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5 Reasons Why Most Life and Business Coaches Fail

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Life Coaching Business Coaching

Over the last few years, I’ve had the incredible privilege to travel all over the world speaking to amazing organizations and people. Whether I’m speaking to a group of BNI networkers or a 1,000+ audience at a national convention, wherever I go there always seems to be other coaches in attendance. The most common seem to be a life coach, health coach, or business executive coach. Regardless of what “type” of coach they are, there are some very similar patterns that you see in the ones who are unbelievably successful and clearly defined patterns in the ones you see that are struggling immensely. Struggling not only to stay congruent with the message they teach and tools they share with their clients, but also struggling financially and in their business.

Most coaches have huge hearts and really want to make a valuable difference in their clients lives, yet can only seem to get a few clients at a time. They spend their days reading and learning as much information as they possibly can. They attend tons of events, webinars and seminars focused on learning great information to share with their clients. If this sounds all too familiar, my goal is to help you become the best coach you can be, so please take note of these 5 reasons why most life and business coaches fail:

 

1. Jack of All Trades, Not a Master of One

This one is a real doozy. The coach who is pretty good a lot of different things and is so excited to share their knowledge with their clients, yet fails miserably to differentiate themselves because they are, frankly, a dime a dozen. The best thing you could do as a coach, for your coaching business your clients, is to pick a maximum of 3, very specific topics to coach on.

If you’re a life coach, what specific part of life will you focus on? The more targeted and focused you are, the more focused your clients will be, and the better results you’ll and your clients will see.

 

2. One Approach

We’ve all heard the phrase “it’s like beating a dead horse“. If you’re not getting through to your coaching clients, it’s not them, it’s YOU. When you have only one approach your level of influence will suffer tremendously and neither you, nor your clients, will see results. Having only one approach is like driving down a dead-end road, it’s unlikely you’ll ever reach your destination.

Just because one approach or strategy worked for you before, it does not mean it’ll work every time. To learn about strategic intervention and the ability to create lasting change check out the Robbins-Madanes Training For Strategic Intervention.

 

3. You Put Your Motives First

This one actually saddens me to hear. As a business or life coach, it is imperative that you focus on what your coaching clients want and need, NOT what you want. Your motives should ONLY be their motives. The second you prioritize what you think is important versus what your coaching client thinks is important, you have failed tremendously. Their needs always come before your needs (This goes for any relationship you want to last).

 

4. It’s Not About Motivation

Just because you are able to get people fired up, doesn’t mean you’re a great coach. In fact the mere definition of motivate is to give someone a motive to do something. That does not mean they’ll actually do it. Most any coach can give great strategies. The difference in going from good to great in coaching is getting your clients to actually take action. It’s not about being a great motivator. it’s about being a powerful influencer. Once you’ve mastered the art of influence, you’ll be able to do more than give strategies, you’ll actually have an effect on your clients which makes them want to take action.

A personal favorite, and valuable resource on this topic is the book Influence by PhD Robert B. Cialdini.

 

5. You don’t LIVE IT

Time and time again, I hear “I love that you’re actually LIVING what you teach.” I mean, why on Earth would you coach someone on something you don’t, or wouldn’t do, yourself. People can smell bull dung from a mile away. If you want to be the best business or life coach in the industry, you need to do more than just learn and give your knowledge. You need to start living it! I recently gave a TEDx talk on my philosophy of “Learn It. LIVE it. Give it“, a simple formula to help inspire the world. It’s gives insight into why so many people truly haven’t reached their potential in life and business and inspires them to take action. I hope it does the same for you and your coaching business.

 

Checkout JairekRobbins.com

This article originally appeared here.

Jairek Robbins is a man on a mission focused on developing creative solutions for accelerating results. By evaluating you and your companies strategic objectives, Jairek is able to build a customized roadmap for you to achieve your goals with speed and precision. Follow Jairek Robbins on Twitter: www.twitter.com/JairekRobbins

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Success Advice

How to Choose the Best Affiliate Programs for Your Blog

If you follow these steps, you can create an affiliate marketing plan that makes money, fits well with your content, and connects with your readers

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how to choose the best affiliate programs for your blog

Picking the right affiliate programs for your blog is really important. It can make a big difference in how much money you can make and how much your readers get out of your blog. With so many choices out there, deciding which ones to go with can be tricky. 

This guide is here to make it easier for you. It will give you clear steps and helpful tips to choose affiliate programs that fit well with what your blog is about, what your readers like, and what you stand for. 

