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The Legacy and Lessons Jeff Bezos Leaves Behind as He Steps Down




What Makes Jeff Bezos, the e-commerce giant’s CEO, step down as CEO and slide towards the chairman post? It is a question that would pop into everyone’s mind after hearing the news. By the 3rd quarter of 2021, Jeff Bezos said he would step down as CEO, to focus more on his passions. It is quite a decision taken by him.

Someone stepping down from the CEO’s chair to look and move towards things they are highly passionate about is quite rare. Jeff Bezos made a rare decision to focus more on “the Day 1 Fund, the Bezos Earth Fund, Blue Origin, the Washington Post, and Many more passions of his own.  Furthermore, after Bezos steps down, he will be replaced by Amazon Web Services CEO Andy Jassy.

After all of these years, the takeaway Jeff Bezos gives to his employees, company, customers, and a global audience is at a wide perspective and of great use.

Never stop acting on the word ‘new’:

Though books were the beginning of Amazon, it was certainly not the end. Jeff Bezos took on the big bookstore chains in 1994, and three years later, the company carried more than 2.5 million titles with $148 million in sales.

Bezos had no intention of stopping at books alone. Along with books, Amazon started expanding offers in CDs, DVDs, clothing, toys, office products, and more. And coming to today, it has come up as being a payment gateway, Amazon movies and series streaming platform, and much more. This aspect clearly states that new things and inventions never stopped coming into the picture for Amazon. 

The never-ending invention process was a great reason why Amazon was sustained throughout all of these years in the market. Jeff Bezos kept adding new, in all of their operations, in turn growing faster than average. It is a proven fact that new things can teach us more than failing us.

“If you decide that you’re going to do only the things you know are going to work, you’re going to leave a lot of opportunity on the table.” – Jeff Bezos

Break the stereotype and makeup to new normals

Jeff Bezos was the first company to introduce a loyalty program called Amazon Prime, where two-day deliveries and one-day deliveries were normalized for the loyal customers on prime. These programs needed intense work from packaging, transport, order placement departments, and more work efficiently. Still, Bezos made them work effortlessly and normalized online shopping like a day at the mall.

Secondly, he invited third-party sellers to list merchandise on Amazon and compete directly with his own products. Inviting competition to one’s own forefront is rare; it brought a different aspect to businesses in the marketplace.

Breaking stereotypes is never easy; it is hard to come across traditionally followed ways and methods. But breaking them can lead to the next big thing that can turn heads or a better way of doing things than they used to be done initially. New normals are the rise of how we got past landlines to cell phones and from fresh air to air conditioners; if it weren’t for breaking the stereotypes, we would have never had these changes.

If you are good at something, make sure you make a buck hawking it to others

In 2006, Amazon began to offer cloud computing services to other businesses. It was an in-built technology by the company to run its own business, but they took the smart route and hawked it to others. It quickly attracted customers all the way from NASA to Netflix and served as a cash cow to Amazon, where it made $35 billion in 2019.

If you know a certain characteristic, skill, or invention that can interest the world, make sure you use your ideas to the fullest to grow along with them. While your idea grows in the market, you can grow individually or as a business without fail.

Aim for the sky, and never settle for less

Jeff Bezos was always one that viewed success in ideas and never numbers. He is also among the very few customer-oriented businessmen in the world. He was the one that said, “If you are competitor-focused, you have to wait until a competitor does something. Being customer-focused allows you to be more pioneering“. Jeff Bezos started Amazon, one of the first online businesses in his own garage, through belief in his tech skills and the internet alone.

Today Bezos is worth $182 billion; the world’s richest person, along with an estimation to be the world’s first trillionaire. The best part about him and the launch of Amazon was that he was aware that Amazon could not exist in a physical world, and in 1995 when we were all lagging on the aspect of the internet, he utilized it to the fullest.

Jeff Bezos never really thought about what he might lose through the launch of Amazon or quitting his well-paying lucrative job. If he did think about it, did not take advantage of the opportunities, and did not take risks, he would not be #1 on the wealthiest list. Amazon was one of the companies that thought big and started small, but still started, irrespective of the environmental forces against it.

