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How You Can Develop the Charisma of Elon Musk

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Think about the space industry for a second; one of the world’s most expensive, complex, and bureaucratic industries you can find. Now, imagine one day a software wiz kid decides he wants to start building rockets and compete against large competitors such as Boeing and Lockheed Martin. Although he had no experience in the space industry, after 15 years and billions of dollars spent, this entrepreneur succeeds on disrupting the whole industry, defeating its competitors along the way.

As you can imagine by now, the entrepreneur I’m talking about is Elon Musk. Not only has he disrupted the space industry, but he also changed the financial industry with PayPal, the automobile industry with Tesla Inc., and the renewable energy industry with SolarCity. If there’s one common attribute among all Elon Musk’s successes it’s his charisma.

If you see Elon Musk and wish you had his charismatic personality, don’t despair. Elon Musk wasn’t born charismatic. All you need is learn how to develop your charisma, just like Elon Musk did.

Hit the right level of charisma

When Elon Musk speaks at a press conference, he’s far from looking like Steve Jobs, the classic example of a charismatic CEO. He talks like a normal person would. It turns out having moderate levels of charisma, like Elon, is a good thing. According to a study from Ghent University, it’s more important for CEOs to have a “good enough” level of charisma that fits their personalities best than trying to force looking charismatic.

Researchers measured different charismatic personality traits using 56 questions from the Hogan Development Survey. Researchers then compared the scores from 600 business leaders with their effectiveness rated by their superiors, peers, and subordinates.

They found charisma has diminishing marginal returns; as charisma increased, so did perceived effectiveness, but only up to a point. After a certain point, as charisma scores continued to increase, perceived effectiveness started to decline. “Leaders with both low and high charismatic personalities were perceived as being less effective than leaders with moderate levels of charisma,” said Filip De Fruyt Ph.D., one of the co-authors of the study.

The less charismatic leaders ended up being seen as less effective due to lacking in the vision and strategy, while the more charismatic ones were scored lower due to their weakness in operations. Having a good mix of both vision and execution, as seen in moderately charismatic leaders, seems to be one of the secrets behind Elon’s success.

“You want to have a future where you’re expecting things to be better, not one where you’re expecting things to be worse.” – Elon Musk

Have a presence

One common element among all charismatic CEOs is their presence. According to Amy Cuddy, Harvard psychologist and author of the book by the same name, presence is “the state of being attuned to and able to comfortably express our true thoughts, feelings, values and potential.” Presence is “confidence without arrogance.” It is all about being in the moment.

Olivia Fox Cabane, author of The Charisma Myth, considers Elon Musk as a prime example of someone who has mastered the art of charismatic presence. Despite the fact he’s naturally introverted, he can show high levels of intense focus and presence when he speaks. When he speaks to someone, he gives his full attention to a few people, which makes people feel like they are special. Other charismatic leaders that were famous for their intense focus were Bill Clinton and John F. Kennedy.

To develop presence, Cuddy recommends two exercises. The first one is called “power posing,” which consists on adopting the body language of other powerful people, so you feel and act more confident. The second one, self-affirmation, consists on writing down your core values and why they’re meaningful to you.

Have conviction

Take a look at the life of Elon Musk, and you will see in each of his successes he had to overcome a myriad of nerve-wracking challenges. His challenges include avoiding a near bankruptcy by a matter of days and building two separate companies while going through a messy public divorce with his first wife, Justine.

Antonio Gracias, an investor in both Tesla and SpaceX, said Elon Musk: “has the ability to work harder and endure more stress than anyone I’ve ever met. The harder it gets, the better he gets.” After all his setbacks and mistakes, Tesla is valued at over $56 billion, whereas SpaceX is valued at $21 billion.

The only way he was able to keep his companies afloat was his conviction. According to Charlie Houpert, author of Charisma on Command, “conviction is the heart of charisma. It is the belief that things will work out. It’s the belief that somehow, someway your goals will be achieved. It’s being sure of yourself in the face of the unknown“.

“When something is important enough, you do it even if the odds are not in your favor.” – Elon Musk

The only way you can build conviction like Elon Musk is by believing in yourself regardless of what other people think. Build conviction in everything you do and people will follow you.

Developing charisma is like learning a skill because there are no shortcuts and it takes time. With the right attitude, which includes patience and perseverance, it can be developed. Elon Musk was able to develop his charisma just like he was able to build his company, step by step, mistake after mistake. Follow his steps, and you will be able to develop charisma to become a more effective leader in your own life.

What do you like most about Elon Musk? Share with us in the comments below!

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Did You Know

How to Turn a Simple Link-in-Bio Into a Powerful Brand Hub

Transform your forgotten bio link into a high-impact gateway that fuels engagement, clicks, and conversions across every social platform.

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Personal Development

These 11 Habits Will Make You More Productive, Successful, and Confident

Boost your focus, confidence, and results with 11 powerful habits successful people use every day.

