Startups
Process And Red Tape Does Not Equal Progress.
The corporate world has taught me the truth about process and red tape:
“Process creates people who follow it and believe they are superior for doing so. The reality is that the people who question the process are the true heroes”
Obviously, some process is needed, but the traditional way makes no sense.
Here’s how to rethink process:
Most processes lack critical thinking.
Ask yourself “Why are we following this process?”
Modern business requires you to think and know why you do what you do. Just because it’s the way it’s always been done, does not make it’s functional or practical. My grandpa’s horse and cart was functional back in the 1920’s and today it’s a useless pile of junk.
Critical thinking is needed with respect to “process.” Don’t become a process sook.
A lot of processes are kept beyond their expiry date.
The challenge is that the digital world is moving so fast. The moment you invent a process, the customer starts to do something different. That’s why a flexible process with minimal framework is ideal.
The process must move with the market and the people who use the process.
” Too much process turns people into critics that ridicule anyone who goes ‘outside of process’ “
Process can quickly become a means for people to become critical and insult each other. Going outside of the process to make business happen (which pays the bills) is not something that should be looked down upon. Instead, when this happens, we need to ask why the process wasn’t suitable.
Every process should regularly be reviewed.
Okay, so you have to have a process for something. It needs to be continually challenged.
Why do we have this process?
What do customers think of it?
Is it still timely?
Are there any steps in the process we can remove?
Out of date processes are destroying your business and if you are working for a company that has to follow them, you become de-motivated quickly.
There’s always another business you can work for that doesn’t have the same dumb process, so keeping people becomes hard as well thanks to too much process.
Rounding up things together like sheep.
You can’t round people and businesses up like a flock of sheep.
No two people are the same.
No two businesses are the same.
Unfortunately, very few business and people are the same. I rejoice that fact otherwise life would suck big time. We’d become even more bored and spend more time looking at a not so smartphone.
Embrace individuality. Let people think outside the process box. You’ll be amazed by the results. You might even build the next Facebook by doing so. When I see a black cat, with a white spot on it’s back, walk under a ladder, I shout out loud and do a dance!
Praise the heavens for the fact that the black cat is busting an ancient superstition. It’s time to sing Superstitious by Stevie wonder and get back in the groove.
Process kills innovation.
For the record, I hate the word innovation. It’s a buzz word that is frequently used and rarely practiced. Innovation can only thrive when we have a growth mindset. A growth mindset says that nobody is right and nobody is wrong. We’re all right in our own way and we are all continuously learning.
You can’t have an innovative culture or workplace if you suffocate it with the lethal gas that is too much process. Process turns dreamers (innovators) into deranged zombies that can’t wait to get home and get drunk.
Imagine if Uber followed the process.
That’s right: What if Uber did what every other taxi company did? We’d have the same broken system that doesn’t serve the customer or the driver. We’d never know what it was like to book a service, and then walk away without pulling our wallet out.
Frustration with “the process” is good.
You know why I love it when people get pissed off at too much process? Because it creates the seed of entrepreneurs. Entrepreneurs can’t take too much process and they end up proving people wrong by going and doing something better themselves.
If people didn’t get pissed off by out of date process, then we wouldn’t have a lot of the tech giants we have today. So again, don’t let the negativity take over. Take the negativity that is process and go and fix the problem, and charge money for it.
For those that do, I look forward to your email in the future that says thank you. Your welcome for these words I write which encourage you to stand up to BS process that makes no sense. Rebels move the world forward with their passion and they spit in the face of being suppressed by mediocrity.
We all have potential.
We can all do crazy, awesome stuff.
Don’t let too much process ruin the fun party!
In conclusion….
Process kills dreams.
Process kills companies.
Process kills ideas.
Process kills people and their potential.