News

Brandon Willington Builds 7-Figure Business by Ignoring Almost Everything

From scattered offers and burnout to focus, flow, and $1M months, Brandon Willington reveals what actually moves revenue.

Published

20 hours ago

Jan 14, 2026

Addicted2Success Editor

Brandon Willington business growth lessons

Most entrepreneurs fail not because they don’t work hard enough but because they work on too many things that don’t matter. Brandon Willington, founder of “Where U?”, one of Australia’s fastest-growing Lead Gen education businesses learned this the hard way.

In this rare sit-down, he shares 5 Lessons to navigate today’s competitive landscape.

Lesson 1: Ruthless Focus Beats Perfect Ideas

Like many founders, Brandon spent his early years experimenting constantly. Multiple offers. Custom services. New ideas every month. His business grew, but it was fragile and exhausting.

“We were trying to do everything,” he says. “Twelve different things you could buy.” Then he made a decision that most entrepreneurs resist: he cut almost everything.

“One offer. One product. One focus,” he says. The result was growing from $40,000 to 1,000,000 in monthly revenue within 12months

“I was really wrong for five years straight,” Willington admits. “Then I was really right about one thing.”

That insight became foundational: you don’t need to be right often you need to be right once, then repeat that action at scale.

Lesson 2: Don’t Overcomplicate Growth

Willington teaches 3 things for a successful service-based businesses:

An ad that gets clicked by the right person
A landing page that converts them into a qualified lead
A sales conversation that closes the deal

“That’s it,” he says. “If you’re not growing, one of those three is broken.” The simplicity is intentional. Complexity hides problems.

“If your ads aren’t working, it’s an ad problem,” he explains. “If leads aren’t converting, it’s the page. If people aren’t buying, it’s the sales conversation.”

Once all three work Willington says, “just spend more on ads.” Today, he spends five figures a day doing exactly that.

Lesson 3: Trust Your Gut When Hiring

As the business scaled, so did the stakes of hiring. Willington uses just two filters:

Can you do the job?
Do I trust you?

The second matters more. “If the problem is in the bank account, the solution is in a spreadsheet,” he says. “If the problem is the person, the answer is in your gut.”

Experience taught him that humans are far better at reading each other than they realize and that ignoring early intuition is expensive. “I’ve had bad gut feelings I ignored,” he says. “And I was dead right months later.”

Lesson 4: Keep It Playful or You’ll Burn Out

Despite the discipline, Willington isn’t rigid. In fact, playfulness is a core part of his performance. “My best work has always come when I’m playful,” he says. From DJing in his early career to writing ads and designing offers, fun has been a signal not a distraction.

His full time coach Zach Welch later confirmed it: playfulness sits just before flow.“For me, the balance between play and challenge is where I do my best work,” Willington says.

Lesson 5: Identity Drives Outcomes

At the same time his business was growing, something else was accelerating, his drinking. “As we made more money, I just had more disposable income,” Willington says. “I was drinking four or five nights a week. A bottle of tequila at a time.”

“If you draw the trend line forward, there’s no good ending.” So he quit drinking completely. Within days, the effect was dramatic. “After four days, I remember thinking, ‘I can think clearly again.’” But the real shift wasn’t physiological, it was identity-based.

To make sobriety stick, Willington replaced his wardrobe, changed his morning routine & began martial arts training twice a day.

“It felt like I was putting on a costume every morning,” he says. “And that version of me didn’t drink.” The business followed the identity, not the other way around.

Key Takeaways

Brandon’s success comes by Cutting what didn’t matter, simplifying growth & repeating what worked. For entrepreneurs chasing success, the takeaway is uncomfortable but freeing:

You don’t need more ideas. You need fewer executed relentlessly!

Success, it turns out, isn’t complicated. It’s just uncompromising.

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Think & Grow Rich: The Legacy Film

Addicted2Success Editor

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News

Think & Grow Rich: The Legacy Film

Published

8 years ago

Sep 25, 2017

Joel Brown (Founder of Addicted2Success.com)

We have some incredible news for you. For the first time in history, the Napoleon Hill Foundation has granted exclusive rights to Think Rich Films to transform the book, Think and Grow Rich, into a motion picture film, one that will impact another 100 million lives worldwide.

I am excited to announce that I will be featuring in this film alongside Bob Proctor, Lewis Howes, Rob Dyrdek, Barbara Corcoran, Grant Cardone, Darren Hardy, John Lee Dumas and many more incredible thought leaders.

Here’s the new teaser trailer for the film:

As true fans of Think and Grow Rich, we worked for over 3 years, pouring our hearts and souls into creating a film that is a pure representation of the Legacy of this life changing literary masterpiece.

