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Success Advice

3 Ways to Know if You’re Working Hard to Fail or Succeed

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are you working to fail or succeed
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We know how important hard work is to achieve success, but we also know the road to success is filled with obstacles and failures. Many people have great ideas and don’t put the work in to make them succeed and go to the next level. We also see many people work hard on a terrible idea and succeed due to sheer hard work and determination. Then there is that third group, no matter how hard you work, you just may have a bad idea, bad product or missed your window and all the hard work in the world won’t get you to where you need to be. So how do you know when you’re working hard to fail or succeed?

Here are 3 ways you know you’re working hard to succeed:

1. A steady flow of new customers and employees

The first major sign you’re working hard toward success no matter how much you fail or stumble is you are growing as a business. How do you know you’re growing? You have more customers consistently coming in, both new and repeated ones. 

The old saying is true, sales cures all. A great idea that is not selling is not succeeding so don’t kid yourself. That being said, you’re probably also hiring new contractors and employees as well to help carry the load.

2. You feel overwhelmed and have too much work to do 

Customers and/or clients come to you regularly and you finally have a team helping carry the load, so you must be relaxing, right? Definitely not! The next sign you’re working hard to succeed is you feel overwhelmed and believe you have too much work to do. 

Now you are seeing if you have the right systems and processes in place that people can follow to help your business run like a well-oiled machine. More customers means more demand, and more than likely, you are still figuring it out. As long as the clients keep paying and customers keep coming in, you are on the right track.

3. The Market is paying attention to you, and you are aware of your competition

For a while, you may have been the new kid on the block. Now that you are making waves, your competition is not only paying attention to you, they are contacting you, copying you and if you are really doing well, they may even threaten or sue you. 

You are also aware of who your competition is in the marketplace, and how to compete and take market share from them if necessary. These things sound crazy but these are all good things.

“Many of life’s failures are people who did not realize how close they were to success when they gave up.” – Thomas Edison

Now that you know how you are working to succeed, let’s take a look at how you know you’re working hard to fail:

1. You are not growing, and it’s ‘hard’ to find customers

Many products and services hit the market with the best of intentions. You may have even tested, done focused groups and had your friends and family give you the green light. That being said, once your product or service hits the market, it’s important for people to buy your product or service.

You can blame this on whatever you want, such as geography, not having enough money to market or whatever great story you want to tell. At the end of the day, if you are not making money, you don’t have a business, you have a hobby. If you’re still a one man show, and only making a few sales, you many need to look at expanding the team, or shut it down.

2. You feel overwhelmed and like you have too much work to do

Yes, failure can feel overwhelming, especially if you’re working really hard and not experiencing results. Many entrepreneurs have worked hard on several projects that fail before finding the ones that succeed. This is very often due to the fact that you are constantly putting out fires. 

The few customers you have are not happy, your software is not working and you don’t have enough money. This is usually the most difficult thing because you have been told that you will hit hurdles and make mistakes, but you have to know when to call it quits and move on to the next thing.

“There is more to life than increasing its speed.” – Mahatma Gandhi

3. The market is NOT paying attention to you, and you are NOT aware of your competition 

Haters are going to hate, and if they are not, you should be worried. Yes, even the most successful businesses today at one point were underestimated. If no one knows who you are, or they know you and are not worried, you have to ask why? With no sales and no one knowing you, that is not a good sign.

Many businesses that are working hard to fail are consistently saying, “There is no one that does what we do!”. Even if one does exactly what you do, there is competition for peoples’ time and attention, and you need to know how to grab it. As original as you are, it’s important to know your competition and make sure they know you!

The most important thing is to remember it’s ok to fail. Most people don’t hit a home run their first at bat, and that is ok. Sometimes it is best to walk away from a failing business and look for the next thing with the lessons learned. Remember to be honest with yourself and look at the signs around you, they won’t lie.

What’s one goal you’re trying to accomplish before the end of the year? Share your thoughts and ideas on how you’ll achieve it below!

Mike Ficara is a business development consultant and the host of The Start Down Podcast. He has had the opportunity to work in a variety of industries over his career including Classroom Teacher, Technology Specialist, Director of Curriculum, and in Business Development. This vast experience provided the insight into how people learn, leadership and most importantly what motivates people to succeed. Given this knowledge and experience, today Mike spends his time coaching and consulting where he has the privilege of working with many successful business leaders as well as entrepreneurs. To learn more about Mike and his mission visit www.MikeFicara.com

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Scale Your Business

Tired of Wasting Money on the Wrong Marketers? Here’s How Smart Entrepreneurs Are Finally Hiring Right

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truthmetric, burning money on marketing

If you’ve ever Googled how to hire a Facebook marketer or best TikTok marketing agency only to spend thousands on someone who couldn’t deliver…congrats, you’ve joined a very expensive club! For many entrepreneurs, hiring a digital marketer feels like more like visiting a casino and gambling with your runway, than it feels like securing a partner who’ll help build your business. Often,  it feels like you’re betting on a stranger to grow the dream you’ve poured your savings into.

And way too often, you lose that bet.

You don’t need another list of the “Top 10 Agencies” with five-star testimonials and polished logos. You need to know which marketer can actually drive results for your business. Not in theory. In practice.

This is where entrepreneurs are learning to pivot. And it’s why a new platform called TruthMetric.com is turning heads across the startup world.

Why Most Startups Burn Through 3–6 Marketers Before Finding the Right One

Here’s the hard truth: most startups don’t fail because of their product, they fail because they can’t get sales or sell it fast enough. And in trying to fix that, founders usually go through five or six marketers, burning tens of thousands before finding someone who truly knows how to convert.