For more articles on this theme, please head over to this blog https://blog.partners1xbet.com/.

Understanding Affiliate Marketing

Before you start picking affiliate programs, it’s important to really understand what affiliate marketing is and how it works. 

Basically, affiliate marketing is when you promote a product or service on your blog, and then you get paid a little bit every time someone buys something or does something because you recommended it. 

It’s great for both the person selling the product and the blogger, because the seller gets more sales with low risk, and the blogger can make money from their blog.

How to Choose the Right Affiliate Programs for Your Blog

1. Assess Your Niche and Audience

The key to doing well in affiliate marketing starts with really knowing what your blog is about and who reads it. Consider the following:

  • Your blog’s content: What topics do you cover? Ensure the products or services you promote are relevant.
  • Your audience’s interests and needs: What solutions are they seeking? Choose affiliate programs that offer products or services that solve their problems or enhance their lives.

2. Research Potential Affiliate Programs

Once you know what your blog is about and what your readers want, start looking for affiliate programs. Choose ones that are well-known for good products, great customer service, and helpful support for affiliates. Resources to find these programs include:

  • Affiliate networks like ShareASale, Commission Junction, and ClickBank.
  • Direct searches for “[Your Niche] affiliate programs” in search engines.
  • Recommendations from other bloggers in your niche.

3. Evaluate the Commission Structure

The commission structure is a critical factor to consider. Look for programs that offer competitive rates that make your efforts worthwhile. Consider:

  • The percentage of commission per sale.
  • Whether the program offers a flat rate per action (e.g., per sign-up).
  • The cookie duration, which affects how long after a click you can earn commissions on sales.

4. Consider the Program’s Reputation and Sureness

Join affiliate programs with a solid reputation for quality and sureness. This not only ensures that you’re promoting good products but also that you’ll be paid on time. You can:

  • Read reviews from other affiliates.
  • Check the program’s history and background.
  • Look for any complaints or issues reported online.

5. Analyze the Support and Resources Offered

A good affiliate program gives you things like ads to use, training on their products, and helpful managers. Having access to these resources can really help you do a better job at promoting their products.

6. Understand the Terms and Conditions

Before signing up, thoroughly review the program’s terms and conditions. Pay close attention to:

  • Payment thresholds and methods.
  • Any restrictions on how you can promote their products.
  • The program’s policy on affiliate marketing on social media platforms.

7. Test the Product or Service

If possible, test the product or service before promoting it. This firsthand experience allows you to offer genuine charge and build trust with your audience.

8. Look for Recurring Commission Opportunities

Some affiliate programs pay you again and again for subscriptions or services that charge fees regularly. These can provide a more stable income compared to one-time sales commissions.

Implementing Your Choice

After choosing the best affiliate programs, the next step is to smoothly include your affiliate marketing in your content plan. This includes:

  • Creating valuable content that naturally incorporates affiliate links.
  • Disclosing your affiliate affairs transparently to maintain trust with your audience.
  • Tracking your results to understand what works best for your audience and adjusting your strategy accordingly.

Picking the best affiliate programs for your blog involves careful planning, research, and making sure they match what your audience likes and needs. 

If you follow these steps, you can create an affiliate marketing plan that makes money, fits well with your content, and connects with your readers. 

The real key to doing well with affiliate marketing isn’t just about the products you talk about, but also how much your audience trusts and values your advice. 

With enough time, patience, and hard work, your blog can grow into a successful space that earns a good amount of affiliate money and helps your readers choose the right products.

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Success Advice

The Power of Ethical Leadership: How Integrity Drives Success

By leading with integrity and ethics, leaders create an environment where employees feel excited to come to work

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Ethical leadership

What differentiates a positive organizational culture that enjoys a clean reputation and long-term success from a toxic culture drowning in scandals, mistrust, and legal fines?  (more…)

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10 Landing Page Hacks Experts Are Using to Generate Leads

Crafting a landing page that converts is both an art and a science

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landing page hacks that generate leads

If you are in the online marketing world, you know the importance of a high-quality landing page. It’s like a secret sauce that can turn a casual user into a solid lead. I will walk you through ten great tips that have worked wonders for me and could do the same for you in creating landing pages that generate leads. (more…)

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An Easy to Follow 8 Step Strategy for Creative Problem Solving

A complete process of creative problem-solving encompasses finding problems, developing creative solutions, and implementing your solutions

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No matter where you look around the world today, entrepreneurs face a common challenge: The need to stand out from their competitors and win over customers. (more…)

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