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Why Self-Esteem Is More Important Than Confidence When Building a Business

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When you’re struggling to grow your business, everyone seems to have a magic formula. Some experts will tell you it’s all about sharpening your skills, while others will suggest creating a more strategic vision for your company. But those outward efforts will never transform your business the way inner work on your self-esteem will.  While all of these are important, your self-esteem (how you see and value yourself) is the most important element of business growth. Having solid self-esteem will dramatically influence your confidence (how much faith you have in your ability to achieve a specific goal or use a particular skill), performance, and business success.

Self-esteem is created or destroyed by various experiences in your life, including childhood events (like being bullied), friendships and relationships (like having a supportive romantic partner), accomplishments (like winning an award), or defeats (like not getting a promotion).

You can lead your business to next-level growth by improving your self-esteem with these three tips.

1. Harness the power of your unique strengths

Knowing your zones of genius helps you perform better in business and feel competent.  For example, maybe you’re excellent at creativity, marketing, planning, program development, strategy, coaching, or relationship building.  If you’re unsure of your strengths and how they can be best used in your business, seek external input. A coach, past colleague, business partner, or a psychometric assessment tool like TAIS or CliftonStrengths could help uncover skills and talents you might not have been aware you had. 

Once you’ve identified your zones of genius, reflect on how you feel when you use them.  Do you feel excited, content, grateful, happy, in awe? Reflecting on these positive emotional states improves your mood, and when you feel good, you can focus better and stay on track with your goals, build better connections with stakeholders, and experience less stress. 

Next, identify how often you are using your zones of genius. If it’s less than 80% of the time, there’s a good chance you could be feeling exhausted, frustrated, and even disengaged from your business. To avoid experiencing these negative emotions, minimize the amount of time you are doing tasks outside your strengths. For example, sub-contract services out, hire a virtual assistant, or skill swap with another rising entrepreneur to support you in doing your best work to optimize how you feel and perform.

“Too many people overvalue what they are not and undervalue what they are.” – Malcolm S. Forbes

2. Lean Into Self-Compassion 

Experiencing negative emotions is never an issue. It’s how you cope and lead yourself through the feeling that matters. The truth is, there will be times you feel disappointed in yourself or question your worth when a client doesn’t buy your product, you make an error giving a talk in front of an audience, or when an event doesn’t sell as many tickets as you’d like. Start by recognizing and labeling the emotion you are experiencing. Is it self-doubt, frustration, confusion, sadness, or disbelief?  This helps to normalize and take power away from the feeling versus ignoring it and pretending like everything is okay. 

Next, identify the negative thought you are experiencing. For example, “I am never going to be successful with this product launch.” Then challenge or reframe the negative thinking by asking yourself, “What advice would I give to a friend or colleague in a similar situation?”  Finally, practice the same self-compassion towards yourself and give yourself this advice. By doing so, you are promoting connection and acceptance with yourself and enhancing your emotional state.

3. Get Comfortable Being Uncomfortable

It takes courage to face fears and step outside of your comfort zone, and the first time you do it, it will likely be uncomfortable. That’s okay!  Like training any muscle, the more you flex your self-esteem muscle, it will grow. So, let’s equip you with some quick self-esteem muscle-building exercises that promote acceptance and courage. I recommend using one of these every day to enhance your emotional state and supercharge your confidence so you stay focused on growing your business. 

  • Celebrate a “win” by journaling about it.  Write how you felt and identify the strength or skill you used to achieve the win. 
  • Courageously divulge a failure with a coach, friend, or business partner, and discuss what you learned from the experience. 
  • Practice grace by being nice to yourself when you’re frustrated with your performance and seek to understand what contributed to the misfire.  
  • Create a description positive affirmation such as, “I am strong like a willow tree anchored firmly in the ground when I use my zones of genius. When I accept myself, I am fearless, and I take rapid aligned action towards my goal. I am confidently pursuing what matters to me and have proudly achieved my goal.” 
  • Give yourself permission to fail so you can soar. I’ve found this to be most powerful for my clients because imperfection and setbacks are something we all experience. Failing is an integral part of success. Approaching failure as an opportunity for learning and growth allows you to become more self-aware, improve your performance, and take your business to the next level.  

Rozanna Wyatt is a highly sought Global Coach and Licensed Therapist who specializes in helping ambitious women who appear to have everything put together on the outside stop doubting themselves, so they can obtain next-level success. Drawing from her sixteen years of experience working with entrepreneurs, athletes and corporate leaders, she enables her clients to experience mindset breakthroughs that allow them to 10x their business, win national awards, finally write that screenplay, and more. Rozanna has a master’s degree in clinical social work, as well as specialized training in leadership and high performance. Rozanna’s expertise has been featured in the media in Forbes, Thrive Global, and Brainz Magazine. When she’s not keeping up on the latest research around positive psychology and human behavior, you can find her playing with her furbaby or sipping lattes in a favorite coffee shop in Canada. You can learn more at www.rozannawyatt.com, or you can follow her on Instagram at @rozannawyatt.

