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The Number One Investment in the New Year. Hint: It Isn’t Bitcoin or Real Estate

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This is the number one investment all millionaires can agree with…Have you guessed what it is yet? The biggest investment you can make in the New Year is not a house, or a car, or a new diet program even if these are all good things.

The biggest investment you can make which all millionaires can agree with is yourself.

Surprise! Setting up yourself to succeed for the New Year isn’t always easy. I always believed that words mean nothing if it isn’t backed up with action. The more words people say, the more likely they’re not going to follow through with it. Hustle in silence. Focus on the results.

As an entrepreneur for the future, here are the top three things worth investing in every New Year’s:

Investing in your time and money

Plan your new year by the quarter. Set goals. Be realistic. Have quarterly goals and monthly goals, which include meeting new people and budgeting your finances.

Networking Goals:

Be very specific about them and ask yourself the following questions:

  • What type of people do you want to meet and from what industries?
  • How many people do you want to meet with whom you’d actually want to establish relationships with – with a regular follow-up in mind?

Financial Goals:

  • Have a marketing budget – with an evaluated quarter-by-quarter and month-by-month basis.

  • Know the exact amount of profits you want to make that is measurable in scale in comparison with the previous year.

“People with goals succeed because they know where they’re going.” – Earl Nightingale

Investing in your personal development

When it comes to changing your mindset from mediocre to millionaire, it really starts with education. There’s a ton of things you can start with from reading books, to attending conferences and listening to podcasts.

Whenever you’re making a new purchase whether it’s a new book, magazine or a ticket to an event, instead of thinking ‘I can’t afford this,’ think ‘how can I afford this’. Doesn’t that sound better?

More importantly, you can think about it like this – how much am I worth? Am I worth this much to invest in for my personal development in the long run?

  • Read more books. Think of it as an investment instead of a purchase. ‘I am investing in a $20 dollar book for my future that will be worth more than this.
  • Reach out. Ask a mentor at a high level what they are reading. Imitate their reading habits and see where that takes you (hint: higher than the level you are now).
  • Journal. Don’t forget to log those gold nuggets. Always listen and be on the lookout for what resonates with you motivationally and run with it and see how far you go.

Investing in your business growth

Investing in your personal growth can almost automatically translate to your business growth. Your personal mindset has changed, so it can now trickle down to other areas of your life including your interpersonal and professional life – which of course includes your business.

Here are the following benefits of conferences in acquiring new keys to success:

  • Plan out two to three conferences – business conferences, not Comic Con. Two events that I already have planned out for the new year are these two:
    • Massive Success Breakthrough (MSB) in February
    • Thrive Conference
  • Journaling – even just one takeaway, one gold nugget – that sticks with you can make your whole year.
  • Networking – meeting various different people throughout the conferences can be the very people who can connect or even mentor you that can help you accomplish your goals and take them to the next level.

“The new year stands before us, like a chapter in a book, waiting to be written. We can help write that story by setting goals.” – Melody Beattie

Bottom line guys, investing in yourself is paramount. Sure, taking action and failing forward is important. However, investing in your personal and professional growth will catapult the growth of your entrepreneurial mindset and business. Your business only grows when you grow.

How are you investing in yourself on a daily basis? Let us know in the comments below!

Jeff Rollon is a real estate professional, author, speaker, entrepreneur, and philanthropist. While he loves building businesses and working with his mastermind group, his true passion is maximizing life experiences, human potential, and bringing value to relationships and lives. To connect with Jeff, head over to his Facebook page.

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Life

9 Harsh Truths Every Young Man Must Face to Succeed in the Modern World

Before chasing success, every young man needs to face these 9 brutal realities shaping masculinity in the modern world.

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harsh truths for young men
Image Credit: Midjourney

Many young men today quietly battle depression, loneliness, and a sense of confusion about who they’re meant to be.

Some blame the lack of deep friendships or romantic relationships. Others feel lost in a digital world that often labels traditional masculinity as “toxic.”

But the truth is this: becoming a man in the modern age takes more than just surviving. It takes resilience, direction, and a willingness to grow even when no one’s watching.

Success doesn’t arrive by accident or luck. It’s built on discipline, sacrifice, and consistency.

Here are 9 harsh truths every young man should know if he wants to thrive, not just survive, in the digital age.

1. Never Use Your Illness as an Excuse

As Dr. Jordan B. Peterson often says, successful people don’t complain; they act.

Your illness, hardship, or struggle shouldn’t define your limits; it should define your motivation. Rest when you must, but always get back up and keep building your dreams. Motivation doesn’t appear magically. It comes after you take action.

Here are five key lessons I’ve learned from Dr. Peterson:

  • Learn to write clearly; clarity of thought makes you dangerous.

