Success Advice
The Courage to Break Free: Finding Purpose Beyond the Paycheck
Sold all my stuff and headed south. Again. Car? Gone. Furniture? Gone. Storage unit? Nope.

Sold all my stuff and headed south. Again. Car? Gone. Furniture? Gone. Storage unit? Nope. I’m down to what fits in one suitcase (plus a closet in my mom’s house—shoutout moms).
A Quick Rant on Depreciation
When is purchasing a liability ever a good decision? I paid someone $6,000 to take my car off my hands—that’s right, I paid them.
They drove off with a new car and six bands, presumably bumping ‘Pac, as I miserably looked on and began rethinking all life choices.
Lesson learned: don’t buy shit that depreciates. Cars, boats, bikes, furniture—they tether you to a lifestyle you might not even want. [Unless you’re actually rich as shit—we’ll return to this later…]
And that’s the point, isn’t it? The more things you own, the more they own you.
*Dave Ramsey awakens from wet dream*
Fleeing the US
Another flight to South America, another one-way ticket cashed in. The outdoor cat knows his way back to the food bowl at home—but there’s always a chance you don’t see him again.
I’ve got no tickets, plans, or ideas of returning.
The Morningly Shit: Why I Left
Picture this: sitting at your desk, watching the clock, waiting for that morningly (yep, it’s a word, at least back in the 1800s) shit break just to scroll social media in peace.
Back at the desk, tolerating your strung out mid-life-crisis boss pinging you on Teams about spreadsheets you don’t care about, expending the lions share of your life’s energy to push agendas you don’t align with—I’m good.
Meanwhile, somewhere in history, one of your ancestors was unleashing spears on the Great Plains’ bison population.
[I’m not Native American so that is factually incorrect.]
We’ve traded survival instincts for corporate ones. I felt like a lion in a cage—stuck, defanged, and pacing (fuck it, let’s say neutered too for good measure), wondering if there’s more to life than this cycle of comfort and consumption.
Enter: Operation Freedom©
Nope, the US military isn’t about to rain down on a Middle Eastern country (it is)—this is a recalibration. Financial freedom isn’t just about having money. It’s about living on your terms.
I’d rather go broke trying to build something meaningful, and start from zero like a college kid, than sit in the cushy cell (I mean cubicle) as I rot away mentally and spiritually.
The goal is independence—not just from a job, but from the mental chains that keep us locked into cycles of mindless consumption, escapism, and settling for mediocrity.
The Human Zoo
Humans are animals. We like to differentiate ourselves from ‘animals’, but we aren’t so different. Take a dog bred to herd sheep all day and lock it in a tiny apartment, and watch your deposit disappear.
Put a bird in a cage and watch it pluck its own feathers out. Put a cat indoors, and it sharpens its claws on the sofa not to fuck with you (maybe sort of), but because there is no tree bark. I ain’t a PETA guy, but damn, I know I wouldn’t want to be a zoo animal.
I’m tryna have a mf territory.
Yet that’s exactly what we are.
No sense of adventure, exploration, awe, curiosity, purpose, passion, exhilaration, autonomy, connection, community—and as a result, numbed by social media, alcohol, porn, food, and Netflix.
Not sure why fam but I’ve actually been anxious for 7 years
Redefining Wealth: Financial Freedom
We become shackled to the bloated lifestyle we’ve created in our years of salary-earning. Who else is going to pay me six figures and afford me Italy trips and a Raptor in exchange for adding fuck all in value?
Lifestyle downgrades are hard to make. Get used to living in a $3000/month apartment, and the $1200 spot looks like poverty. It ain’t happening. The Benz leather makes the Civic cloth hurt to sit on. Good luck trading it in.
But can your Benz crawl up a mountain, store a hoarder’s amount of shit, and provide 150 years of reliability?
The Mindset Shift
The other day, my mom was perplexed as to how I was understanding the large Cuban man’s lightning fast Spanish. Half of the words were slang as he entirely omitted a quarter of the alphabet. (My Latinos will understand the difficulty here).
It’s the same way I learned countless skills like martial arts, motorcycling, and dance:
- Decide I want it.
- Learn how to learn.
- Copy people who’ve already done it.
- Block out the noise from people who haven’t.
So why couldn’t this approach be applied to generating wealth?
Negative Money Beliefs
Money’s tricky. Unlike learning a language, it comes with a lot of baggage—societal beliefs, family expectations, and our own limiting ideas about what we “deserve.” Ever notice how you seem to sabotage yourself whenever you start earning more than you think you’re worth? That’s your internal thermostat pulling you back to its set point.
To break out, you have to rewrite those stories. Success doesn’t make you greedy or bad—it gives you the freedom to live authentically and contribute to the world on your terms. And once truly successful, you can truly afford the AMG and the Camelback sofa, without being shackled to them.
The Seven Baby Mamas
I know I’m privileged and have unique circumstances. I could have seven baby mamas and two mortgages, or still be clawing to regain the high of college and getting black out at the watering holes of my hometown (and do trust, I did my time—no judgement).
But is it really that unique? There’s an entire generation of young, single, childless professionals sitting on the same resources and resentments.
Not that having a kid or house prevents one from pursuing their dreams—that is self-limiting beliefs at play. But it does make it harder. (Borrowed from Scott Galloway’s No Mercy / No Malice.)
So, the question isn’t whether I’m crazy for walking away from a “good” job. The question is whether you’re crazy for staying in one.
Final Thoughts
Is it scary? Yes. Just like this turbulence I’m currently experiencing suspended 35,000 ft above the Gulf of Mexico.
But it’s worth it. I challenge you to ponder and perhaps journal on these questions for a moment:
- Do you feel caged? If so, what’s the cage (constraints, responsibilities, bosses, negative mindsets, friends, vices, monthly payments, etc.)?
- Are you fulfilled and in alignment with your purpose in your career? This requires clearly defining your purpose. If yes, you’re good, see you later. If not…
- What is your Operation Freedom© plan?
- What’s something in your life you’re tolerating that you know is holding you back?
Thanks for reading.
Scale Your Business
Tired of Wasting Money on the Wrong Marketers? Here’s How Smart Entrepreneurs Are Finally Hiring Right

