When I hired my first team of 3 people, I issued them a challenge. I told them, “whatever we do together now is going to set the tone for the culture we have as the company grows. So, let’s be intentional about it.” Don’t wait until your Startup is growing exponentially before you get clear about your workplace culture. Your culture has a significant impact on your company’s ultimate success, so start defining it today before you end up with one by default.
Here are 5 strategies to help you.
1. Give Them Something To Care About.
When people have a sense of purpose in their work, they are more likely to be engaged and committed to the company. A 2019 study by Cone/Porter Novelli showed that 83% of Generation Z (those born between 1997-2015) consider a company’s purpose when making job decisions. Other studies reflect a trend toward wanting meaningful work and I would venture to say that since 2020 that trend has only increased and spans generations.
Founding members of startups can tap into this desire by painting a vivid picture of the kind of company they want to have. This means focusing not just on what you do, but why and how you do it.
Answer the following questions. How do your products or services make a difference? What’s your purpose beyond profit? What impact do you want to have on your customers, your community, or the world? Who do you want to work with? How will your team work together? What kinds of experiences do you want to have?
How will working for you give your team members a sense of doing something greater than themselves? Answer those questions as specifically as possible and you’re on your way to building a culture that fuels passion and focus.
2. Promote Your Purpose.
The problem with most organizations is that they spend an enormous amount of time defining their mission, vision, and values, launch them in some elaborate way and never talk about them again. Don’t be like those companies. Keep your vision and values alive and well by repeatedly promoting them internally and externally.
Spend time at the beginning of each team meeting discussing one aspect of your vision statement or the core value of the week. Or, if meetings aren’t your thing, bring the topics up weekly on your startups social media or communication channels. Ask team members to participate in (or better yet, lead) the conversation.
At the end of each day, week, or project swap stories that exemplify your purpose and your desired culture. Share them with your team and share them with your customers. In fact, the more you promote how your people are living out your core values, the more you’ll instill a sense of pride and a desire to create more stories worth celebrating.
3. Hire With Your Culture In Mind.
With every person you hire, your culture either gets better or worse. So, it’s essential that you deliberately recruit people who completely buy in and compliment the rest of your team. This means being as intentional about your hiring process as you are about your culture.
To begin with, promoting your culture externally will attract the best candidates. You might send all applicants your written vision and values and ask them to consider them carefully before requesting an interview. If they come back to you excited, proceed to the next step.
Ask values-based questions like “One of our company values is Mastery. Tell me about a time when you went the extra mile to truly master something important to you. How would you apply that experience to this job?”
Involve others on your team in the interview process. Give finalists time to spend with people on the team before you officially bring them on board. Thumbs up or down – are they a fit for your culture.
One word of warning. A cultural fit does NOT mean that everyone is alike. In fact, diversity of thought, gender, race, generation, etc. makes for a very rich culture indeed. I once had two candidates I was carefully considering. One was upbeat, enthusiastic, and oozed positivity, just like the rest of my team. The other was also upbeat, but a little quieter and more thoughtful and deliberate. Both were equally qualified. A co-worker asked, “Candidate A is more like us, but do we really want another person exactly like us?” I hired Candidate B, and it was one of the best hires I ever made.
4. Invest In Your Onboarding Process
The way you bring new people on your team sets the stage for how quickly they will engage in your company culture. Even if you are only bringing on one person at a time, roll out the red carpet and give them the best onboarding experience they’ve ever had.
Plan their first two weeks with exceptional detail. Provide them with an agenda of where they’ll go, who they’ll spend time with, and what they’ll do. Expose them to as many co-workers and experiences as possible. Create an onboarding adventure that includes hands-on experiences, in-person and virtual education, involvement in meetings and traditions, and with a little bit of paperwork if necessary. Touch on the four core elements of effective onboarding: Culture, Connection, Communication, and Compliance.
5. Cultivate Connection.
Show me a workplace where colleagues feel connected, and I’ll show you a strong company culture. Regardless of whether you all work in the same office or are spread out throughout the world, you can build strong coworking relationships. .
Get everyone together for an in-person meeting once or twice a year. Use that time to get really focused on specific topics like sales & marketing, customer experience, or the future of (insert your company name here). However, also build in time for “getting to know you” activities and team outings!
Use your virtual communication channels to create connections between team members. Photo icebreakers are a quick and easy way to allow people to get to know one another. Have people post photos of their lunch, their favorite possession, or their bucket list items on your team social media page or Slack channel.
Encourage weekly calls with a coworker, and randomly pair people together for a 15-minute conversation. The more colleagues know each other as people, the better they will collaborate.
Finally, be open to edits. As Founders, you should be clear about the kind of workplace you want to cultivate going forward. However, as you grow, ask for input from your team to continually refresh and improve your company culture.
Why Entrepreneurial Innovation Matters More Than Ever
Innovation and disruption are a key part of thought leadership online. But most online business owners today are blinded by tactics
Innovation is a topic often discussed in software applications, app development, and the world of tech. However; you don’t hear it as much in the online business space, particularly among service providers. But innovation is the lifeblood of market leadership. (more…)
How to Lose a Team in 10 Days: Are You a True Leader?
