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(Video) The Branding Genius Behind Jacob The Jeweller & Jay-Z

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Entrepreneur and well known branding genius Steve Stoute tells the story of the part he played in the success of the “Jacob” watch with Jacob “The Jeweler” Arabov. Steve Stoutes business instincts are second to none, crafting amazing brand & marketing ideas for Jay-Z, Gwen Stefani, Lebron James, Justin Timberlake, Fortune 500 companies etc….

 

Steve Stoute On Developing The Jacob Watch & His First Deal With Jay-Z

Read our older post with Steve Stoute: (Video) Steve Stoute – The King Of Cool

 

Steve Stoutes Story:

Steve Stoute, a great symbol of the American success story, he has a very comfortable net worth of $55 Million. He is an author, entrepreneur, advertising executive and most notably, American record executive. For about 9 years, he served as an executive an many different large music labels, including Interscope Geffen A&M Records and Sony Music Entertainment. While at Interscope he helped produce such huge acts like U2, Eve, Limp Bizkit as well as Eminem’s debut album. He then took his immense knowledge of the music industry and took it to the advertising world. It is said that he was one of the pioneers of influencing the way that blue chip marketers and famous musicians connect with consumers.

Steve Stoute founded the company Translation, which has married a lot of massive fortune 500 companies like McDonalds, State Farm and Hewlett-Packard and famous musicians like Beyonce and Justin Timberlake to name a few. Because of his immense success, in 2009 the American Advertising Federation inducted Steve Stoute into the Advertising Hall of Achievement, which cemented his position as a genius entrepreneur. If that wasn’t enough, in 2005 he became the CEO of a complete line of body and hair care products called “Carol’s Daughter.” Because of Steve Stoutes established connections, he was able to find many celebrity investors like Will and Jada Pinkett Smith, Jay-Z and Mary J. Blige. Chances are, he is still not even slowing down and lives a pretty damn good life. Good for him.

I am the the Founder of Addicted2Success.com and I am so grateful you're here to be part of this awesome community. I love connecting with people who have a passion for Entrepreneurship, Self Development & Achieving Success. I started this website with the intention of educating and inspiring likeminded people to always strive for success no matter what their circumstances. I'm proud to say through my podcast and through this website we have impacted over 200 million lives in the last 10 years.

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Change Your Mindset

The One Leadership Habit That Separates the Great From the Forgettable

True leaders don’t just speak their values, they live them, proving that integrity is the foundation of lasting influence.

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Leadership isn’t defined by titles, speeches, or charisma; it’s defined by action. The most respected leaders in history didn’t just preach their values; they lived them. (more…)

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Success Advice

Inside the TikTok Resume Hack That’s Fooling Recruiters (For Now)

A viral TikTok resume trick promises interviews overnight, yet one wrong move could blacklist you from future jobs.

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Your job hunt has stalled out. After weeks of submitting online applications, you haven’t had a nibble. (more…)

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Life

9 Harsh Truths Every Young Man Must Face to Succeed in the Modern World

Before chasing success, every young man needs to face these 9 brutal realities shaping masculinity in the modern world.

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Image Credit: Midjourney

Many young men today quietly battle depression, loneliness, and a sense of confusion about who they’re meant to be.

Some blame the lack of deep friendships or romantic relationships. Others feel lost in a digital world that often labels traditional masculinity as “toxic.”

But the truth is this: becoming a man in the modern age takes more than just surviving. It takes resilience, direction, and a willingness to grow even when no one’s watching.

Success doesn’t arrive by accident or luck. It’s built on discipline, sacrifice, and consistency.

Here are 9 harsh truths every young man should know if he wants to thrive, not just survive, in the digital age.

1. Never Use Your Illness as an Excuse

As Dr. Jordan B. Peterson often says, successful people don’t complain; they act.

Your illness, hardship, or struggle shouldn’t define your limits; it should define your motivation. Rest when you must, but always get back up and keep building your dreams. Motivation doesn’t appear magically. It comes after you take action.