If you’ve ever Googled how to hire a Facebook marketer or best TikTok marketing agency only to spend thousands on someone who couldn’t deliver…congrats, you’ve joined a very expensive club! For many entrepreneurs, hiring a digital marketer feels like more like visiting a casino and gambling with your runway, than it feels like securing a partner who’ll help build your business. Often, it feels like you’re betting on a stranger to grow the dream you’ve poured your savings into.
And way too often, you lose that bet.
You don’t need another list of the “Top 10 Agencies” with five-star testimonials and polished logos. You need to know which marketer can actually drive results for your business. Not in theory. In practice.
This is where entrepreneurs are learning to pivot. And it’s why a new platform called TruthMetric.com is turning heads across the startup world.
Why Most Startups Burn Through 3–6 Marketers Before Finding the Right One
Here’s the hard truth: most startups don’t fail because of their product, they fail because they can’t get sales or sell it fast enough. And in trying to fix that, founders usually go through five or six marketers, burning tens of thousands before finding someone who truly knows how to convert.
You build your product, get your website live, maybe even launch an ad campaign. But when you search for help and look up how to “hire a YouTube ads agency” or “top Facebook ad expert for Shopify”, you get hit with a sea of shiny portfolios, “ninja” titles, and endless promises.
Three months later, you’re still waiting on your first profitable campaign, and you’re most likely out tens of thousands, feeling utterly defeated…and maybe grinning with an affinity for that upcoming boxing class with a picture of that marketer’s fac……nevermind.
If this sounds like you, it’s time for what one entrepreneur called a strategic shift to scale smarter, not harder.
Introducing TruthMetric.com: The Transparent Marketplace for Hiring Marketers Who Deliver
TruthMetric.com isn’t just another freelancer platform or agency directory. It’s the first hiring solution where you can see three years of real, verified marketing performance before spending a dime.
That includes:
- Verified ad campaign performance
- Actual return on ad spend (ROAS)
- Industry-specific experience
- Platform specialties (Facebook, TikTok, YouTube, Google Ads, and more)
Whether you’re looking for a Facebook ads expert, a TikTok marketer, or a YouTube growth strategist, TruthMetric.com lets you filter and compare based on what actually matters, results.
This level of clarity is something you won’t find on platforms like Upwork or Fiverr. And it solves what many founders know too well as the New York Pizza Problem: where every marketer claims they’re “the best,” just like every pizzeria in Manhattan says they’re #1. Often without showing you results, you get sucked into this dream of collaboration, until the nightmare commences the moment you fork that first invoice payment. Hence the deception that leads to many business owners losing their hard earned savings and budget to launch their grand idea.
With TruthMetric, you finally get the data to decide for yourself, BEFORE you hire. Now if only New York Pizza shops had the same transparency then maybe you’d finally find the best pizza in New York, perhaps the perfect post work out after a boxing sesh? I think so!
Why Founders Are Shifting to Results-First Hiring
Most entrepreneurs think they need to do it all themselves, until they burn out or burn through their budget. That’s exactly why this founder had to drop the Superman complex and hire a marketing genius.
What makes TruthMetric so powerful is that it turns hiring into a confident move, not a hopeful one. You’re no longer guessing. You’re choosing from proven performers. You know what vertical they dominate. You know their past client performance. You see the monthly results from the campaigns they ran, and the outcomes they achieved.