  • Read quality literature in your free time.

  • Nurture a strong relationship with your family.

  • Share your ideas publicly; your voice matters.

  • Become a “monster”, powerful, but disciplined enough to control it.

The best leaders and thinkers are grounded. They welcome criticism, adapt quickly, and keep moving forward no matter what.

2. You Can’t Please Everyone And That’s Okay

You don’t need a crowd of people to feel fulfilled. You need a few friends who genuinely accept you for who you are.

If your circle doesn’t bring out your best, it’s okay to walk away. Solitude can be a powerful teacher. It gives you space to understand what you truly want from life. Remember, successful men aren’t people-pleasers; they’re purpose-driven.

3. You Can Control the Process, Not the Outcome

Especially in creative work, writing, business, or content creation, you control effort, not results.

You might publish two articles a day, but you can’t dictate which one will go viral. Focus on mastery, not metrics. Many great writers toiled for years in obscurity before anyone noticed them. Rejection, criticism, and indifference are all part of the path.

The best creators focus on storytelling, not applause.

4. Rejection Is Never Personal

Rejection doesn’t mean you’re unworthy. It simply means your offer, idea, or timing didn’t align.

Every successful person has faced rejection repeatedly. What separates them is persistence and perspective. They see rejection as feedback, not failure. The faster you learn that truth, the faster you’ll grow.

5. Women Value Comfort and Security

Understanding women requires maturity and empathy.

Through books, lectures, and personal growth, I’ve learned that most women desire a man who is grounded, intelligent, confident, emotionally stable, and consistent. Some want humor, others intellect, but nearly all want to feel safe and supported.

Instead of chasing attention, work on self-improvement. Build competence and confidence, and the rest will follow naturally.

6. There’s No Such Thing as Failure, Only Lessons

A powerful lesson from Neuro-Linguistic Programming: failure only exists when you stop trying.

Every mistake brings data. Every setback builds wisdom. The most successful men aren’t fearless. They’ve simply learned to act despite fear.

Be proud of your scars. They’re proof you were brave enough to try.

7. Public Speaking Is an Art Form

Public speaking is one of the most valuable and underrated skills a man can master.

It’s not about perfection; it’s about connection. The best speakers tell stories, inspire confidence, and make people feel seen. They research deeply, speak honestly, and practice relentlessly.

If you can speak well, you can lead, sell, teach, and inspire. Start small, practice at work, in class, or even in front of a mirror, and watch your confidence skyrocket.

8. Teaching Is Leadership in Disguise

Great teachers are not just knowledgeable. They’re brave, compassionate, and disciplined.

Teaching forces you to articulate what you know, and in doing so, you master it at a deeper level. Whether you’re mentoring a peer, leading a team, or sharing insights online, teaching refines your purpose.

Lifelong learners become lifelong leaders.

9. Study Human Nature to Achieve Your Dreams

One of the toughest lessons to accept: most people are self-interested.

That’s not cynicism, it’s human nature. Understanding this helps you navigate relationships, business, and communication more effectively.

Everyone has a darker side, but successful people learn to channel theirs productively into discipline, creativity, and drive.

Psychology isn’t just theory; it’s a toolkit. Learn how people think, act, and decide, and you’ll know how to lead them, influence them, and even understand yourself better.

Final Thoughts

The digital age offers endless opportunities, but only to those who are willing to take responsibility, confront discomfort, and keep improving.

Becoming a man today means embracing the hard truths most avoid.

Because at the end of the day, success isn’t about luck. It’s about who you become when life tests you the most.

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Change Your Mindset

Work-Life Balance Isn’t a Myth: Here’s How to Actually Make It Happen

Work stress doesn’t have to win, here’s how to protect your peace and thrive in any workplace.

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Image Credit: Midjourney

Starting a new job often comes with excitement and ambition. Yet, beneath that initial enthusiasm, many employees quickly encounter the reality of workplace challenges, especially stress. (more…)

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Change Your Mindset

The Four Types of Happiness: Which One Are You Living In?

Most people chase success only to find emptiness, this model reveals why true happiness lies somewhere else.

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In a world driven by rapid technological growth and constant competition, many people unknowingly trade joy for achievement. (more…)

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Success Advice

11 Mark Manson Lessons That’ll Redefine Success in the Digital Age

Success in the digital age isn’t about hacks, it’s about the raw, real lessons Mark Manson actually lives by.

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Mark Manson life lessons on success
Image Credit: Midjourney

In 2016, Mark Manson released The Subtle Art of Not Giving a F*ck, a brutally honest, thought-provoking book that redefined self-help for a new generation. (more…)

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