed because I was not targeting the right customers, my product was inferior, or my marketing did not appeal to my prospective clients.

The best way to change this habit is to be very critical of ourselves. I know, it is not that simple. We can easily be critical of others, but not of ourselves. Still, we have to try to build the habit if we want to succeed.

You have to question your decisions, scrutinize your actions, and change course. If what you’re doing is not working, then you’re not doing the right thing. You have to try something else and stop blaming others for your failure.

3. Multi-tasking

What’s wrong with multi-tasking? Think about this, you’re eating lunch while checking your social media feed, and your laptop is on your lap open to a client’s project. Suddenly, a prospect emails you. You read the message, reply to them, and then get back to your other tasks.

You’re multitasking, doing many things at a time. However, you’re not investing your undivided attention in any particular area. That’s what’s wrong with multi-tasking. Your productivity level decreases by 40 percent when you focus on more than one thing at the same time. Your IQ also decreases by ten points when you multi-task, according to Peter Bregman of Harvard Business Review. The multitasking process actually consumes much of your time, and it’s stressful.

You need to cut that unproductive, destructive habit out. How? By working in the wee hours of the morning before your social media feeds begin to buzz, your friends start calling you, and your kids wake up. Next, silence your notifications as you work. That way, you can focus on your work without the distractions.

“Challenges are what make life interesting and overcoming them is what makes life meaningful.” – Joshua J. Marine

Finally, set a deadline for yourself and stick to it—so you’ll have the discipline to concentrate on the project and the resistance to divert your attention away from other things. It worked for me, and it will work for you, too. The idea is to do whatever it takes to stop or minimize multitasking so you can pour your heart and soul into one project, and execute it flawlessly.

To become the heavyweight champion of your industry, start replacing your bad habits with good ones. Beat your self-doubt with self-confidence. Stop blaming others and start taking responsibilities. Stop multitasking and start focusing on one task. Then, watch as your success blossoms.

What habits are holding you back? Comment below!

Continue Reading

Success Advice

5 Questions You Need to Ask Yourself to Stay Cool in Difficult Situations

Published

on

how to stay calm
Image Credit: Unsplash

We all face challenging situations at work and in our personal lives, yet few of us deal with these experiences in a systematic way. We encounter obnoxious bosses, rude customers, and infuriating family members on a daily basis, yet we often don’t articulate the best way of dealing with these situations. Over time, these strains on our emotions and our mental resources take their toll, so it’s important to find ways to deal with challenging experiences efficiently and with the least about of work.

What do you do when you find yourself becoming overwhelmed or frustrated? Do you lash out or disengage from those around you? If you’re like me, you struggle to hold back your strong reactions when you experience a setback or a challenge.

Here are 5 questions you can ask yourself to help slow down your reactive brain and assess your current situation so that you can respond more effectively to challenging situations:

1. Why do I feel triggered by this situation?

Start by asking yourself a broad question to assess the current situation. Why do you feel the way you do about this situation? This question allows you to take a brief pause to examine why you feel the way you do about a specific situation. Asking why is powerful because it forces you to consider your own feelings and emotions more closely. Sometimes, you may not even be fully aware that you are feeling stressed, angry, or threatened by a particular situation. Take the time to recognise those feelings and ask yourself why you are feeling them.

“Obstacles are those frightful things you see when you take your eyes off your goal.” – Henry Ford

2. What would I be thinking if I was in the other person’s shoes right now?

Often times, emotional stress or strain comes from an interaction with someone else – be it a work colleague, a client, or a loved one. Most of our lives we live in a bubble of “me”. We constantly think about our situation as it relates to ourselves, rather than those around us. Ask yourself what the other person is thinking in this situation, and why they might be acting the way they are. Maybe they aren’t lashing out at you because they’re rude, rather, they may be worried about their own job or career.

3. How would an outsider look at what is going on right now?

Take one more step back and look at the situation from the perspective of an outsider. If the situation is too close to your heart, chances are that putting yourself in the other person’s shoes may prove impossible. Instead, consider how an outsider would react to this situation if they were in the room with you. The outsider’s point of view will be more well rounded, and you will have the opportunity to judge whether your reactions are being influenced by the situation itself or by unconscious biases, thoughts, worries or concerns.

4. If I wasn’t tired, hungry, grumpy, sad, how would I react to this same experience?

Chances are, if you still feel the need to react or lash out in a forceful way, you may be experiencing a weakened mental state brought on by being tired, hungry, grumpy, sad, etc. By asking yourself how you might react if you were well rested and clear headed, you will give yourself a few much needed seconds to slow down and cool off before reacting emotionally. Just by realising that your mental state may be compromised, you will give yourself valuable insight before overreacting to a situation.

“I didn’t get there by wishing for it or hoping for it, but by working for it.” – Estée Lauder

5. In a week’s time, what would your best self think about this situation?

By thinking about how your “best self” would react to a certain situation in a week’s time, you are doing two things. First, you are shifting your perspective to think about the problem through the lens of your “best self”. This means understanding that you are coming to this situation from a state that is less than perfect, and you must adjust your expectations. Second, you are distancing yourself from the situation by forcing your mind to consider what things would look like in a week’s time. By doing both of these things, you are ensuring you react in a balanced way.

The more you practice asking yourself these questions in times of stress, the better you will be at reacting to any challenges that come your way.

Are there any questions you ask yourself to frame problems or challenges differently?

Continue Reading

Trending