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6 Reasons Why Lebron James Letter is Actually a Success Manifesto

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lebron james
Image Credit | Joel Brown

I’ve been there through it all.

Anyone who knows me in the slightest knows that I’m a die-hard heat fan. Besides perhaps Blue’s Clues or Dexter’s Laboratory (“Oooh! What does THAT button do?”), my first memories of watching television are of watching the Miami Heat draft Dwyane Wade out of Marquette University “with the 5th pick of the 2003 NBA Draft” (that last part being said with the voice of former commissioner David Stern’s dry voice in my head).

I witnessed Lamar Odom play in a Miami Heat uniform, back when he was better known for playing basketball than for marrying Khloe Kardashian. Later that year, he was traded to the L.A. Lakers along with Caron Butler and Brian Grant (remember those names, bandwagon fans? Didn’t think so.) for The Big Diesel, Shaquille O’Neal. Shortly afterwards, the Heat finally won their first title, with Wade averaging Jordan-esque numbers in order to slay the Dallas Mavericks after falling behind two games to none before winning four straight in 2006. I was at that championship parade.

I remember sitting in my dad’s living room as Lebron James announced “The Decision”, an event that will go down as one of the biggest snafus in free agency announcement history for everyone in the world except South Floridians, where that moment remains one of the happiest in Miami sports history. I cringed when we lost to the Mavs in 2011, and felt for Lebron as he suffered the biggest media backlash known to mankind for “choking” in the Finals.

I also watched, jaw dropped to the floor, the 2012 Eastern Conference Finals, where Lebron, outfitted with the scariest death-stare you could ever imagine, scored 30 points in the first half alone against the Boston Celtics in Game 6 to stave off elimination and save his legacy. I celebrated again in South Beach with hundreds of thousands of fans after we won in 2012, and watched Ray Allen’s unforgettable three-pointer against the San Antonio Spurs in 2013 live from my cell phone in a San Francisco BART station (of course, cheering at the top of my lungs in sheer joy with no regards to anyone else around me waiting for the train). And, most recently, I remember slouching in my seat at a restaurant in the Phoenix Sky Harbor International Airport as I witnessed the Heat lose to the Spurs in the latest NBA Finals.

What die-hard Heat fans will tell you, along with basketball aficionados alike, is that, while we are disappointed to lose Lebron to free agency, we are also extremely grateful to have watched one of the game’s all-time greats play in our team’s uniform night-in and night-out for four memorable years. I don’t think that will truly settle in until long after Lebron walks away from the game in a decade or so.

What I can also say is that there are a lot of lessons to learn from Lebron in regards to “The Decision” 2.0, particularly from his letter in Sports Illustrated in which he told the world about his return home. Here’s why Lebron’s letter is actually a success manifesto to be emulated and modelled after.

 

1) He Surrounded Himself With The Best Talent

When Lebron wanted to write a letter to the world making his decision about free agency known once and for all, he did so with the help of Lee Jenkins, one of the most acclaimed sports reporters in the world. Jenkins received high praise from the 15 other on-air journalists for ESPN who broke the story, all of whom would have loved to be the first to report such breaking news.

In his open letter, James also acknowledged that the reason he came to Miami in the first place was to play with top talent like Dwyane Wade and Chris Bosh, and we saw the success that decision resulted in (2 MVPs, 2 rings, 4 trips to the NBA Finals, and an Olympic Gold medal). In Cleveland, he will certainly look to continue that trend, and the team has already begun making moves to acquire players like Kevin Love to surround James with winning pieces now.

Kudos to Lebron for surrounding himself with top talent, both on and off the court, over the last few years, and it serves as a great business lesson to the rest of us.

 

2) He Learned From His Mistakes

The first one-and-a-half years Lebron James was in a Miami Heat uniform were disastrous from a PR standpoint, starting with his primetime TV announcement that he was “taking his talents to South Beach” (such sweet, sweet words even now). As he has recovered from being public enemy #1 in the NBA four years ago (and has now arguably become the most lovable sports figure we have today), he has learned from his mistakes and has matured greatly. This time around, he kept things under wraps until he was ready to make his announcement, and then did so in humble and calculated fashion in his Sports Illustrated letter.

Lesson to all leaders out there – learn from your mistakes, and use those teachings to showcase your growth when given the opportunity. Everyone around you, from your employees to your co-workers, friends, family, followers, and fans, will respect you greatly for your growth in maturity.

 

3) He Didn’t Burn Any Bridges

Both in his letter and in his actions the past few days, Lebron was very sensitive to the key relationships he had built in Miami over the last four years. He met with the other two members of the former “Big Three” at the onset of free agency in order to give them first consideration in this entire process. He made sure to meet with Heat leadership face-to-face to hear their proposal and give them the respect they deserve. He even consulted Wade man-to-man on a long flight back to Miami from Las Vegas, where I’m sure the two of them discussed this move and what it would mean for their friendship.