You build your product, get your website live, maybe even launch an ad campaign. But when you search for help and look up how to “hire a YouTube ads agency” or “top Facebook ad expert for Shopify”, you get hit with a sea of shiny portfolios, “ninja” titles, and endless promises.

Three months later, you’re still waiting on your first profitable campaign, and you’re most likely out tens of thousands, feeling utterly defeated…and maybe grinning with an affinity for that upcoming boxing class with a picture of that marketer’s fac……nevermind.

If this sounds like you, it’s time for what one entrepreneur called a strategic shift to scale smarter, not harder.

Introducing TruthMetric.com: The Transparent Marketplace for Hiring Marketers Who Deliver

TruthMetric.com isn’t just another freelancer platform or agency directory. It’s the first hiring solution where you can see three years of real, verified marketing performance before spending a dime.

That includes:

  • Verified ad campaign performance
  • Actual return on ad spend (ROAS)
  • Industry-specific experience
  • Platform specialties (Facebook, TikTok, YouTube, Google Ads, and more)

Whether you’re looking for a Facebook ads expert, a TikTok marketer, or a YouTube growth strategist, TruthMetric.com lets you filter and compare based on what actually matters, results.

This level of clarity is something you won’t find on platforms like Upwork or Fiverr. And it solves what many founders know too well as the New York Pizza Problem: where every marketer claims they’re “the best,” just like every pizzeria in Manhattan says they’re #1. Often without showing you results, you get sucked into this dream of collaboration, until the nightmare commences the moment you fork that first invoice payment. Hence the deception that leads to many business owners losing their hard earned savings and budget to launch their grand idea.

With TruthMetric, you finally get the data to decide for yourself, BEFORE you hire. Now if only New York Pizza shops had the same transparency then maybe you’d finally find the best pizza in New York, perhaps the perfect post work out after a boxing sesh? I think so!

Why Founders Are Shifting to Results-First Hiring

Most entrepreneurs think they need to do it all themselves, until they burn out or burn through their budget. That’s exactly why this founder had to drop the Superman complex and hire a marketing genius.

What makes TruthMetric so powerful is that it turns hiring into a confident move, not a hopeful one. You’re no longer guessing. You’re choosing from proven performers. You know what vertical they dominate. You know their past client performance. You see the monthly results from the campaigns they ran, and the outcomes they achieved.

It’s not just efficient. It’s empowering.

Scaling Quickly Requires Automation and Eliminating the Noise

Founders who scale quickly understand one thing: growth isn’t just about hustle, it’s about systems. TruthMetric is the system for finding great marketers at speed. No more DM’ing ten freelancers or interviewing agencies feeling like you are asking the world of them to just see some prior results. Instead you get to see the information you need to make an informed decision and plug into verified talent, all ready to perform.

This difference allows for you to match perfectly with the right talent quickly. If you’re building your business to run lean and fast, this convenience plugged in with automation can help you scale your small business right alongside your new marketing hires.

Why TruthMetric Is Also a Boon for Marketers, Not Just Founders

This isn’t just a win for founders, it is a gift for great marketers, too.

If you’re a freelance marketer who’s been quietly pulling 10x ROAS for clients while being passed over for flashy agencies, you now have a stage where your results speak louder than your brand.

TruthMetric is a true meritocracy. No fluff. No sales tricks. Just data.

If you’re tired of being overlooked and ready to stand out based on what you actually deliver, this is your home.

The Secret Weapon for Investors and M&A Operators

There’s another angle here that some of our readers might miss.

Investors, private equity firms, and M&A advisors should be drooling at the thought of having a proven talent pool they can plug and play and the ability to use TruthMetric to revive underperforming companies. Imagine acquiring a business or becoming an active investor, then dropping in a verified operator with a history of explosive growth in that niche.

It’s plug-and-play. Scale on demand.

That kind of insight has never been available before. You couldn’t do this on Upwork. You certainly can’t do it through a friend-of-a-friend referral. 

And when it comes to attracting high-performing talent, here’s how to hire top talent and keep them around.

Let’s Really Drive This Home…

If you’ve wasted money on agencies or freelancers who couldn’t deliver, it’s not because you’re bad at hiring, it’s because the game was stacked against you. Trusting dreamy charismatic sales pitches over data was a doomed approach from the start. 

TruthMetric levels the playing field by showing you what no other talent marketplace does and that’s proof.

Real marketers. Real results. Real growth.

It’s time to stop guessing and start hiring based on data.
Visit TruthMetric.com and make your next marketing hire the one that actually works.

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Personal Development

The Real Reason Successful People Are Never Late

More than just good manners, punctuality is a vital professional and personal trait.

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Successful people are punctual
Image Credit: Midjourney

How do you feel when your flight is delayed, throwing your entire schedule into chaos? Or when a patient dies due to a doctor’s tardiness? What about missing a job opportunity because your driver showed up late? And how do you react when someone walks in late without the basic courtesy of apologizing? (more…)

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Personal Development

Why Humility Is the Real Superpower in Leadership

Humble leadership doesn’t mean being passive or unsure of yourself.

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Humility in Leadership
Image Credit: Midjourney

In today’s fast-paced, high-stakes business world, especially in industries like construction and finance, leadership is often mistaken for control, authority, or having all the answers. But the leaders who last and leave the deepest impact tend to operate from a very different place: humility. (more…)

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Business

How To Lead Through Internal Conflict With Integrity

All it takes is one ignored complaint or one poorly handled conversation to damage your culture and your credibility.

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Dealing with internal business conflicts
Image Credit: Midjourney

No business is immune to internal conflict. Even the most tight-knit teams can face difficult moments. Allegations of misconduct, harassment, or abuse are among the most serious. How you respond to them could shape the way your employees, clients, and community see you for years to come. (more…)

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