The dichotomy between good leadership and poor leadership is that you are either showing up for your people or expecting your people to show up for you.
How You Can Start Networking in Style in 2023
By investing your time and effort in networking, you will gain more business through the relationships you make
Are you completely new to networking?
Then this article is a great place to start. Networking isn’t hard on paper…you go along to online and in-person meetings, make new connections and build relationships, and those relationships lead to more work so you can grow your business! The challenge is that in reality, it isn’t quite so straightforward, as our emotions get involved and make things much tougher.
It’s incredibly common for nerves to creep in and to feel overwhelmed and apprehensive when it comes to networking – even when it isn’t new to you. But how can you become more successful at it, feel less self-conscious, and make networking work for you and your business?
Here’s a few tips to help you embrace every business networking opportunity you get, so you can grow your business and achieve your goals.
Rock up with confidence
If you want to keep those nerves at bay and ooze confidence at networking get-togethers, you’ll need to downplay it rather than seeing it as a big occasion. Try not to put pressure on yourself and see it as a casual meet-up with a bunch of people with similar goals to you. To help you relax in the run-up to the event, be sure to set achievable goals and expectations before you go.
Keep your chin up and your goals in mind – positivity is key. One easy goal for your first networking meeting is very simply to speak to one other person and see where the conversation goes. Introduce yourself and your business, but take the time to listen to their story, too. It’ll only take a few minutes and will be over before you know it, so it’s nothing to fear. You may even enjoy it and want to speak to a few more people, too!
Where to go networking
If you’ve never been networking before, it might not be very easy to find a group – but only because there’s so much choice and you don’t know where to start your search! Groups come in different sizes and styles, so it’s important to find one that suits you and your business. Informal, formal, big, small… the choice is yours.
For your first meeting, start small to ease yourself in – a big group could prove too daunting, and stop you from feeling comfortable enough to get involved. After all, you want to make a strong first impression!
If you’re wondering which group to opt for in the long-term, give a few a go! Get a feel for them, speak to as many people as you can, and see which one suits! You’ll know when a group feels right for you, and you can see where those all-important relationships are most likely to be built. If a group doesn’t feel like the right for you, give a different one a go.
Get more leads and referrals
This will happen for you, as long as you put the effort into building those relationships. If you take the time to get to know people, and then check in with them and support them, they’ll see you as a trustworthy and reliable contact who they can call on. And when they feel that way, those leads and referrals you’re looking for will come a-knocking.
Once you’ve made relationships with people who you trust, and they’ve had a positive experience working with you, you can even ask for referrals! But don’t rush this, as you don’t want to inadvertently push people away or try and force the relationship along too quickly.
When you do get an opportunity to work with someone you’ve met at a networking group, go above and beyond to offer more value than they’re expecting, as then, they’ll be much more likely recommend you and introduce you to more of their contacts!
Grow your business
By investing your time and effort in networking, you will gain more business through the relationships you make, and you will be able to grow your business.
We know that it’s not easy, going networking for the very first time. And that’s why we want to give you all the advice and tools that you need so you can walk in with confidence and make the most of the opportunity.
2023 is just around the corner, and you have the chance to make it the year you make networking work for your business. And the benefits could be incredibly amazing for your business, just like they have been for ours, and many business owners we have worked with over the years.
5 Keys to Building a Valuable Business
There are so many reasons to start a business. The freedom, the flexibility, and the control may be appealing.
There are so many reasons to start a business. The freedom, the flexibility, and the control may be appealing. Or the chance to make money doing something you truly love and the ability to be your own boss and set your own hours. (more…)
7 Tips to Becoming a Successful Networker
The 2-Minute Rule: The Secret to Habit Success
The Imbalanced Problem with Work/Life Balance
How to Find the Courage to Start New
Failing is More Important Than Succeeding
77 Inspirational Quotes That Will Change Your Life
(Images) 52 Motivational Picture Quotes For An Epic Year Of Success
30 Famous Quotes That Will Inspire Success In You
40 Rare Motivational and Inspirational Picture Quotes
(Images) 60 Colorful Picture Quotes To Empower Your Life
3 Prince EA Videos To Change Humanities Path To Greatness
(Video) What Is Success? An Entrepreneurial Story To Inspire You
(Inspirational Video) What If Today You Knew You Were Going To Take Your Last Breath?
How To Make Enough Money From A Blog To Quit Your Job – Kate McKibbin
How Finding Your Passion And Becoming An Entrepreneur Can Lead To Happiness – Chiquita Searle
Success Advice4 weeks ago
The Dark Side of Success: How to Identify and Avoid Toxic Leaders
Success Advice3 weeks ago
How to Focus Your Mind on Your Goals in 2023 Constructively
Success Advice4 weeks ago
How to Fast Track Your Career for Guaranteed Success
Life4 weeks ago
Grit: The Key to Your Ultimate Greatness
Entrepreneurs4 weeks ago
How to Lose a Team in 10 Days: Are You a True Leader?
Success Advice3 weeks ago
How to Develop a Following of Passionate Fans Even Before Launch
Success Advice3 weeks ago
How to Think Like a CEO for Your Future Success
Life2 weeks ago
3 Simple Steps to Cultivate Courage and Create a Life of Meaning