In his letter, he wisely thanked Heat owner Micky Arison and Heat President Pat Riley for their time together over the past four years, and cited that the relationships he built here were near-and-dear to his heart. For us, we should use this as a lesson for times in life when we need to leave a job, end a relationship, reject a business deal, or otherwise have to part ways with those we become close to. There is a way to leave something or someone respectably, and Lebron James showed us exactly how to do so.

 

Lebron James Success Picture Quote

 

4) He Began Planting Seeds For Future Success Without Sacrificing For Today

Lebron does this in multiple ways with his decision to return to Cleveland, as well as in his letter. He’s returning to a young team that has the potential to keep a core nucleus of players intact for years and years to come, yet already have enough talent to contend for a championship this season and is already looking to add more talent and experience to the roster to try and win now.

With his brand, he secures current sponsorships and momentum by making this “fairy-tale” return reminiscent of Michael Jordan coming back to the Chicago Bulls from early retirement, while also providing the opportunity to cash in on future success and storylines that may come with potentially producing rings for the championship-starved city of Cleveland. Finally, in his letter, he already began to acknowledge some of his team teammates, which will go a long way towards building chemistry for his team come tip-off of the 2014-2015 NBA season.

In business, if you can “cover your nut” today while planting seeds for future success, you’re already doing a pretty good job of managing your time and potential opportunities.

 

5) He Showed Us That He Was The Bigger Man

It would be easy for Lebron to hold a grudge against Cleveland Cavaliers owner Dan Gilbert, who wrote a nasty letter to James after his departure from Cleveland in 2010. It would be easy for Lebron to be angry at the Cavs fans who burned his jersey in the streets just minutes after he announced his decision to play in Miami and violently booed him at every reunion between the two teams over the last four years.

It would be easy for him to hate the media, who took every rumor of the last ten days and blew them up to epic proportions. However, all of that said, he put the past behind him, especially in his relationship with Dan Gilbert, in order to make the biggest impact possible for his hometown with his choice of returning. That’s not the easiest thing to do, yet that type of class is what epitomizes true success more than any paycheck, job title, or investment ever will. Well done Lebron.

 

6) He Acted With A Higher Purpose In Mind

While Lebron is undoubtedly the best basketball player on the planet today, this was not solely a basketball decision for him. As you can read in his letter, he acted with a higher purpose in mind, knowing that he was in a position to profoundly impact an entire city’s future for decades to come.

Not only can he potentially deliver a sports championship to a city that hasn’t had one in 50 years, but he sets a standard for hundreds of thousands of Ohio natives, from the 3rd graders currently growing up there to the adults who’ve moved on to other parts of the world, that Cleveland is a great place to live and a sound place to invest your professional and familial future in.

Lebron understands his impact in revitalizing his hometown, and understands the long-term ramifications his return can have on the city’s economy, growth, and collective psyche long after he hangs up his jersey. While we should all make decisions that benefit us today, we should also constantly be cognisant of our higher purposes in life and align our actions accordingly with our “calling” wherever possible.

It has been an absolute pleasure watching one of the greatest players of all-time play for my favorite NBA team the last four years, and as disappointed as Heat fans may be with Lebron’s decision to return to Cleveland, we should all be appreciative of the lessons he can teach us. He is certainly a class act, and his letter in Sports Illustrated should serve as a success manifesto for anyone looking to “make it big” in life (including all the former bandwagon Heat fans who instantaneously became bandwagon Cavalier fans upon hearing his announcement).

Thank you, Lebron. See you next year.

Jared Kleinert is an entrepreneur, TED and keynote speaker, and award-winning author who’s been named USA Today's "Most Connected Millennial" after spending years identifying and connecting hundreds of the world's smartest and most talented Millennials. His next book 3 Billion Under 30 is out now, and you can get 5 free stories from his new book atwww.3billionunder30.com. You can also say hi at jared@3billionunder30.com.

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Life

How Learning the Skill of Hope Can Change Everything

Hope isn’t wishful thinking. It’s a state of being and a skill that has profound evidence of helping people achieve success in life

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Hope as a skill
Image Credit: Midjourney

Hope isn’t wishful thinking. It’s a state of being and a skill that has profound evidence of helping people achieve success in life.

Wishful thinking, on the other hand, is like having dreams in the sky without a ladder to climb, having a destination without a map, or trying to operate a jet-engine airplane without instructions. It sounds nice but is impossible to realize. You don’t have what you need to make it happen!

What Real Hope Is

Real hope is actionable, practical, and realistic. Better yet, it’s feasible and can be learned.