Andrew Rayel, the Chief Content Strategist at AverickMedia, has been in the organization for over 5 years; his activities begin from content marketing strategies to implementation of new methods and techniques to his team. He is an enthusiast for writing for Business and B2B insights for his readers. He has also been part of various innovations and content strategies on the Company's B2B Business Email Lists.

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Success Advice

7 Tips to Becoming a Successful Networker

Making yourself more memorable means you’ll have a better chance of making connections



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Corporate events have long been regarded as an important tool for broadening professional networks and expanding business. Yet it’s tough to stand out from the crowd when it comes to networking at these events. You’re not the only one at the event, which means you’re competing for attention with other attendees who are also trying to make a splash. (more…)

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The 2-Minute Rule: The Secret to Habit Success

By starting with a small, manageable task, it becomes much easier to build consistency



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It’s a given fact that we all want to build habits, goals that we want to achieve, and things that we want to change in our lives. However, on the other side of the coin, it can be hard to sustain motivation and consistency.  (more…)

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Success Advice

20 Ways You Can Become a Powerful Communicator



Emile Steenveld Speaker and Coach

Some people seem to naturally know how to effectively communicate in a group setting. They can express themselves clearly and listen attentively without dominating the conversation.

Being a powerful communicator is important for several reasons, including building and maintaining relationships, achieving goals, resolving conflicts, improving productivity, leading and influencing others, advancing in your career, expressing yourself more confidently and authentically, and improving your mental and emotional well-being. Effective communication is an essential life skill that can benefit you in all aspects of your life.

But, don’t worry if you don’t naturally possess this skill, as effective communication is something that can be developed with practice, planning and preparation.

1.  Listen actively: Practice active listening by giving your full attention to the speaker and responding to what they are saying.


2. Use “I” statements: Speak from your own perspective and avoid placing blame or making accusations.


3. Avoid assumptions: Don’t make assumptions about what the other person is thinking or feeling.


4. Be clear: Express your thoughts and feelings clearly and concisely by getting to the point and avoid using jargon or overly complex language.


5. Show empathy: Show that you understand and care about the other person’s feelings.


6. Offer valuable insights: When speaking in a group, provide a valuable takeaway or actionable item that people can walk away with.


7. Be an active listener: Listen attentively and respond accordingly, incorporating your points into the conversation.


8. Choose the right time: Pick the most opportune time to speak to ensure that you have the group’s attention and can deliver your message without interruption.


9. Be the unifying voice: Step in and unify the group’s thoughts to calm down the discussion and insert your point effectively.


10. Keep responses concise: Keep responses short and to the point to show respect for others’ time.


11. Avoid unnecessary comments: Avoid commenting on everything and only speak when you have something important to say.


12. Cut the fluff: Avoid being long-winded and get straight to the point.


13. Prepare ahead of time: Sort out your points and practice them before speaking in a group.


14. Smile and be positive: Smile and nod along as others speak, to build a positive relationship and be respected when it’s your turn to speak.


15. Take responsibility: Take responsibility for your own actions and feelings.


16. Ask questions: Ask questions to clarify any confusion or misunderstandings.


17. Avoid interrupting: Allow the other person to finish speaking without interruption.


18. Practice active listening: Repeat what the other person said to ensure you have understood correctly.


19. Use your body language too: Use nonverbal cues such as eye contact, facial expressions, and body language to convey your message and build rapport.


20. Be aware of the tone of your voice: it should be calm and assertive, not aggressive or passive.


By keeping these tips in mind, you can improve your communication skills and become a more powerful communicator, which can help you build better relationships, achieve your goals, and lead a more fulfilling life.

I you want to learn how to become more confident in life then you can join my weekly mentorship calls and 40+ online workshops at so you can master your life with more success.

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Success Advice

Dead Men Tell No Tales: How to Navigate a Mutiny as a Leader in 10 Steps

You’re the manager. You’re the supervisor. You’re the leader. But maybe your people don’t see it that way



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You’re the manager. You’re the supervisor. You’re the leader. But maybe your people don’t see it that way and perhaps that has created a divisive and adversarial working environment that makes it difficult for you to influence and inspire your team in a way that meets your vision. (more…)

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