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Success Advice

How to Choose the Best Affiliate Programs for Your Blog

If you follow these steps, you can create an affiliate marketing plan that makes money, fits well with your content, and connects with your readers

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how to choose the best affiliate programs for your blog

Picking the right affiliate programs for your blog is really important. It can make a big difference in how much money you can make and how much your readers get out of your blog. With so many choices out there, deciding which ones to go with can be tricky. 

This guide is here to make it easier for you. It will give you clear steps and helpful tips to choose affiliate programs that fit well with what your blog is about, what your readers like, and what you stand for. 

For more articles on this theme, please head over to this blog https://blog.partners1xbet.com/.

Understanding Affiliate Marketing

Before you start picking affiliate programs, it’s important to really understand what affiliate marketing is and how it works. 

Basically, affiliate marketing is when you promote a product or service on your blog, and then you get paid a little bit every time someone buys something or does something because you recommended it. 

It’s great for both the person selling the product and the blogger, because the seller gets more sales with low risk, and the blogger can make money from their blog.

How to Choose the Right Affiliate Programs for Your Blog

1. Assess Your Niche and Audience

The key to doing well in affiliate marketing starts with really knowing what your blog is about and who reads it. Consider the following:

  • Your blog’s content: What topics do you cover? Ensure the products or services you promote are relevant.
  • Your audience’s interests and needs: What solutions are they seeking? Choose affiliate programs that offer products or services that solve their problems or enhance their lives.

2. Research Potential Affiliate Programs

Once you know what your blog is about and what your readers want, start looking for affiliate programs. Choose ones that are well-known for good products, great customer service, and helpful support for affiliates. Resources to find these programs include:

  • Affiliate networks like ShareASale, Commission Junction, and ClickBank.
  • Direct searches for “[Your Niche] affiliate programs” in search engines.
  • Recommendations from other bloggers in your niche.

3. Evaluate the Commission Structure

The commission structure is a critical factor to consider. Look for programs that offer competitive rates that make your efforts worthwhile. Consider:

  • The percentage of commission per sale.
  • Whether the program offers a flat rate per action (e.g., per sign-up).
  • The cookie duration, which affects how long after a click you can earn commissions on sales.

4. Consider the Program’s Reputation and Sureness

Join affiliate programs with a solid reputation for quality and sureness. This not only ensures that you’re promoting good products but also that you’ll be paid on time. You can:

  • Read reviews from other affiliates.
  • Check the program’s history and background.
  • Look for any complaints or issues reported online.

5. Analyze the Support and Resources Offered

A good affiliate program gives you things like ads to use, training on their products, and helpful managers. Having access to these resources can really help you do a better job at promoting their products.

6. Understand the Terms and Conditions

Before signing up, thoroughly review the program’s terms and conditions. Pay close attention to:

  • Payment thresholds and methods.
  • Any restrictions on how you can promote their products.
  • The program’s policy on affiliate marketing on social media platforms.

7. Test the Product or Service

If possible, test the product or service before promoting it. This firsthand experience allows you to offer genuine charge and build trust with your audience.

8. Look for Recurring Commission Opportunities

Some affiliate programs pay you again and again for subscriptions or services that charge fees regularly. These can provide a more stable income compared to one-time sales commissions.

Implementing Your Choice

After choosing the best affiliate programs, the next step is to smoothly include your affiliate marketing in your content plan. This includes:

  • Creating valuable content that naturally incorporates affiliate links.
  • Disclosing your affiliate affairs transparently to maintain trust with your audience.
  • Tracking your results to understand what works best for your audience and adjusting your strategy accordingly.

Picking the best affiliate programs for your blog involves careful planning, research, and making sure they match what your audience likes and needs. 

If you follow these steps, you can create an affiliate marketing plan that makes money, fits well with your content, and connects with your readers. 

The real key to doing well with affiliate marketing isn’t just about the products you talk about, but also how much your audience trusts and values your advice. 

With enough time, patience, and hard work, your blog can grow into a successful space that earns a good amount of affiliate money and helps your readers choose the right products.

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Success Advice

The Power of Ethical Leadership: How Integrity Drives Success

By leading with integrity and ethics, leaders create an environment where employees feel excited to come to work

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What differentiates a positive organizational culture that enjoys a clean reputation and long-term success from a toxic culture drowning in scandals, mistrust, and legal fines?  (more…)

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Crafting a landing page that converts is both an art and a science

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An Easy to Follow 8 Step Strategy for Creative Problem Solving

A complete process of creative problem-solving encompasses finding problems, developing creative solutions, and implementing your solutions

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