One popular approach is Hope Theory. This concept is used by colleges to study how hope impacts students’ academic performance. Researchers found that students with high levels of hope achieve better grades and are more likely to graduate compared to those with less hope.

Hope can be broken down into two components:

  1. Pathways – The “how to” of hope. This is where people think of and establish plans for achieving their goals.
  2. Agency – The “I can” of hope. This is the belief that the person can accomplish their goals.

Does Hope Really Work?

According to Webster’s Dictionary, hope as a noun is defined as: “desire accompanied by expectation of or belief in fulfillment.”

As humans, we are wired to crave fulfillment. We have the ability to envision it and, through hope, make it a reality.

My Experience with Hope

For 13 years, I was a hopeless human. During my time working at a luxury hotel as a front desk agent earning $11.42 per hour, I felt the sting of hopelessness the most.

The regret of feeling my time was being stolen from me lingered every time I clocked in. Eventually, I decided to do something about it.

I gave myself permission to hope for something better. I began establishing pathways to success and regained agency by learning from self-help books and seeking mentorship.

Because I took action toward something I desired, I now feel more hope and joy than I ever felt hopelessness. Hope changed me.

Hope Actually Improves Your Life

Wishful thinking doesn’t work, and false hope is equally ineffective. Real hope, however, is directly tied to success in all areas of life.

Studies show that hopeful people tend to:

  • Demonstrate better problem-solving skills
  • Cultivate healthier relationships
  • Maintain stronger motivation to achieve goals
  • Exhibit better work ethic
  • Have a positive outlook on life

These benefits can impact work life, family life, habit-building, mental health, physical health, and spiritual practice. Imagine how much better your life could be by applying real hope to all these areas.

How to Develop the Skill to Hope

As acclaimed French writer Jean Giono wrote in The Man Who Planted Trees:
“There are also times in life when a person has to rush off in pursuit of hopefulness.”

If you are at one of those times, here are ways to develop the skill to hope:

1. Dream Again

To cultivate hope, you need to believe in its possibility. Start by:

  • Reflecting on what you’re passionate about, your values, and what you want to achieve.
  • Writing your dreams down, sharing them with someone encouraging, or saying them out loud.
  • Creating a vision board to make your dreams feel more tangible.

Dreams are the foundation of hope—they give you something meaningful to aspire toward.

2. Create an Environment of Hope

  • Set Goals: Write down your goals and create a plan to achieve them.
  • Visualize Success: Use inspirational quotes, photos, or tools like dumbbells or canvases to remind yourself of your goals.
  • Build a Resource Library: Collect books, eBooks, or audiobooks about hope and success to inspire you.

An environment that fosters hope will keep you motivated, resilient, and focused.

3. Face the Challenges

Don’t avoid challenges—overcoming them builds confidence. Participating in challenging activities, like strategic games, can enhance your problem-solving skills and reinforce hope.

4. Commit to Wisdom

Seek wisdom from those who have achieved what you aspire to. Whether through books, blogs, or social media platforms, learn from their journeys. Wisdom provides the foundation for real, actionable hope.

5. Take Note of Small Wins

Reflecting on past victories can fuel your hope for the future. Ask yourself:

  • What challenges have I already overcome?
  • How did I feel when I succeeded?

By remembering those feelings of happiness, relief, or satisfaction, your brain will naturally adopt a more hopeful mindset.

Conclusion

Hope is more than wishful thinking—it’s a powerful skill that can transform your life. By dreaming again, creating a hopeful environment, facing challenges, seeking wisdom, and celebrating small wins, you can develop the real hope necessary for success in all aspects of life.

Let hope guide you toward a brighter, more fulfilling future.

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Life

The 5 Stages of a Quarter-Life Crisis & What You Can Do

A quarter-life crisis isn’t a sign you’ve lost your way; it’s a sign you’re fighting for a life that’s truly yours.

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what is a quarter life crisis
Image Credit: Midjourney

The quarter-life crisis is a well-defined set of stages—Trapped, Checking Out, Separation, Exploration, Rebuilding—one goes through in breaking free from feelings of meaninglessness, lack of fulfillment, and misalignment with purpose. I detail the stages and interweave my story below. (more…)

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Life

Here’s The Thing About Learning, Unlearning, and Relearning

Stop hoarding and start sharing your knowledge and wealth for the benefit of humankind

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sharing your knowledge
Image Credit: Midjourney

Few people have the habit of hoarding their wealth without spending.  However, it limits their motivation as they tend to get into their comfort zones.  When people start spending money, then there will be depletion in their coffers. (more…)

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Life

3 Steps That’ll Help You Take Back Control of Your Life Immediately

The key to finding “enough” is recognizing that the root of the problem is a question of self-esteem and deservedness

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How to build self worth
Image Credit: Midjourney

“It’s never enough.” (more…)

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