Our guiding light along the way was to remain true to the content and in doing so spark the flame that will ignite a global movement with a powerful message.

The message is that anyone can succeed irrespective of their circumstances. Human potential is not predicated by age, race, gender, education, finance or any other perceived disadvantages.

Join us in Los Angeles on October 14, 2017 for the historical World Premier of Think and Grow Rich: The Legacy a film based on Napoleon Hill’s best selling book, Think and Grow Rich.

Join Us For The Premiere

Saturday October 14, 2017 at Regal L.A. LIVE: A Barco Innovation Center

Location: 1000 W Olympic Blvd, Los Angeles CA 90015

Red Carpet: 5:30pm – 6:00pm

Film Kick Off with Producers & Director: 6:20pm – 6:30pm

Film Showing: 6:30pm – 8:00pm

Q & A with Cast: 8:00pm – 8:30pm

PLUS… a panel discussion with the cast hosted by Gerard Adams

Attire: Formal/Semi Formal
VIP Private After Party Katsuya at L.A. LIVE: 9:00pm to Midnight

This exclusive VIP event following the Premiere will be private to cast members, producers, director and key individuals who made this film possible.

Hors d’oeuvres & Beverages will be provided and hosted by Katsuya.

Click the button above and scroll to the bottom of the next page to get your General or VIP tickets

The heartbeat of Think and Grow Rich: The Legacy

A glimpse of what you will see..

A glimpse of what you will see.. “Faith is going to give you the ability to continue through the highs and lows…” – Rob Dyrdek

“I remember being 24, new in business and being stopped dead reading the book…” – Barbara Corcoran

“Follow your dreams! Whether you achieve them or not is irrelevant…” – Lewis Howes

Click the button above and scroll to the bottom of the next page to get your General or VIP tickets

News

5 Snapchat Hacks You Should Be Using

Published

11 years ago

Feb 17, 2015

Gary Vaynerchuk

I am hot on this platform right now, you guys. And you should be too. It’s a huge deal, and has lots of amazing opportunities for big and small businesses, marketers, individuals, personal brands…you name it. Let me help you guys get started with a few snapchat tips.

One thing before we start with these snapchat secrets: you gotta make sure you have the “filters” and all that other fun stuff switched to “ON” in your settings. Without those, what are you even doing on Snapchat? (more…)

News

Why YOU Should Be Using Twitter’s Awesome New Video Feature

Published

11 years ago

Feb 12, 2015

Gary Vaynerchuk

This past week, I have spent several hours using the new Twitter video feature.

But probably not in the way you think.

I was responding to people. One by one, individually with the new Twitter video upload. Answering questions in real time. I was listening. And this is why I’m so excited about this new feature.

People respond to effort. When a celebrity favorites your tweet, you’re excited. Someone you admire likes a photo of yours on Instagram, and it makes you feel good. Because it’s not about the 100th of a second it takes to double tap that photo.

It’s about the fact that they looked at your profile. They chose a photo. They saw it. And then they liked. That interaction, which takes all of five or six seconds, really touches a lot of people.

Check it out here:

Twitter has taken it to the next level.

They’ve set up a perfect Thank You Economy situation. I’ve been waiting for something like this, and I’ve wanted it to do it before, but there was too much friction on the platform. Now they’ve done all the work for you, and all you have to do is get in there and engage.

It takes me nine to twelve seconds to make a video and reply, but those extra seconds hold a lot of meaning. Not to mention it’s more personal, visual, and we are living in a world where the visual is often regarded as a better engagement than the written.

There’s also more room to set the tone. A lot of things can get lost in a tweet. I might say “thnx” but that person isn’t 100% sure what my tone really was. But with Twitter video, the message comes across loud and clear.

It’s fifteen seconds of your attention on one person instead of two seconds. You know what that means? We are in control of the one asset that we all give the most f#!ks about: time. Time is so incredibly precious to people. They hate when it’s wasted, and they are impressed when you give them some of your time.

That is what excites me most about Twitter video.

Giving time to people. More time. Personalized time.

And that is awesome.

What’s your thoughts? Have you used this new Twitter feature yet?

News

Why Paulo Coelho’s Book ‘The Alchemist’ Sold over 150 Million Copies

Published

11 years ago

Feb 5, 2015

Carla Schesser

Brazilian born lyricist and novelist, Paulo Coelho celebrates the 25th anniversary of his best selling book ‘The Alchemist’.

The Alchemist has sold over 150 million copies worldwide, won 115 international prizes and awards, has been translated into 80 languages, and is still on the New York Times bestseller list today. (more…)