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Successful people love to help beginners. They have an incredible work ethic and rarely complain. As a result, others naturally look up to them and want to follow in their footsteps.

But here’s the truth: there’s no success without sacrifice. You’ll need to give up comfort, excuses, and sometimes even social approval to accomplish your goals.

Value comes from solving problems, and these 11 powerful tips will help you become more productive, successful, and confident, starting today.

1. Take Short Breaks After Finishing a Task

Psychology shows it’s important to reward positive behaviour.

After completing a big task or finishing a book, take five minutes to walk, stretch, or simply breathe. This quick reset helps your brain recharge and strengthens focus.

Many great writers swear by morning walks, solitude, and reflection can unlock creativity.

But if you refuse to take breaks, don’t be surprised when burnout hits. Your brain needs recovery time just as much as your body does.

2. Schedule Your Most Important Tasks First

Multitasking kills productivity. If you want to get more done, try time blocking, a method where you dedicate set periods for specific tasks.

Productivity expert Caitlin Hughes explains, “Time blocking involves scheduling blocks of time for your tasks throughout the day.”

For example, if you’re a writer:

  • Research your topic at night.

  • Write your first draft in the morning (don’t worry if it’s rough).

  • Edit in the afternoon, great writing comes from rewriting.

You can’t buy more time. Use it intentionally and without regret.

3. Eliminate Distractions from Your Workspace

Focus is the foundation of success.

According to Inc. Magazine, it takes an average of 23 minutes to recover from a distraction. That’s nearly half an hour of lost productivity every time you check your phone.

Put your phone away. Close unnecessary tabs. And yes, limit your Netflix binges.

Meeting deadlines consistently is one of the fastest ways to stand out and earn respect.

4. Take Full Responsibility for Your Life

Entrepreneur Derek Sivers once said, “Everything is my fault.”

This mindset doesn’t mean self-blame; it means self-ownership. Stop pointing fingers, making excuses, or waiting for others to change.

If your habits (like smoking or drinking too much) hold you back, it’s time to make better choices. Your friends can’t live your dreams for you; only you can.

5. Invest an Hour a Day in Learning New Skills

Knowledge compounds over time.

Whether you read books, take online courses, or practise a craft, consistent learning gives you a competitive edge.

I used to struggle with academic writing, but I improved by studying the work of great authors and applying what I learned.

Your past doesn’t define you; your actions do. Every new skill adds another tool to your arsenal and makes you more unstoppable.

6. Develop a Growth Mindset

Psychologist Dr. Carol Dweck introduced the concept of fixed vs. growth mindset.

  • A fixed mindset believes success is based on natural talent.

  • A growth mindset believes success comes from effort and learning.

Choose the growth mindset. Embrace challenges. See failures as feedback. In today’s fast-moving digital world, adaptability is your biggest advantage.

7. Learn Marketing to Reach People Who Need You

I once believed marketing was manipulative, until I realised it’s about helping people solve problems.

If your work provides genuine value, marketing is how you let others know it exists. Even Apple spends billions on it.

Don’t be ashamed to promote your skills or business. Without visibility, your ideas will never reach the people who need them most.

Creative professionals who understand marketing and sales have an unfair advantage.

8. Ask Your Mentor the Right Questions

Good mentors can fast-track your growth.

While mentorship often costs money, it’s one of the best investments you can make. Great mentors don’t care about titles; they care about your progress.

If you don’t have access to a mentor yet, books are your silent mentors. Read the best in your field, take notes, and apply what resonates.

9. Build Confidence Through Action, Not Affirmations

Author Ryan Holiday once said, “I don’t believe in myself. I have evidence.”

Confidence doesn’t come from shouting affirmations into the mirror; it comes from proof. Doing hard things, keeping promises to yourself, and following through.

When you consistently take action, your brain gathers evidence that you can handle whatever comes next. That’s real confidence, grounded, earned, and unshakable.

10. Focus on Your Strengths

Your strengths reveal where your greatest impact lies.

If people compliment you on something often, it’s a clue. Lean into it.

A former professor once told me I was creative, and that simple comment gave me the confidence to go all in. I studied creativity, applied it daily, and turned it into my career advantage.

Double down on your strengths. That’s how you build momentum and mastery.

11. Identify and Challenge Your Limiting Beliefs

Your beliefs shape your reality.

For years, I believed I couldn’t be a great writer because of my chronic tinnitus and astigmatism, sensory challenges that made concentration difficult. But over time, I realised those struggles made me more disciplined, observant, and empathetic.

Your limitations can become your greatest motivators if you let them.

Avoid shortcuts. Growth takes time, but it’s always worth it.

Final Thoughts

Becoming productive, successful, and confident isn’t about working harder than everyone else. It’s about working smarter, consistently, and intentionally.

You don’t need to overhaul your life overnight. Start small: take a break after your next task, schedule your priorities, or spend one hour learning something new.

Every habit you change compounds into long-term success. Remember, true change comes from practising new behaviours.

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