Here are five key lessons I’ve learned from Dr. Peterson:

  • Learn to write clearly; clarity of thought makes you dangerous.

  • Read quality literature in your free time.

  • Nurture a strong relationship with your family.

  • Share your ideas publicly; your voice matters.

  • Become a “monster”, powerful, but disciplined enough to control it.

The best leaders and thinkers are grounded. They welcome criticism, adapt quickly, and keep moving forward no matter what.

2. You Can’t Please Everyone And That’s Okay

You don’t need a crowd of people to feel fulfilled. You need a few friends who genuinely accept you for who you are.

If your circle doesn’t bring out your best, it’s okay to walk away. Solitude can be a powerful teacher. It gives you space to understand what you truly want from life. Remember, successful men aren’t people-pleasers; they’re purpose-driven.

3. You Can Control the Process, Not the Outcome

Especially in creative work, writing, business, or content creation, you control effort, not results.

You might publish two articles a day, but you can’t dictate which one will go viral. Focus on mastery, not metrics. Many great writers toiled for years in obscurity before anyone noticed them. Rejection, criticism, and indifference are all part of the path.

The best creators focus on storytelling, not applause.

4. Rejection Is Never Personal

Rejection doesn’t mean you’re unworthy. It simply means your offer, idea, or timing didn’t align.

Every successful person has faced rejection repeatedly. What separates them is persistence and perspective. They see rejection as feedback, not failure. The faster you learn that truth, the faster you’ll grow.

5. Women Value Comfort and Security

Understanding women requires maturity and empathy.

Through books, lectures, and personal growth, I’ve learned that most women desire a man who is grounded, intelligent, confident, emotionally stable, and consistent. Some want humor, others intellect, but nearly all want to feel safe and supported.

Instead of chasing attention, work on self-improvement. Build competence and confidence, and the rest will follow naturally.

6. There’s No Such Thing as Failure, Only Lessons

A powerful lesson from Neuro-Linguistic Programming: failure only exists when you stop trying.

Every mistake brings data. Every setback builds wisdom. The most successful men aren’t fearless. They’ve simply learned to act despite fear.

Be proud of your scars. They’re proof you were brave enough to try.

7. Public Speaking Is an Art Form

Public speaking is one of the most valuable and underrated skills a man can master.

It’s not about perfection; it’s about connection. The best speakers tell stories, inspire confidence, and make people feel seen. They research deeply, speak honestly, and practice relentlessly.

If you can speak well, you can lead, sell, teach, and inspire. Start small, practice at work, in class, or even in front of a mirror, and watch your confidence skyrocket.

8. Teaching Is Leadership in Disguise

Great teachers are not just knowledgeable. They’re brave, compassionate, and disciplined.

Teaching forces you to articulate what you know, and in doing so, you master it at a deeper level. Whether you’re mentoring a peer, leading a team, or sharing insights online, teaching refines your purpose.

Lifelong learners become lifelong leaders.

9. Study Human Nature to Achieve Your Dreams

One of the toughest lessons to accept: most people are self-interested.

That’s not cynicism, it’s human nature. Understanding this helps you navigate relationships, business, and communication more effectively.

Everyone has a darker side, but successful people learn to channel theirs productively into discipline, creativity, and drive.

Psychology isn’t just theory; it’s a toolkit. Learn how people think, act, and decide, and you’ll know how to lead them, influence them, and even understand yourself better.

Final Thoughts

The digital age offers endless opportunities, but only to those who are willing to take responsibility, confront discomfort, and keep improving.

Becoming a man today means embracing the hard truths most avoid.

Because at the end of the day, success isn’t about luck. It’s about who you become when life tests you the most.

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Change Your Mindset

Work-Life Balance Isn’t a Myth: Here’s How to Actually Make It Happen

Work stress doesn’t have to win, here’s how to protect your peace and thrive in any workplace.

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Starting a new job often comes with excitement and ambition. Yet, beneath that initial enthusiasm, many employees quickly encounter the reality of workplace challenges, especially stress. (more…)

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