It’s not just efficient. It’s empowering.
Scaling Quickly Requires Automation and Eliminating the Noise
Founders who scale quickly understand one thing: growth isn’t just about hustle, it’s about systems. TruthMetric is the system for finding great marketers at speed. No more DM’ing ten freelancers or interviewing agencies feeling like you are asking the world of them to just see some prior results. Instead you get to see the information you need to make an informed decision and plug into verified talent, all ready to perform.
This difference allows for you to match perfectly with the right talent quickly. If you’re building your business to run lean and fast, this convenience plugged in with automation can help you scale your small business right alongside your new marketing hires.
Why TruthMetric Is Also a Boon for Marketers, Not Just Founders
This isn’t just a win for founders, it is a gift for great marketers, too.
If you’re a freelance marketer who’s been quietly pulling 10x ROAS for clients while being passed over for flashy agencies, you now have a stage where your results speak louder than your brand.
TruthMetric is a true meritocracy. No fluff. No sales tricks. Just data.
If you’re tired of being overlooked and ready to stand out based on what you actually deliver, this is your home.
The Secret Weapon for Investors and M&A Operators
There’s another angle here that some of our readers might miss.
Investors, private equity firms, and M&A advisors should be drooling at the thought of having a proven talent pool they can plug and play and the ability to use TruthMetric to revive underperforming companies. Imagine acquiring a business or becoming an active investor, then dropping in a verified operator with a history of explosive growth in that niche.
It’s plug-and-play. Scale on demand.
That kind of insight has never been available before. You couldn’t do this on Upwork. You certainly can’t do it through a friend-of-a-friend referral.
And when it comes to attracting high-performing talent, here’s how to hire top talent and keep them around.
Let’s Really Drive This Home…
If you’ve wasted money on agencies or freelancers who couldn’t deliver, it’s not because you’re bad at hiring, it’s because the game was stacked against you. Trusting dreamy charismatic sales pitches over data was a doomed approach from the start.
TruthMetric levels the playing field by showing you what no other talent marketplace does and that’s proof.
Real marketers. Real results. Real growth.
It’s time to stop guessing and start hiring based on data.
Visit TruthMetric.com and make your next marketing hire the one that actually works.
Personal Development
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More than just good manners, punctuality is a vital professional and personal trait.

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Personal Development
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Humble leadership doesn’t mean being passive or unsure of yourself.

In today’s fast-paced, high-stakes business world, especially in industries like construction and finance, leadership is often mistaken for control, authority, or having all the answers. But the leaders who last and leave the deepest impact tend to operate from a very different place: humility. (more…)
Business
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All it takes is one ignored complaint or one poorly handled conversation to damage your culture and your credibility.

No business is immune to internal conflict. Even the most tight-knit teams can face difficult moments. Allegations of misconduct, harassment, or abuse are among the most serious. How you respond to them could shape the way your employees, clients, and community see you for years to come. (more…)
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